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1640 Uppsatser om Customer profitability - Sida 62 av 110
Entreprenörernas åsikter om Sydveds samarbetsförmåga :
This report is the result of a questionnaire survey done in cooperation with the company Sydved and their contractors. The investigation concerned all their ordinary contractors. The main goal with the study was to find out the contractors opinion about the current cooperation conditions with Sydved, their opinion about the future and how to improve the cooperation.
All contractors got a questionnaire to fill in and return within a given date. The percentage of answers was 48 % at the first stage and further 11 % answered after reminder.
The result of the investigation indicated that the contractors in general have a positive attitude to Sydved and the way that the company acts.
Balanced Scorecard i svenska kommuner
Purpose: The purpose with our study is to accomplish a quantitative research of all municipalities in Sweden and see why they apply Balanced Scorecard. The study will also investigate the spread of Balanced Scorecard, even the benefits and how they use it. Method: In our study we have chosen a quantitative research. The study has been accomplished with a questionnaire survey which we sent to all of the Swedish municipalities. We have also done a literature study to get more knowledge about relevant theories.
Utvärdering av energiberäkningsprogram : Att användas i tidigt planeringsstadium för byggnader
The regulations for energy consumption are consistently getting more and morestrict. This leads to a higher customer demand for energy analysis early in the buildingdesign process. Many building planners and architects use powerful modeling softwareto visualize their projects. These digital models contain sufficient information aboutthe building?s physical characteristics for reliable energy analysis.
Pantbankens roll i den svenska välfärdsstaten
Our purpose with this study was to look at the pawnbrokers role in the Swedish welfare state from the customers perspective. Our purpose was also to see how the customers used the loan. We wondered why people used the pawnbroker's and how the pawnbroker's could be understood as a providing alternative related to the three spheres state, market and family? Above looking at previous science we also did three interviews with people who worked at a pawnshop, a budgetadvisor and a smaller investigation with customers of a pawnshop.We came to the conclusion that the customer needed the money from the loan to buy food in many cases, according to the investigation we did with the customers. According to the employees the customers needed the money for different things, such as paying the bills or unexpected expenses.
Kundkommunikation och helkundskonceptet som en modell för lojalitet : en fallstudie inom bank- och försäkringsbranschen
Att ha en fungerande kommunikation mellan kund och bolag är viktigt för att en verksamhet ska kunna fungera. Genom kommunikation byggs även lojalitet där kunderna återkommer i framtiden och blir därigenom mer lönsamma för ett bolag. De förändringar inom IT som ägt rum i samhället har förändrat den kommunikation som finns mellan kund och bolag, inte minst inom banksektorn där kunder numera kan utföra nästintill alla ärenden online. Då den personliga relationen mellan personal och kund minskar är det svårt att upprätthålla nivån av lojala kunder. De flesta större aktörer inom bank- och försäkringsbranschen har, för att skapa lojala kunder, i olika utsträckning infört så kallade helkundskoncept där målet är att få en kund att samla alla sina tjänster i samma bolag.De två övergripande frågorna som behandlas i denna uppsats är dels hur arbetet med helkundskoncept har förändrats i och med ökat IT-användande och dels om helkundskonceptet kan bidra till att öka kundernas lojalitet gentemot det undersökta bolaget och dess varumärke.Syftet med uppsatsen är att undersöka hur den ökade användandet av IT påverkat det valda företaget samt hur arbete med helkundskonceptet utvecklats över tid och vad det har inneburit för såväl kunder som företag.Den teoretiska bakgrunden behandlar ämnen som varumärkens funktioner, marknads- och kundkommunikation, återkoppling från kunder samt lojalitetsbegreppet.
Traditional market segmentation - an evaluating approach
The purpose of this research is to evaluate traditional market segmentation variables, as criticism has been directed towards these variables. Based on our problem discussion we find it motivating to undertake investigation in order to understand which connotations an ethnographic approach will provide. Methodology:We have applied an ethnographic approach, which has enabled us to attain under the surface knowledge from our respondents. Theoretical perspective:As we wanted to evaluate existing traditional segmentation variables, we decided to only include theory regarding these variables. Empirical data:In order to collect our data, we observed seven respondents at Ikea and conducted observations and in-depth interviews in their homes.
Ompositioneringens dolda hot : Riskerna med varumärkesompositioneringar
The purpose with this essay is to study how companies use the repositioning process and identify the risks involved from a business perspective. We have chosen to base our essay on the following research questions:What reasons are there for a company to initiate a repositioning?, What does it mean for companies to implement a repositioning?, What are the risks with a repositioning?We have used a qualitative research method and have chosen to interview six respondents which in various ways are actively working with brand repositioning. Our study has been implemented with and deductive character.The most important conclusion that we observed after implementing our study is that repositioning is a high-risk project. Instead of changing their entire brand image, companies should instead make small changes and revitalize the brand by developing the strength that already exist.
Import av entreprenad- & lantbruksmaskiner :
I made this examination essay to investigate the possibilities and problems with machinery import. The rules intend to loaders and agriculture machines are still pretty flexible. It is today rather simple to make a registration or inspect those machines.
There are still some practical problems to be aware of.
It is very important to have the right contacts abroad, it is not always that you have time or moment to inspect the machines before purchase.
In that case you have to trust your contact or partner about condition, equipment or working hours of the machine. Another important thing is payment before delivery:
There is a huge risk that you do not get the machines that you paid for.
