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10075 Uppsatser om Customer portfolio analysis - Sida 10 av 672
Rikedom sover illa på en bädd av fattigdom : En fallstudie om detaljistföretaget Indiska Magasinets etik- och miljöarbete
This essay highlights the Swedish retail companies? engagement in ethics and environment issues as a part of the business concept. The Customer is today more aware about what is going on in the world than ever before. Two of the main reasons are the Internet and the globalization. In relation to the customer being more aware about the situation in the world today, the demand for products which have been produced in consideration of ethical and environmental values has increased.
Värdepremium på den svenska marknaden - En residualvinstvärdering med säkerhetsmarginal
This paper attempts to investigate the correlation of 12 month abnormal returns and the fundamental value of stocks in theSwedish stock market between the year 2000-2011. Also, the paper tries to apply and evaluate the concept of the margin ofsafety. In estimating the fundamental value we use the residual income valuation model and three different estimationapproaches of the beta coefficient in order to correct for financial and operational biases. We find that our different portfoliosearn abnormal returns. However, this could be explained by the size effect and P/B effect.
Utvärdering av energiberäkningsprogram : Att användas i tidigt planeringsstadium för byggnader
The regulations for energy consumption are consistently getting more and morestrict. This leads to a higher customer demand for energy analysis early in the buildingdesign process. Many building planners and architects use powerful modeling softwareto visualize their projects. These digital models contain sufficient information aboutthe building?s physical characteristics for reliable energy analysis.
Portfolio i förskolan - med perspektiv på specialpedagogik
AbstractMarie Widerberg (2010). Portfolio i förskolan med perspektiv på specialpedagogik. (Portfolio in primary school with perspective on special education.) Sektionen för lärarutbildningen, specialpedagog utbildningen 90 hp.Examensarbetets syfte är att med perspektiv på specialpedagogik, undersöka hur portfolion används på förskolor i en mindre kommun samt belysa specialpedagogens roll. Undersökningen utgår från följande frågeställningar: På vilket sätt påverkar och utvecklar portfolion enligt pedagogerna, det enskilda barnet och förskolans verksamhet? På vilka sätt används portfolio som ett underlag till pedagogernas egen reflektion kring sin verksamhet och sitt förhållningssätt? Vilka möjligheter och hinder menar pedagogerna att det finns i arbetet med portfolio? samt Vilken roll kan specialpedagogen ha i arbetet med portfolio och hur kan portfolion användas som ett specialpedagogiskt redskap? Arbetet ger en översikt av tidigare forskning om portfolio, specialpedagogik samt specialpedagogens roll i förskolan.
Examensarbete
This report aims to examine how Brunneby Musteri is to update the brand attention for Brunneby Musteri at retail stores. Brunneby wish to assure their brand will catch the customers? eye in the store and therefore get assistance to discover what to improve. The family business Brunneby Musteri (Brunneby) was founded in 1941 and is located nearby Göta Kanal in the county of Östergötland. Brunneby produce products such as lemonade, jam, jelly, marmelade, cider and vinegar.
Examensarbete
This report aims to examine how Brunneby Musteri is to update the brand attention for Brunneby Musteri at retail stores. Brunneby wish to assure their brand will catch the customers? eye in the store and therefore get assistance to discover what to improve. The family business Brunneby Musteri (Brunneby) was founded in 1941 and is located nearby Göta Kanal in the county of Östergötland. Brunneby produce products such as lemonade, jam, jelly, marmelade, cider and vinegar.
Examensarbete
This report aims to examine how Brunneby Musteri is to update the brand attention for Brunneby Musteri at retail stores. Brunneby wish to assure their brand will catch the customers? eye in the store and therefore get assistance to discover what to improve. The family business Brunneby Musteri (Brunneby) was founded in 1941 and is located nearby Göta Kanal in the county of Östergötland. Brunneby produce products such as lemonade, jam, jelly, marmelade, cider and vinegar.
E-marketing - ett modernt kommunikationsverktyg : En studie som presenterar alternativa marknadsföringsåtgärder
Background: The use of digital marketing channels during the last years has increased significantly, especially the use of marketing on the Internet. Hence the communication chart of marketing has been redrawn. The technological development has had a major impact on the marketing discipline. The integration of information technology and marketing has resulted in the emergence of a new field, namely e-marketing. Hence the need for further research is desirable.Purpose: The purpose of this study is to examine alternative marketing procedures that a company can apply to increase the digital awareness and manage their customer relationships.Theoretical framework: Theories regarding digital marketing cycle, SEO and customer relationship.Method: This research is based on data collected through a primary semi-structured interview with a company active in the corporate information industry which also provides a RFQ service.
