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1102 Uppsatser om Direct advertising - Sida 33 av 74
Mångfald och interkulturell utveckling : En studie av två kulturverksamheter i Värmland
AbstractFor several years, the organic food sales have increased, and more are choosing to buyorganic food of more diverse causes. Unfortunately the sales have slowed down the past year,a lot depends on the Swedish economy has been in decline and it has led to more will checkone more time on the price. But even if the sale value has decreased, the amount of organicfood has increased, it is because many stores have their own organic brands and they can pushprices down.The internet has become a great help in our daily lives, we do most our business via theInternet. But now we are not just paying our bills through the Internet anymore, we shopclothes, movies, music and books too. E-commerce was become more serious last decade andhas grown every year that has passed.
Internkommunikation av CSR inom Max Hamburgarrestauranger AB : Hur de anställda tar del av information om företagets hållbarhetsarbete, hur det uppfattas och dess betydelse
In organizations today Corporate Social Responsibility (CSR) is becoming a common means to try to gain legitimacy and credibility for their business. A successful CSR strategy has the potential to generate positive outcomes for a company and reaching out to stakeholders about the corporation?s contribution in the field is an important part of the work. In this study I examine how the employees at Max Hamburgare receive the corporation?s efforts within sustainability, how it is perceived and what this means to the employees.
Datorsystem för kvalitetskontroll och temperaturövervakning med värmekamerateknik
The work was carried out on Termisk Systemteknisk?s office in Linköping. The aim was to create a computer system with infrared camera technology for quality control and temperature monitoring of manufacturing processes in industry. The system should be configurable such that it can be used on several different issues, including those where the real-time analysis of camera images is required.The developed system is based on an existing framework, Panola, to deal with measurement results and images in a database. The framework is built for the system continually check for new data , and the task was to create a foundation upon which to build systems that use the framework, but fully or partially utilize direct calls .
Varför fortsätter rökare att röka och vad motiverar till ett rökstopp? : en kvalitativ studie
This study aimed to describe children?s experience of living with overweight or obesity, by using a literature-review. The study includes eleven articles, data is from children between ages 5-15 year. The result occurring were in the areas; Quality of life and self-esteem, Social company, Body concept and weight reduction and Psychological unhealth. BMI above what is recommended gives a negative influence on quality of live and self-esteem.
Kundinvolvering i högteknologiska produktutvecklingsprojekt
Background: Knowledge of customer needs is a key factor in companies? struggle to develop successful products. Several studies illustrate that the main reason for failure in product development is lack of customer understanding. Lately considerable changes have occurred. Large-scale mass production is continuously being replaced by customer orientation, especially in the high technological market.
Föreställningen om reklam : Reklammakarnas syn på reklam år 2013
Syfte: Syftet med uppsatsen är att skapa förståelse för de idéer, föreställningar och normer som format underlaget för vår empiriska undersökning. Vår ambition ämnar beskriva reklammakarnas syn på reklam idag och vilka val som påverkat kampanjernas utformande. Syftet ska besvaras med hjälp av frågeställningen, vilka strategiska val ligger bakom skapandet av reklam i vårt konvergerande mediesamhälle?Metod/Material: Vår uppsats är baserad på en kvalitativ forskningsmetod där empirin, som utgörs av personliga intervjuer, står i fokus. Studien speglas av tre teman, vilka reflekterar vår frågeställning om vilka strategiska val som ligger bakom skapandet av reklam.
Missionssyn och missionspraktik i Evangeliska Fosterlandsstiftelsen : speglat av brev och bloggar från Etiopien
In this essay there will be four text books from grade 1 studied, the first one are from the year 1976 and it will be going forward to the year 2012. The aim of this study is to see how the genders are depicted and represented, as well as what roles the genders are given. I do also want to see if there is a notable change in this over time. I will be doing a study based on the quantity of the contents, and I will also be doing a critical discourse analysis.The result of the study showed that there were more gender-based constructions that referred to women in all of the four books, which indicates that women are represented more often in these reading books. It is most common to portray the genders in their stereotypical roles, which again are present in society, but sometimes these roles are depart from what?s present in society.
Läsinlärning i finlandssvenska skolor : En undersökning av lärares syn på läsinlärning i årskurs 1-2 vid tre finlandssvenska skolor.
Finnish student have for several years proved to be successful in reading in international studies. This interview based study aims to describe how teachers in Finnish schools for Swedish speaking children are relating to reading and reading education during the first two years of schooling. The result shows that reading, reading training and reading comprehension are natural elements in all teaching during the first two years in school and that teaching is based on students? ability and interest. The teachers claim that they provide the students with varying opportunities to practice different kinds of reading.
Ny Protest? : En fallstudie av rörelsen Planka.nu.
