Since the role of the libraries as merely a place for loans has decreased, the importance of giving the visitors a total experience has increased.The aim of my thesis was to investigate whether a change in the sound environment at the library of Jokkmokk could generate more satisfied visitors, whether they are borrowers or use the library for other purposes. The change in the sound environment was to be effected by means of a background sound experiment in the magazine room at the library. Action research was used as a research strategy and observations and interviews as method to collect data.The experiment was conducted with two selected sounds of nature: birdsong and a rippling brook. The observations and interviews were executeted in three stages: 1. Without any background sound.

Under 1900-talet har företagsfusioner förekommit i vågformade mönster där tider med lugnare aktivitet har avlösts av tider med något som närmast kan beskrivas som fusionsyra. Fusionsvågornas antal och storlek har efterhand ökat och vågtopparna har vuxit sig allt högre, något som inte minst varit tydligt under de senaste 6-7 åren Vilka är de motiv som har gjort fusioner till ett så vanligt förekommande strategiskt agerande? Finns det likheter inom och mellan branscher avseende motiven att fusionera? Det empiriska materialet består av primär- och sekundärdata insamlat från sex fusioner fördelat på tre branscher; tillverkningsindustrin, bankbranschen och IT-branschen. I analysen används tre skilda perspektiv, och syftet med detta är att skapa bred förståelse och belysa komplexiteten i fenomenet. Resultaten visar på tydliga likheter i motiv inom branscher, samt att det även finns vissa motiv som är branschöverskridande.

Warcraft är ett strategidataspel som massor av människor världen över ägnar sig åt. Sebastian Pesic (alias 4K FuRy) är en av världens bästa spelare och dataspelandet har blivit hans jobb. Dokumentärfilmen handlar om Sebastian Pesic och hans verklighet i Warcraftlaget 4Kings. Sebastian kommer att berätta om sina upplevelser och vi kommer att få se honom i action. Filmen kommer att ge en inblick i dataspelsvärlden som många inte ens vet om existerar. Ännu mindre att man kan tjäna stora pengar på att spela. Utomlands är uppmärksamheten för Warcraft större.

User education is an important aspect of university libraries' service to its users. This Masters' Thesis is about online user education. The aim of this study is to analyse five Swedish online user courses in relation to information literacy and learning theory. The web-sites were explored through textual analyses to find how concepts of information literacy and learning theory are expressed. The theoretical framework is based on Carol C Kuhlthau's three levels of user education, Paul Ramsden's three theories of teaching in higher education and Christine Bruce's different aspects of information literacy.

In time with HolmenSkog district Egenskog Norrköping´s decreasing mountain of cleaning, the office started to look around for new alternative cleaning strategies to lower the costs connected with cleaning. One option was to make the inventory strategy more effective and after a phonecall with the head of the district, Jonnie Friberg, the planning started to try inventory in pictures taken from a helicopter. The pictures was at last taken from a digtal camera and the vegetationheight was mesured with a laser. The gear was supplied from Kallax Flyg AB, Luleå. In the trial 15 stands was selected depended on age and different mixtures between pine (Pinus sylvestris), spruce (Picea abies) and birch (Betula pubescense and Betula pendula).

The marketing strategies discussed in today?s literature are often developed for larger compa-nies and are therefore poorly fitted for smaller businesses with little resources, such as the small resort Enaforsholm Fjällgård in Jämtland. Hence, this paper focuses on presenting and discussing the marketing strategy storytelling and whether it is applicable to Enaforsholm Fjällgård. This mountain resort was given to the Royal Swedish Academy of Agriculture and Forestry (KSLA) in 1937 as a trust fund to be managed in the spirit of the grantor A.W. Bergsten.

 The luxury market has steadily grown from the industrial revolution and onwards. Changes in society, trends and the increased living standards has enabled more people to consume luxury goods.The world is going through a major economic crisis at the moment. Studies shows that companies that have focused on added value rather than lowering prices has survived past financial crisis. It is also obvious that companies act very different during times of crisis. Adding to the problem is trends that point to a more careful consumption and environmental awareness.

This essay analyses the existence of a literary tendency in Sweden the last decade, which shares many similarities with magical realism. The study includes the work of three writers: Majgull Axelsson with Aprilhäxan; John Ajvide Lindquist with Hanteringen av odöda and Låt den rätte komma in; and finally a short story of Alejandro Leiva Wegner, ?Elixir?.Focus for this work is to expose how these writers use supernatural events/people as a strategy to create a new identity and to effect social criticism, strategies that are common to magical realism.The aim of this work is therefore to clarify generalities about magical realism as a genre and give it a place in Swedish literature and in a changing Swedish society. Furthermore this essay defines a unique term for the genre as adapted to the Swedish reader and with some characteristics of its own: ?övernaturlig realism? (supernatural realism)..

