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4192 Uppsatser om Customer experiences - Sida 35 av 280
Upplevelsen av att delta i stödgrupp : Barn och ungdomar med en psykiskt sjuk förälder
The aim of this undergraduate thesis was to study the experience of participation in support groups for children of mentally ill parents. The research questions dealt with how the children and the adolescents talked about the knowledge, that they believed having assimilated in the support groups. The knowledge concerned mental illness and the possible impact on children when having mentally ill parents. The research questions also dealt with how the children and the adolescents talked about the meaning of being in a group. Qualitative semi structured interviews were used in order to capture the respondents? subjective experiences.
The Toyota Production System (TPS) : ett verktyg för att skapa effektiv och lönsam produktion
Many companies are currently working to optimize and streamline their processes and production lines to achieve higher profitability. In increasingly competitive markets, companies are working to find solutions to increase the value of their production with such a small use of resources as possible.
A tool used to accomplish this is the Lean management system. Lean comes from the production system that Toyota has been developing since the early 1900's, The Toyota Production System (TPS). The Lean philosophy helps companies, by working towards continuous improvement in its operations, to achieve higher customer satisfaction, more efficient production and ultimately higher profitability.
Many companies are working to implement Lean in their organization. But there are many who fail to implement a complete change towards Lean.
Implementering av CRM : en förändringsprocess
Företag arbetar i dag aktivt med att stärka sina befintliga kundrelationer då det är dessa kunder som renderar störst lönsamhet. CRM? Customer Relation Management är ett vanligt använt begrepp när det gäller att arbeta kundorienterat.Företags insikt och kompetens om det förändringsarbete som införandet av ett CRM system innebär är ofta mycket låg vilket medför att upp till 55 procent av alla implementeringar inte når upp till förväntningarna. (Greenberg 2004)Syftet med uppsatsen är att, ur ett förändringsperspektiv se var i förändringsprocessen som problem uppstår, hos företag som implementerat CRM.Uppsatsen har genomförts som en fallstudie på Exportrådet och Eductus AB med en kvalitativ metodansats. Empirisk data har samlats in genom intervjuer med de ansvariga för införandet av CRM i bägge företagen.
Nulagesanalys av svensk e-handel. En undersokning om hur tjanster anvands av foretag for at bemota kundkrav
The Swedish e-commerce has been established for about 25 years, with strong growth from the millennium onwards. The companies that are active within it has many different backgrounds. Mail order companies were some of the early adaptors but today it is also common for companies to first create the e-commerce part of the business, before opening a store. A long list of companies has over the years come and gone, the rotation of the e-shops that are popular have constantly changed. We asked ourselves why.We wanted to get an understanding of the Swedish e-commerce, both from a business perspective and from a customer perspective.
?Jag ville faktiskt hoppa av programmet? - Erfarenheter av rasism diskriminering bland socionomstudenter
This study investigates and analyzes experiences of discrimination and racism among social work students, focusing on how these issues occur between peers rather than through hierarchical dynamics, such as interactions with faculty. The research aims to shed light on the academic challenges faced by students with foreign backgrounds, as defined by Statistics Sweden (SCB), particularly those who experience discriminatory practices and behaviors within the academic environment. The study adopts a qualitative methodology, utilizing semi-structured interviews to explore the lived experiences of these students. Participants were selected based on their enrollment in social work programs and their identification as having a foreign background. Data was analyzed thematically to uncover recurring patterns and insights into the participants' experiences.
Co-Creation - Synsätt inom marknadsföringslitteraturen
The creation of value is considered the core purpose and central process of economic exchange. Value creation is now conceptualized as shared by both producers and customers, and value is seen as fundamentally derived and determined in use, the integration and application of resources in a specific context, rather than in exchange, embedded in products and manifested as price. The field of research is abundant with publications but these do not fully further the understanding of value creation and co-creation in a way that is meaningful for theoretical development and decision making in business and marketing practise. Without a thorough understanding of the factors characterising value co-creation, the nature as well as content and locus of co-creation cannot be identified. In that case value co-creation easily becomes a concept without substance. Until now, individual publications on co-creation have focused on few or different aspects, have emphasized the process from either the customer?s or from the firm?s vantage point, have different theoretical approaches and have ignored the complexity in interactions between actors.The purpose of this essay is to analyse how five fundamental aspects of co-creation of customer value are perceived in contemporary marketing literature. Discussing the different views on co-creation, this essay concludes that thoughthere are evident points of agreement, finding one generally valid doctrine of predestination or value co-creation is improbable.
Hur kommunicerar etablerade företag med sina befintliga kunder?
