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1359 Uppsatser om Customer journey - Sida 50 av 91
Den fysiska skivbutikens mervärdesskapande som konkurrensstrategi
The aim of this paper is to define the perceived consumer values that physical record stores create in order to compete with other distribution technologies. A qualitative method has been used, based on interviews with managers of three records stores in Stockholm. Interviews with their customers have been conducted also. The content has been analyzed with passable theories and the two sources have been compared when adequate.The conclusion of the study is that the physical record stores create many different consumer values, and that many of these are hard to transfer to other distribution technologies. One of the most important values for the consumer is that the personnel have a broad knowledge about music.
Dags för IT-boom i hotellbranschen?: Om hur svenska förstaklasshotell med hjälp av IT kan förbättra service för sina gäster
This thesis seeks to investigate how Swedish first class hotels by use of IT can improve customer service and thereby increase the share of loyal guests. The authors have conducted a qualitative study predominantly consisting of an interview-based case study at one of Stockholm?s largest independent hotels. To get a broader and more generalized picture of the hotel industry four smaller studies at other hotels in Stockholm were also conducted. The findings suggest that the use of IT can improve the communication between the hotel and its guests and make possible a continuing relationship between visits that strengthens guest commitment.
Lärares strategier för en inkluderande undervisning av elever med ADHD : En litteraturstudie
Background: Relationships are really important for companies in order to becompetitive today and in these relationships is it important to feel trust to the other companies. There is therefore necessary to find out how companies work to create trust between themselves and their customers.Purpose: The purpose of this report is to examine and explain how staffing companies work to build trust in their relationships with B2B clients through examination of the conceptual model, creating a theoretical contribution.Research question: How do recruiters at staffing companies work to create trust between themselves and the customer?Methodology: The study adopted a quality research method with a deductive approach where the focus wasg on describing and analyzing. The data was collected primarily through semi-?structured interviews.Research findings: Through the study?s interviews and their results is it possible to see that staffing companies in Växjö is working with trust.
Standardisering av funktionsblock for PLC
Automationscenter & Bråvalla Elteknik AB is a company that offers the market completed total solutions where the customer can operate and monitor their production from the terminal. In these total solutions they lack standard circuit which are developed by the company and which could manoeuvre/control/monitor controlled process objects. This report defines the work of developing the most common standard circuits.The report is initiated by a short theoretical part about PLC and the PLC system, with a connected terminal, which has been used. Thereafter, the turnout of the demands of specification is reported, after discussing with the supervisor in the course of the project. The report concludes with a disclosure of how the programming, the documentation and the testing have proceeded and a final discussion concerning the project and proposals on continuation.The result is a CD with the documentation of standard circuits and how they are implemented in a new project.
Köpcentrumförvaltning -Mjuka värdens påverkan på avkastningen
In this report a study is carried out with the aim to identify added values of EPC projects implemented in schools in order to increase the interest of EPC projects on the market. The report examines how the planned maintenance, supervision, maintenance and corrective maintenance is affected, how insurance premiums and terms are affected, the indoor environment and how the tasks of the operating staff is changing. A literature study of energy savings, energy use in schools, maintenance and insurance as well as how energy efficiency improvements are related to the Swedish environmental objectives has been made. Visits were carried out in Ludvika, interviews were also carried out with operation technicians and local strategists in Ludvika as well as employees of insurance companies.Schools often have neglected maintenance and problems with ventilation and indoor environment. Schools also have a large energy saving potential due to their low utilization, mainly because they are empty parts of the year.
Varför väljs en byggentreprenör över en annan? : En kvalitativ studie inom den svenska byggbranschen om fastighetsbolagens preferenser.
Inom den svenska byggbranschen anses pris ofta vara den faktor som har störst påverkan på fastighetsbolags val av entreprenör vid fastighetsköp. Denna studie har som intresse av att se vilka andra faktorer som påverkar detta val. Studiens utförande görs inom Storstockholm. Under senare år har relationsmarknadsföring vuxit fram som ett centralt begrepp inom marknadsföringslitteraturen. Med relationsmarknadsföring menas alla marknadsrelaterade aktiviteter vilka ämnar bygga långvariga relationer. Inom relationsmarknadsföringen står begrepp som kundnöjdhet, kundlojalitet och tillit i centrum. Vi fokuserar på det teoretiska avsnittet, specifikt på kundnöjdhet, samt hur de förväntningar som kundnöjdhet grundar sig på, formas och utvärderas.
The Co-Creative Network
The purpose of this thesis is to explore the co-creation process and how value is created based on a service orientation using a network perspective. The thesis is studied from a social-constructionist philosophy, using a qualitative approach of data collection and the theoretical framework includes network theories, theories of service-orientation and co-creation. We have conducted semi-structured interviews with a small firm and its network, which consists of a customer, a supplier and a partner. We found that Håkansson?s ARA framework combined with Ballantyne and Varey?s triangulation of value-creating activities help to acquire an understanding of the actors? bonds, the resources? ties and the activity links that exist in a network.
