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1544 Uppsatser om Costumer attitude - Sida 40 av 103

"Min dialekt är så yeee yeee wow" : En undersökning av gymnasieungdomars attityd till dialekter

The essay is about the concept of text in a wider perspective, what can be included in that, how it can be used and above all, why one might want to use it. The essay will also include what the term popular culture implies, and school?s attitude towards it, since some of the medias that are a part of the text in a wider perspective, many times fits the description ?popular culture?. Most of the earlier research show that the positive aspects of the use of text in a wider perspective as the same time as it attacks school because school is opposing the popular culture.       The essay consists of two parts and it begins with a theoretical part where I present existing research about the concept of text in a wider perspective and the research about popular culture.

Är Grönt Skönt?: En studie om hur effekten av grön marknadsföring påverkas av förekomsten av miljöargument inom produktkategorin

Al Gore may have helped put global warming on the agenda. However, it is not a new subject. Neither is so called green marketing a new phenomenon within branding and communication. As more and more companies establish environmental strategies there exist beliefs that the environmental focus is becoming a triviality, which is the reason for this study. Implementation of words such as ?environmentally friendly?, ?green? and ?global warming? is becoming more and more widespread and frequently used within marketing communication.

Snipp- och snoppsnack : En studie av feministiska föräldrars tal med barn om kropp och sexualitet

In this paper I have studied how feminist parents talk to their children about body and sexuality and with which intentions they speak the way they do. The aim of the study was to locate strategies applied to give children positive relations to their bodies and their sexuality. My data are constituted by answers from a questionnaire sent out to an e-mail list for feminist parents. The answers have been compiled and analyzed, mainly qualitatively by the use of discourse analysis, with support of poststructuralist theories about language, gender and heteronormativity, as well as theories about children?s sexuality.

?Att vara flerspråkig : ett fenomenologiskt perspektiv

The following essay describes a study made in Sweden in the autumn of 2010 at Södertörn University. The main purpose with this study is to find out and describe how people´s own understanding of being multilingual has influenced them. The objective behind this is to create a wider understanding for the phenomena. Therefore, the phenomenological perspective is used to describe the subjective reflection of a phenomena, in this case multilingualism. A qualitative method is being used for data gathering, implying conversational interviews with six multilingual people born in the 1970s and 1980s.The results show that the people interviewed mostly use their mother tongue in conversations with their parents and relatives today.

Förmedling av discovery-verktyg vid högskole- och universitetsbibliotek ? En enkätstudie om undervisande bibliotekariers inställningar till discovery-verktyg och hur de förmedlar dessa vid referenssamtal och användarundervisning

The purpose of this thesis is to examine how Swedish highereducation librarians mediate discovery tools to its users. Thisstudy aims to investigate higher education librarians? generalattitudes towards discovery tools, their perception ofstudents? discovery tool usage, and how they mediatediscovery tools to students through reference interviews anduser training. The empirical ground of this study is a semistructuredsurvey that was answered by 115 instructinglibrarians. The study concludes that although librariansgenerally have a critical attitude towards discovery tools theyalso think that the discovery tools serve a useful purpose,especially as a starting point in the information searchprocess.

Äldre patienters upplevelser av delirium i samband med sjukhusvistelse

Background: Delirium is a common condition among elderly patients who are being treated in a hospital environment. However, a large number of patients are wrongly diagnosed. The highest risk categories to develop delirium are elderly people and postoperative patients. By understanding the patients´ experiences the nurse can formulate the care to make it easier for the patient. Aim: The aim of the literature review was to illuminate elderly patients´ experiences of delirium in connection with a hospital visit.

Attityder hos lastbilsförare gällande mat i samband med långa, korta -respektive blandade transportsträckor

Martinez, A (2011). Attityder hos lastbilsförare gällande mat i samband med långa -respektive korta transportsträckor. Akademin för hälsa och arbetsliv, Högskolan i Gävle. AbstractBackground: The profession as a lorry driver is in many aspects very risky. Factors such as time directive, poor diet and shift work characterize the profession and puts drivers' health at risk. Current research shows that the vast majority of lorry drivers are overweight, suffer from high stress related to work and have on average a very low consumption of fruits and vegetables.

"Det finns möjligheter med allt och i klassrummet finner man svaren." : En studie av lärares arbete i ett mångkulturellt klassrum

Our intention with this study is to investigate teachers work in a multicultural classroom. For the purpose of this study, a web survey was constructed. The investigation was carried out among teachers on three different multicultural secondary schools in Sweden. 53 teachers informed us about their own experiences and thoughts concerning their work in a multicultural classroom. Conceptions as multiculturalism, methods in teaching, the climate in classrooms, teacher cultures and interculturalism has been used in the study.

