Previous research about contextual effects on advertising has mainly focused on the editorial context, while advertisements' broader context has been overlooked. This paper aims to take a broader perspective on advertisement context. Its purpose is to get an understanding on how physical exercise influence the effectiveness of print advertisements, and furthermore to look at the effects of thematic incongruence between ad and the physical environment. We hypothesize that physical exercise increase ad effectiveness through affective priming and that thematic incongruence is beneficial for ads' effectiveness, especially after training when awareness about the environment is higher. A 2×2 experiment was conducted in a gym, where each respondent was exposed to either an incongruent or less incongruent ad, before or after physical exercise.

This essay investigates the statements of Växjö municipality?s motives for some of its many environmental projects. The aim of the essay is to be theory-testing as to see how a municipality/city which promotes itself as being ?green? motivates its efforts in the environmental area. Växjö city promotes itself as ?The greenest city in Europe?, an award appointed to the city by BBC and other international media.

The concept of art infusion has become more and more used in the field of marketing and product advertising, and the phenomenon has been subject to research. The purpose of this paper is to study how the perception of an office environment is influenced by different kinds of art settings. The study is made as a survey in which the respondents have been exposed to working environments, only differentiated by the existence of different kinds of art or non-existence of art in the presentation. There are many conclusions to draw from the study, the most important is that the presence of art gives positive spillover effects on the surrounding environment..

I den här uppsatsen i ämnet bildpedagogik förenas konst, natur och frågan om hållbar utveckling. Uppsatsens utgångspunkt är att miljöfrågor är aktuella i vår tid. Barn som växer upp idag lever främst i urbana miljöer med liten naturkontakt. I uppsatsen beskrivs att naturkontakten tycks kunna ha betydelse för miljöengagemang. Genom intervjuer med forskare, konstnärer och lärare undersöks frågan om konstbaserat lärande tillsammans med fördjupad naturkontakt kan lyfta miljöfrågor.

Every year an avorage of 40 000 Swedes fall ill with different forms of cancer. Chemotheraphy has an effect on the tumour cells as well as the healthy cells in the body, this causes many side effects which can be very problematic for the patient. The study was carried out in order to indicate the care measures that are taken to deal with the side effects i. e stomatit, loss of hair and sickness/vomiting, that are connected with chemotheraphy so that the outpatients will experience a quality of life. The method used was a qualitative interview with six nurses from the South if Sweden, all of whom are working with chemotheraphy patients.

Background and Introduction: Environmental report drew attention in the 1980s when the Va?rldskommissionen fo?r miljo? och utveckling received a mandate from the FN to investigate the relationship between economic development and environmental degradation. In connection with this, although sustainability a new item for many businesses. But to say exactly what sustainability is all about is very difficult. In 1996 the then Government Redovisningskommissionen a study on the introduction of an amendment to the Annual Accounts Act, which would force companies to report on environmental issues in their annual or consolidated accounts.

Mindre företag upplever ofta en del hinder vid införande av miljölednings-system såsom ISO14001 och EMAS. Standarderna uppfattas som byråkratiska och införandet tar för mycket resurser i anspråk, i form av både tid och pengar. I Storbritannien har en ny standard för miljöledning tagits fram för att bättre passa framförallt mindre företag. Standarden, BS 8555,erbjuder ett stegvist införande av ett miljöledningssystem, med möjlighet att få intyg på vägen mot ISO 14001 eller EMAS. Företagen kan också välja att stanna på en lägre nivå än ISO14001 för en längre period..

This thesis focuses on how companies in the textile and clothing industry view or interpret the idea of corporate social responsibility. The purpose of the study is to create an understanding for how this view affects the dissemination and the implementation of the idea in the organization and what might be the effects on the organization of those processes. In order to identify any differences in how the view affected the processes I have studied the current discourse on CSR simultaneously with my theory and conducted a comparative case study of two Swedish clothing brands. The theory focuses on the diffusion of ideas and change management within organizations. My data shows that the two companies have different ways of interpreting CSR and that this indeed affects their dissemination of the idea in the organization.

