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2283 Uppsatser om Ethical consumer behaviour - Sida 28 av 153
Dogs on the move : a study of the travel habits of Swedish dogs and their owners? awareness of infectious diseases.
ABSTRACTThe principal aim of the study was to compare the feeding behaviour of cattle, sheep and goats on pasture and explain any differences between speices. Furthermore, I compared foraging behaviour between dry season and the beginning of the rainy season, in order to see any relationships between weather and behaviour.The study was carried out in Shompole in southern Kenya. Behavioural data were collected by observing herds of cattle, sheep and goats on pasture. The livestock were herded on pasture during the days and kept in bomas, where people live, during the nights. The weather in Shompole is characterized by high ambient temperature and low, bimodal rainfall.
En kvantitativ studie om sociala nätverks påverkan på konsumenter genom Facebook
Uppsatsens syfte är att pröva tesen att Radiosportens sändningar har blivit mer jämställda mellan 1995 och 2007. Det som undersökts är utrymmet som kvinnor och kvinnligt idrottsutövande får i sändningarna i förhållande till män och manligt idrottsutövande. Metoden att besvara frågan är kvantitativ. Radierade sekunder har räknats och fördelats mellan kategorierna kvinnliga och manliga röster och kvinnligt och manligt idrottsutövande. Kriterierna för jämställdhet är att de kvinnliga rösterna är proportionerligt representerade och att kvinnligt idrottsutövande får ett proportionerligt utrymme i Radiosportens sändningar. Undersökningens resultat visar att Radiosporten har blivit mer jämställd under undersökningsperioden, men att det inte går att säga att ökningen är stabil från år till år. Resultaten visar också att kvinnor och kvinnligt idrottsutövande inte får utrymme i nivå med andelen kvinnor eller omfattningen av kvinnligt idrottsutövande generellt..
Tack för kaffet! : - en analys av konsumentbeteende hos Premium Coffees potentiella kunder
Hur resonerar potentiella kunder kring inköp av produkten som ens företag tillhandahåller? En av de främsta frågorna hos en marknadsförare, men också en fråga som är aktuell i vår marknadsekonomi i stort. Konsumentbeteende är därför ett givet fält inom företagsekonomin. Men hur går det till när konsumenten är ett företag? Vilka aspekter är viktiga och varför? Vilka marknadsföringsinsatser bör genomföras utifrån denna adderade förståelse? Det är utgångspunkten för denna uppsats.
Vilka är hållbarhetsredovisningens intressenter? :
Background: Climate changes are a growing concern all over the world today. In June year 2006 the European Union accepted a new strategy for the Unions work against a sustainable development. The concept of taking consideration to all the aspects of an organisations/a company's activity is something that have been in focus during later years. Social and ethical aspects are in focus and questions regarding these aspects are more commonly included in the companies yearly reporting. A sustainability report is characterised by that it takes into account not only environmental aspects, like ordinary environmental reports, but also social and ethical aspects of a company's activity with it's surroundings.
Abort, en kvinnas fria val : En litteraturöversikt om sjuksköterskors erfarenheter av abortvård
Background: The abortion issue raises many ethical, moral and religious aspectsand is therefore well debated worldwide. In the care for an abortion seeking woman, it isimportant that the nurse find a balance between her and the woman's moral opinions aboutabortion in the quest to achieve good care.Aim: The aim of this study was to describe nurses? experiences of caring for womenundergoing abortion.Methods: Literature review based on ten original articles.Results: Literature review's results highlights two key themes: nurse?s experience of anemotional roller coaster as well as difficulties and challenging experiences at work inabortion care. These two themes consists of three subthemes: to get support in the workthrough to vent thoughts and feelings, how strain and stress affects the nurse's work and as anurse learn to accept the woman?s choice.Discussions: Within abortion care nurses find it difficult dealing with theemotional roller coaster that can occur while they strive to maintain an ethical andprofessional approach.
Konsumentreklam som skapar framtidsutsikter - En kvantitativ studie om hur ökad annonsansträngning i konsumentreklam skapar bättre framtidsutsikter för annonsörens anställda
The purpose of this essay is to investigate how consumer advertising has an effect on other groups than the intended, the so-called extended audience of advertising. Previous research shows that consumer advertising can influence investors and employees of a company as well as affect the attractiveness of a company as a potential employer. In addition, research shows that more perceived cognitive effort in advertising results in positive signaling effects for consumers. This study aims to further build on these concepts in order to gain additional understanding of how consumer advertising can influence extended audiences. More specifically, it examines if more (versus less) effort in advertising can improve the future prospects on the labor market for an employee of the advertising company, by looking at recruitment consultants as an extended audience.
Diurnal rhythm of the savannah elephant (Loxodonta africana africana) in Maasai Mara National Reserve, Kenya
Elephants are hindgut fermenters, which affects their diurnal rhythm. To reach their nutrient demands, elephants must eat almost constantly throughout the light part of the day. Sexual dimorphism may also affect their behavioral patterns. To understand the elephants' normal living habits and foraging behaviour, we conducted a pre-study in the Mara Triangle, the north-western part of the Maasai Mara National Reserve. Each of four to six observers randomly chose a focal animal within the group of elephants by the criteria that they were adults and visible.
Fermented sausage : product development at Lindell's Gårdsslakteri
Product development is a risky business; many products never yield profit, but it is also ne-cessary for a company?s survival in a competitive business where the costumers change their requests constantly. Consumer-led product development is developed from the wish to fill the consumer?s needs and expectations and thereby be more likely to succeed. Lindell?s Gårdsslakteri AB is a local slaughter and meat processor in Västergötland.
