Abstract Title: Yes logo! What defines a good logo? Authors: Fredrik Dahlin and Vladimir Zunkovic Supervisor: Klaus Solberg Söilen. Department: School of Management, Blekinge Institute of Technology. Course: Bachelor?s thesis in Business Administration, 10 credits. Purpose: To find out which are the defining characteristics of a good logo, from a scientific point of view. Method: We have used a qualitative method consisting of interviews with experts within the marketing area with the goal to test the Swedish point of view against the one in the litterature. We also used a quantitative method to investigate the publics attitude towards the testlogos we created. The purpouse of this poll is to test different colourcombinations and how the marketsegments feel about them. In this poll we used statistical methods to make sure that the agelimits and the number of male and female respondents are correct. We executed another quantitative study towards Swedish marketing companies to create an idea of the businesses thoughts about a good logo are. Results: A good logo is a simple symbol or geometrical form consisting of a combination of colours that reflect the company?s core values, visions and goals.

This study analyses two non-western novels used in the subject of Swedish in upper secondary school: Fatou Diomes The Belly of the Atlantic and Chimamanda Ngozi Adichies Half a Yellow Sun. Looking at how the books female main character relate to Stuart Halls theory of cultural identity, I come to the conclusion that they somewhat differently relate to an essential ?authentic? self. Salie talks explicit about a generic African soul that she possesses. Olanna never talks about anything ?authentic?, but her narrative and contrary subject positions can be read as a way of demasking her European ?white? self in favour of a truer Igbo self.

The aim of this essay is to debate the narrow contextualization of the works of Swedish artist Maria Friberg, in which she is interpreted as a female, feminist artist engaged in masculinity studies. Art reviews and exhibition catalogues regarding a great part of Friberg?s work have formed the core body of information in this study, selecting the more recent works entitled Still lives (2003- ) as the main focus. These show a change in Friberg?s artistic expression.Subjects concerning group belonging, identity and existential questions have always been present in Maria Friberg?s art, but they are more clearly expressed in her latest works.

Antifouling paint containing the biocide bisTributyltinoxide (TBTO) has been used since1960 to reduce the occurrence of fouling on hulls on boats/ships. January 1st, 2003 theantifouling paints containing TBTO were prohibited. This ban covered all use of paintcontaining the substance TBTO. The ban was introduced because of alarming observationssuch as development of imposex in aquatic non-target organisms. Imposex is the impositionof male sexual characteristics on mainly female marine snails and occurs due to exposure toTributyltin (TBT).

ABSTRACTTitle: Violence and women representation in video games (Vålds? och kvinnoskildringar i TV?spel)Number of pages: 42Author: Karolin BodlingTutor: Göran SvenssonCourse: Media and Communication Studies DPeriod: Autumn 2005University: Division of Media and Communication, Department of Information Science, Uppsala University.Purpose/Aim: The aim is to investigate how violence and women are presented in video games and in game reviews.Material/Method: The study includes theories that consider violence and gender in media and video games. The material of the essay exists of two games and five reviews. The method that is being used is a content analysis. The games that are being analysed are Jade Empire and Grand Theft Auto ? San Andreas.Main results: The video games are often connected to brutal violence but the analysis of the game Jade Empire shows that it is possible to hve control of the violence in the games and that the player has a possibility to choose the outcome of violence.

AimThe purpose of this study has been to examine attitudes towards dance in a broad sense, among Swedish schoolchildren. The study has been done with three different questions in mind: What do pupils think and express about dance? Are there any differences in attitude towards dance between girls and boys? And how do the pupils relate to gender conceptions in connection to dance illustrations?MethodEight pupils 12 ? 14 years of age have been interviewed separately during physical education lessons. During parts of the interviews dance illustrations were used in order to encourage the pupils in their discussions, especially when asked to relate to dance and gender conceptions. The statements have been interpreted from a gender theoretical perspective.ResultsMy interview study shows that male pupils to a larger extent than female pupils inhabit hostile feelings towards dance as part of physical education lessons.