As the environmental requirements on businesses increase from various stakeholders, the incentives for businesses to work more with environmental issues also increase. Historically, the requirements were focusing on companies with direct emissions from operations. Lately, the environmental impacts that occur indirectly as results of corporate activities have become more topical. Companies and organizations that mainly offer services often have a greater indirect than direct environmental impact. This is because they are affecting third parties, which in turn have a direct environmental impact.

The purpose of this essay is to examine how theory and practice intertwines through theactivism of the feminist punk performance collective Pussy Riot. I have also focussed on the political tools with which the activism is performed. Within the academic context of gender studies, I believe there is a need for research that aims to reduce the gap between scholarly and activist feminism. The theoretical framework for the analysis in this essay consists of material feminist theory and postmodern theory. The empirical material is a diversified assemblage of images, court excerpts, newspaper columns, interviews, lyrics and videos.

Abstract: Hightech EU/Japan ? a research about European hightech companies? interest in establishing business on the Japanese market with the help from a middleman. Subject: Marketing. Problem: The Japanese market is highly developed and therefore interesting for foreign companies. The Japanese culture is very different from the European and this together with the long distance creates problems for European hightech companies to compete on the Japanese market.

Sma?fo?retagen sta?r fo?r en stor del av de svenska arbetstillfa?llena pa? dagens arbetsmarknad vilket a?r en intressant kontext att underso?ka pa? grund av deras bidrag till ett ha?llbart ekonomiskt samha?lle. Det finns en problematik inom strategiforskning da?r forskningen har fokuserat pa? sto?rre fo?retag vilket medfo?r att befintliga teorier och modeller inte a?r anpassade till sma?fo?retagens situation. Studien utreder strategi i va?xande sma?fo?retag utifra?n ett praktiskt perspektiv fo?r att sedan fo?rklara sma?fo?retagens strategiarbete med o?vergripande strategiteori fo?r att skapa en djupare fo?rsta?else av sma?fo?retagens strategiarbete Forskningen har resulterat i tre identifierade omra?desgrupper som pa?verkar hur strategi utformas och bedrivs i va?xande sma?fo?retag.

Sudoku is a popular game of logic in the form of a puzzle. Sudoku puzzles are printed daily in Swedish newspapers. The challenge of solving these puzzles have inspired many programmers to develop Sudokusolving algorithms. These algorithms use different approaches in order to quickly and efficiently solve the puzzles. One such approach is the use of logical strategies initially developed for human players.

PURPOSE: To investigate to what extent product brand positioning models can be used to analyzecorporate brand positioning;METHODOLOGY: The phenomenon is observed from a positivist epistemological position within a primarilyinductive research design. The research strategy is defined as qualitative, while the method of ethnographiccontent analysis is implemented to analyze primary data;THEORETICAL PERSPECTIVE: Product and brand positioning literature; Product brand positioning rhombus;EMPIRICAL DATA: Ethnographic content analysis of brand commercials;CONCLUSION: As shown by the extensive literature review product brands (PB) and corporate brands (CB) coexistin corporate environments. One of key insights of this study shows that product brand positioning(PBP) and corporate brand positioning (CBP) processes can also co-exist in the same corporate environment.Moreover, PBs can be built based on the CB, making the investment in CB a long term return on investment.The study also observes that PBP messages include the ?against whom? attribute, highlighting differentiationin the competitive environment; when on the corporate level, this evolves, and in some cases becomes quitethe contrary, when the concept of ?from whom? or ?by whom? is stressed more than the differentiation amongother CBs in the competitive environment. This stresses the importance of including brand identity elementsin CBP..

In theory, the logic behind partnerships is simple: All organisations have strengths, but no organisation has all the strength required to do everything. Triggered by global perspectives and challenged by sustainability objectives, the United Nations Conference on Environment and Development (UNCED) in Rio de Janeiro in 1992 pointed out needs for corporate responsibility. In this conference, Private-public partnership, PPP, was identified as a potential way to work towards sustainability, especially as a way to emphasize a corporate responsibility commitment. Nowadays, organizations exist to satisfy the needs and interests of all their stakeholders, such as customers, markets, shareholders, as well as secondary stakeholders such as media, NGOs, and society at large. Addressing all stakeholders and working towards a sustainable business development makes PPP a potential solution, but also a source of challenges.