Transport is an important aspect to take account in efforts to achieve sustainable tourism development. If we do not change our behavior regarding travel, the consequences will be significant for the environment. This study examines the various transport operators on the two Swedish ski resorts if their websites and marketing are different from each other in the mode selection. The destinations are Åre and Hemavan Tärnaby. They studied modes are two Swedish airlines, two train companies, three bus companies and three taxi companies.These corporate websites are studied with a content analysis in which the results of the keywords that have been developed are scored according to different categories.

The increased travelling of today makes nodes along travelling routes more and more important. This is very much the case of petrol stations. They constitute important nodes in the road network, filling up thirsty fuel tanks and hungry stomachs, guiding road users and providing vehicle-services. In this thesis the role of the petrol station for road users was investigated in order to find out if the petrol station was a potential hot spot. We performed an ethnographic field study at a petrol station and found that a great number of visitor activities took place at the petrol station.

Purpose ? The purpose of the study was to examine how to promote a personal trainer in the fitness industry, as a personal brand, with digital media.Method ? To fulfill the purpose, the author have used three different methods. Both literature and quantitative and qualitative data in forms of a digital survey and interviews with two personal trainers regarding marketing and branding.Result ? Based on the collected literature and empirical evidence, facts could identify the importance of having a strong brand as a personal trainer, in order to recruit new clients. The result revealed that digital media is an excellent communication channel to nurture the relationship when you already have existing clients, but not when you want to recruit new customers.Implications ? This study is only developed through empirical data from a particular demography and a certain range, which could give a different result with other respondents.

Hälsofrämjande arbete på arbetsplatsen är av stor betydelse för att uppnå god hälsa i befolkningen. Det för arbetstagaren skattefria friskvårdsbidraget som många arbetsgivare erbjuder bidrar till att främja hälsan i företag och organisationer.Syftet med undersökningen var att ta reda på hur anställda på en arbetsplats förhåller sig till friskvårdsbidraget och vilka orsakerna är till att det utnyttjas eller inte utnyttjas. Ett andra syfte var att beskriva de anställdas motionsvanor och inställning till hälsa.Designen var en tvärsnittsstudie och ansatsen var en kvantitativ, deskriptiv undersökning. Studiepopulationen var arbetstagare på en arbetsplats vilka erbjöds ett friskvårdsbidrag. Urvalet var 134 anställda på företaget Anticimex Region Norr.

AbstractEllinor Nilsson: The Beatles i Sverige år 1963. En studie om The Beatles radioinspelning på Karlaplan och gruppens mottagande i media under samma turné [The Beatles in Sweden 1963. A study of The Beatles? radio recording on Karlaplan and how the group was depicted in Swedish media during the tour]. Uppsala universitet: Institutionen för musikvetenskap, examensarbete 15 högskolepoäng, 2012.In October 1963 The Beatles started their first tour abroad, which took place in Sweden.

Definition av goodwill enligt IFRS/IAS 2005: ?Goodwill som förvärvas i ett rörelseförvärv kan ses som en betalning för framtida ekonomiska fördelar som inte går att enskilt identifiera och heller inte redovisas separat.??I företagsekonomiskt hänseende är goodwill det immateriella värde som representeras av ett företags namn och rykte, varumärke, kundkrets etc. Goodwillen utgör då skillnaden mellan företagets verkliga värde och värdet enligt balansräkningen. Om ett bolag köper ett annat representerar goodwillen det övervärde som utgörs av skillnaden mellan koncernens anskaffningsvärde på aktierna och marknadsvärdet på tillgångar och skulder i dotterbolaget vid förvärvstillfället.?Bakgrund och problem: Från och med år 2005 ska alla börsnoterade företag inom EU följa det internationella redovisningsorganet International Accounting Standards Boards (IASB) rekommendationer.

In the era of urbanization and globalization, many small, rural and post-industrialcities struggle for growth. The competition for citizens and visitors is intense, andone commonly used strategy is to promote the city to a target audience. Placemarketing, however, is homogenized to a great extent. Marketing thus seems likea useless approach, yet almost every city does it.By using discourse analysis and institutional theory, this essay aims to explainwhy the city of Kramfors markets itself. There are several problems arising due tothe marketing of places, especially concerning the discrepancy between the city?simage and identity.

The Income Tax Act is enacted what criteria must be met to obtain a tax reduction of household work. Household work is the common term for ROT- and RUT-works. The purpose of the tax reduction is to increase job opportunities and to discourage that undocumented work performs.It is only for the labor cost as tax reduction is given for. The concept of labor cost is defined in law as it is not comprised of cost of materials, equipment or travel. The preliminary work provides no closer explanation what the labor cost includes.