Varumärkesvädering : Svagheter och Möjligheter
Brands are the instruments corporates use to create and communicate brands reputation. Within the different industries for consumer products intangible assets such as brands are known to have great importance for corporate prosperities. When consumers experiences a specific brand symbolizes best possible value for money, the corporate behind it has managed to create a unique competitive advantage that should be to its full potential. Strong brands can pose the difference between winning or loosing on the market. Due to this brands should be considered as cost-effective instruments since they help create financial advantages such as consumer loyalty.
Ett varumärke kan inte välja sina föräldrar
Within the interconnected global markets of today; people, products, and information travel at a pace never met before. In light of the global retail markets recent integration, consumers are opened up to new products and are beginning to develop a vetted interest in the heritage of those products. Within literature this process has been coined "Country of Origin" COO, and its impacts on consumer attitudes, product value- assessment, and overall behaviors has been one of the most emphasized areas of "international business" studies, during the last three decades. Numerous studies have shown a correlation between positive or advantageous associations to a country of origin, and the actual products representing and coming out of that country. It is by this synergetic process that so-called positive COO-effects are brought forth.The goal of this thesis stems directly from the still unexplored potential for Swedish firms to differentiate their products and brands on new international markets, through a strategic and coherent communication of relevant Swedish COO-effects.
Co-creation:Being part of something bigger
Titel: Professionell men personlig ? en publikstudie av läsaresuppfattningar om journalister på Twitter.Författare: Carl MalmerUppdragsgivare: JMG, Göteborgs universitet och doktorand Ulrika Hedman.Hedman skriver nu sin avhandling som fokuserar på hur socialamedier har påverkat journalistiska arbetsmetoder och ianslutning till hennes egen forskning efterlyser hon enpublikstudie kring hur läsare uppfattar journalister på socialamedier.Kurs: Examensarbete i Medie- och kommunikationsvetenskap vidGöteborgs universitet, institutionen för journalistik, medier ochkommunikation (JMG).Termin: Höstterminen 2011Handledare: Mathias FärdighSid- och ordantal: 51 sidor exkl. bilagor. 19 397 ord inkl. bilagor.Syfte: Att undersöka läsares uppfattningar och föreställningar omjournalister aktivitet på sociala medier.Metod: Kvalitativa samtalsintervjuer.Material: Fem djupintervjuer med människor som följer journalister påTwitter.Huvudresultat:Resultaten visar att respondenterna menar att möjligheterna till interaktion mellanläsare och journalister har ökat tack vare journalisters aktivitet på Twitter.
Vuxna dyslektikers informationsbeteende en undersökning av hur sex personer med dyslexi hanterar informationsproblem
The aim of this Masters thesis is to describe the information behaviour of six adults with dyslexia with focus on how they handle information problems. The data consists of literature and interviews with six persons with dyslexia. The theoretical framework used in this study is Anders Hektors theory about human information behaviour as well as concepts and theories from the library and information science field. Ten information activities are used to describe the informants information behaviour. Answers are sought to the following questions: · How do the informants describe their backgrounds and their reading- and writing disabilities? · What problems do the informants meet in the context of information in their everyday lives with reference to ten particular information activities? · How do the informants solve these problems? The study showed that the main problems for the informants appeared to be difficulties with reading and spelling, problems with the appearance of the information, lack of time and stress while reading and writing as well as problems with lack of awareness about dyslexia.
Pig behaviour during crowding : a study in organic and conventional herds
Rearing in organic pig production differs from conventional rearing; pigs have outdoor access and larger space allowances. Regardless of production system all pigs are transported before slaughter and during transport pigs are crowded together in a new environment and in a space smaller than they are used to. As pigs in organic herds are reared at even larger space allowances than conventional pigs, such crowding could possibly have a stronger impact on pig behaviour and well-being. Six pig producing herds, three conventional and three organic, were visited and pigs from each herd were enclosed during 12 minutes in a test area corresponding to the crowding on a transport vehicle. During the crowding, pigs? behaviour was observed, before and after enclosure in the test area skin lesion scores were recorded, and also measures of heart girth (for weight estimation) was done.
Helgar målet alltid medlen? En etisk analys av de ekonomiska sanktionerna mot Sydafrika och Haiti och dess humanitära konsekvenser.
In this bachelor thesis my main purpose is to examine the ethical legitimacy of economic sanctions, by assessing the humanitarian consequences this type of actions create. I will do this by a closer examination of the two historic cases of South Africa and Haiti. The humanitarian consequences will then be measured against my chosen theories, to help answer my main questions. The theories I have been working with is the broader interpretation of the just-war theory; the just-sanctions theory, and two major metaethical theories.The result I found after the finished examination of the chosen cases, are that economic sanctions and morality doesn?t necessarily match.
Kommunikation, etik och moral : En studie baserad på nyhetsrapporteringar gällande avslöjanden av företag som inte följer sina egna värdegrunder och policydokument gällande kommunikation angående hållbarhetsfrågor.
Author: Linnea BrundellMentor: Gábor BoraCourse: Media and communication studies, C- level, advanced course. Communication, ethical and moral ? a survey based on news exposing companies which does not follow their own communication policies.Plot: In a leader in the newspaper Arbetarbladet, the writer says that the numbers of journalists are going to be reduced, while the numbers of informant officer are going to increase. Theory: The theory which has been used in the essay is Pierre Bourdieu´s field theories, Jürgen Habermas theories on representation and theories about the company?s values.Method: The method used in the essay is a qualitative text-analysis. The material in the essay is articles from the newspaper Svenska Dagbladet and Dagens Nyheter. Also two documentaries from the TV-show Kalla Fakta will be a part of the material. Adocument made by the trade union DIK, which tell about ethical guidelines for information officer, journalistic rules for their work are also a part of the material. Result: The survey shows that the companies have been failing to work after own policy documents. .