Styrning i en kundinriktad organisation : en studie av en elitidrottsförening
Background: There has been a movement of power towards customers in most markets which puts higher demands upon the customer orientation of organizations to survive competition. In general the opinion is that satisfied customers also are profitable for the organization. Even though a consciousness exists about this connections importance for the organization there exists no prominent economical theory showing how a organization should work with customer adaptation and how management should be shaped for success in this area. In the field of competitive sports clubs a similar trend is discernible since the field is increasingly commercialized.Purpose: The purpose of this study is to adapt The Balanced Scorecard as a model to the demands on management that customer orientation causes and to use the knowledge created during the study to show how customer orientation in a competitive sports club could look.Realization: The study first takes the form of a literature study which emerges into a theoretic development. Above that a case study of Linköpings Hockey Club has been accomplished so that knowledge created from the literature study could be used on competitive sports clubs.
Paketera mera : Kan researrangörer fortfarande skapa värde genom paketlösningar ?
This paper was written at the Baltic Business School in Kalmar. The purpose was to analyze and determine the importance of packaged holidays within the tourism and travel sector and how value can be created for the customer. This have been done with a focus on the chosen parts; customer needs and how packaging can create value, how companies can work to give the customer increased value through packaging, last but not least how companies segment the market and if there are specific segments that prefer packaging. We have applied the qualitative method through conducting four face-to-face interviews and one phoneinterview. The purpose of this paper is not to generalize, but to show patterns in the chosen subject.
Kundbibehållande och lönsamma kundrelationer genom relationsmarknadsföring: fallstudier på JOB media och Polardörren AB
This thesis focuses on RM and customer relationships and tries to answer two research questions: how firms can retain customers and how to generate profitable customer relationships by using relationship marketing. We conducted case studies on JOB media, a company in Luleå, and Polardörren, a company in Öjebyn, Piteå. Our research has revealed that in many ways our case study companies conform in major ways to the theory in this particular area. However there are differences between how these two firms go about in regard to customer retention and establishing profitable customer relationship. We have discovered that JOB media, which is a service company is more inclined to maintaining close and long-term relationships with its customers.
Utveckling av Vobbla Racing Produkters försäljning på internet
Vobbla Racing is a racing team who has an online sales department that is in need of an upgrade to be more efficient and easier to use. Before this study their present homepage was anything but structured. The products were sorted in an illogical order which made it difficult for the customer to find a wanted product. The customer had to summarize the products, transport sums and other costs. The order had to be e-mailed or phoned in to Vobbla Racing Produkter.
Nu kan jag mycket mera : En liten studie i hur delar av Europeisk språkportfolio kan fungera som stöd för formativ bedömning i ämnet engelska, år 4.
The aim of the study is to show how a selected part of the European Language Portfolio, ELP, can support the assessment process for teachers. All the checklists at level A1 and My Language Goals from the Language Biography, a part of the ELP, are implemented and communicated in teaching in a 4th grade class of students. Two teachers are interviewed and both of their classes are compared in the study. One group worked for two weeks with the selected part of the Language Portfolio and the second group followed the regular curriculum for the same period of time. The teachers are interviewed before and after the ELP through support of mind maps.Results show that by using checklists at level A1 and My Language Goals students become aware of their own learning process.
En analys av innovationsprocessen På Mediaföretaget AB
Medieföretaget AB is a Swedish Media Company that covers several different business areas.The company daily produces one of the biggest newspapers in Sweden and publishes editorialnews on one of the country?s most visited news homepage. The company also has smallerfirms that produce new business models. Due to big changes in the media climate over theworld and a new company management team the company in November 2008 started adepartment for innovation. The main purpose of the department was to create a structuredway for managing ideas and to promote innovation.
Vikten av att målgruppsanpassa butiksatmosfären: en studie om atmosfärens påverkan på konsumenter i modebranschen
Research in the FMCG sector shows that in-store atmosphere has a great impact on customer attitude and behavior. Despite this, there is a lack of knowledge regarding how the atmosphere influences the customer in a fashion store setting. The purpose with this paper is to investigate if and how visible in-store atmospherics influence customer attitude and behavior in a fashion store setting. We also investigate if behavior and attitude is affected by the customer's expertise and the purpose of the visit. The study takes place in two different fashion stores within the same fashion chain.