The objective of this study was to uncover what aspects of urban plazas and parks that are most important for users? evaluations of places? aesthetics and microclimate (the characteristic climate for a limited space). This was done by investigating people?s general ideas of plazas and parks (the prototypical concepts) and compare these with place users? descriptions of four specific places. Interviews with two groups (31 and 24 persons respectively) were carried out in order to collect this information.

Studien är en kvalitativ studie med en hermeneutisk fenomenologisk ansats. Syftet med studien är att förstå och beskriva hur sju förskollärare upplever sitt arbete med barn i behov av särskilt stöd i förskolan. Studiens resultat visar att förskollärarna upplever att de arbetar med barn i behov av särskilt stöd. Samtliga respondenter berättar om barn som har behov av särskilt stöd av socioemotionell karaktär. De beskriver att de arbetar med barn som har svårt att kommunicera, att koncentrera sig, att styra sina impulser och som behöver stöd i sitt samspel och sina relationer med andra barn och vuxna.

Studien avser att genom ett kvalitativt fältarbete få förståelse för hantering av känslor för socialsekreterare inom socialt arbete på en socialförvaltning. Syftet är även att få en inblick i vilka faktorer som eventuellt har en inverkan på denna hantering och vad denna emotionella hantering kan ha för konsekvenser för socialsekreteraren. Det insamlade materialet i studien baseras på intervjuer för att få en detaljrik uppfattning om informanternas arbetssituation. Intervjuerna utfördes med åtta socialsekreterare som utreder ärenden angående barn, unga och familjer inom en specifik kommun. Att de arbetade under en gemensam arbetsstruktur och kultur underlättade ytterligare vår undersökning.Resultatet visar att det som minskar risken för psykisk ohälsa hos socialsekreterarna är social respons och stöd från bl.a.

The beauty industry has experienced a turnover increase of 220 % the last 20 years (Jones, 2010). At the moment the market for men's skin care is seeing the fastest growth rate in the cosmetic industry and multinational companies such as Procter and Gamble and L'Oréal have identified a "multibillion-dollar potential" within the segment. BUT - fresh research from the category leading company L'Oréal, shows that only 48 % of the male consumers use a skin care product specially adapted for men. It further shows that as many as 28 % of these do not even know how that skin care product got into their bathroom cabinet. The purpose of this paper is to get a deeper insight into men's relationship with skin care products and grooming.

The city is complex, multi-faceted and fascinating. The same can be said about the rooms of the city. The experience of the rooms of the city can be described in as many ways as there are individuals. The question concerned in this essay is How can you describe the rooms of the city as a phenomenon and how can you describe the experience of these rooms in general? The concepts city and room are widely understood and neither of them has a description that can be used in all situations.

Through the birth and arise of the Internet people has been given great opportunities to make selective selfpresentations online, which in the long run has resulted in an easier retaining of the self- esteem than in the offline world. Simultaneously, the self- esteem has been viewed as a cause for both success and failure since it plays a vital role regarding our attitudes, emotional reactions and behavior. On this basis I wanted to study the relation between self- esteem and self-presentations closer. The purpose of the study is to describe and analyze how some users who publish training photos of themselves on Instagram experience how they present themselves within this forum and how these presentations affect/ are affected by their perceived self-esteem in their everyday life. The study is based on theories regarding self- esteem through Maslows? hierarchy of needs, the inner and outer self-esteem, and social comparisons.

Acute myocardial infarction is a serious diagnosis. Both the patient and the loved ones experience an immediate uncertainty. To be able to emotionally support the patient´s spouse, the nurse in the coronary care unit must be prepared to also encounter the world of the spouse. The aim of this study was from a nursing perspective to illuminate how life was experienced during the first two months by the spouse of someone, who was stricken by a first time acute myocardial infarction. Interviews with six spouses were conducted.

I en värld där konsumenten dagligen överöses av kommersiella budskap är det många gånger svårt, för att inte säga omöjligt, för företag att synas. Ett tuffare klimat kräver tuffare tillvägagångssätt, vilket har resulterat i nya marknadsföringsmetoder. En av dessa nya metoder är provokativ marknadsföring som vänder sig till betraktarens känslor genom provokation. Provokativ reklam och dess effekter på konsumenter har undersökts tidigare. Dessa studier har emellertid övervägande fokuserat på provokation i form av sexuella stimuli, varför det råder stor osäkerhet om hur andra provokationsformer i reklamsammanhang mottas av konsumenter.