If problems come up, you need to know the laws, your rights and your duties.
A Swedish company does not pay any value-added taxes when it buys from another member of the European union. On the other hand must the machine be sold included value-added tax, if the buyer is a Swedish company.
Möjligheter och hinder för aggregerad förbrukningsflexibilitet som en produkt på reglerkraftmarknaden
Electricity production from renewable energy resources such as wind energy and photovoltaics is variable. Integration of these intermittent resources into the electricity system leads to new challenges in how to manage imbalance between supply and demand on the grid.One way to meet these challenges is to develop so-called smart grid solutions. One idea, called demand response, is to adjust the amount or timing of energy consumption, e.g. by control of household appliances, to provide flexibility that could be used to balance the grid. In aggregate, when applied to many units across the system, large volumes of energy could be made available when needed and this grid flexibility can be used as a product on the electricity regulation market.Despite the potential benefits, the number of demand response bids is currently low.
Handel med utsläppsrätter - hur företagsstrategier påverkas :
Climate change is one of the most difficult problems that humans have to deal with. Today, the evidence of human effects on the climate change and the rise of temperature on earth are strong. It is extremely important that all countries get together and cooperate in order to be able to solve the problem with climate change. One step in the work on climate changes is the Convention on Climate Change, which was agreed on in 1992. The Convention on Climate Change resulted in the Kyoto Protocol in 1997.
The Kyoto Protocol is an agreement between a number of industrialized countries to limit or reduce the green gas emissions.
Förbättring av Egenvärmehus : En fallstudie av ett flerbostadshus, Kv. Fyrtornet
Energy efficiency has become a very topical issue that has been discussed throughout the European Union for preventing negative environmental impacts that have been associated with the consumption of energy. In the residential sector have mainly municipalities set strict requirements for the reduction of energy consumption while the renewable energy has been asked. Different concepts of low-energy buildings have been developed to reduce the cost of operation and maintenance in existing buildings such as in new ones.This thesis has aimed to minimize the energy cost of a large building which has had low energy consumption features originally. Energy reviews has been initiated in order to be able for showing how the house electricity could be carried out even more efficiently.The work was initiated through a literature study to clearly increase the reliability on the energy subject. Different concepts of low-energy buildings have been treated in connection with its specifications, afterward those have been compared with the obtained results.
Produktivitet och lönsamhet vid skogsbränsleuttag i klena gallringar : en tidsstudie av Vimek 608 BioCombi i contortabestånd
The annual demands for forest fuels increases in Sweden. At present, large unutilized biomass resources is found in young, dense forests from which about five million oven-dry tonnes (ODt) (23 TWh) could annually be extracted as forest fuel. But harvesting small trees give high logging costs and new cost-efficient harvesting techniques are therefore required. The aim was to study the productivity of Vimek 608 BioCombi in forest fuel thinning of Lodgepole pine and to calculate the economy of the harvesting and estimate the thinning quality. The time study was performed in Åmarken in the county of Västerbotten.
Kundrelationers förändrade förutsättningar : En studie kring hur kundrelationer inom fysiska- och webbaserade butiker kan kombineras och effektiviseras
Syftet med studien är att skapa en djupare förståelse för, samt belysa och jämföra hur små företag som har både fysiska- och webbaserade butiker, potentiellt kan effektivisera försäljningen genom att kombinera sina fysiska- och webbaserade kundrelationer.Studien är utformad som en jämförande fallstudie där sex företag undersöks genom kvalitativa semistrukturerade intervjuer. De företag som har intervjuats är små produktföretag som bedriver försäljning via både en fysisk- och webbaserad butik. Företagen som har intervjuats är alla belägna i Kalmar eller på Öland.Kundrelationer är en väsentlig del för alla små försäljningsföretag som vill vara konkurrenskraftiga. Det är därför viktigt att arbeta fram strategier för kundhantering. Kundrelationer inom fysiska- och webbaserade verksamheter har olika styrkor och svagheter.
Rekommendera mera
Research on the power of customer involvement, and in particular recommendation is very resourceful. Many studies have mapped the reasons for why customers are willing to recommend, however they often ignore potential differences among brands and how that may affect these reasons. This study is built on a quantitative survey investigating how consumers interact with brands, depending on category affiliation. The categories used were Bhat and Reddy's symbolic and functional, consisting of three brands respectively where each brand represented a different product type.The evolvement of social media has also transformed the platform of recommendation from physical to virtual and changed the way people connect. Thus, taking the investigation further, potential differences between symbolic and functional brands was tested in different social media platforms.
Customer Relationship Managements påverkan på mixen mellan offensiva och defensiva marknadsföringsstrategier: En fallstudie på Elpress AB
Sedan 1980-talet har det skett en stor utveckling inom det informationstekniska området. Den teknologiska utvecklingen har inneburit stora förändringar inom flera olika områden i samhället. I takt med att teknologin har gått framåt har det också vuxit fram nya kommunikationssätt mellan företag och kund. Detta beror till stor del på internet och persondatorns inträde i folkhemmet som möjliggjort att vem som helst när som helst kan finna information och jämföra olika företags erbjudanden. Denna utveckling har ställt nya krav på företagen och företagens fokus har flyttas från att vara marknadsorienterade till att bli kundorienterade och relationsskapande.