Through a discourse theoretical apparatus, this study examines Sweden's national curriculum, which is constructed for primary schools, pre-school class and leisure time classes. The study also examines the syllabus in physical education and the supplied comment material to the syllabus, the above mentioned material all valid from 1 July 2011. Using cultural researcher Marianne Winther Jørgensen's and communication researcher Louise Phillips interpretation of the political theorists Ernest Laclau and Chantal Mouffe's discourse theory, the study identifies several discourses in the new curriculums. The analysis shows that the curriculums writers construct their expectations through a rhetoric that is perceived as instructional and descriptive. The analysis identified eight discourses, woven into three "orders of discourse", the body, health and physical education.

The purpose of this study is to examine how immigrants are portrayed in the Swedish daily newspapers online reporting. The essay investigates in what context immigrants, as individuals, are made visible and how they and their origins are reproduced. The study focuses on the roles victim and aggressor, and is also investigating potential differences between morning and evening newspapers.Present theories are discursive discrimination, critical discourse analysis, cultural racism, stereotypes and structural discrimination. Adopted methods are qualitative and quantitative content analysis, based on the Global Media Monitoring Project-tool.The results show that immigrants are not individually stereotyped or depicted negatively, but that their immigrant origins often have a central part of the story, that they are mentioned mainly in connection with negative news and that negatively charged words occur frequently. .

This Master?s thesis examines library courses, a relatively new form of user education. Our focus is on the pedagogical point-of-views reflected in the text in these library courses. The primary purpose of the study is to analyze the pedagogical discourse displayed in the library courses to determine if the perspective is behavioural, cognitive, constructive or socio cultural. We are investigating if the pedagogical discourse differs from course to course, and if so, how are they different? In addition we aim to find out how the pedagogical discourse in the library courses relates to university websites and governmental and legal texts, at the discursive and social practice level.

This is a discourse analysis concerning the visions for Malmö's future. Three concepts are studied to see which meaning these are given in the Malmö context. The studied concepts are ? development (utveckling), industry (näringsliv) and citizen (befolkning).The meanings of these concepts are studied against a backdrop of theories of inclusion/exclusion in general and inclusion/exclusion in the city more specific. Michael Foucault´s notion of a discourse which stigmatizes those not following a behaviour which is defined as being right and normal is central to this.

The aim of this thesis is to seek understanding to how a national identity is constructed. Five women and five men at the age of 21-37 years old have been interviewed during November 2005 and January 2006. All of them lived Oslo at the time. The informants have been divided into two groups, `Swedish immigrants` and `Norwegian immigrants`, none of the people interviewed is ethnic `Swedish` or `Norwegian`. The empirical material has been analysed with the help of Billig´s theory about banal nationalism and Laclau and Mouffe´s discourse analysis.

The aim of this thesis is to examine how personnel working with asylum cases at the Swedish Migration Board handle their role as administrators of asylum. For the study 7 asylum administrators were interviewed and the analysis was made with influence from the method critical discourse analysis. To understand the themes in the analysis I have used Michael Lipskys theory about street-level bureaucrats. Main results from the analysis of the interviews were that the street-level bureaucrats had certain strategies for managing the difficult aspects of the job. The interviews also showed that the participating informants had difficulties with different identity positions..

Abstract Title: Veckorevyn.com. A study from power relations in the world of blogs Author: Klara Sigfridsson Department for Media and Cultural Studies, Malmö Högskola Tutor: Kristoffer Gansing This is a report that aims to research upon Fairclough´s Critical discourse analysis to emphasise the power relationship between professional bloggers and former amateur bloggers at the fashion-entertainment web page Veckorevyn.com. Professional bloggers as they appear in the research object and their power within the Media seem to be a subject that is very relevant these days. This paper will look at different factors that make professional bloggers popular and as an example on their responsibility as a role model. However, amateur bloggers do have an importance in this discussion as they are more and more competing with the professionals.

