This study was made with the incentive to find out the view on advertorials in Swedish press today. Our exploration of advertorials refers not only to adverts that look like editorial texts, as per the definition in the oxford dictionaries, but also to ways that editorial texts use an advertorial style or language similar to adverts. We explored both these sides because we recognized that the existence of advertorials in press today has to do with material which is indistinctive in several ways, and to find out the views on this, we interviewed chief editors and publishers on six local daily newspapers in Västra Götaland, Sweden.Our theories were based in the fact that the press finds itself working in a commercialized landscape, at the same time as journalism has a democratic role to uphold in society.We also considered that there used to be a committee against advertorials in Sweden called Textreklamkommittén, which was disbanded in 2005. That committee had a mandate to govern and try cases of advertorials in the press, but today, the only thing that journalists have to consider is a guideline of publishing matters. The central part of our study was therefore to find out what actual issues journalists have to consider in their Daily work, as they are exposed to various forms of advertorials.After conducting the interviews, we asked four analytical questions to our material using the ECA-method of analysis.

The purpose of this study was to find out how special needs users ' autonomy and influence in their daily routines is described by their assistants. What interpretations of the concepts of self-determination and influence on special needs users' daily routines emerge from the assistants statements and what conditions can be seen? To reach a conclusion, focus group as a method was used. The focus group met twice to discuss this topic. The diamond method was used as stimulus material to support the discussion in the focus group.

The purpose of this study was to describe experiences in daily social life of parents of children with psychotic illness. Five parents with long-term experience of psychotic illness have been interviewed. The frame of reference in emotion theories of Thomas Scheff and Randall Collins have been used to analyze the results. The study is qualitative and has a phenomenological approach to shed lights of meanings in daily social life. The following meanings was found: Openness with certain reservation shows that honesty is important for the feeling of solidarity, Social expectations in daily life describes the parents´own expectations as well as expectations from others.

ABSTRACTClimate Change in the Daily PressAn Analysis of the Representation Swedish Daily Papers Convey Through Their Editorials About the Climate ChangeThe purpose of this essay is partly to present how swedish daily papers describe the climate change through their editorials and partly to examine if their politcal affiliation effect their point of view about the climate change. The search incluedes editorials from 6 daily papers (Aftonbladet, Dagens Nyheter, Expressen, Göteborgstidningen, Nerikes Allehanda and Svenska Dagbladet) from the year 1997 to the year 2003. Three discourses and the order between them, found by a former analysis (Adger and others, 2001) of the international politics of climate change, are used as types of ideal in a form of an analysis of idea.The analysis reveals that the swedish daily papers don?t give the problem any major attention. Only a total of 65 editorials about the climate change could be found even though the papers produces several thousands during the period.

AbstractTitle: The ?Investigator? and the ?Updater? ? new patterns of news use among young adults.Number of pages: 48Author: Anna StrinnholmTutor: Amelie HössjerCourse: Media and Communications, D- levelPeriod: Fall of 2005University: Division of Media and Communication, Department of Information Science, Uppsala UniversityPurpose/Aim: The aim of this essay is to provide an description of how daily newspaper, TV, radio and the Internet are used by young adults in order to contribute to Lennar Weibulls model ?a typology of the Swedish mediasystem from an audience perspectiv?.Method/Material: The method of gathering of empirical material has been conducted by interviewing eight people of how they use daily newspapers, TV, radio and The internet to inform themselves of the daily news. The empirical material has then been analysed by applying a two step method, of first making a summary of the interviews and secondly making a comparison with a model of Lennart Weibull ?a typology of the Swedish mediasystem from an audience perspectiv? .Main results:Two different types of ideal media users can be drawn from the empirical research, the ?Investigator? and the ?Updater?. The updater search for news to stay updated and relies on the Internet as main source of information.

Swedish goats are mainly held for cheese production and therefore, both milk quality and composition are of great importance for dairymen. Today, only few data exists on milk composition from Swedish dairy goats and the casein content is still unknown. One way to reduce the work load for goat farmers and increase animal welfare can be to keep goats and kids together for longer periods. The aims of this study were to investigate how milk yield and composition were affected when kids suckled their dams during 8 weeks, and to measure the casein content on farm level by a mid-infrared spectroscopy method, previously calibrated for goat milk. Lactating goats were kept in two different MIX- systems where the dams are both suckled and milked.

Holmen Skog has only five out of 70 wood buyers who are women, This report is seen as a step in the process towards gender balance in the company. This is a problem that is equal over the entire forest industry in Sweden. They all think that sexual equal workplaces are very important to remain competitive, see things from different perspectives and development of the company. The survey was done by sending out questionnaires to all women who work and have worked as a wood buyer at Holmen, and as many men of both categories. These four categories became a total of twenty persons. To map the industry another questionnaire was sent out to the six largest forest companies in Sweden. The survey found that female wood buyers not finished their work earlier than men did, as they thought before.

