Sök:

Sökresultat:

2017 Uppsatser om Customer-centric innovation - Sida 12 av 135

Criteria´s for soft innovation : visionen om att standardisera kriterier som höjer innovationsklimatet

Denna studie syftar till att ta reda på vilka element som höjer det innovativa klimatet i företag och organisationer. Utifrån dessa element har författarna skapat kriterier som heter ?Soft innovation?. Visionen är att framtiden skulle kunna standardisera dessa kriterier. En abduktiv metod har använts.

När kundklubben tappar i lojalitet ? En studie av MQ?s kundklubbmedlemmars bristande lojalitet

There is now a trend to move closer to the customer in the form of long-term and lastingrelationships. The market today is characterized by growing competition with new playersconstantly arising. In order to gain competitive advantage with the increasingly challengingmarket, companies require to place the customer in the centre. Being close to the customerand engage in successful efforts to create customer loyalty has become a critical successfactor in many businesses. Especially when the customers in today's market is becomingincreasingly unfaithful and continuously looking for new companies with new productofferings.Many companies have now also realized the importance of trying to retain existing customersas it is more profitable than constantly trying to acquire new ones.

Hur social a?r den Sociala Ekonomin? : Sociala fo?retag och regionala innovationssystem

Authors: Kosovare Islami and Selma SumicDate: 2014-06-02Title: How social is the social economy? ? social businesses and their regional innovation system.Level: Bachelor thesis in Business AdministrationSupervisor: Bengt JohannissonExaminer: Frederic BillKey words: Social entrepreneurship, regional innovation system, business - to - businessThe purpose of this paper is to create a model of regional cooperation network for social enterprises as the base of an innovation. This model will be created through the empirical basis. The model proceeds from the three pillars that have been developed and include social entrepreneurship, business - to - business and regional innovation.Entrepreneurship has multiple definitions which treats such as innovative thinking, targeted and creative individuals. Social enterprise has attracted more widespread interest, while it is considered one potential solution for the development of a sustainable society.

The rescindment of cash management in the Swedish bank industry : a study of how to maintain the customer satisfaction while reducing the overall service offer

Sweden is going through big changes within the bank sector. Increasing card usage, decrease of cash acceptance in the society, an attempt to reduce money laundering, and a possible increase in profitability has lead to the rescindment of cash management among three of the four major banks. This has lead to a big debate in the society, a lot of frustration from customers, and a drop in customer satisfaction for every bank that started the process of removing cash management. The purpose of this study is to find out how the banks could keep their customer satisfaction when removing cash management. When doing the study, the rescindment of cash was a deduction of a part of the service, compared to the normal adding or starting of a service. The study was done through a focus group that was the base of a questionnaire that got answered by 125 respondents.

Kundsupport via Facebook

This study analyses how different companies offer customer support through social media andthe customer experience of it.Facebook emerged in Sweden during 2008 and today it has more than 800 million user acrossthe globe. Initially Facebook was created for individuals. However, over time, Facebook hasincreased its functionality to support the presence of companies as well. Today most companieshas got a Facebook page and through it, they can easily communicate with their customers.Customer support is one of the communication forms that Facebook is used for.1A questionnaire that received a hundred responses together with a survey of the differentFacebook pages was done in order to determine how the companies work through socialmedia. The results from the questionnaire and the survey was analyzed with different theoriesregarding corporate presence on social media and Facebook.The results shows that only a few people actually used Facebook for customer support butamongst the ones who did the majority thought it worked well.

Kan en H & M och en Zarakund vara samma kund? ? En undersökning i två europeiska städer.

The struggle for the customer has become a priority for the fashion industriesconsidering that it is the customers? willing to shop that guarantees theircontinuous survival on today?s competitive market. To keep the customer happyand satisfied, should be their priority as this leads to an economic advantagesince the customer becomes the companies strongest allay with help of the socalled ?word of mouth? effect. The positive response is then transmitted fromthe customer, acting as a spokes- person for the company.

Oscar Jacobson - Ett värdefullt företag för slutkund och återförsäljare?

Oscar Jacobson was founded in 1903 in Sweden, which at the timewas a leading country in the textile industry. During the 1960s morecompetitors arose as the fashion industry grew stronger and theglobalization became a fact. Today there is an abundance of brandsand products in the fashion- and textile industry. This has given thecustomers a greater range of products to choose from. We can seetendencies of customer not being as brand loyal as they used to.

Innovationsprojekt i en klinisk miljö : Utvecklandet av en designprocess för Sister Kenny Research Center

The Sister Kenny Research Center is part of the Sister Kenny Rehabilitation Institute locatedat the Abbott Northwestern hospital in Minneapolis, USA. The Sister Kenny RehabilitationInstitute provides rehabilitative services, treating more than 70,000 patients a year.The Sister Kenny Research Center strives to optimize the service to patients by nurturingnew innovations in rehabilitation care and treatment. Research projects are conducted ininterdisciplinary so-called Clinical Innovation Teams. As the Sister Kenny Research Center isrecently started, it did not prior to this thesis project have a design process or structured way ofworking in design projects.The outcome of this thesis project is a comprehensive innovation strategy package with a set oftools to enhance the innovativeness at the Sister Kenny Research Center. The strategy packageconsists of three interlinked parts:?A design process adapted to the work environment at the Sister Kenny Research Centerensuring projects are conducted in a structured and innovative manner.?An Innovation Handbook describing the design process to the Clinical Innovation Teamsand providing step-by-step guidance to designing.

