The study examines what affects loyal football supporter?s intentions to an array of behaviors that can generate revenues to the football clubs. Specifically the study shows that attitude towards the club affects the supporter?s intentions towards consuming products and services that in some way are related to the favorite club stronger than the satisfaction with the club. Furthermore, the study also shows that there are different kinds of attitudes that drive the intentions and that the strength of these drivers varies.

SammanfattningSyftet med vår uppsats är att med en komparativ ansats studera hur integrerings- ochnormaliseringsmål uppnås för personer med intellektuella funktionsnedsättningar inom dendagliga verksamheten i Polen. Vi vill även se hur personalen upplever att de uppnår dessamål. Huvudmetoden för studien var kvalitativ intervju. I vår analys har vi valt att använda ossav KASAM-teorin som kan förklara hur personalen på den dagliga verksamheten upplever attintegrerings- och normaliseringsmålen uppnås. Vi använder oss av begrepp somempowerment, normalisering och integration.

In today's society there are a lot of offers towards consumers, where they actively have to choose the most appealing offer. In order for an offer to be attractive it must add value in line with the customers demand. Also, it requires that the offer provides a sufficient level of attraction so that the customer selects the particular product/service over another. Furthermore, each offer must exceed the expectations of the visitors to an event, so they feel that the event is something "extraordinary". We have chosen to study how LHC (Linkoping Hockey Club) works with marketing in order to improve the overall customer experience.

With some help of a few interviews, with children, and some staff members, in two different schools, I hope to answer the question: if the picture of the operation, that the children and the staff are having, has some similarities, and I will try to compare these pictures with what some legal documents such as Lgr 11 and Kvalitet I Fritidshem is saying about daycare opera-tions? To be able to run a successful daycare center, is never an easy thing. The key to success is to make parties, like the staff, children and their parents to feel happiness, when it comes to things around and about the daycare center. The result shows that both the children and the staff are expressing a frustration around the daycare operation, because they feel that there being wrongly answered, by a higher authority. The children are frustrated of how the staff is answering them about different things and the staff is frustrated about how the headmasters are answering them.

Syftet med arbetet är att undersöka om, och i så fall på vilket sätt, samhällskunskapsutbildningen påverkas av Sverigedemokraternas framgångar i skolvalet och riksdagsvalet, utifrån ett lärarperspektiv. Vi undersökte också om lärarna har upplevt någon attitydförändring hos eleverna vad det gäller främlingsfientlighet, intolerans och rasism samt tittat på vad lärarna anser om den nya läroplanen där samhällskunskapsämnet blir mindre på yrkesförberedande linjer. Detta görs med hjälp av kvalitativa intervjuer med fyra samhällskunskapslärare och resultatet analyseras utifrån teorier om olika demokratimodeller samt ett ?vi och dom? tänkande. Resultatet visar att undervisningen ser olika ut beroende på vilken demokratimodell som präglar lärarnas arbetsmetoder samt att lärarna ser olika på betydelsen av Sverigedemokraternas framgångar och vilken inverkan den har på undervisningen..

Background: It has become important to be able to take advantage of employees' ideas for organizations today.  The contributed ideas can be developed into innovations. However, there are difficulties for businesses to take advantage and develop the employee provided ideas. It can lead to a stop in the organizations development.Purpose: The purpose of this paper is to gain a greater understanding of how organizations can take advantage of the employees' ideas and develop them into useful innovations for organizations.Method: The thesis consists of precipitated studies from the three organizations, a manufacturing company, a service company and the municipality of Karlskrona. The paper is based on qualitative research by collecting valuable insights through interviews.Conclusions: In this study, it has been proven that organizations today have a magnified view of the concept of innovation. They have difficulties in implementing the concept in day to day operations.

