The Swedish sports retail industry has experienced extensive growth during the last decade, and this has attracted new entrants to the market, both start-ups and international followers. This has inevitably put more pressure on incumbents, which are now confronted with major challenges as how to retain their customers and market shares. Customer loyalty has been proved to be an important factor for customer retention and proposed to constitute inertia of switching behavior. In light of this problematization, the purpose of this study is to describe the underlying factors of loyalty and whether purchase habits could further explain customer loyalty. The aim is also to understand the strategic implications of the factors involved.

The aim of the study was to a) examine what leader behaviors individual and team athletes prefer and b) examine what leader behaviors men and women prefer. A questionnaire (The Leadership Scale for Sports) was distributed to 168 individuals, from which 130 were included in the study. The data was analyzed in SPSS, in which a three-way and a two-way variance analysis were performed. The results showed that individual athletes preferred the behavior dimensions ?Training and instruction?, ?Positive feedback? and ?Democratic behavior? to a higher degree than did team athletes.

Syftet med studien är att belysa hur unga fotbollsspelande tjejer upplever sin idrott. - Vad vill unga fotbollstjejer att träningarna och verksamheten ska innehålla och hur ska den organiseras för att de ska upprätthålla sitt intresse och stanna kvar?- Vad är viktigt i ledarens agerande för att tjejerna ska trivas?Studien bygger på en kvalitativ metod och genomfördes med 17 tjejer i ett 14-års lag i fyra fokusgruppintervjuer.Resultatet visar att alla tjejer tycker att det roligaste med idrotten är att spela matcher och åka på cuper. De tycker att det är viktigt att vinna, men har de spelat bra och fått visa upp vad de lärt sig så kan de ta en förlust. Kompisarna är en viktig faktor och att ha roligt tillsammans är det som gör att de vill fortsätta att spela fotboll. De tycker att träningarna ska innehålla blandade övningar och att de även där får spela matcher i många olika varianter.

The modern arena as we know it today has its origins from about 100 years ago. Since then a lot of aspects have been changed and developed. Arenas built in the same age tend to have the same features and configurations and can therefore be categorized into different generations. Stockholm is represented in each generation but the fourth that constitutes arenas of the early 21st century. Besides that there has been several arena constructions built through the entire 20th century and now most recently in 2010s.The overall motive behind arena investments can be categorized into two types.

Skräckgenren ses ofta som den mest extrema filmgenren. Det är genren som sticker många i ögonen, då man där hittar allt det en annan genre väljer bort, eller snarare undviker. Man tänjer på gränserna. Varför tittar man på skräckfilm, vad kan man tänkas få ut av det? Är skräcken enbart till för att skrämma oss eller kan det faktiskt komma något gott ur den? I detta arbete har vi forskat kring hur filmindustrin jobbar med skräck.

 This study is made, on behalf of Västerbottens Fotbollsförbund, with the purpose to investigate how the 2008 financial crisis have affected the sponsorship to the voluntary sports sector in the Västerbotten region, with focus on the womens elite football teams. The background of this study was to investigate the effect of the financial crisis to help the voluntary organizations in the future. The study was carried out with a qualitative approach as depth interviews with ten people representing both the voluntary organizations and the sponsoring companies, which one was a previous sponsor. To understand and interpret the result of the interviews we used models such as the stakeholder model, the A-ERIC model and a communication model for sponsorship from literature such as Donaldson and Preston (1995), Mitchell et. al.

Scientific studies show that good leadership is a key factor for group- and individual development. Studies have also shown that the contrary can curb talented individuals and/or cause stagnation, or even cause groups to halt their progression. This essay studies how leaders in musical and athletic environments look on their own leadership. In interviews, the leaders reflect upon experienced issues related to their profession, their views on difficulties in their leading role, as well as individual, and group development. This study also includes two observations, one in each field of profession.

This is the end report of my final exam at Medieteknik. It covers the planning, work process and review of a Flash based web application that I set out to do. The goal was to create a user friendly, interactive e-shop with embedded functionality for playing music, displaying rich media content and researching possible payment solutions, to enable buying music files online. The project involved creating the user interface, the programmatic functionality of a Flash client (an SWF file). Also, setting up an Apache HTTP Server and establishing a working ?bridge? between the Flash client and the web server with Flash Remoting components and AMFPHP.

