
Sökresultat:
2046 Uppsatser om Firm Strategies - Sida 54 av 137
Kommunicera mera! En kvantitativ studie om begreppet CSR och effekter av CSR-kommunikation på konsumenter inom konfektionsindustrin.
Companies in the apparel industry are becoming increasingly responsible with regards to the social and environmental issues related to textile production. Despite these tendencies, there are great insecurities surrounding the concept of CSR and the effects on consumers of CSR communication. There is currently no model for breaking the concept of CSR down into smaller elements, specific for the apparel industry. In the first part of this thesis, we create such a model, applicable in a consumer communication context. In the second part, we investigate the effects on consumer attitudes and intentions of communicating the different elements of CSR presented in the model.
Striving for innovation; working in CFT - a case study of Audi
The purpose of this thesis is to study and determine how working in cross functional teams can generate value in an effort to facilitate innovation. An inductive scientific perspective is chosen as the research approach. A single case is investigated with the theoretical framework based on Resource Based View, Intellectual Capital, Innovation theory and theories concerning Cross Functional Teams. The empirical material has been collected through primary data; surveys, interviews and secondary data; literature, websites and further complementary data. The practice of using Cross Functional Teams will enhance organizational learning, knowledge transfer, increase communication and innovation, which in turn will increase the speed and performance of the new product development process.
Engagemang, oro och påverkan : En studie om närbyråkratens roll på Migrationsverket
The aim of this thesis is to examine how personnel working with asylum cases at the Swedish Migration Board handle their role as administrators of asylum. For the study 7 asylum administrators were interviewed and the analysis was made with influence from the method critical discourse analysis. To understand the themes in the analysis I have used Michael Lipskys theory about street-level bureaucrats. Main results from the analysis of the interviews were that the street-level bureaucrats had certain strategies for managing the difficult aspects of the job. The interviews also showed that the participating informants had difficulties with different identity positions..
Strategies for social customer relationship management : the case of social media in the Swedish food industry
Consumption of meat and poultry has increased during the last ten years while the production in Sweden has decreased. Cheap imports are competing with Swedish products and consumers, restaurant and retail let the price decided what to purchase. Swedish food producers can become better at communicating the added values that meat and poultry produced in Sweden has. Social media gives companies a possible tool for communication in order to communicate and create a relationship with consumers. The rise of social media does not only affect consumer decisions making, but also corporate communication.
The objective of this project is to investigate how social media can connect the farmer to the consumer.
Påverkan av ett strategiskt miljöbeslut : en konfliktstudie av Shell och Greenpeace
Companies around the globe all have one thing in common; they are surrounded by individuals or groups of individuals that can influence the company in one way or another. These individuals and groups of individuals are called stakeholders. This study in concerned with the importance of a company?s awereness of and relationship with which stakeholders surround them. The fact that more companies show awareness of responsible conduct, in particular of the environment and social aspects of management may be a way to build a strong corporate image.
Revisionspliktens avskaffande : En obefogad oro?
Since 1987 until November 2010, the entrepreneurs who choose to conduct its? company in the Swedish corporate form aktiebolag had no opportunity to evade or deselect the mandatory audit. The only choice that really was there to make was to which audit firm they would turn to and the Swedish auditor?s position was rather unchallenged. Today the circumstances are different and the small businesses have been given a chance to take charge of their own situation now being able to remove the auditor.
Akutbehandling av hyperkalcemi hos hund
In this thesis we propose a conceptual plan for thedevelopment of an Agroforestry Training Centre (ATC)in Musoma, Tanzania. The aim is to make a proposalto support peasant education in agroforestry. How canan ATC in Musoma be developed into a stimulatingand educational park suitable for teaching agroforestrymethods to peasant farmers and other potential users?To answer that a field study was conducted to investigatehow our client Vi Agroforestry Programme (Vi) and thetarget groups of the client can benefit from the site.The thesis begins with a short explanation of thecontext, in which the ATC plays a part followed by amethodology chapter. Next are three chapters presentedwhich introduce the reader to the research conductedbefore starting the proposal, these include: results ofliterature studies, study of precedents, and results of fieldstudy.
Private equity företagens styrning av sina portföljbolag.: Två fallstudier av relationen mellan private equity företag och portföljbolag.