AbstractTitel:How do established companies communicate with their existing customers? Level:C-level in the Business Administration Author:Jessica Axelsson and Trang Nguyen Thi Thu Supervisor:Per-Arne Wikström Date:2012-05 Aim:Our aim with this essay is to describe how an established company communicates with its existing customers. We want to explore which communication strategy the company applies to reach their customers. We also want to see what kind of communication the company applies to get to market more effectively and remain on the market longer. Method:The study is a qualitative case study where we have conducted a personal interview with the company president.
Föräldrars upplevelser av att barnen flyttar hemifrån : En kvalitativ studie där föräldrar beskriver sina personliga erfarenheter av barnens flytt
The aim of the study was to describe parents' experiences of empty nest. The sample consisted of individuals who had experienced one child moving out of the parental home. Data were collected through qualitative semi-structured interviews and were analyzed by using thematic analysis. The thematic analysis revealed four themes, Concerns about the new time in life, Changing roles, Socializing in the family and Testing the relations. Due to the themes participants' stories reveal anxiety facing the time that will come when children takes the step to leave the nest.
Relationsmarknadsföring : Hur bankerna ska klara en högre konsumentrörlighet
Relationship Marketing - will banks be able to handle higher consumer mobility in the private market?The purpose of this paper is to gain an understanding of the factors that affect customer loyalty to the bank. Consumer mobility will probably increase as a result of political changes and pressures on the private banking market to become more competitive. This study was carried out using semi-structured interviews and were transcribed and analyzed with the help of models and theories centered on relationship marketing. The theories describe loyalty, the customer lifecycle and relationships between customers and organizations.
Utveckling av lastmodell för Uppsala fjärrvärmenät
The aim of this study was to develop a load prognosis model for Uppsala district heating system to be used as a tool for heat production optimization. The methodwas to build three models for the different customer types; housing, industry andoffices and then scale them for the total system using data from Uppsala districtheating system. The heat load consists of two parts, one that is temperaturedependent and one that is dependent of the social behavior of the customers. Thetemperature part was modelled with an ARX model using an outdoor temperatureprognosis as input signal. The social behavior part was modelled using the mean ofthe social behavior from some days before and additionally by distinguishing betweenweekdays and weekends.
Användning av beslutstödsverktyg inom CRM (Customer Relationship Management): hur kan beslutstödsverktyg stödja företagens analysarbete för att hitta kunskap om kunderna?
Vardagen präglas av olika sorts kundkort som företagen använder för att lära känna kunderna och bygga långsiktiga relationer med dem. De företag som kan ge sina kunder en god och mer individuell service, dvs. vårda dem, har en stor konkurrensfördel. Många kortinnehavare känner sig dock inte unika vilket resulterar i att de inte är lojala mot företagen och att kundrelationerna försämras. Problemet ligger i att många företag saknar förmågan att analysera kundinformationen som lagras i databaserna för att fatta beslut rörande kundhantering.
Konfusion hos äldre : en litteraturstudie av patienters upplevelser i konfusion och sjuksköterskans omvårdnadsåtgärder vid tillståndet
Confusion can be a life threatening condition that is often missed by the nurses, thus it occurs in the same range as pain, fever or infections. Aim: The aim of this study was to describe the phenomenon of confusion among elderly patients, in order to establish a wider understanding of the patient's nursing needs. Method: Literature study based on scientific material. Results: The result showed the patient's ability to recollect and reconstruct episodes of confusion. During the confusion the stories contained a wide variety of experiences, such as threat, fear, suspicion, chaos and order, unreal experiences, a need to escape and a bad sleep.
Betjäningskostnader i olika distributionskanaler: En fallstudie av ett svenskt bokförlag
In a time of economic turmoil and financial crisis profitability matters rise higher and higher on company agendas. Many companies are pressured to find profitability to avoid layoffs or even bankruptcy. Profitability essentially depends on the margin on the product or service sold and the costs associated with selling these products or services and hence these areas are of vital importance if companies are to improve profitability. Previous research has focused, for the most part, on product profitability while customer profitability has received less attention. This study is based on a case study of a Swedish publishing house and aims to investigate how the company?s Cost-to-Serve varies between its distribution channels.
Vad krävs för en lyckad försäljning inom B2B?
Aim: The reason we made this report were to investigate what companies in Gävle implied was the most important factor for successful sales. The various questions to be answered are: 1. How important is the relationship in B2B? (Business to business) 2. Will VRM change the work with relationships within B2B? 3.
En kvalitativ studie om hur patienter upplever sin hemodialysbehandling.
The purpose of this study was to describe how patients with hemodialysis experience their dialysis treatment. The study was conducted as a qualitative descriptive design. The study is based on six interviews. The interviews were transcribed in their entirety and analyzed according to content analysis inspired by Granheim and Lundman. The result is based on five categories; Stress and requirements, Life-supporting haemodialysis treatment, physical impairments, social constraints and a positive view on haemodialysis.