This thesis was made possible by the company Verendus system AB, which is the leading developer of dealership management systems in the caravan and camper market. The goal of the thesis was to create a statistics module for a new producer system envisioned by Verendus. The new system is aimed at manufacturers and importers of caravans and campers, with the goal of enabling its users to create more effective production lines. By providing statistical data to mentioned users they will be able to predict market trends and customize their production lines accordingly. Today such software does not exist which leads Verendus to think that its arrival would lead to a success on the market.Before the development and design of the producer system began, a new agile method had to be developed, MAM (Minimum Agile Method).

Aqeri has since the past year a new profile with name and logotype, which has createda need for an updated visual product identity. The company is a leading developer,producer and distributer of IT products suitable for extreme environments in industry,defense and vehicles. This new profile with the different segments has together with aproduct identity from two companies resulted in that they have no clear designidentity on their products. From this background the aim of this research is todetermine how a development of a design identity is done to implement it to Aqeri.The design identity can be defined as a product?s identity visualized through its formor appearance which defines what the product is.

During a political election the public?s interest in politics and political journalism increases significantly. During the American presidential election in 2012 a big amount of articles on that topic were published in two of Sweden?s largest newspaper, Svenska Dagbladet and Aftonbladet. Political journalism tends to frame politics as sports, game and scandals rather than focusing on the political issues.

This project concerns a new lower and mid level compulsory school in the currently developing area of Annedal, northwest of central Stockholm. According to the given program, the school should hold 500 pupils and 100 pre-school children. As an addition to the given program, my suggustion holds a sports hall and a public library.In my project, my ambition has been to investigate how to create an inspiring and exiting place for kids to inhabit and, at the same time, create an activated, central place in a developing suburb. The latter has resulted in the two program-related additions, which purposes is to extend the hours during which the area is activated and to create additional incitements for visiting the building. Both additions are chosen based on lack of service in the area. Architectually, I've been inspired by the medieval castle which has been used as an inspirational resource for the parts of the school holding classrooms.

The division of Electricity at Uppsala University is developing a wave energy converter(WEC) consisting of a linear generator connected to a bouy at the water surfacethrough a wire cable called the connection line.During extreme conditions, the wave power plant will experience forces up to 500kN, which lead to unnecessary wear and will ultimately cause the failure of theconverter. To prevent this there is a need for a damper.The wave energy converter works at a maximum efficiency when the translator?sare centered with respect to the stator. Due to tidal movements the position of thetranslator can deviate. There for a mechanical divice that will compensate for this isneeded.This report describes the further development of an earlier project where a tidalwave compensator for a wave energy converter of Seabased AB was developed.

Föreliggande studie undersöker hur idrottspsykologiska rådgivare arbetar och om det i derasklientarbete finns metoder eller modeller som kan vara tillämpbara inom studie- ochyrkesvägledning. Syftet var att se hur idrottspsykologiska rådgivare arbetar och vilkaskillnader det finns i de båda yrkesgruppernas arbetssätt samt att se om vissa delar irådgivarnas arbetsformer kan vara tillämpbara eller bara vara kompletterande till studie- ochyrkesvägledarnas modeller. Den metod som valdes för forskningen var kvalitativ, medpersonliga intervjuer. Resultaten som visade att respondenterna arbetade på ett liknande sättdär dialogen med klienten var det primära arbetssättet. En skillnad var att rådgivarna oftastarbetade med sökande som är motiverade till förändring samt att de arbetade processinriktatoch hade mer tid för varje klient.

The shooting sport is one of the most widespread sports in the world and it isbeing practice in most countries. Based on their own experiences, in competition -and hobby shooting, the client M4Solutions found a demand and need for ashooting target that is manufactured in Sweden.The purpose of the project has been to develop, with the help of Marcus Walldén,two shooting targets from idea to finished product. These two shooting targets,Plate Rack Target and Dueling Tree, would each be equipped with a mechanicalresetting system but will in the future have the ability to be provided with anelectronic resetting system.The project from the client was divided into two theses. One of these two, writtenby Marcus Walldén, focused on the tripod parts and the overall design work forboth Plate Rack Target and Dueling Tree. The thesis that is presented in thisreport have focused on resetting systems, the design of protective plates and otherperipherals for both shooting targets.This work has primarily been in CAD environment where design, constructionand development has been given free rein.