The aim of this paper is to analyse the social movement Planka.nu with reference to the theory of new social movements in order to engage in a discussion about the presence of ?old? tradition and ?new? trends. As well as empirical, the purpose is also theoretical and methodological: to examine, and extend, the discussion about new and old social movements. A qualitative method is used. The analytical framework is based on a combination of theories of social movements and new social movements.
Den omedvetna texten : En psykoanalytisk studie över affektens och överföringens betydelse vid tolkning och läsning av skönlitteratur
The aim of this study is to explore the fundaments of all psychoanalytic interpretative models, and especially the psychoanalytic literary criticism. Drawing from different fields as affect theory, neuropsychology and Lacan's structural psychoanalysis, strong evidence is found that language in itself contains and transmits affects.The empiric study indicates that different readers of a text, regardless of their interpretation of the text, show similar changes in mood as a function of the text. This seems to be possible as an effect of the separation of the sign between the signifier and the signification. And this supports that the signifier has some kind of direct access to the affects. This is due to the fact that the signifier belongs to the imaginary protolinguistic level while the signification belongs to the symbolic and linguistic level of a higher order.
Ledarskapets vardag - himmel och helvete
Aim: Our aim is to make a critical review of the glorification of leadership, by describing the practical work of leaders, compared to what is written in management literature. Method: We have applied a qualitative approach in our study and implemented seven interviews to illustrate our respondents? experiences and opinions. All of our respondents have leading positions with their current companies. To analyse the results from our interviews, we have compared them with literature written in the subject, mostly management literature. Results & Conclusions: We have concluded that there is a connection between the theory and our empirical material.
Filosofi som pedagogisk modell
The paper examines Philosophy with children as a pedagogical method for schools to practice. The questions I have posed are:Why philosophize with children and teenagers?How does Philosophy with children work?What, in the organized structure of the philosophical inquiry, can be emphasized as favourable for learning?How carefully is the structure of the philosophical inquiry really followed in practice?How can philosophy be applied as a pedagogical model?The theoretical framework of this inquiry consists of a discussion about a thirst for learning that exceeds the explicit and direct usability that motivates vocational training.I have used two different kinds of methods. The main method is a literary analysis of some of the literature in this field. This analysis is compared to field observations of children participating in communities of inquiry in school.The basic assumption is that practicing the ability of philosophical thinking can help children develop a more profound way of understanding who they are and how the world in which they exist works.
Gymnasieungdomar och stark musik : En enkätstudie om könsskillnader i attityder, hörselskyddsanvändning och hur ofta de utsätter sig för stark musik
Syfte: Syftet med studien var att belysa sambandet mellan cigarrettrökning och paro-dontit.Metod: Studien bygger på en allmän litteraturstudie som sammanställer aktuell forsk-ning inom det valda ämnesområdet. Detta studerades genom att granska olika studiers koppling mellan parodontit och cigarrettrökning. Studien baseras på 15 kvantitativa artiklar som söktes via PubMed och Sience Direct.Resultat: Resultatet visade att det fanns ett samband mellan parodontit och cigarrett-rökning. Rökning var den främsta beteendemässiga riskfaktorn för uppkomst av paro-dontit. Rökare uppvisar ett mer ohälsosamt beteende och negativ attityd till allmän hälsa.
En manualapplikation : Utvecklingen av en mobilapplikation
iProspect is a global digital marketing agency and work primarily with search marketing. They were the first search engine marketing agency in the world when the company started up 1996 in Boston, Massachusetts, and the first in Sweden to offer services in search marketing after establishing themselves on the Swedish market the following year. iProspect can be found in the södermalm office in south central Stockholm. They are a comprehensive agency within search and offer everything from search engine optimization and sponsored links to advertising on social media. They?re goal is to lead developments in search marketing and to keep ahead of competition.
Manöverkrigföringens indirekta och direkta metod : en studie i fördelningen av dessa vid flyginsatser under Operation Desert Storm
En av huvuddelarna i manöverkrigföringen, som Försvarsmakten nyttjar, är indirekt och direkt metod. Men då Sverige inte har varit i krig på väldigt länge så beslöt jag att skriva denna uppsats i syfte att skapa ett underlag för en ökad förståelse för nyttjandet av indirekt och direkt metod vid manöverkrigföring. För att göra detta så försökte jag svara på följande fråga:Hur ser fördelningen mellan indirekt och direkt metod ut vid flyginsatser i krig under 1990-talet?För att få ett svar på frågan så gjorde jag en fallstudie på Operation Desert Storm där jag först analyserade vilken metod de allierade styrkorna använde mot de olika anfallsmålen. Efter detta gjorde jag en undersökning i hur många anfall och uppdrag som genomfördes mot varje mål.