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3848 Uppsatser om Foreign market entry - Sida 22 av 257

Svenska Lantchips : Och deras internationaliseringsprocess

Svenska Lantchips is a Swedish SME sized snack manufacturer. Being a small, medium sized, family-owned business with branches throughout the world, they make an interesting company for a case study. The case study I have conducted focuses on the internationalisation process of this family owned company ? how they, despite their size, find ways to keep up an unique business structure, designed for internationalisation.The aim of this essay is to compare Svenska Lantchips? internationalisation process with traditional internationalisation theories and see if these are compatible with this company. The theories used are The Uppsala Model, The Network Model, and The Born Global Theory, with The Born Global Theory representing the younger generation of models.After undertaking an in-depth interview with Michael Hansen, business developer at Svenska Lantchips, I collated a substantial amount of material, which I have used as the basis of this essay.

Faktorer som underlättar för invandrarungdomar att komma in på högre utbildning

SummaryThe numbers of students in higher education with foreign background are still lower than expected. The universities around the country are increasingly committed to attract students among this group. Many of investments and researches have been done to explore new approaches. There is need to understand how students evaluate their choices. These studies will help marketing the educations which are more responsive to student's expectations.

När kan suveränitet begränsas och en intervention vara rättfärdigat? : föreställningar inom Europeiska Unionens riktlinjer och ramverk.

One of the big challenges for the European Union today lies in finding a common foreign policy for its 27 sovereign member states with their divided interests, experiences and traditions. New objectives set requirements on the Union to develop and intensify its military ability. The European Union´s view on when military force can be utilized sets concepts like sovereignty and intervention in focus. Can sovereignty be limited and if so can an intervention be justified? How did the Union argue regarding its participation in the intervention in Afghanistan, 2001? The Just War Theory gives the essay a normative framework against which to assess the Union´s view and guidelines for the use of military capabilities.

På dagordningen: Skolgården : en fallstudie av skolgårdsutveckling inomprojektet Gröna Skolgårdar i Malmö

The purpose of this essay is to analytically review and discuss architecturalcompetitions, mainly through the general views of a few selected workinglandscape architects, architects and scientists. I have studied the moral and workethicalaspects of using graphical presentations as a mean to draw attention,rather than trying to meet the set program points.My results are derived from e-mail interviews, literature studies and studies ofthe competition entry Stockholmssfären from the competition Stockholmsportenwhich was held in Sweden early 2011.The literature studies have shown that the available literature on architecturalcompetitions and research on the subject is biased towards architecture ratherthan landscape architecture. Worth mentioning is also that there is not a lot ofavailable literature, mainly due to lacking research on the subject.The informants for the interviews were selected based upon their academicmerits and/or experience of working with or doing scientific research onarchitectural competitions. The landscape architects? opinions regardingarchitectural competitions turned out to be in many ways alike ? they seemed tohave a pretty relaxed view of competing in architecture.

Traditional market segmentation - an evaluating approach

The purpose of this research is to evaluate traditional market segmentation variables, as criticism has been directed towards these variables. Based on our problem discussion we find it motivating to undertake investigation in order to understand which connotations an ethnographic approach will provide. Methodology:We have applied an ethnographic approach, which has enabled us to attain under the surface knowledge from our respondents. Theoretical perspective:As we wanted to evaluate existing traditional segmentation variables, we decided to only include theory regarding these variables. Empirical data:In order to collect our data, we observed seven respondents at Ikea and conducted observations and in-depth interviews in their homes.

The wine production in FYROM : does the wine sector have a comparative advantage?

FYROM has a long tradition of producing wine. Wine production in FYROM is one of the greatest contributors of the agricultural share of their GDP. The aim of the thesis is to see if the wine production in FYROM has a comparative advantage compared to other countries that produce wine and if FYROM is able to sustain the advantage in the future. The countries chosen for comparison are Bulgaria, Croatia, France and Italy. The methods used in the thesis are the Balassa Index and Porter?s Diamond of National Advantage.

TOM effekten i Sverige: En studie rörande överavkastning kring månadsskiften på den svenska börsen

The purpose of this paper is to study whether or not stock returns increase abnormally over month ends on the Swedish stock exchange. Previous research has proven an international so called ?Turn-of-the-Month? effect where stock returns increase significantly over a few days around month ends. If the effect exists, it is a violation of Fama?s Efficient Market Hypothesis.

Hur nya företag skapar konkurrensfördelar på marknaden för fordonsbesiktning

The Swedish market for vehicle inspection is re-regulated since June 2010. More than four years after the re-regulation there are eight companies in the market. Two of these companies are a result of the former monopolist's owners divided the business among themselves. The remaining six companies have entered the market through acquisitions or by building up their business from scratch, these are known as new entrants in the study. The competition has developed slowly and the former monopolist still has the highest market share.

