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4289 Uppsatser om Event communication - Sida 65 av 286

Att twittra sig till framgång : En kvalitativ studie om tre PR-byråers strategiska kommunikationsarbete med det sociala mediet twitter

This essay focus on the social media Twitter and how three Swedish PR practitioners view and use communication strategies for this social media. Twitter was created 2006 and is kind of a new channel in the digital world. The micro blog has over these few years attracted 175 million users across the world. In Sweden there is 91 000 registered users and according to a survey, 11 000 of them are active by tweeting once a day.Twitter is highly current and all kinds of people are using the social media, for example, artists, companies and individuals. Twitter is with its highly number of users building a new market for organizations to find their stakeholders.

Samhällsmoral genom lag? : En sociologisk studie av de viktigaste argumenten för en svensk civilkuragelag

A tragic event in 2012 sparked a debate about the need for a law of civil courage when it became clearthat passivity in situations where people ?s lives are put in danger is not punishable. In this essay based on qualitative interviews with jurists and students of law the issue of civil courage is analyzed with the help of sociological theory. My objective has been to try and find out if a law of civil courage can be motivated with the argument that it would strengthen the public moral. My conclusion is that a law of moral courage is not a suitable way of making people more willing to help others or to strengthen the civil courage or the public moral.

Radiotystnad resulterar i fullt kaos : En studie om Malaysia Airlines kriskommunikation

The purpose of this thesis is to study how Malaysia Airlines communicated during the two largest crises of 2014. Key questions to be answered are: Did organizational hypocrisy occur? If yes, in what way? Which communication strategies were used? Did the company mediate an unequivocal message and how was the information framed? Did any aggravating factors, which worsened the organization?s reputation, appear? How did Malaysia Airlines manage possible rumours? Was the word contact used as a keyword? The method of choice is a quantitative content analysis and the material consists of 20 different analysis units. These analysis units were collected from social media and Malaysia Airlines website. The quantitative content analysis is based on the theory Situational Crisis Communication Theory, taken from PR, Strategy and Application, Managing Influence, by W.

Vet alla vart vi är på väg? : -Studie av internkommunikation i en komplex organisation

Internal communication exists in all organizations and is ongoing. It is of great importanceto communicate effectively when deficiencies can have serious consequences. The tsunamithat swept over South East Asia's coast in 2004 is indicative of this. At that time the consequenceswere loss of efficiency and productivity of businesses, health care, police and themilitary. All because of the lack of information.Employees in an organization take many decisions that affect the entire organization.

PR och marknadsföring inom sociala medier : En studie kring riskerna att vara social i sociala medier

Social media provides a new position of power to the single individual within PR and marketing campaigns. When a company uses social media as a communication tool in their PR and marketing practice, they have to adapt themselves after the customers' needs and the new communication structure within social media. Communication in social medi is different from traditional media, which is more one-way communicative and visual in its interaction, rather than the digital media that are more two-way communicative av viral through dialogue. If a company creates PR and marketing campaigns within social media without adjusting to the new rules of communication through dialogue, and instead try to apply traditional one-way communication to their social campaigns, they put themselves and their brands in risk of public humiliation and loss of customers; the speed of the viral dialogue over social media can spread bad news fast, and with the newfound power of the single individual, the impliacations can thus be devastating for a company and its brand. If an organization does not respond and take part of the criticism that may be directed at them through the customers' comments, the negative dialogue among clients and the public within social media can quickly create a hazard enviorment for a company and its brand to be seen in. The public within these social media platforms are more independent and continuously conversing with each other on a local an global scale.

Professionell barnteater på folkbibliotek: ?att bli berörd, att bli glad, att få skratta?

This master?s thesis concerns the performance of professional children?s theatre in public libraries. With qualitative interviews I have looked into how four children?s librarians and two theatre consultants appreciate professional children?s theatre, and furthermore I have looked into their view on the importance of theatre for children. My intentions have also been to investigate their views on the function and status of children?s theatre in public libraries and also the relationship between library and theatre activities for children.

Crash Boom Bang : Tvärkulturell kommunikation

Can the lack of functional cross-cultural communication among individuals within an international organization be the reason for cultural clashes to occur, and lead to conflict between two cultures within the same organization?Our aim is to try to create a potential model of how cross-cultural problems can be studied, in order to contribute to the solution of the problem. And to examine whether the theories, which form the basis of our model can be applied in reality.The research have assumed from the hermeneutical approach for a holistic view of the problem area. The deductive approach has been used in order to distinguish whether the theories can be applied to reality, and qualitative research method for collecting data.The focus lies within cross-cultural communications, which defines the various cultural factors that can affect organizational culture. Hofstede dimensions and the social structure are mentioned and cultural factors as language and religion.