This essay investigates the statements of Växjö municipality?s motives for some of its many environmental projects. The aim of the essay is to be theory-testing as to see how a municipality/city which promotes itself as being ?green? motivates its efforts in the environmental area. Växjö city promotes itself as ?The greenest city in Europe?, an award appointed to the city by BBC and other international media.

This report was written by Lisa Bengtson and Hanna Paradis and describes the degree thesis "Environmental impacts of solid waste treatment in the Metropolitan Region, Santiago, Chile ? a comparison between current system and incineration with energy recovery". The purpose of this thesis was to investigate if incineration with energy recovery could be motivated through an environmental perspective as an alternative to landfilling of solid waste in Santiago, Chile. The study was performed with Life Cycle Analysis as a theoretical base. In Santiago, situated in the thirteenth region of Chile, Región Metropolitana, lives 6,5 million inhabitants. The major part of the solid waste produced in the region is landfilled on three different sanitary controlled landfills situated outside the city center.

Abstrakt Detta kandidatarbete handlar om visuella effekter inom film och dess utveckling genom åren. Visuella effekter har öppnat en ny värld för filmskapandet då man kan skapa i princip vad som helst vilket gör att det omöjliga helt plötsligt blir möjligt, på filmduken. Kandidatarbetets syfte är att titta på utvecklingen av visuella effekter och hur man kan använda de kunskaper i en mindre filmproduktion. Vår problemformulerings frågeställning är ?Hur har utvecklingen inom visuella effekter sett ut och hur kan man implementera dessa kunskaper i en mindre filmproduktion??. I undersökningen analyserar vi hur man skapat scener i olika hollywoodfilmer som vi tagit inspiration av i vår produktion.

Several studies have examined the effects of perceived justice of preferential treatments to customers, but few have studied these effects when customers have different input. The purpose of the study is therefore to enhance the knowledge and understanding of the effects of preferential treatments to customers with varying input. More specifically, the study focuses on how perceived justice, customer satisfaction and loyalty are affected depending on the customer's input and received treatment. An experimental study with 263 respondents showed that the perceived justice and loyalty intentions among both the receiver and the non-receiver of the preferential treatment were of highest level when it was given to a customer with large input. Customer satisfaction however, was found to be of highest level when customers themselves received preferential treatment, regardless of the size of their input.

Milkability or ease of milking, has higher importance today for Swedish dairy cattle producers after the introduction of milking parlours and automatic milking systems. Milkability is the cow?s ability to quickly milk out and be completely milked. There are several measures of milkability available. Today the farmer measures the traits subjectively in relation to the conformation scoring of the cow 30-270 days after her first calving.

Several studies have examined the effects of perceived justice of preferential treatments to customers, but few have studied these effects when customers have different input. The purpose of the study is therefore to enhance the knowledge and understanding of the effects of preferential treatments to customers with varying input. More specifically, the study focuses on how perceived justice, customer satisfaction and loyalty are affected depending on the customer's input and received treatment. An experimental study with 263 respondents showed that the perceived justice and loyalty intentions among both the receiver and the non-receiver of the preferential treatment were of highest level when it was given to a customer with large input. Customer satisfaction however, was found to be of highest level when customers themselves received preferential treatment, regardless of the size of their input.

Various electromagnetic (EM) treatments has been investigated for their potential in improving crop productivity over the past century. There is today an increasing amount of scientists advocating EM treatments as an organically compatible method for improving plant growth and yield. However, failure to produce repeatable effects and defining causal mechanisms has made it a study of much controversy and debate. The subject requires indepth interdisciplinary knowledge, making it inaccessible for the majority of biologists, horticulturists and growers. In this combined literature review and pilot study, these issues are addressed by providing a comprehensive introductory review of the topic plant bioelectromagnetics and its potential horticultural usability.