AimThe purpose of this study has been to examine attitudes towards dance in a broad sense, among Swedish schoolchildren. The study has been done with three different questions in mind: What do pupils think and express about dance? Are there any differences in attitude towards dance between girls and boys? And how do the pupils relate to gender conceptions in connection to dance illustrations?MethodEight pupils 12 ? 14 years of age have been interviewed separately during physical education lessons. During parts of the interviews dance illustrations were used in order to encourage the pupils in their discussions, especially when asked to relate to dance and gender conceptions. The statements have been interpreted from a gender theoretical perspective.ResultsMy interview study shows that male pupils to a larger extent than female pupils inhabit hostile feelings towards dance as part of physical education lessons.

The research aims at revealing consumers? loyalty to a high involvement product category, connected to a loyalty membership club. Hence, the study aims at explaining similarities and differences between two markets, differently developed in terms of loyalty clubs. The study used IKEA, its loyalty club IKEA FAMILY and women as the company?s main target group, in a case format to study loyalty membership clubs.

The aim of this work is to understand the recruitment of candidates to the local representative assembly in the municipality of Täby. The method used is qualitative interviewing, of a total of eight local politicians in Täby. The theory in which this work rest upon is based on a new-institutionalist perspective. Of great importance is the thoughts of the politicians involved in the recrution process, what do they think were the reasons that controlled the order of priority in the party list among the pool of candidates? Were there any obstacles for minorities in the politics like for example foreigners, women or young people? The study is taking it?s departure from the politicians who candidated in the election of 2002-2006 and the ones which are candidating to the election this coming autumn.In conclusion the aim is to understand the reasons that gives some of the candidates electable places to the assembly, and what the actors themselves think are the conclusive qualities that matters the most.

Germany has experienced low birth rates ever since the 1970s when they fell below the replacement levels of 2,1 children per woman. Since then, their birth rate has been around 1,5 children per woman, which has caused an overall aging population. The consequences of the declining birth rates is that the previous generations are becoming larger than the younger generations. This demographic shift raises concern about how its potential implications might affect different aspects of the country and its economy overall. The aim of this paper is to try to discern the dynamic between the share of the labor force in relation to total population, with the share of pensioners in relation to the total population.

Research reports as PISA and PIRLS show that reading comprehension among Swedish students have deteriorated in recent years and that girls have better reading comprehension than boys. The basis for this study is Maj-Gun Johansson's reading comprehension test done during the four years between the years 2005-2008 in the seventh grade in a municipality in Sweden. The main purpose of this study is to examine reading literacy in terms of the influence of content and form of texts viewed from a gender perspective. The study is divided into two parts. The first part is a survey on local reading comprehension compared with results from a similar national text.

The aim of this study was to examine the District Court´s argumentations about the children´s best interests in rulings regarding custody of children, and to analyse the argumentation from a gender perspective. Rulings from the District Court from 2012 have been the basis for this study and a qualitative method has been used, argumentations analysis. The study shows that cooperative problems between the parents are the main reason why the District Court finds joint custody to be excluded. There are also argumentation regarding parent´s ability to ensure the children?s safety.

The aim of this study is to analyse the sexual power relations in contemporary urban novels of Swedish female writers.I have identified a discourse in these novels as a heteronormative matrix which power is ruled by norms and assumptions about normality in both the heterosexual and lesbian stories. For this purpose I have related to Ivar B. Neumanns theory that individuals always find a way to confront the discourse by three different strategies. These strategies are used in my study as tools to organise these novels, because it is possible to see that the protagonists find at least one of these strategy?s to her protest.The first strategy I studied was the docile.

The aim of this essay is to analyse young peoples view and thoughts about women. I have studied how young people ?create women? in an opinion poll about love relations and relationships.The survey has been answered by high school student in a suburb in Stockholm. My main question is: What conceptions of the women are presented in love relationships and relationships in general?To analyse the data, I have used a qualitative method which means that I have tried to understand and interpret their answers.

Många kvinnor med typ 2-diabetes misslyckas med sin egenvård och komplikationer tillstöter. Denna studie sammanfattar ett antal forskningsresultat som beskriver kvinnors upplevelser av att leva med typ 2-diabetes. Syftet med litteraturstudien var att beskriva hur kvinnor med typ 2-diabetes upplever att leva med sin sjukdom.  Dessa upplevelser påverkar hur kvinnan kan sköta sin egenvård men också ge information om hur sjuksköterskan kan stödja kvinnan. Orems egenvårsteori kopplas till kvinnans egenvård och sjuksköterskans roll.