In this text, composer Kristoffer Aronsson invites us into his mind. In a sincere and sometimes straightforward way, he tries to communicate his impressions and reflections about art, music and the Creative Process behind the solo guitar piece Tahini in the shape of gas..

Consumers today are bombarded with innumerable advertising messages. The need for companies to create advertisements that consumers find relevant is thus increasing. In order to break through the ad clutter, companies have to give something extra to their customers and show that they care about them. How a company decides to communicate might then be more important than what the company actually communicates.The purpose of this paper is to investigate whether the use of creative media choices induces signaling effects and enhances advertising value as well as perceived corporate consideration. The two last mentioned variables are explored as potential driving forces behind the signaling effects.

This paper supports the thesis that creative consumer advertising also can be used as a recruitment tool. By increasing the level of creativity used in their communication, a company can affect the attractiveness of themselves as future employers. The creative advertising influences the brands perceived creativity. It also increases the perceived social, development- and reputational value as well as the future intentions with the brand. By being more creative the brand is also viewed as making more marketing effort, which in turn affects the perceived potential of the brand in a positive way.

The aim of this study is to bring forward four teachers of Arts-education, their statements and reasoning concerning the condition and meaning of the subject of Arts-education along with their statements in relation to theory and earlier research, give voice and insight in their intentions according to what teaching of Arts-education should contribute to.The basis for the study is brought out of the dilemma that there, in the subject of Artseducation is ?crowding of matter? in the nine-year compulsory school, difficulties in selecting the importance of various subjects and different opinions between teachers, due to curriculum being modified in accordance with the development in society. The earlier research that this study relates to shows how teacher?s opinion of different subjects varies. My questions concerning the subject are the following;How do four teachers of Arts-education reason concerning the condition and meaning of the subject of Arts-education?What are the teachers intentions according to what teaching of Arts-education should contribute to?What are the similarities and differences between the statements of the teachers in this study versus the teachers' statements according to previous research?To find answers on my issues and questions I have made interviews with four teachers of Arts-education and have then put their reasoning and statements against theories , which  all concerns the Creative Process.

Urbanization and the flight of the creative class drains the countryside when it comes to creativity and talent. Especially the young leave sleepy societies. Richard Florida claims that the city attracts the creative class and enables for economic growth to flourish. Robert Putnam adds to the picture by saying social capital might be equally effective as nourishment for growth. In Uddebo, a rural village in the south of Sweden one combines the two creating a vivid society where creativity flies high and ideas fertilize each other?s.

Previous research has recognized that advertising creativity can result in positive signaling effects for consumers, thus proving creativity to be a useful tool and not a wasteful effort within marketing. However, research within this matter has only lightly touched upon the outcome of signaling effects within a business-to-business context. Since other implications prevail within a B2B market - for instance the professional position in which individuals act, the existence of buying centers, and the heavy weight placed on most decisions - the conception and influence of advertising creativity may be altered. This paper aims to give an overview of whether increased advertising creativity results in positive signaling effects among individuals employed within a B2B context. Furthermore, the paper aspires to examine the potential influence of aspects prevailing within B2B markets, such as the need for contemplating the desires of numerous individuals involved, on the outcome of advertising creativity.

Syftet med vår studie är att undersöka hur människor där den kreativa processen är central i sitt yrkesutövande upplever denna process och se om det går att hitta ett mönster. Vi bestämde oss för att ta reda på vad som händer inuti människan runt det kreativa ögonblicket. Vår huvudfrågeställning är: Vad är den kreativa processen? Vi gjorde öppna intervjuer med fem verksamma kreatörer med hjälp av DV-kamera. Vårt resultat visade att det gick att se ett gemensamt mönster i den kreativa processen.

