The thesis work focuses on marketing and its point of departure centers on mapping the utilization of social media as a form of marketing. The choice of this thesis subject has been deemed by the authors as one of particular interest due to the current popularity of social media in the Internet connected society and their use as marketing tools. Specifically, this thesis sets out to explore how companies exploit social media tools in marketing and how their use affects retail operations and customer relations in an effective and creative way.The report concentrates on qualitative data collection, the interview answers of four respondents, of which, two are considered experts within the field of social media. The choice of suitable respondents was strategic with the goal of covering as large a portion of the social media field as possible; one social media educator that works with companies and one who assists companies with social media applications. The remaining two respondents work in marketing and communications and employ, as part of their job, social media tools such as Facebook and Twitter.

The purpose of this master thesis is to attract attention to the undefined spaces of our urban landscape and emphasize the need of these spaces in the city. The different values of these spaces are here clearly presented so that they can be considered when real estate developers show a particular interest in any one of these undefined spaces. The term undefinied spaces can mean a lot of things. The spaces that I now choose to define as undefined spaces are neither planned nor designed. It could for instance be a piece of leftover land in between two residential areas, or as times change, a formerly planned area might be forgotten and left to its own.

This master's thesis sets out to explore information literacy in a contextualized learning environment with emphasis on students at a vocationally oriented program in the Swedish upper secondary school. The concept of information literacy is widely discussed and furthermore a common subject for research within the field of Library and Information Science. Information literacy can be described as a set of skills or a range of attributes defining an information literate person. The skills and/or attributes facilitating the development of critical thinking and problem-solving skills are often linked to knowledge about computers and libraries.Another view on the concept of information literacy has been developed by the Australian researcher Annemaree Lloyd. She stresses the importance of social and physical information sources and that these also should be included in the development of information literacy.

Never before have so many moved so frequently as now. Mobility lies at the centre for the concern ofstates, business and technological development. Some even claim that we are witnessing a mobility turn inthe social sciences. However, as the capacity to move has increased so too has the control and surveillanceof mobility become more extensive. Since September 11, 2001 security has been the defining paradigm fora variety for actors.

I takt med att vår medvetenhet om miljöns påverkan på vårt välbefinnande ökar, så ökar också behovet av en kunnig yrkeskår som planerar vår livsmiljö utifrån de rådande förutsättningarna. Landskapsarkitektyrket är ett relativt ungt yrke, vars tunna yrkeshistorik bidrar till en allmänhet som generellt är dålig på att definiera yrkesrollen. Medias framställning och tolkning av yrket är också en starkt bidragande faktor till att den skeva bilden av yrkesrollen ytterligare förstärks. Syftet med denna pilotstudie är att granska ett antal utvalda medier, vars information ställs i motpol till ett antal intervjuade yrkesverksamma landskapsarkitekter. Resultatet förstärker min teori om att det finns en utbredd okunskap hos såväl kollegor som allmänheten.

Visualization plays a key role in the concept of Lean. Lean was developed in Japan as a business philosophy in order to lead to an activity, where only steps that contribute to customer value of the final product are being performed. By defining the customer value and establish visualized standards, it is possible to see when situations differ from the standard. Then it?s possible to lead the process back on track.

Inflammatory airway disease (IAD) is a respiratory disorder that most commonly affects young horses performing at a high level. The clinical signs are often mild but the disorder can cause a marked decrease in performance to a point where the horse has to be taken of training and competing. The aetiology underlying IAD is not yet fully understood. One current theory is that a type I-hypersensitivity reaction due to allergens in the environment is the cause in some horses. The most reliable diagnostic method is a bronchoalveolar lavage (BAL) since it reflects the inflammatory status in the most distal parts of the lungs, which are affected in IAD.

I denna kandidatuppsats avlägsnas organiska föroreningar från vatten genom användning av textilier, vars yta belagts med nanopartiklar utav ämnet titandioxid. När titandioxid belyses med UV-strålning sker en fotokatalytisk reaktion, vilket i sin tur bryter ned bland annat bakterier och organiska färgämnen. I hopp om att finna ultimat vidhäftning mot textil passande titandioxid har olika typer av beläggningar studerats; akrylbaserade, sol-gel och slutligen en hybrid. Dessutom har fem olika konstruktioner av textila bindningar jämförts i syfte att undersöka dess påverkan på den fotokatalytiska effekten. Förorenade vatten är ett stort problem, både i utvecklingsländer och i industriella sammanhang.