Elevers attityder till och intresse för skolans fysiklaborationer/Pupil?s attitudes and interests to school?s physics laboratories

Undersökningens huvudsakliga syfte är att ta reda på hur elever uppfattar experiment och laborationer inom ämnet fysik. Ett annat syfte är att kartlägga elevuppfattningar om grupparbetet inom det laborativt arbete som kan ha betydelse för elevens aktivitetsgrad och lärande. Som grund för detta examensarbete har vi använt oss av en kvantitativ enkätundersökning som genomförts på 250 elever i grundskolans senare årskurser och gymnasieelever som läser natur eller teknikprogrammet. Resultatet av undersökningen visar att eleverna tycker att det är intresseväckande med laborationer, de ser till viss del kopplingar mellan deras vardag och fysikundervisning och de tycker att de lär sig mer genom att laborera. Dessa uppfattningar stämmer väl med vad didaktisk forskning anser vara syften med laborationer..

Den fysiska inomhusmiljöns effekt på ettåringars sociala samspel

The aim of this study is to look at the environmental effect on toddlers? social interactions during free play in two older and two newer preschools. Furthermore, we would like to investigate four preschool teachers? thoughts about the indoor environment when it comes to toddlers? interaction during free play.Qualitative methods containing interviews of the preschool teachers and observations of the children during their free playtime have been used to help us reach our conclusions. In addition, our theoretical conclusions have been derived from both the sociocultural perspective and the environmental psychology perspective.Our results have shown that variations in the preschool environment are of importance in the outcome of toddlers? different social interactions.

?Det är svårt att hinna med allt?- : en studie av synen på ett vidgat textbegrepp i samband med skönlitteraturundervisningen

The purpose of this study was to examine the usage and occurrence of media literacy in relation to literature studies in the senior level of the nine-year compulsory school. The questions at issue were;How do teachers and students look upon media literacy and how is this attitude reflected in their education?How do teachers incorporate media literacy with literature studies?What attitudes do students have towards their teachers? education of media literacy and literature studies?The study took place in two cities in Sweden. It consists of eighteen qualitative interviews with six teachers and twelve students. The study shows that teachers have different attitudes towards media education in relation to literature studies.

Utomhuspedagogik- det outnyttjade rummet

Through a quantitative examination, 26 pedagogies in the pre-school activity answered a few questions in an enquiry about outdoor education. The purpose with this examination was to find out what pedagogies think and apprehend about outdoor education, and also if the "education plan" is in their minds during outdoor activities and if they see them self´s as competent in nature studies. They have also answered questions whether they think that they have good outdoor environment that stimulates children´s development and learning and if there´s any forest that they visit on regular basis.The pedagogies think that during time spent outdoor, it´s the motor skills that are best developed. All of the pedagogies mentioned above think that they need to get more educated in nature studies and also that pedagogies attitude towards time spent outdoors affect the children. They do not think about the goals and intentions of the "educations plan" all the time.

Ett mynt har alltid två sidor? : En jämförelse av polisens förebyggande metoder mot ungdomsbrottslighet

How do the police prevention methods work against juvenile delinquency? The purpose of this study is to see how the police work to prevent juvenile delinquency in two municipalities in Stockholm, Södertälje and Sundbyberg. Additionally, the purpose of this study is also to find out if there are any similarities or differences between the police methods the police use in these two municipalities. We have used qualitative method in which we have interviewed the police and young people from the communities. We interviewed young people to see their attitudes to the police and the area to find their perception of police work in the fields as well as the police forces attitude toward the young people.

Kvinnor om IT ? högskolestudenters förhållande till informationsteknik

Information technology (IT) penetrates more and more areas in the community. The Commission for Information Technology is of the opinion that the use ought to be widespread but states that this is not yet a reality. Differences exist between groups, e.g. between women and men. The purpose of this Master's thesis is to examine how female university students enrolled in two different programmes experience and use IT and to compare this with society's picture of the relationship between IT and women.

Att bita den hand som föder en? EU-kritiska parlamentarikers arbete i Europaparlamentet

The study seeks knowledge about the Swedish euro-scepticism and about the work of the Swedish euro-sceptical Members of the European Parliament (MEPs). How do they work in an environment where the norm is to have a positive attitude towards a future federal state of Europe? How do they regard their own situation and possibilities to make a change?The study includes a debate on today's Swedish euro-scepticism as background. My finding about the MEPs? work is that their way of acting in the European Parliament does not distinguish from other MEPs? in large.

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