Art directing i en digital kommunikationsbyrå och att arbeta heltid eller deltid som konstnär är två yrken som har en sak gemensamt. I egenskap av professionella roller har de en nyckeluppgift de måste uppfylla ? att vara kreativa. I denna uppsats fokuserar vi på den kreativa processen vid generering av idéer i områden av digital media och konst för att se om det finns tydliga skillnader eller likheter i hur kreativt arbete för sig inom båda områden. För att jämföra den kreativa processen mellan de två parterna har vi gjort flertalet intervjuer och observationer med yrkesverksamma konstnärer och art directors.

Children and young people's right to culture is a priority in the Government's cultural policy. Creative school was introduced in 2008 with the aim that children and youth should receive professional culture in school and increasing access to culture in all forms of expression and possibilities of their own creation, with starting points in the school curriculum. The purpose of this bachelor is to explore the view, the treatment and the use of Creative school in Värmland. A comparison has been made between professional culture, which conveys the culture and culture Coordinator who develops and co-ordinates the work of culture in schools, based on their experiences of creating school. I have looked at what barriers and opportunities there are in liaison with the school and how creative activities can be integrated into the school's other subjects.

The purpose of this essay is to examine when teachers choose to discuss mathematics withstudents rather then just talk about mathematics. A definition where used to distinguish betweenan interaction that is not a discussion and an interaction that is a discussion. This definition hasbeen created by drawing ideas from other works into making a quite simple definition whichtherefore is easy to observe. The discussions are also separated into two different kinds ofdiscussions. The first and most common category of discussion are one where only imitativereasoning is used.

This essay describes a single case self-study of a music composer in order to track the compositional process in real time. In the study the subject and the researcher are the same person. The study builds on previous empirical studies that have used methodological approaches such as analysis of computer-based digital data collection, verbal protocol and video observations. It deals with issues of the compositional process related to for example time consumption, number of artistic decisions, the different roles and skills of a music composer, and methods of research in the musical composition process. During three shifts the researcher worked as a music composer dealing with the issue of converting an audio sketch of a composition into a representative finished audio product.

The main focus for this essay is to describe the relationship between human and nature through a material investigation that takes its shape through sculpture. With the help of a fairytale-like story the reader can share the creation of the sculpture and how my thoughts flow through the process that will result in an exam project. Rooted in earlier projects I discuss the crash between civilization and the wilderness as well as talking about the likeness of the Creative Process and child play. I also discuss the body's place in the forest and the loneliness that we humans created that has cut us off from the rest of the creatures and plants in the forest. My aim is that in the final piece I will create a fiction place where these can be joined together again.

Hur ska ett användargränssnitt utformas för att det ska vara lätt att använda i stressade situationer? Hur skapas ett program som uttrycker professionalitet och samtidigt enkelhet? Dessa frågor och många fler uppkom vid starten av arbetet med gränssnittsdesignen till programmet CMC (Creative Media Concept).Huvudpoängen med CMC är att användaren på mindre än en minut ska kunna presentera t.ex. en företagspresentation. Eftersom CMC endast varit en idé i tankarna tills nu, så har målet med detta projekt varit att utveckla idén och skapa en gränssnittsprototyp åt företaget Cascade Creative Media i Luleå. För att uppnå detta så har en enkätundersökning och teoristudier utförts, detta har sedan legat till grund för de olika idéer som tagits fram.

ABSTRACTThis essay has as its main purpose to examine how teachers handle teaching in art, after the governments steeredocuments and goals to reach.To find out about it I have done interviews with four teachers. I have made a study of litterature to introduce some different teaching methods that is more or less meaningful and useable. The result of the examination was different from what I expected. The interviews showed that the four teachers work in varios ways after their own conditions. They have different experiences and also have different opinions about what is most important in the art teaching.

My working process is craft based and influenced by devotion for the textile material and techniques, but the concept is just as important. I mainly do sculptural objects where I treat fascination, frustration and disgust for the human body from a personal perspective. I am also deeply fascinated with Michael Jackson; an iconic figure that I adore above all else. A man with an inner musical ability, dedicated his entire life to tame and signify it through his body. My master work is an investigation where I look upon similarities and connections between my fascination with the body and the admiration and fascination with Michael Jackson.