Bakgrund: Ett stort ansvar vilar på sjuksköterskan, inte minst ansvaret att ta hand om sig själv för att kunna utföra en god och säker omvårdnad med den individuella patienten i fokus, speciellt när det gäller vård i livets slutskede. Tidigare forskning visar att det är emotionellt krävande att arbeta med människor som snart ska dö och att sjuksköterskan behöver emotionell kraft för att klara av detta svåra arbete.Syfte: Syftet var att belysa faktorer som sjuksköterskan upplever ger kraft för att emotionellt klara av att vårda patienter i livets slutskede.Metod: Analys av redan färdigställda kvalitativa originalartiklars resultatdata till en syntetiserande sammanställning över det området som valts att belysas vilket resulterade i tre teman med underteman.Resultat: Själva arbetet i sig, att få kraft av att vårda patienter i livets slutskede, gav sjuksköterskorna kraft vilket framkom som att trivas med sitt jobb, att känna tacksamhet och starkt engagemang samt att få möjlighet till lärande, utveckling och känslomässig kompetens. Vidare återfanns att hämta kraft i sociala relationer samt att få kraft av att ha balans som viktigt för att sjuksköterskorna skulle klara av att vårda patienter i livets slutskede. Sjuksköterskorna fick balans genom att ta hand om sig själv och genom att sätta gränser.Diskussion: Både positiva och negativa upplevelser kan ge sjuksköterskan kraft och det finns flera kraftkällor som sjuksköterskan använder sig av men dessa kan inte användas var och en för sig utan måste ses i ett sammanhang..

The most common form of female cancer in Sweden is breast cancer and the primary choice of treatment is surgery. Removing a woman's breasts is not just removing a body part but is also strongly linked to the emotional life. This has psychosocial consequences and the reactions will be different depending on how people perceive health and illness. Factors that matter are both personal experiences and cultural factors such as religion, family, and the own standards and values. It is important that a nurse is aware of cultural factors that may influence the perception of care.

Many times it can be the simple things that affect the attitude of work and which have an importance on the organization's effectiveness. These are not always apparent but can have a large importance for the motivation and the attitude of work. Large number of companies uses wage and other financial rewards system but is there any form of informal factors that have an importance for the coworkers and that affects motivation. What factors that affect the motivation within the industry are interesting to examine and specifically the factors that are not apparent, in other words informal factors that increases the motivation. The purpose of this thesis is to examine and describe which informal motivator factors co-workers/employees in a production department think are meaningful.

The purpose of this thesis is to investigate whether placement, using a special display, of ecological products, will have an effect on consumer buying behaviour and thereby sales of these products. When talking about sales we refer to the amount of ecological products that are being bought, habitual and unplanned, as a response due to the placement of the products in-store. To further elucidate the purpose, the thesis will focus on if the placement of the products itself will have an impact on the customers? attitude towards buying ecological products. A deductive approach was applied where we did a quantitative study using triangulation to receive data to reveal if the placement of ecological products had any effect on the sales of these products.

Throughout the years more and more charitable organisations have appeared and the competition between them has increased. This has forced the charities to use more marketing strategies in their work in order to strengthen their competitiveness. Research in philanthropy in terms of economy and marketing has been neglected in Sweden and the research that is done today is mainly focused on why individuals donate to charity. A donation, according to the writers of this thesis, has been seen as an economical activity and can therefore be explained and understood through economical models and theories. This thesis aims to see how a contributor to charity makes the decision to donate money, consequently see how the donation decision process actually works from a theoretical model of a buying decision process from marketing literature. The purpose of this thesis is therefore to from a buying decision process concerning products describe the donation decision process for contributors to charity. By achieving this purpose the writers aim to compare if a donation decision process go through certain steps similar to a buying decision process.

The basis for this study is the question of what happens at the point of impact between receiver and message in the case of a social marketing campaign on Facebook promoting sustainable travel. Hence the aim of this study is to analyse the reception of the social marketing campaign Fairadise in a sample of 19 individuals. The design of the study is therefore reception analysis with the help of four focus groups and thematic analysis to later identify patterns and themes in the gathered material. The theoretical approaches were collected from the field of media and communication and focused on public communication campaigns, public understanding of public communication campaigns as well as decoding of messages. The questions posed were; how is the Facebook campaign Fairadise received by the focus group participants? How do the participants read (decode) the campaign; dominant, negotiated or oppositional? And what assessments do the participants have regarding the visual versus textual information in the campaign? Previous research has shown that visual and emotional attributes are of great importance when it comes to interpreting messages about sustainable tourism and that rational information attributes are of less importance. The findings in this study agree with this previous research except when it comes to rational information.

The aim of the study has been to explore what participation and hope means for persons with disabilities living in an institution called Horizon House, in Stellenbosch South Africa. The aim has also been to discover the South African approach to disability and how Horizon House fits into this approach. Horizon House is an institution and a protective workplace in Stellenbosch for adults whose main impairment is of an intellectual nature but there are also physical and emotional disabilities. Another aim has been to explore the perspectives of the residents. The research questions of the study are: ? What does participation imply for the residents of Horizon House?? What does Hope represent for the residents of Horizon House?? What importance can hope have for people with disabilities, in their approach towards increased participation? We travelled to South Africa during a two week period in March 2009, where we participated at the protective workplace of Horizon House.