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1295 Uppsatser om Direct Mail - Sida 4 av 87

Amway : En kvalitativ studie av framgångsfaktorer

Background: One of the largest direct selling companies Amway "AmericanWay", which has its foothold in the market economy by means of direct trade. This means that the marketing is in the form of a network made up of various individuals who work together to advertise the company on to various potential customers.Aim: The survey aims to study the factors that are affecting the company Amway's growth.Completion: The survey is based on analyzing the interviews. The authors have relied on the qualitative method, where they have focused on how growth has increased the company Amway.Results: The results of this study are that Amway gradually managed to establish themselves globally thanks to the quality of the products they sell in a functioning market. The study also shows that all member customers are satisfied with the goods they buy from ABO groups, and that Amway's structure is not based on a pyramid scheme..

Att planera, genomföra och utforma en föredömlig reklamkampanj

As the field of marketing becomes increasingly competitive, creative tools to reach the intended consumer needs to be utilized. In order to break through the crowded airways and packed ad space, one can choose to direct the message through channels that relate to currenttrends in society, while using innovative artistic concepts. The fundamental purpose behind this report is to provide a roadmap for creating a successful and unique marketing campaign. In addition, we have attempted to identify how visual methods can add valuable attributes to the campaign, ensuring a more progressive and distinct impression. To illustrate our claims, we have chosen to analyze Wasabröd?s latest marketing effort, ?Change Bread,? by dividing it into three sections, including planning, execution, and the visual creation.

Är frågan färdigformulerad? : En referenskritisk undersökning av 118100 Svar På Allt och Fråga Bibliotekets e-posttjänst

This two years master?s thesis in Library and Information Sciences aims to investigate and put the services of 118100 Svar På Allt (SPA, an SMS mobile question and answer service) and Fråga biblioteket (FB, a library operated e-mail reference service) into the context of the reference encounter. Questions sent to SPA and their subsequent answers are analysed, and part of these questions are forwarded to FB for comparative studies. Both of the formats are compared to the reference encounter as a whole. The framing of the question originates in the assumption that there may be a need for further negotiation of the questions submitted to the aforementioned formats.

Hellre fria än fälla : En studie i utformning och bedömning av ett prov i kemisk jämvikt

I detta examensarbete undersöktes hur ett kemiprov inom området kemisk jämvikt utformades och bedömdes på en gymnasieskola i Mellansverige. De två lärarna som utformade och bedömde provet intervjuades och fick svara på frågor via e- mail. Både intervjudata och frågorna via e-mail kategoriserades med hjälp av Selgheds (2006) kategorier rörande synsätt på betygsystemet. Resultatet visade att lärarna har olika synsätt på både provets utformning och bedömning trots att dem tillsammans konstruerat både prov och facit. Lärarna täckte med detta prov flera av de kända missuppfattningar som den didaktiska forskningen funnit, även om det inte var på ett systematiskt sätt.

Bokförvaringsplats eller serviceinrättning? Direkt eller indirekt service på Göteborgs stadsbibliotek 1891-1960

This paper describes the development of direct and indirect service at the former Gothen­burg city library. This was during this period of time not the public library of the town, but a scientific library mostly serving the college, although also open to the public. Furthermore the services offered in Gothenburg are compared with those of the two old Swedish university libraries in Uppsala and Lund. The investigated direct serviceforms are "making material available", "guidance", and "localities". The indirect service areas are "the catalogue" and "the personnel and their competence".The conclusion is that the differences weren't that big and that Gothenburg city library was a modern library providing about the same services as you could find in Uppsala and Lund.

Försök med olika såmaskiner vid konventionell sådd och direktsådd

In this thesis, two studies with different drills were included. In one of the studies two drills were compared: Väderstad Rapid and Väderstad Spirit. In the other study various drills for direct drilling were compared. The study with Rapid and Spirit was placed in two locations with different autumn tillage; one on ploughed land in Uppsala and one on cultivated land in Västerås, both with relatively high clay content. Rapid drills have a single disc coulter, while the Spirit drills have a double disc coulter. Various aspects were compared such as aggregate distribution, seed placement, emergence, crop yield and economic outcome.

Utlandsetableringar & aktieägares förmögenhetsvärde : En eventstudie om utlandsetableringars påverkan på aktiemarknaden

The aim of this study is to examine the market reaction when information about a company?s foreign direct investment is announced and how that affects the shareholder?s value. Also of interest is whether the market reacts differently depending on which country the investment is established in and which mode of entry is used. This will be achieved by using an event study approach. The selection that was used consisted of 206 companies registered on the Nasdaq OMX Nordic homepage, which had during a time period stretching from 1999 to 2009 established a foreign direct investment in the regions BRIC, Europe or the USA using the mode of organic growth, joint venture or acquisition.

Hur formar handledningen mig som psykolog? : En kvalitativ studie av nyutexaminerade psykologers upplevelser av yrkeshandledning.