Innovation och kaos. En fallstudie inom PR-branschen om sambandet mellan innovation och kaos

Syftet med denna uppsats är att beskriva och förklara, med fallföretaget som utgångspunkt, om det finns ett samband mellan innovation och kaos och i så fall hur det kan se ut i liknande innovativa kunskapsföretag. Vi ska även beskriva vilka möjligheter och hinder kaos medför för sådana företag och för deras innovationsförmåga. Frågeställningen som ska besvaras lyder; hur ser sambandet ut mellan innovation och kaos i innovativa kunskapsföretag och hur påverkar det arbetssituationen? Uppsatsen är en kvalitativ fallstudie av ett företag inom PR-branschen, i vilken arbetssättet har varit abduktivt. Den data som ligger till grund för uppsatsen är i första hand telefon- och mailintervjuer med nio av de anställda samt VD:n för fallföretaget, men även företagsinternt material, artiklar, statistik och egna anteckningar från föredrag om ämnet har använts.

Förhållandet mellan strategi och innovation ? En fallstudie av medicinteknikföretaget Gambro

Syftet med uppsatsen var att utreda förhållandet mellan strategi och innovation samt att diskutera eventuella andra faktorer som är relevanta för att förklara framkomsten av innovationer inom en organisation. Vår studie visar att det, i samstämmighet med teorin, finns ett visst kausalt förhållande mellan företagsstrategier och resulterande innovationer. Vi har dock utökat den teoretiska modellen med individers påverkan för att bättre förklara uppkomsten av innovationer inom fallföretaget. Fyra intervjuer med personer på olika nivåer inom fallföretaget har utförts. En intervju med en person som representant för kundperspektivet har dessutom genomförts.

FORSKNINGSPOLITISK INTEGRATION GENOM INNOVATION

Research and innovation are areas that have been evolving quickly during recent years. However, it has been difficult for individual countries to make progress on their own. To solve this problem the European union have launched the most expensive research and innovation program to this day. By combining national governments throughout Europe, the EU wants to create cutting edge technology that will strenghten the region and make the union able to compete on a worldwide stage. However, trying to combine national governments has not been easy, the programs struggle with byrocracy and member states of the European union are tentative about supranational institutions. By engaging in the program national governments have been afraid of how this will affect their sovereignty.

Product Development Processes in the Nordic Paper Packaging Companies : an assessments of complex processes

It is important for firms to continually develop their offerings as the business landscape develops in order to sustain their competitiveness (e.g. Schumpeter, 1934; Ansoff, 1979; Porter, 1985; Trott, 2012). In a context of globalization, rapid technology development and changing customer needs, the paper packaging industry is urged to enhance its product development activities (Hansen & Niskanen, 2007; Björkdahl & Börjesson, 2011). However, there is little research about paper packaging firms? product development processes (ibid).

Konceptutveckling i bostadsbranschen ? en möjlighet till innovation och mervärdeskapande

Alneskolans slöjdlärare Sara Edström anser att deras trä- och metallslöjdssal upplevs som trång, är oändamålsenlig och har brister utifrån de gällande arbetsmiljökraven.Syftet med denna rapport är att slöjdläraren ska få ett underlag som visar hur slöjdsalen kan utformas för att bli effektivare, trevligare och uppfylla gällande lagar och rekommendationer. Underlaget som kom att innehålla en planritning, rivningsritning, rumsbeskrivning och en kostnadsberäkning, ska sedan användas för att få till en verklig förändring av slöjdsalens utformning.Utformningen grundades på boverkets byggregler, arbetsmiljöverkets rekommendationer och slöjdlärarens anvisningar.Resultatet visade att slöjdsalen kan utformas så att den blir mer effektiv, trevligare och säkrare. Till en kostnad av 125 000 kr kan lokalen utformas så att den uppfyller alla regler och rekommendationer samt de flesta av anvisningarna som angivits. .

Apples väg till framgång : Bakomliggande faktorer till varför Apple lyckats

This study is intended to give an impartial view of a young and complex program in Sweden titled Product Innovation Engineering program. The purpose of this program is to increase innovation capability in Sweden that will result in new companies, patents and economic growth. The results from this study might give some direction to future innovation initiatives, but should primarily serve as a tool for the PIEp participants. The study will focus on investigating the creation of the program as well as the development of its strategy. From weaknesses and strengths within the strategy of the program the study should also attempt to show its future potential.

Abortpolicys ? En följd av utveckling? : En global studie av abortpolicys samband med utveckling

This study is intended to give an impartial view of a young and complex program in Sweden titled Product Innovation Engineering program. The purpose of this program is to increase innovation capability in Sweden that will result in new companies, patents and economic growth. The results from this study might give some direction to future innovation initiatives, but should primarily serve as a tool for the PIEp participants. The study will focus on investigating the creation of the program as well as the development of its strategy. From weaknesses and strengths within the strategy of the program the study should also attempt to show its future potential.

<- Föregående sida 12 Nästa sida ->