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2154 Uppsatser om Customer relationships - Sida 11 av 144
Vad har jag gjort för att förtjäna detta? : En studie av kvinnors upplevelser i våldsutsatta relationer
The purpose of this study is to gain a better understanding of women who have been abused by their partners. The study also examines how violence takes shape in a relationship. Based on a qualitative text analysis of three autobiographies and one novel, we have obtained the material for this study. The three selected autobiographies are; "I have not told you everything" by Jessie Andersson, "The nightmare" by Maria Dahlén and "It would be a pleasure to kill you" by Magdalena Graaf and the novel "Hidden" by Liza Marklund. To gain a better understanding of this topic, we have used the following theories; the process of normalization of violence, gender and masculinity.
Att umgås eller inte umgås, det är frågan! : Socialt umgänge och utveckling hos människor med psykosdiagnos
Background: A common view about people with diagnosed psychosis is that they are socially withdrawn and that they neither cope nor want to engage in social relationships. Newly published specialist books on this subject also support this view.Aims: To unveil further dimensions of the phenomena by explorative analyzing consumers? own depictions about their ?social relationships".Method: The material is taken from a larger study that followed consumers regularly during a lapse of 3 years. Within this material 15 interviews from three respondents were chosen, a selection which gives maximal spreading concerning age, sex and background. The interviews where analyzed by methods based on Grounded Theory.Results: Three main dimensions were identified: supportive relationships, difficulties and social withdrawal.
Marknadsföra Innovationer: Hur länken mellan teknologisk innovation och värdeskapande är avgörande för framgång
Near Field Communication, NFC, is a short-range wireless communication technology that enables data exchange between devices in a secure way. A NFC phone has the potential to enable the convergence of wallet, phone and keys, but as many other technological innovations, the launch is struggling. We have discovered that technological innovation is only the first step. For an innovation to be adapted, there need to be business model innovation too. Many actors form the ecosystem of NFC and the business model for each service is still an unsolved problem.
Utan den andres bekräftelse är jag ingenting : En studie om kvinnan i kärleksrelationer och relationer
The aim of this essay is to analyse young peoples view and thoughts about women. I have studied how young people ?create women? in an opinion poll about love relations and relationships.The survey has been answered by high school student in a suburb in Stockholm. My main question is: What conceptions of the women are presented in love relationships and relationships in general?To analyse the data, I have used a qualitative method which means that I have tried to understand and interpret their answers.
Ekonomistyrning i interorganisatoriska relationer
Background: Inter-organisational ways of working have become more and more common during the last decades. In order to attain efficiency and productivity, such inter-organisational relationships need to be governed and controlled. However, studies have shown that inadequate control is one of the main reasons for why inter-organisational relationships fail. One of the means that can be used for governing and controlling a business is management control. The use of management control in inter-organisational contexts is a quite unexplored area of research at the present time, which might seem somewhat surprising considering the fact that inadequate control is a common explanation for why inter-organisational relationships fail.
Värdering av Kundrelation
Studien har genomförts i Kista Galleria med syftet att utvärdera Ryals (2005) formel för värdering av kundrelationer. Med hjälp av formeln beräknas Customer Lifetime Value (CLV) för ett antal kundrelationer det undersökta företaget har. Huruvida formeln är funktionell för ändamålet kundvärdering är den centrala frågeställningen. Resultaten som framkommer tyder på att en utgångspunkt för värdering av kundrelationer med hjälp av enbart monetära faktorer kan resultera i kortsiktiga strategiska beslut. Mindre butiker uppvisade generellt bättre Customer Lifetime Value per kvadratmeter än välkända butiker med stora butiksytor.
Volvo-Fordaffärens påverkan på Volvos leverantörer
Background: The literature concerning M&A has thus far concentrated on the merging companies, and on what kind of effects an acquisition has on these companies. The effects on the involved companies´ (customers and) suppliers have largely been ignored in the M & A literature. Purpose: The purpose of this paper is to describe and analyse how the suppliers relationships to the aquired company are influenced by an acquisition and how the suppliers handle the following situation. Method: The paper has been carried out in the form of a case-study and we have interviewed some suppliers to the automotive industry. Results: The full effect on the suppliers relationships to Volvo has not been seen yet, due to the fact that only two years has passed since the acquisition and that the current products have a lifecycle of 3-5 years.