This paper examines the existence of two different discourses on the causes of the wars in former Yugoslavia 1991-1995 in the editorial pages in Swedish newspapers. One discourse is titled "ancient hatreds" and explains the wars as a result of old historical ethnic conflicts typical of the "Balkans" and the second discourse, "poor political leadership," explains the wars as a result of deliberately conducted nationalistic policies by political leaders.Parallel to this discourse analysis is a media theory perspective of how news is selected and processed in the newspaper's editorial texts.The paper also examines the link between each discourse and a specific view on the necessity of foreign military intervention in former Yugoslavia.The starting point of the investigation are two high-profile events in 1995 and the impact they made in the 29 editorial texts in the metropolitan newspapers that were studied.The paper shows that none of the discourses clearly dominated in these editorial texts and that a clear link between a certain discourse and the advocated measure in the form of foreign intervention couldn´t be established in the material as a whole. However, the four texts that clearly belonged to the "ancient hatreds" discourse were all in favour of foreign military intervention.The essay concludes that there is evidence of a medial feedback which means that the news to a high degree influences what is discussed in the editorials and that the evaluation and selection of news, is similar in all the studied newspapers..

Despite the vast research on the effects of gaming, little is know how the phenomenon of e-sports and it?s followers is portrayed. While media can have significant impact on what and how e-sport is portrayed, no studies have been done in a Swedish context. This thesis aims at filling that gap with investigations of the two major Swedish newspapers. Six articles was analyzed with critical discourse analysis with a theoretical base of journalism.The result of which indicated that between the period of 2005 and 2012 e-sport and players was considered to be professional, committed and more in a sense that reminded much of the view on more traditional sport such as soccer and hockey.

The purpose of this thesisis to examine the female body ideal of the Swedish fitness blogs and how it is reproduced. To answer the research question five of the most read female fitness blogs were chosen for a critical discourse analysis. The results show that pictures is an important communication event. The ideal is reproduced by representing bodies with desirable attributes in environments and poses that communicates positive feelings. There is a dialectic relation between picture and text in each published post.

The starting point of this study is that the news media in general strongly influence which topics determine the public agenda by their choice of what is considered newsworthy. The study is based on articles from two major Swedish daily newspapers, Svenska Dagbladet and Dagens Nyheter. The aim of our thesis is to establish how the environmental public debate as portrayed in the newspaper corresponds to the environmental discussion within the scientific (subject matter expert) field, that is taught by the academic institutions, or if the two materially differ. The environmental communication discourse at the academic institutions advocates ?episodic? formation as the driving force behind transformation of attitudes and behavioral preconceptions. This episodic formation is aimed at incentivizing change by creating intimacy to the incident by linking cause and consequence to the individual citizen instead of to society as a whole.

This thesis is a critical discourse analysis of the vision of Malmös contemporary urban development. By analysing official documents produced by Malmö municipality our aim is to make discursive and sociolcultural practices in the constitution and construction of the city visible and problematicize them. To do so we use critical discourse analysis and theories on Urban Studies. Malmö is a city historically labeld as a ?labour- city?, with heavy industry as its main labourmarket.

The aim of this study is to analyze the discourses of activists who work against female genital mutilation/cutting (FGM/C) in Tanzania. The study focus on the discourses that arise during interviews about FGM/C with five activists. To examine this we asked the following questions: What discourses are presented in the interviews? How do these discourses interact together ? are there any discourse conflicts? How do the activists talk about FGM/C in comparison to our western view? The study is based on discourse theory. We also use feminism and postcolonialism as theories in our analyze.

This is an essay about love and gender representation in Håkan Hellström?s and Veronica Maggio?s lyrics. The purpose of this essay is to investigate how lyrics of indie-pop music represent gender, sexuality and love. The lyrics used is from love songs performed by Håkan Hellström and Veronica Maggio. The method for examining the lyrics of the love songs is discourse- theory and analysis.

The aim of this thesis is to examine how the Swedish daily press portraits librarians and the profession. I have used a discourse analytic study in my purpose to examine the image of librarians and the profession. I have analysed 34 articles between January 1, 2009 until January 1, 2010 from Aftonbladet and Dagens Nyheter, which are the two daily newspapers with the largest circulation in Sweden. I have used three major questions to answer the aim of my study: In what context do librarians and the profession appear in the daily press?What qualities are librarians assigned in the daily press?What views and attitudes about librarians and the profession appear in the articles?My analysis resulted in three discourses; discourse about librarians? relation to literature, discourse about librarians and the labour market and discourse about librarians and information.