The purpose with my degree project is to investigate the use of computers within the daily activity in three preschools and one preschool class. I have designed a survey that I distributed to the staff. The purpose of my work is to investigate how a number of preschool teachers and children in a few preschools and one preschool class in a medium-sized Swedish town are using the computer in their activities.My study shows that the computer is frequently used, both of the children and teachers, but also together. The children in my study are using the computer to play games, listen to music, and go into the websitewww.youtube.com, but also in order to write and count.  The teachers primarily use the computer to document, check their e-mail and listen to music.

According to statistics, a significant increase in sickness has occurred in the public sector in recent decades in Sweden. Human therapeutic professions is the area where the illness is most prevalent. The purpose of this study was through a qualitative method and hermeneutic approaches explore how conscious six social workers in the social services are on stress and how they cope with it. Further it investigates and analyzes how these results affect their Daily work.One important result due to stress is that the social workers ability to treat their clients is impaired and they are less able to be empathetic. Inadequacy in the work environment leads to a sense of insufficiency by social workers, and a reduced quality of life.

This study is focused on the caseworkers of the Swedish Migration board and their experiences of ethical dilemmas in their Daily work with asylum seekers. Our research question is aimed at examining the ethical dilemmas that the caseworker as a social agent is experiencing in the meeting with the asylum seeker. The empirical material in this study is based on interviews with five caseworkers of the Swedish Migration board. The material has been collected through semi-structured interviews and has then been analyzed through professional ethics as a theoretical framework. The results of this study show that ethical dilemmas are constantly being present in the work of the caseworkers. Ethical dilemmas are in different ways occurring in the meeting with the asylum seeker. The law that regulates the caseworkers work is functioning as a limiting aspect, which leads to a feeling of contradiction between the caseworker?s personal ethics and the professional ethics..

The main purpose of this work was to examine the information behavior of nonfiction publishing Company editors. Three problem areas were presented and expressed in the following questions:- What is the information need of the editor in every day work?- Which sources of information do the editors use when they are looking for information and how do they make use of them?- Are there any factors that have an influence on the information behavior of the editors and in what way do the factors effect the information behavior of the editors in their everyday work? And finally, do the editors experience any factors as barriers to information behavior?Six editors, all with academical background, all employed in different publishing companies were interviewed. The result of this study have been analysed within a theoretical framework influenced by the work of Tom Wilson, Lars Höglund and Olle Persson and Block and Lagberg. The result shows that the editors had various regular needs of information in their every day work.

The aim of this study was to describe how nurses cope with their daily stress at work. A literature review was made to answer the research question, data was gathered from two databases; Academic Search Elite and Medline (via Pubmed). The result which was based on 20 scientific articles showed that nurses used problem-focused and emotional-focused coping strategies to deal with the stress at work. Most of the nurses used emotional-focused coping strategies by practise some kind of physical activities, avoid and take distance from the problem. Using these strategies was negative correlated with burnout and psychological health.

Due to the interest of starting a preschool with a scout profile in my circle of acquaintances I chose to write my report about how the scout method would work in a preschool. I did this by comparing the origin of scouting and preschool. I based my report on the following questions:Are there any similarities or differences with curriculum, education act and the scout method that can make it easier/harder to work with the scout method in the preschool?There are many theorists that have had influence on the preschool. Give some examples of their theories that could affect the scout preschool?What is the difference between a teacher and a scout leader?What would a preschool look like if you included the scout method in the daily activity?With the help of my literature studies I compared the scout method against the laws and rules to make sure that the scout method doesn?t contradict them.

AimThe aim of this essay is to investigate some local curriculum?s interpretation of the upbringing assignment that is expressed in Lpo 94, together with how the physical education teachers in these schools interpret and give expression to this assignment in their teaching. The questions are:? How does the local curriculum interpret the upbringing assignment of the PE teachers?? How does the PE teacher interpret the concept upbringing?? How does the PE teacher work with the upbringing role in their daily teaching?? How does the different experiences regarding to uppbringing and the schools development affect their or the PE teschers? daily teaching?? Is there any difference in the subject teacher?s upbringing role compared to the PE teacher?s?MethodThis study is qualitative and based on four deep individual interviews of teachers, two at the age between 25 and 35, and two at the age of 45 or older. In addition, four local curriculum?s have been investigated with consideration to upbringing.

This masters thesis investigates how the Swedish county libraries relate to equality between men and women. The thesis treats the county library both as a place of work and as a part of the national library network. One of the reasons why this study focuses on county libraries is because of their special position in the Swedish library organisation as a link between the national policy and the public libraries. The analysis in the study is based on theories that argue masculinity and femininity as social constructions, and therefore can be affected by a different type of conduct. Data was gathered using qualitative questionnaires combined with some quantitative elements that were used to gain fundamental facts regarding the distribution of employees between the sexes and the existence of equality policies.