This essay discusses organizational culture and focus on corporate creativity and innovation. The aim is to see which organizational factors that foster creativity and innovation in organizations. The essay will provide answer on how organizational culture can encourage creativity and innovation and how organizations can promote the rise of a creative work environment. The research design of this essay is a qualitative case study with interviews at Gotland Energi AB (GEAB). The interviews provided insight in factors that can foster creativity and innovation in organizations.

The purpose of this study was to increase the understanding of how patients following cerebral vascular attacks percieve personal Control and their ability to influence the course of their rehabilitation. Specific questions relating to the concept of Health Locus of Control such as perception of personal responsibility and own influences as well as the recognition of the influence of outside phenomena such as faith, luck and divine power were asked for. The empirical findings of this study were based upon semistrucutural interviews with five respondents. The results showed that the respondents efforts, together with the efforts of others were a necessity in successful rehabilitation. The influence of faith or luck on the other hand, was not percieved as a factor for success.

Communities är ett hett ämne som idag ständigt diskuteras i media. Människor blir mer och mer benägna att interagera online och mängden med online communities ökar i takt med detta. I Sverige finns en community som heter Lunarstorm som har blivit ett fenomen som inte har skådats någon annanstans. Med sina 1,3 miljoner användare är det absolut störst i Sverige idag. Jag har i min uppsats tagit fram ett antal faktorer ur litteraturen som är avgörande för ett online communities framgång.

In the society of today it?s very hard for companies to succeed with mergers. (A.L.Pablo, M.Javidan:2004) This study intends to elucidate the importance of internal marketing and internal communication with mergers. The intention with this essay is to study and analyse the merger between the two companies Astra and Zeneca and study the employers at the time when the merger took place in 1999.I have chosen to do this study on the basis of an employer?s perspective.

Companies and organizations recognize the importance of collaboration to develop responsibility and ability of change in the workplace. The concept of collaboration was a relatively new idea in business in the late 1980s. In a Nordic context, collaboration is a traditional approach that companies use successfully for competition, survival and development. Collaborative organizational efforts cover management of committed people who can help companies achieve flexibility, customer loyalty, innovation and economic success on a challenging and competitive market. Many theorists believe that collaboration is the key to integrating technology, financial competence and innovation.

The purpose of this thesis is to study the context that affects crisis communication through an organizational perspective. It also tries to identify factors of success and difficulties when it comes to coordinating information between governmental organizations during a crisis. Carried out as a case study of the Swedish governmental network Krissamverkan Kronoberg, the method used are source analysis and qualitative interviews with members from different organizations in the network. The results have been analyzed through Organization theory, Network theory and theory in Crisis Communication. The context that effects governmental organizations ability to cooperate during a society crisis is characterized by knowledge, understanding, utility and willingness. In addition to this a successful coordination of information should be based on resources, competence and continuity. The main problems when it comes to cooperating and coordinating during a crisis situation lies in what we would like to call organizational egoism, existential uncertainty and defensive behavior. .

The thesis aims to examine how companies optimize the human capital from a value creation perspective. The value creation will be related to transfer of knowledge, recruitment, staff turnover and development. The thesis has a deductive approach and six qualitative interviews have been conducted. The results from the interviews will be strengthened with a quantitative data analysis of two measurements; value added per employee and human capital efficiency. The theoretical framework includes definitions of human capital.

This is a comparative study of the use of intranet in three organizations. The organizations are one help organization, one hospital and one business company. The intranet is a relatively new medium and it might still not have been accepted by all potential users, which is a waste of resources both for the individual employee and for the overall organization. It is therefore necessary to investigate if there are any differences between organizations concerning the needs of intranets. Our purpose with this study was to deepen the understanding of the use of intranets as a channel of organizational communication and thereby acknowledge the users´ needs and opinions of the intranet.

This paper examines the film distribution and exhibition sector in Europe. The general analysis of these sectors? situation was made. Moreover, the comparative and more in depth analysis of three countries by the Porter?s five forces model was made; These were United Kingdom, France and Denmark.