Traditionally, the majority of Swedish public libraries have carried out most of their acquisitions through Bibliotekstjänst's binding booklets. In recent years, however, many libraries have complemented the binding booklets and other services from Bibliotekstjänst by other ways of acquiring books, such as Internet bookshops, while other libraries have stopped using the binding booklets altogether. There are various reasons for this development, such as Information Technology making it possible for librarians to compare prizes and services from different retailers. Another important reason is the need for public libraries to meet new needs from their patrons, while remaining on a restrained budget, which often causes a need for reorganization of staff and resources.As a way of meeting the new needs for libraries, Bibliotekstjänst has created Profile Services (profiltjänster), a service in which a library outsources its acquisitions to Bibliotekstjänst. The staff of the library, in dialogue with Bibliotekstjänst, design a profile for the acquisitions for the library in question, in order to determinate which types and genres of literature the library and its patrons are requesting.

Bakgrund och problem: Banker har en särställning i den finansiella ekonomin och konsekvenser av de anställdas handlande kan ge stora effekter. Då banker är tjänsteföretag ställs de inför problemet att deras personal kan välja att agera efter eget huvud vilket inte behöver vara förenligt med bankens etiska intentioner och strävan efter att upprätthålla ett högt förtroende. Det är således viktigt hur ledningen utformar sina styrsystem med avseende på det etiska resonemang som råder. Följande frågeställningar identifierades: Vilket styrsystem är mest lämpat utifrån det rådande etiska resonemanget hos bankpersonalen? Hur kan styrsystem anpassas för att påverka det etiska resonemanget hos bankpersonalen?Syfte: Att undersöka bankpersonals etiska resonemang och utröna vilket styrsystem det är mest samstämmigt med.

Public confession and declaration of grace in the mass, following the book of worship of the Church of Sweden, is considered by many to be problematic, and hence the topic of frequent discussion. This is apparent already in the proposal for the existing book of worship, as well as in those official proposals that have been presented in recent years for a revised order of worship. This paper provides a summary account of the historical development of the public confession (and its attendant parts) from the early church into recent times, with a focus on the Church of Sweden, focusing on church regulation and official books of worship. This account shows that a public confession existed in early Christian celebration of service/mass, and that public confession and declaration of grace as we know it today (in the Church of Sweden) has developed from the practice of private confession with a relationship to Holy Communion. In Sweden, the ambitions of the Lutheran program of reformation with respect to public confession did not materialize fully.

Our planet is faced with enormous challenges as the extreme weather events related to the human-caused climate change continue to gain strength. The scale of the problem has made changing human behaviour the central focus of sustainable development, and both public and private sector are expected to gain relevant expertise and introduce this work in their agenda. Over its 40-year history, social marketing has become an established field providing tools for social change, but compared to health promotion, sustainability has not been a major focus of social marketing research so far. At the same time, sustainable lifestyles are embedded in complex systems where both individual factors and those of physical and social environment play a defining role in their adoption. Communities are a good example of such environments, and they became the key focus of Community-Based Social Marketing, which combines different insights from psychology to suggest a step-by-step framework for crafting behaviour change campaigns. However, it has not been applied to larger and diverse communities, like cities, and has not focused on sustaining new behaviour over time, which is crucial for creating sustainable lifestyles.

The purpose of this study is to dig deeper into the perceptions regarding diversity - and the ambition to achieve increased such - among those who have participated in the Swedish Public Service diversity coach education. Furthermore, the aim is also to problematize, and increase the awareness of, different outlooks on diversity and its practical usage. All in all, ten so called ?Zebra coaches? have been interviewed for this study. The empirical material has been analysed through a theoretical framework that problematizes the constructs of inequality, based on gender, ethnicity, race, class, etc., on different levels.

Kungsmarken, a apartment area in Karlskrona has suffered the medias prying eye for decades. Today the area only maintains a very low position of status in the livinghierarchy in the community. The area in question was a part of the "Miljonprogrammet" and apperantly has suffered the same consequenses as similar areas since it was built. The onesided negative discourse that has persecuded areas of Miljonprogrammet, such as Kungsmarken, has put social problems as criminality, drugaddiction, dependancy on the social welfare system or cultural incompetence in the focus. The author´s previous understanding of the phenomena lies in private experience from living in Hjällbo, a similar area in Gothenburg also with the miljonprogram.

Kungsmarken, a apartment area in Karlskrona has suffered the medias prying eye for decades. Today the area only maintains a very low position of status in the livinghierarchy in the community. The area in question was a part of the "Miljonprogrammet" and apperantly has suffered the same consequenses as similar areas since it was built. The onesided negative discourse that has persecuded areas of Miljonprogrammet, such as Kungsmarken, has put social problems as criminality, drugaddiction, dependancy on the social welfare system or cultural incompetence in the focus. The author´s previous understanding of the phenomena lies in private experience from living in Hjällbo, a similar area in Gothenburg also with the miljonprogram.