Problem: Företag ägnar sig åt ett seriöst hållbarhetsarbete, men det finns anledning att tro att detta inte speglas i deras marknadskommunikation. Förändringar i marknadskommunikation tenderar att vara konservativa, då företag väntar på en indikation från marknaden för ökat intresse av hållbara produkter.Syfte: Huvudsyftet med arbetet är att undersöka huruvida företag inom ?fast fashion?- och ?fast food?-industrierna som gör ett gediget hållbarhetsarbete också använder en marknadskommunikation som är ohållbar. Som en del av detta arbete kommer en grundläggande definition av ohållbar marknadskommunikation att konstrueras genom teoristudier.Metod: En kvalitativ undersökning har använts, då en fallstudie med bildanalys har genomförts, med empirisk data hämtad från företagens marknadskommunikation.Teori: Den teoretiska referensramen grundar sig i teorier kring marknadskommunikation, hållbarhetsaspekter och konsumtionssamhällets konstruktion.Resultat: Det empiriska materialet redovisas genom fallstudieberättelse, baserad på bildanalysen av marknadskommunikationsmaterial som utförts och den analysmodell som har konstruerats.Analys: Empiriska data som insamlats har jämförts med de teorier som vi använt oss av i den teoretiska referensramen. Resultaten har analyserats för att hitta övergripande likheter inom företagens marknadskommunikationSlutsats: Företag inom ?fast fashion?- och ?fast food?-industrierna som arbetar seriöst med hållbarhetsarbete kan också använda en ohållbar marknadskommunikation enligt den definition som har konstruerats..

Nuts of all kinds are common ingredients in food. For nut allergy sufferers the frequent use of nuts cause problems and "hidden" nuts in food products may elicit allergic reaction when such foods are consumed. Methods for detecting and quantifying walnut (and other nuts) with high sensitivity and specificity are therefore very important.The objective of this project was to verify the specificity of a rabbit antiserum against walnut with immunodiffusion and to determine the size of the dominant walnut antigens with Western blotting. In addition, a commercial sandwich ELISA for walnut quantification was validated and compared with a qualitative real-time PCR.The rabbit antiserum proved to be less specific but after absorption with cross-reacting nuts and seeds it showed high specificity. The ELISA kit reacted, except for walnut, with pecan and slightly with other nuts and seeds tested.

Verksamhetsutövare inom livsmedelsbranschen har ett ansvarar för att den mat som producerats är säker. År 2009 gjordes ändringar i den svenska livsmedelslagen där bland annat kraven försvann på att verksamhetsutövare måste ha skriftliga rutiner och dokumentation (Lindblad, Westöö, Lindqvist, Hjertqvist & Andersson, 2009). Oavsett om verksamhetsutövarna har skriftliga rutiner och dokumentation eller inte måste de kunna bevisa att de har tillräcklig kunskap för att arbeta med livsmedelshantering. Genom ett fungerande system för egenkontroll, alltså en egen kontroll av verksamheten, skapas säkra livsmedel och risken för matförgiftning minskar (Israelsson, 2006). Syftet med denna studie är att undersöka verksamhetsutövarna inom livsmedelsbranschens uppfattning om egenkontroll.

Urbanisation has increased the distance between the urban and the rural. Urban agriculture can be a solution to overcome that distance. The characteristic of urban agriculture is the intensive production in intra urban and peri-urban areas. Until 1950s food production in cities was an important part of the urban economy and the urban food supply. Since the 1950s the urban located production of food has almost ceased in Sweden, partly as a result of cheap food imports.

Due to better nutrition, veterinary and overall care, pet dogs? lifespan has increased. With more old dogs we see more health problems associated with age, among those cognitive decline, leading to deficits in learning and memory, disorientation, anxiety and other altered behaviors. Cognitive decline can have severe negative impacts on the life of both dog and owner, when the dog for example forgets being housetrained or starts being awake at night. Two pet food manufacturers have developed food with specific ingredients in order to improve cognitive functions or delay the onset of cognitive impairment. Hill?s Pet Nutrition has developed a dog food with supplements of a broad spectrum of antioxidants and mitochondrial nutrients, aiming to diminish oxidative damage in the brain, thereby maintaining brain function and improving learning ability.

This report is the result of a thesis work carried out on the Risifrutti production at the company Procordia Food AB. The thesis is at a master level and is the final work for the author to receive a Master of Science in Innovative production at Mälardalen University. The thesis comprises 30 credits and has lasted for 18 weeks. The thesis is mainly a research on whether it is possible to perform an Environmental Value Stream Map (E-VSM) in a food processing industry and an evaluation if the tools E-VSM and Green Performance Map (GPM) are useful in this type of industry. An extra part to this research is to use the results from the E-VSM and give Procordia Food AB information on improvement potentials in the Risifrutti production. The author has found it difficult to collect some of the quantitative data to the E-VSM, mainly regarding energy, but by using the Value Stream Mapping (VSM) tool and other Lean tools the author was able to identify and quantify several wastes in the Risifrutti production. Recommendations for improvements based on these wastes have been given to the company. In the research part of this report the utility of the Value Stream Map, Environmental Value Stream Map and Green Performance Map in a food processing industry have been analyzed. The author has found that the Value Stream Map has been a useful tool since waste and unevenness in the tact of the production has been identified. The Environmental Value Stream Map and the Green Performance Map are also great tools when a company wants to analyze their environmental impact and then invest in environmental improvements. However, no profound energy analyzes has been done in the Risifrutti production because of the lack of energy meters for steam, electricity and compressed air in the production lines..