The purpose of this thesis is to examine and analyze the characteristics of the management control system private equity firms use to manage their portfolio companies. The thesis takes a share holder value perspective, and it is assumed that the goal of the management control system is to increase the shareholder value in the portfolio company. In a qualitative study two private equity firms and two portfolio companies, one for each private equity firm, were studied in detail. In total, nine in debt interviews were completed. The results from this study suggest that the characteristics of the control system are dependent on the surrounding context; the focus on shareholder value and the specific characteristics of the private equity industry shape the characteristics of the management control system.
A Green Belt of synergies : a study on the implementation of a contemporary Green Belt
The prevailing urban migration is a worldwide process. This results in growing cities and a diminishing proportion of people living in the countryside. As the urbanization continues a large amount of the world?s population is expected to live in urban settlements of informal character by 2050. Green Belt has for many years been used to control urban growth and to secure the sustention of larger green areas around towns and cities.
Fastighetsmäklare : en unik tjänst
The purpose with this thesis is to clarify how estate agents working with their marketing and marketing strategies. Our study has occured in Kalmar and we have used five different estate agents for our collection of empiric?s data. We have worked with a qualitative methodology to achieve deeper knowledge about these five company?s which have been chosen for the study.We have selected theories that suit our subject and together with the empiric data these two parts will be compared which concludes in an analysis.
Organisationen, ledaren, individen: vem ansvarar för hälsan? En kvalitativ studie om det hälsofrämjande och ohälsoförebyggande personalarbetet i Malmö stads stadsdelar.
The purpose of this study was to examine health promotion and ill-health prevention in the workplaces of the City District Committees in the City of Malmö. More specifically, we wanted to find what types of health problems there were and what kinds of strategies were applied to prevent them. Furthermore, the aim was to examine whether the leaders of the City of Malmö saw any effects of the strategies in use and if so, which. Finally, the intention was to compare our empirical results to previous research in the field of health promotion and ill-health prevention in workplaces. We conducted a qualitative study consisting of semi-structured interviews with five leaders in different levels, two personnel secretaries, two employees assigned to improve the health of the personnel in the City Districts, and one safety representative.
Lantbruksföretagets utveckling av ny verksamhet : en studie av fem lantbruksföretag
The structural rationalization of rural firms in Sweden has led to many new creative ways of developing companies. The agriculture sector is characterized by the need of capital in form of buildings, labor and inventory. The rationalization process has led to free capacity in rural firms when new technology make buildings and inventory not longer necessary for the production process. To get a better cost coverage this free capacity can be used to start-up new business areas that help the rural firm to growth.The study aims to identify factors that motives entrepreneurs in rural firms to develop new business areas. The purpose is also to analyze driving forces that lies behind development of rural firms and the forces that support or not support development in rural firms.The study is built upon five cases that all can be categorized as firms with different size and orientation.
Oäkta Goodwill: Den oäkta goodwilldelens effekt på nedskrivningar av koncerngoodwill
Since January 2005 new rules have been introduced from the International Financial Reporting Standards for accounting of Business Combinations. Goodwill, which is the difference between the purchase price and the value of the net assets in an acquired firm, should no longer be amortized but should instead be treated as an object for yearly impairment tests. Nevertheless, there are many companies making the tests but not impairing goodwill. The theoretical frame of reference looks at goodwill from its two parts; true goodwill and false goodwill. False goodwill is defined as a measurement bias and constitutes a certain percentage of the operating net assets.
För ung för att dö : En litteraturöversikt baserad på yngre patienters tankar om hur de hanterar att leva med cancer
Background: Approximately one in three Swedish people will receive a cancer diagnosis. Cancer primarily affects the elderly but also young people suffer. Young people are in a period of life that could put a strain of the ordinary when they are faced with choices and new challenges. The basic sense of security in everyday life is not so obvious and many suffer from, for example, stress and the feeling of being inadequate in relation to the requirements. It is relevant that the nurses can put themselves into what it is like to be young and afflicted with cancer, with the pressures of life itself and what the disease represents.
Rösta på mig! : En studie om marknadsföring inom svensk politik
The purpose of this study is to investigate and analyze the marketing in Swedish politics. To clarify and compare the Swedish politics to traditional and commercial marketing strategies is not always simple but at the same time we must understand that the practical work political institutes practice, fuse with many theories and marketing is one such theory. To understand this, I chose to investigate which marketing areas and how within service management, brands, segmentation, positioning/image and marketing channels, affect the politics in Sweden? This study is based on qualitative method in which I had five interviews with politicians. The conclusions can be found in the chapter five..