Ägarlägenheter : En studie av tre delmarknader i viss jämförelse med bostadsrätt

Background Apartment ownership is a popular and well established type of housing in many countries, such as Norway, Denmark and UK. During spring 2009 the Swedish Parliament passed a new legislation which made it possible for apartment ownerships also in Sweden. But apartment ownership has had a slow start, which partly can be explained by the recent recession.Purpose & methodThe purpose of this paper is to study the market of apartment ownership in Öckerö, Stockholm and Karlstad. The study is a qualitative examination where relevant companies from the submarkets have been interviewed.ResultThe result of this study shows that the interest for apartment ownership is over all high in all three submarkets. It is yet clear the knowledge about apartment ownership is generally poor among the public, and when the banks still misses proper routines for mortgages, it creates uncertainty, and slows down the market.

Svenska independentbolag i Japan: etablering och kulturella skillnader

The purpose of this thesis is to study how Swedish independent record labels, or indie labels, fared on the Japanese market. The research questions were based on how Swedish independent record labels establish themselves on the Japanese market and how the cultural differences between the nations affect the business relationship. It was decided to execute a case study on two Swedish independent record labels and the Swedish export council for music. The ones chosen as study objects were B & B Records, Razzia Records and Export Music Sweden. The conclusions were that the indie labels need to understand the importance of personal business relationships when trying to get established on the Japanese market.

Integration genom språk och museipedagogik : Integration through language and museum education

The purpose of this thesis is to analyze how museums, seen as heterotopic places where time and space act simultaneously, can, with the help of museum educators and guides, integrate the foreign citizens in Sweden. The analysis is done with the help of three institutions: The Vasa Museum, the Royal Armory and The Great Synagogue in Stockholm.The author of the thesis argues that recruiting trained personnel with foreign roots by museums would help significantly in the creation of a sense of collective identity and belonging among those citizens who are just adapting to the country. Through the use of Swedish, in conjunction with their mother tongue, as well as analogies, an important contribution can be attained in their integration.In this work, concepts such as the accent, are treated in a categorical manner, as the author, with the assistance of other researchers, concluded that the accent should not influence the perception of the intellectual and work capability of a professional museum educator/guide.History represents another key element in this thesis, as it discusses the way to find a new narrative form to channel history and refer to it, thus sharing historical roots with these new immigrants in Sweden..

Integrerad Kommunikation för att stärka ett Nation Brand

The aim of this paper is to explain how the European Union?s common strategy for theCommon Foreign- and Security Policy (CFSP) will change with the implementation of the Treaty of Lisbon. A comparative case study and qualitative method is used. On the basis of Smith?s theory of institutionalization we will analyze two member states: France and Denmark.

Invadörer på svenska spelmarknaden-En statligt reglerad marknads ökade konkurrens från webbaserade företag

In Sweden we have a regulated gambling market which means that there are three gambling companies who are operating under the supervision of the Swedish state. These companies have exclusive rights to the Swedish market, divided between them. AB Svenska Spel is one of them and they control all gambling concerning sporting events and the four casinos in Stockholm, Gothenburg, Malmö and Sundsvall. However, since a few years back several Internet-based companies have entered the Swedish market and the competition has become even fiercer in the last years. Due to numerous marketing restrictions the Internet companies have been forced to find new ways to strengthen their brand.

UTVECKLING AV GUNGBRÄDA : ANPASSAD FÖR BARN MED FUNKTIONSHINDER

This thesis was rendered for the client HAGS Aneby AB that is a global leader in playground equipment. The goal of this project was to develop a seesaw that is available for children aged 5-12 years; both with and without disabilities. The project has aimed to develop a seesaw that fits everyone in the target group without looking specially adapted.Children with disabilities have difficulty using today's seesaws because they consist of only a seat and a handle on each side. It requires that the user has strong arms and legs and can sit up without support. HAGS Aneby AB would like to change this.To gain knowledge of the target group and on the different types of disabilities information was sought for on the internet including the RBU's and UNICEF's websites.

En resa över kulturer : En undersökning om hur företag X expatriater i Sverige upplever företagets hantering av expatrieringsprocessen

With increased globalization more companies are sending their employees abroad in order for the company?s survival on the market. Many studies in the field of International Business describe unsuccessful foreign assignments and the importance of intercultural support regarding expatriation. Due to the fact that company X is an international organization we found an interest in studying how the company handles their expatriation process in Sweden. This became the purpose of our study.

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