Språk, utveckling och lärande : En diskursanalys av språkbegreppet i förskolans läroplan

The study´s purpose is to investigate the underlying norms of how the concepts of language development and learning, used in the preschool curriculum. Knowledge of the concepts underlying norms can help to make visible what approach preschool teacher is expected to have to children's language, in relation to development and learning. The results of the study may in turn provide a picture of societal norms on children in preschool and a deeper understanding of the importance of preschool to review and analyze the content of the curriculum, then it is not a foregone conclusion.Theoretical basis is curriculum theory, which involves studying curricula in order to create a knowledge of a society and its cultural, social and economic demands. Norman Faircloughs critical discourse analysis is used as a method, in order to achieve the study´s intention and answer the questions at issues in the study. The critical discourse analysis considers that the discourse is creating the social world through language.The results of the study show that there is a language in the curriculum as normatively may influence preschool teacher.

Idrott som platsmarknadsföring : En studie av idrottens roll i Växjö kommuns marknadsföringsarbete

The main purpose of a logotype is to harmonize with a company?s business concept and culture. This study is based on the receiver?s attitudes about three different logotypes - Volvo, Telia and Mcdonald's. It informs the reader about the importance of a logotype as a mean of communication and if the perceptions of the logotype harmonize with the profile of the company.

Evenemang : Great event of Karlstad & Mariebergsskogen

In my study I have chosen to examine the mathematics in children's free play and everyday situations, with focus on sorting and classification. The purpose of the study was to see how children express their mathematical knowledge. I have chosen to use a qualitative method in my examination, here I did observations in a children's group where the children were between three and six years old. I also did interviews with the teacher's on the department to see how they relate to the mathematics and how they formulate the department to achieve as good a learning environment as possible.The result shows that the teacher's approach is incredible important to the children's learning ability and that they are always present to challenge and discuss together with the children. The observation indicates that children use mathematics all the time in their everyday situations and that it is the interaction between individuals and environment that affects children's development. .

Inkarnationens ontologi : En studie av Wolfhart Pannenbergs kristologi i belysning av uppenbarelse som historia

Summary in EnglishThe purpose of this essay has been to examine the Christology of Wolfhart Pannenberg, and especially his interpretation of the belief in Jesus as true God and true man. The consequences for his ontology and his view of the incarnation are also focused upon.Fundamental features in the Christology of Pannenberg demand a closer examination in this connection. First, christological method regarding which a certain development can be shown from the early to the late writings of Pannenberg. According to my view, the later Pannenberg is more balanced in his way of describing the christological movements "from above" and "from below" and how these movements complement each other. In contradistinction to his mature Systematic Theology, in Jesus, God and Man from the 1960s he was more categorically an advocate of the from-below-perspective.Secondly, Pannenberg risks his entire Christology claiming the historicity of the resurrection.

Alternativa metoder för att kontrollera ett användargränsnitt i en browser för teknisk dokumentation

When searching for better and more practical interfaces between users and their computers, additional or alternative modes of communication between the two parties would be of great use. This thesis handles the possibilities of using eye and head movements as well as voice input as these alternative modes of communication. One part of this project is devoted to find possible interaction techniques when navigating in a computer interface with movements of the eye or the head. The result of this part is four different controls of an interface, adapted to suit this kind of navigation, combined together in a demo application. Another part of the project is devoted to the development of an application, with voice control as primary input method.

Effektivisering och produktivitetsökning i produktionsflödet av Hammarhäftare på Isaberg Rapid AB

AbstractThe market?s demand to purchase more cost effective products is continuously increasing. The producers are forced to become more efficient and flexible with resources to produce high quality products at a low cost in order to maintain or increase market shares. With this in mind Isaberg Rapid AB is requesting a project to increase efficiency in the assembly cell of hammertackers. The company has found in Kaizen-events that there is a potential of efficiency improvements in the assembly group that has not been achieved.The objective with this paper is to identify the major factors that influence the efficiency in the assembly cell for hammertackers.

Mellanchefens kompetensförsörjning

Syftet med detta examensarbete är att öka kunskapen om och förståelsen för hur behovet av kompetensförsörjningen på mellanchefsnivå inom tjänsteföretag i Ljusdal ser ut..

Organisationsstruktur och internkommunikation efter en omorganisation : En fallstudie om Karlstads universitet

This is a case study which investigated the perceived consequences of the organizational change that was implemented in January 2013 at Karlstad University. The study aimed to explore the experiences of the employees concerning the changes in organizational structure and internal communication. This was done through a set of eight individual standardized qualitative interviews with members from different departments. A lot of effort and thought was given to the ethical implications and to create a comfortable and open climate during the actual interviews to ensure that the respondents felt free to speak openly and honestly about their personal opinions and experiences.It is evident that the overall vision was ambitious; aiming to create a more effective organization through cutting off excessive administrative personnel and streamlining decision paths. However according to the opinions of the respondents it was clear that the result was far from the desired goal.

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