The aim of this study is to, by individual interviews focusing on specific dimensions of supervision,examine how integratively educated PTP-psychologists experience the interactionin the supervision they receive as a part of their PTP-work and to describe if and how theyexperience that these components of the supervision promote, does not exert a direct influenceon or restrain the preservation and development of an integrative psychotherapeuticapproach and -attitude. The eleven people who are interviewed for this study all belong tothe group of psychologists who graduated from the first group of psychologists with an integrativepsychotherapeutic approach at Örebro university in the year of 2007 and who arenow completing their PTP-work. The interviews were analysed according to a qualitativecontent analysis. The results show that ten out of eleven PTP-psychologists experience thatthe interaction in the supervision is either good or excellent and that this promotes or doesnot exert a direct influence on the integrative approach.Keywords: Supervision, PTP-psychologist, integrative approach..

Katalog vs Nätbutik ? en studie om produktpresentation av modevaror inom distanshandeln

The survey Distanshandeln idag 2005, made by the Swedish postal service, tells us that web shops started to pop up in the 1990´s and began competing with the catalogue sells in the end of the decade. Ten years ago, it was said that the web shops would take over the distance trade market. Today we know that did not happen. Internet shopping accounted for 4, 2 % of all distance shopping in Sweden last year. Our inquiry is guided by the observation that the catalogue is still in use and moreover, it seems to have changed very little from when we were kids.

Mjölkböndernas åsikter om VikingGenetics nya produkter X-Vik och GenVik

VikingGenetics is one of the world's largest breeding companies. 2008 was launched two new products, X-Vik and GenVik. Now VikingGenetics want to get information about the effects of the marketing. We have investigated the differences in knowledge and use of the products between different livestock associations, size of herd and farmers' breeding interests. The method used was by sending out a questionnaire by mail.

Är reducerad jordbearbetning ett alternativ? :

Today cultivation of cereal in Sweden has high costs for establishment in relation to the rest of the world, and if this cultivation will be able to continue, the farmers have to control their costs. It is important to see all costs, not the maximum harvest achieved, but the net result. All farmers have different conditions with respect to soil, direction of the farm and were the farm is located geographically. With the right knowledge and ambitions, we think most farmers could change to reduced tillage. In this paper we have tried to find out if reduced tillage is an alternative for farmers.

Hinderbanan - en studie om jämställdhetsarbete och kvinnors förutsättningar inom professionella tjänsteföretag

Although women express a desire to be managers and although they constitute the majority of Sweden's newly graduated academics, they are still heavily underrepresented on senior management level in the Swedish private sector, where men hold as much as 95 % of the top positions. Considering the massive waste of resources that this implies, this thesis sets out to investigate the underlying reasons for the skewed gender distribution on senior management level in two Swedish professional services companies - an industry where the described problem has been palpable. Additionally, the thesis explores the effects of actively working for increased gender equality. With a basis in gender and organization theory, a broad theoretical framework has been compiled and applied to a qualitative case study design. The thesis reveals seven distinct impediments, which together create a parable of an obstacles course, that prevent women from advancing the corporate ladder in the same manner as their male colleagues.

Ökad inividialisering och/eller kollaborativt lärande? - en studie och analys av erfarenheter av datorn som stöd för lärare/elever i yrkesinriktade gymnasiekurser

Syftet med undersökningen har varit att undersöka om datoranvändningen (främst e-postkommunikation) ger upphov till en ökad individualisering och/eller ett ökat kollaborativt lärande. De elevgrupper som har fokuserats har läst samma ämnen inom Handels- och Administrationsprogrammet, d v s Projekt och Företagande och Personaladministration. Undersökning har skett genom fallstudier, genom läsning av mottagna och skickade mail, textanalyser (dokument, rapporter, protokoll), några intervjuer, jämförelsegrupper och betygsresultat. Resultaten visar att det kollaborativa lärandet varken utvecklas sämre eller bättre i studiemiljöer där man har både lektionsundervisning och handledning på nätet. Konflikter i grupper uppstår och blir synliga även på nätet genom att en del elever blir överaktiva, d v s skriver och skickar många mail, andra är eller blir helt tysta.

Spam : den nya tidens onlinegissel

This thesis takes on a broader perspective of the modern age phenomenon we call spam. One of the aims of this thesis is to present and to compare the variety of methods used in the day-to-day fight against spam, as far they have evolved today, but also to present and discuss some alternative methods for suggested future use. The properties of a common e-mail spam are analyzed to show how the components that make up the structure in an e-mail can be used to classify spam. Furthermore I explain the naïve Bayesian classification methods, the signature-based method, the commonly used rule-based method and the challenge and response method and discuss these. The widespread use of blacklists is also explained and a close new variant to blacklisting, Turntide is presented and discussed.

IT/Internet, ett hjälpmedel för handikappade

Det här examensarbetet handlar om på vilket sätt Internet/IT kan göra livet lättare för handikappade. Arbetet grundar sig på mitt intresse för teknik och vad den kan göra för nytta för både pedagoger, lärare och främst elever i särskolan.Jag har bl a undersökt hur Internet/IT används av elever på olika särskolor i Sverige genom att skicka ut e-mail enkäter via e-mail. Med hänsyn till lärarna på särskolorna så har jag inte publicerat vare sig namn eller skolor i arbetet. Detta beror på att jag i min frågeställning inte brytt mig om att få med detta. Det var svaren och inte de svarande som var de väsentliga för arbetet.Jag har också tagit del av aktuell information som jag har funnit på Internet samt information från rapporter.

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