Materialundersökning
This report emphasizes the importance of seeing a university as a company that offers a service. It isimportant to see the different quality dimensions that distinguish a service. The customer-focused planninghas also set the structure of this degree project.The marketing investigation is based on recruit questionnaires and interviews with secondary schoolstudents. The questionnaires show that the catalogue still reaches out with most information despiteconstant increase of information search at the Internet. The students seem to prefer University ofKristianstad´s catalogue front.The competition analysis is based on telephone interviews and information material sent from theother universities.
Varumärkesbyggande inom småföretag: en fallstudie om hur småföretag skapar värde genom sitt företagsnamn
This thesis intended to examine how small enterprises within the retail industry work with brand building of their corporate name. More specifically it intended to examine how they do to choose corporate name and corporate logotype, and how they work to create a desired corporate image. A case-study was performed with three case-companies from different industries. The method was deductive as the empirics were brought in with starting-point in the theoretical frame of reference. The study showed that there are differences in the way small enterprises within the retail industry work with the brand-building of their corporate name.
Är läraryrket en bortglömd profession? : En kvalitativ studie av styrreformernas påverkan på läraryrket
The study takes place in the capital of Sweden, Stockholm. It focuses on how the past reforms since the 90s have changed the teachers? occupation as a profession.The study is partially based on analysis of prior research and documents related to the thesis. The cornerstone of it is based on four immerse interviews carried out in three different schools. Two of which were private schools and the third is a municipal school.
Oljeavskiljare för biltvätt : Från idé till prototyp
This thesis describes the developmentof a device called "Oil Separator"which is used for washing vehicles andparticularly car washing. The devicedeveloped for Mr. Car Bilvård AB inUppsala, the company's work involvespassenger transport and courierservices. The company needs anexternal device that meets theenvironmental standards to wash theirown cars in the premises without theneed to modify or reconstruct on thepremises ground as the premises is ona leased contract.Work began with a preliminary study onthe literatures that describes boththe function and structure ofdesigning the device. A few interviewswith other car wash companies had beenimplemented, and some measurements.After collection of the necessaryinformation the specifications ofcustomer requirement was presented .With these requirements a fewconcepts was generated and weighedusing the Pugh matrix for conceptsselection for further development.The final concept was furtherdeveloped and a design has beenpresented.
Balanced Scorecard i svenska kommuner
Purpose: The purpose with our study is to accomplish a quantitative research of all municipalities in Sweden and see why they apply Balanced Scorecard. The study will also investigate the spread of Balanced Scorecard, even the benefits and how they use it. Method: In our study we have chosen a quantitative research. The study has been accomplished with a questionnaire survey which we sent to all of the Swedish municipalities. We have also done a literature study to get more knowledge about relevant theories.
Utvärdering av energiberäkningsprogram : Att användas i tidigt planeringsstadium för byggnader
The regulations for energy consumption are consistently getting more and morestrict. This leads to a higher customer demand for energy analysis early in the buildingdesign process. Many building planners and architects use powerful modeling softwareto visualize their projects. These digital models contain sufficient information aboutthe building?s physical characteristics for reliable energy analysis.
Från idé till koncept : Fallstudie av en innovationsprocess
Sveriges regering har under de senaste åren uppmärksammat och främjat dagens och morgondagens entreprenörer i deras innovativa arbete för att skapa en framtida tillväxt. Dessa tankar är inget nytt utan har existerat i den ekonomiska forskningen under en längre tid. Joseph Schumpeter var nationalekonomen som tidigt såg kopplingen mellan entreprenören dess innovationer och tillväxt. Han identifierade innovationen som en skapare av tillväxt då den hade förmågan att bryta ned ineffektiva monopol- och oligopolstrukturer och ersätta dessa med en mer fri och effektiv marknadssituation. Innovationer uppstår ofta ur en process och att förklara denna kan vara problematiskt. För att beskriva denna process används ofta modeller framtagna ur studier av företag som arbetar med att frambringa nya innovationer.I en innovationsprocess finns det ett antal intressanta aspekter att titta på.
Pantbankens roll i den svenska välfärdsstaten
Our purpose with this study was to look at the pawnbrokers role in the Swedish welfare state from the customers perspective. Our purpose was also to see how the customers used the loan. We wondered why people used the pawnbroker's and how the pawnbroker's could be understood as a providing alternative related to the three spheres state, market and family? Above looking at previous science we also did three interviews with people who worked at a pawnshop, a budgetadvisor and a smaller investigation with customers of a pawnshop.We came to the conclusion that the customer needed the money from the loan to buy food in many cases, according to the investigation we did with the customers. According to the employees the customers needed the money for different things, such as paying the bills or unexpected expenses.