?Less is more? : En studie om hur knapphet påverkar köpbeteendet
Scarcity due to supply, demand or in time is all factors that affect consumers´buying behavior. The scarcity principle describes how scarce resources appear moreattractive to the customer's eyes than unlimited does. When something is scar thecustomer often draws parallels to the quality and price, that the product will bemore expensive and better. People hate to be deprived of choices. When a certainproduct is scar, the customer will desire the product even more.
Att bli en riktig låtsasmamma : En kvalitativ studie av hur styvföräldraskapet kan upplevas.
This is a qualitative study aiming to study stepparents? view of the relationships within the stepfamily and their thoughts about what makes it work. It is based upon three stepmothers? life stories focusing on their relationships with their stepchildren. The study is based on a symbolic interactionistic theory and explores the experiences and unique perceptions of these women in their life as stepparents.
Mer värde i mobilen och mindre i plånboken - En fallstudie av mobila betalningslösningars genomslag i Sverige
This thesis presents the question of a possible breakthrough for mobile payment solutions in Sweden. The way payments are made and the way cash is being used in the society is changing. To be accepted as an alternative method, if cash isn't king anymore, the new technology will have to acquire user acceptance. In this thesis a case study of Swish, a mobile payment solution for P2P-payments, is presented. The focus of the study is customer value and technology acceptance of the service.
Inträdes- och utträdesbarriärer : en studie över kunders rörlighet på den privata bankmarknaden
The purpose of this thesis is to map out and investigate how the banking sector affects a customer?s willingness to change bank, and what the switching costs are for a customer when making these changes. A case study was performed through qualitative and quantitative questionnaires and interviews. The qualitative part was carried out to create hypotheses. The hypotheses was tested in a quantitative survey to be able to either accepted or rejected these them.
Customer Relationship Management ? en studie om hur CRM tillämpas i företagen
Denna rapport handlar om implementering samt användning av den kundorienteradeaffärsstrategin Customer Relationship Management, CRM. Enligt statisk från Gartner,misslyckas företag med två av tre och orsaken är att det är få som har kunskap om vad CRMegentligen är och hur det bör implementeras, då informationen som har samlats in ofta varitöverflödig och det har därmed varit svårt att kunna förutse kundernas behov. Syftet meduppsatsen är därför att ta reda på hur långt de medverkande företagen inom Sverige harkommit i deras implementering gällande Customer Relationship Management och i hur storutsträckning företagen tillämpar kriterierna i teorin för en bra kundrelation. Resultaten skaligga till grund för möjligheter att utveckla företagens kundrelationer. Med hjälp av enenkätundersökning har empiriskt material samlats in och sammanställt med den teoretiskareferensramen.
Vanebeteende - Det lojala beteendet?
The Swedish sports retail industry has experienced extensive growth during the last decade, and this has attracted new entrants to the market, both start-ups and international followers. This has inevitably put more pressure on incumbents, which are now confronted with major challenges as how to retain their customers and market shares. Customer loyalty has been proved to be an important factor for customer retention and proposed to constitute inertia of switching behavior. In light of this problematization, the purpose of this study is to describe the underlying factors of loyalty and whether purchase habits could further explain customer loyalty. The aim is also to understand the strategic implications of the factors involved.
Smartphoneapplikationer ? ett värdeskapande verktyg? : I bank- och livsmedelsbutiksbranschen
The smartphone market is growing rapidly, between Google Play and App Store more than 25 billion apps have been downloaded since 2008. Today many companies develop their own smartphone applications (apps) for their customers. We believe that many apps are developed without much consideration about the actual value it brings to the customer, and through them, value for the company. Instead they create applications with hope of keeping the company modern. Developing and implementing apps in a business is neither easy nor free and must therefore add value to the business in some way.
Servicelandskap i Dagligvaruhandeln. : Image, lojalitet och relationer.
AbstractThe purpose of this study is to clarify and analyze the servicescapes impact on brand image and customer loyalty among general dealers. The research question that we have used in the study is what characterizes the connection between the servicescape and the possibility to maintain and strengthen the customer relation among general dealers. The study is based on a qualitative approach and we have conducted eight interviews with experts and special advisers within the field. We have chosen to focus our study on the fact the market for general dealers have changed and the demands from the customers are severed throughout the years. The servicescape consists of the physical surroundings where the service is produced, examples of factors that influence the servicescape is the employees and the customers.