Community Supported Agriculture (CSA) is an unconventional model of agriculture expected to contribute to a more sustainable food supply and a sustainable landscape; the development of rural areas; a stronger relationship between producer and consumer and a healthier diet. This study, with a focus on food production and the link between the producer and consumer, describes the origin and current development of CSA in Sweden, including the prerequisites for CSA in a Swedish context. Organizations and entrepreneurs working with CSA and related projects are identified and interviewed. The notion of CSA in Sweden is still in its infancy, but a rapidly growing interest currently can be detected. The fact that the identified CSAs are found in different Swedish regions with variations in degree of urbanization and intensity of agriculture indicates that the prerequisites are there for the concept to grow, both in rural as well as urban areas.

Every year 67000 tons of food is wasted by Swedish retail stores. The waste implies financial losses for the retailer and it has a huge impact on the global environment. Reducing in-store food waste is thus a win-win situation for both retailers and society. The most effective way to reduce waste is primarily by optimizing the logistics of supply, but customers expect a store with a wide range of products and stuffed shelves. Thus there will always be products about to expire.

The quality of meals is included in the constant improvement of each preschool. The study is carried out on behalf of the City of Malmö and Environmental Management and focuses on this quality work. By compiling a checklist of meal quality and by identifying what the meal quality means for persons working with the meal (managers, cooks, educators and parents), it is our wish that this will be a help in their quality work. To inspire the composition various organizations working methods and ways to manage, evaluate and make use of different models and tools to improve the dining quality, has been studied. In the literature, the work has received confirmation of theories that emerged during the analysis work of what a meal is and how quality can be measured. The results show that food quality is described as a complex concept consisting of different parts, where the food, atmosphere, service, together form the meal quality. The semi-structured interviews and the inquiry form, have given an indication of the preschool work with quality in the meal activities and it shows that on a wide range and large differences.

Today a lot of consumer and media interest lie in food production. Food is something everyone of us has a relationship to hence foodstuff and their making is a topic of current interest.Cattle?s rearing is one of many factors that have begun to play a bigger role when consumersare selecting beef from the shops? meat counters. This may well be a result of productdiversification and greater investments towards marketing. Many cattle rearers considerseveral grounds for added values being linked to their products and consumers are becomingmore aware of these primary sector related added values.

Larvae of Lepidopteran Manduca sexta and Spodoptera littoralis are pests of economical importance in several horticultural and agricultural crops. Knowledge of insect feeding preferences and behavior is crucial in order to find economically and ecologically sustainable solutions to the problems caused by these herbivores. The aim of this thesis was to study the behavior and the induced feeding preferences in larvae of M. sexta and S. littoralis when reared on certain host plants. The hypothesis was that larvae of M. sexta would have an innate preference for plants of the Solanaceae family and therefore discriminate the previously experienced nonhost when faced with the choice between a true host and the previous food source.

Term: Spring term 2007Study objects: Reitan Servicehandel AB, Vi-butikerna, ICA Sverige ABPurpose: The purpose of this study is to analyse how procurement is used as a strategy to achieve better competitive strength, within the retail food industry.Theoretical: The theoretical chapter illustrates different procurement organisations, multiple and single sourcing, brand equity, consumer behaviour and involvement, Efficient Consumer Response including supply chain and category management and finally Demand Chain Management.Method: For the case studies, three food retail companies have been interviewed: Reitan Servicehandel AB, Vi-butikerna and ICA AB. To illustrate how consumer behaviour influences retail food market, several secondary consumer research studies have been analysed.Conclusions: The results indicate that the procurement organisation can achieve a better competitive strength by a centralised organisation, which make it possible to improve conditions of terms when ordering higher purchase volumes. The sourcing strategies can improve a company?s power within the supply chain. All companies within the study had a very good knowledge about consumer behaviour.

Abstract Denna uppsats behandlar frågeställningar kring konsumenters motivation och kvalitetsupplevelse i samband med köp och konsumtion av Functional Food. Vi har genomgående i uppsatsen haft ett konsument- och ett producentperspektiv för att kunna identifiera skillnader som kan föreligga mellan dessa två. På så sätt utröner vi om konsumentens kvalitetsupplevelse stämmer överens med de mervärden som producenten vill förmedla. Vi har även kartlagt vilka faktorer som motiverar konsumenter till köp av en Functional Food. Till vår hjälp i den empiriska del som grundar sig på kvalitativa djupintervjuer med ladderingteknik har vi haft tillgång till ProViva Active.

Fuel produced from renewable resources is of big interest. In this project the difference between a few different renewable materials are compared on the matter of environmental load when ethanol is produced. The renewable materials that are compared are Salix, straw and reed canary-grass (rörflen). The cellulose in the material is cut down to small pieces and then hydrolysed so that the sugar from the cellulose can be fermented into ethanol. Tha amount of ethanols that is studied in this work is the smount of ethanol needed to cultivate 1000 ha. The functional unit in the report is 1000 ha.

According to The National Board of Health and Welfare, about 200 000 elderly persons get some help or support with eating or nutrition problems. This was approximately 2 percent of the population. Older people in sheltered accommodation in community care were not able to manage their own nutrition. The older people were dependent on the food that was offered to them, when and how the food was served. This was a specific responsibility for the nursing staff.