To get the maximal output of your exercise in gym machines, there are different factorsto be considered. For example the strength of the muscle varies dependent on the positionof the muscles. To get the best results of the exercise the load has to reduce and increaseat specific positions.This study was made in cooperation with Caretaker Scandinavia AB, a company forsales, marketing and development in health care. They are general agent for Nordic Gymwho works with manufacturing of equipment and machines for gym and fitness.The aim of this study was to generate a method of measurement to evaluate and controlthe biomechanics of Nordic Gym´s workout equipment. A protocol for an ergonomicanalysis on the equipment has also been elaborated.One of the methods to measure the biomechanics was to measure the torque through thewhole movement.

Because of the increasing numbers of international tourist arrivals each year it is essential that tourist operators are aware of the impacts that tourism generate. Tourism affects the world in an environmental, social and economic way, positive but also in a negative way. To travel responsible and sustainable is therefore important, and operators have a responsibility in this subject.Because of this I wanted to look at how Swedish tourist operators manage responsible tourism, together with what amount of information their customers receive about this. To be able to study how operators work with this I conducted three interviews via email. The tourist operators were of different sizes and specializations to receive a more extensive result.

A great deal of the nature experience we get today is from travelling along our roads, which to a large extent go through the forest landscape. This makes the forest along our roads interesting to look at from a nature experience perspective. The main idea of this work is to increase the awareness of how we are affected by the forest when we travel through it and find out how the forest should be adapted to the road environment to create a pleasant nature experience as well as increase traffic safety. 0.9 % of Sweden's total forest area (equivalent to 200 000 hectares) is in close proximity to roads. Additionally, in Sweden 440 million hours are spent behind the wheel of which a great deal probably is spent on roads surrounded by forest in some form.

The purpose with this essay is to give the reader an insight into and to describe the Danish Work Environment Act in its current wording and then compare it with the Swedish Work Environment Act. The first part of the essay describes the Work Environment Act and after that I compare with the Swedish Work Environment Act. At the end of the essay I will give my own thoughts of the result of this essay. I have chosen not to describe some of the chapters of the Act, for example the chapter about technical means and materials, because of the less importance for this essay and of my own interest. I have also chosen not to make mention of individual professions.

This study aims to show what differences, if any, there are between how men and women are decribed in new litterature history textbooks for upper secondary school and then to compare them with and older textbook where differences already have been spotted. The books we anlyze are Svenska timmar litteraturen by Svante Skoglund (2012) and Ekengrens svenska by Hans-Erik Ekengren and Britta Lorentzson-Ekengren (2011) and the one we compare them to is Den levande litteraturen by Ulf Jansson (2007). To help us anlyze these textbooks we use Charles Tilly's theory about categorical inequality where he states that inequality exists because of people's fondnes for placing their fellows in different categories such as e.g. man/woman and old/young. We also use De los Reyes' and Mulinari's theory which states that to get rid of the categorical inequality we need to think intersectionally.

As self-service technologies become more common in service provisions, a deeper understanding is needed of how customer satisfaction is affected by automated service encounters. Drawing from theories of customer satisfaction, human interaction, and the dynamics of complex service provisions, the differences between automated and interpersonal service encounters in the initial part of a service provision are examined in terms of customers? evaluation of the service encounter itself, overall satisfaction, as well as the service encounter?s impact on global evaluations and evaluations of other non-dependant service encounters. The study was performed on people travelling by air on Swedish domestic routes. Passengers were asked to evaluate the airline?s performance on different attributes of the air travel they had undertaken, as well as to form an overall evaluation of the service.

Då hunden har blivit en allt större del i människans liv och är en växande målgrupp, vill vi undersöka hur svenska hundägare ser på att resa med sin hund inom Sverige, speciellt vad de har för åsikter om hundvänliga hotell.Den data vi har samlat in är från en enkätundersökning gjord på 522 hundägare i Sverige. Vårt huvudsakliga mål med denna studie är att se om det finns en marknad för fler hundvänliga hotell i Sverige och hur kommunikationen mellan hotellen och hundägarna fungerar. Vi tror att hotellen kan dra nytta av resultatet från denna studie.Resultatet visar på att det finns ett behov av fler hundvänliga hotell i Sverige. Dock verkar det största problemet ligga i kommunikationen mellan hotellen och hundägarna. Eftersom hundägarna känner att det finns en brist i informationen, om vilka hotell som tillåter hundar.