There are many views in the concept of corporate reputation and the massive research in the area tends to result in many new definitions. Research has shown that a good corporate reputation has a positive relation to Sustainable Competitive Advantage, financial performance and attraction to competent employees. The many views in the concept make it especially interesting to examine the view on corporate reputation in a perspective of big Swedish corporations. Another interesting area to examine is whether the companies manage their reputation or not. The empirical findings of this essay are based on qualitative interviews to get a deeper understanding in the area of reputation.

Corporate Social Responsiblity is today a well known concept in the business world. The concept contains responsibility and sustainability for those who chose to work with Corporate Social Responsibility and the three responsibility areas within the concept. Responsibility and sustainability is of importance, no matter what core business a corporation has. The responsibility goes both out from the corporation, to take care of the surrounding society and the environment. The responsibility also concerns the corporation interal, aiming for a sustainable work enivornment and good working conditions.

Surrogate boycotts are highly threatening for corporations in terms of both economical cost and image damage. All corporations are due to our globalized environment and increased stakeholder fragmentation gradually more risking to become victims of surrogate boycotts, which of nature is hard if not impossible to predict and prevent. Corporations are generally recommended to build clear and strong corporate identities, which should be reflected in their most important stakeholders, as this will secure minimum damage on the corporate image.Even a surrogate boycott situation can have positive effects on corporations, especially in terms of image, as such situation increases the brand involvement and thereby make it possible for corporations to connect with important stakeholders on an emotional level..

The main purpose is to illuminate how a company links certain values to its brand in an effort to achieve a competitive position. We have done this by studying the government owned company Svenska Spel and its entrance on the netpokermarket. With Corporate Social Responsibility as a guidance for the company they wanted to offer Swedish gamblers an alternative to the, often morally dubious, international actors. Our thesis has taken an internal (corporate) as well as an external (consumer) perspective on the result of this strive. Our conclusions are that although Svenska Spel is successfully integrating social responsibility into their netpokerbusiness, they are facing a difficulty in making the consumer fully appreciate it.

How effective is consumer power? Can consumers regulate corporate behavior?And if so is the case, could the mechanisms where consumers regulate corporatebehavior have any democratic value to contribute with? These are the questionsthat this master's thesis comprehends with. The purpose of this writing is toconstruct a theory of consumer power that is compatible with democratic theory,this in order to contribute to the ongoing discussion within the discipline ofpolitical science about the third democratic transformation. A discussion that hasbeen actualized due to the democratic deficit created by the growing corporatepower and the shift of power from state to private enterprises. Besides showingfor a parallel between the democratic mechanisms that exists in the relationbetween citizens and state on the one hand, and the consumers and corporationson the other hand, this paper argues that consumers do have a great potential inregulating corporate behavior towards a higher social responsibility andawareness.

The degree project has been implemented abroad in Brisbane, Australia. A literature study has beenperformed parallel to the practical work within the subject »Corporate identity through graphicaldesign«. In this study deeper research has been made concerning the establishment and manifestationof a corporate identity and its program. The knowledge given from this study has been put into practicethrough two larger projects.The first project was carried out at De Pasquale, advertising agency in Brisbane, where a corporateidentity program was designed for a new company. The company is a fitness centre, called KnockoutFitness, which specializes in different types of boxing training sessions such as Boxing, Thai Bow andBoxercise but also Aqua aerobics.

Bakgrund: Företagens roll i samhället håller på att förändras. En möjlighet för företag att bidra till en utveckling som är långsiktigt hållbar: ekonomiskt, socialt och ekologiskt kan uppnås genom Corporate Citizenship ? företaget som den goda medborgaren. Syfte: Syftet med denna uppsats är att utreda och skapa förståelse för begreppetCorporate Citizenship och dess framväxt från ett strategiskt perspektiv, samt attstudera hur och varför företag arbetar med Corporate Citizenship. Genomförande: En litteraturgenomgång inom området Corporate Citizenship har genomförts.

The new Swedish Companies Act allows Swedish companies to issue two instruments that were previously prohibited: mandatory convertibles and participating debentures. The aim of the thesis is to conduct a cross sectional study of Swedish corporate hybrid securities, especially in the light of the new Companies Act. The cross sectional study also includes areas such as credit rating, accounting and tax. The thesis concludes that it is possible, under Swedish law, to issue corporate hybrid securities that qualify for both high equity credit and tax deductible interest payments. The use of certain hybrid provisions are, however, restrained by Swedish company law.

This project has been about illustration, text and format with illustration as the main communication path.A study has been made of how these three elements interact, particularly how text and format affect the illustrations. The goal has been to create an illustrated story in a form of a book. The story is about the feeling of being alienated from other people and invites the reader to make their own interpretations. The main target audience has been the ones who is interested in illustration and storytelling, no matter of age.Colors has been inspired from animated movies and the natur. Various textures such as wood, fabric and metal for example has been scanned to create a rough feeling.

Year 1996 a new law was introduced in Sweden, the law of corporate restructuring, what purpose was to help companies in financial distress. Now, nine years later the procedure hasn?t been successful. This is what this thesis is trying to find out.This thesis main question is: What distinguishes the companies that have filed for a corporate restructuring, according to the financial position?The purpose of this thesis is to find out if key ratios can be used to distinguish the companies that filed for corporate restructuring.

The corporate opportunity doctrine constitutes a prohibition for the directors and officers of a company to pursue for themselves any opportunity which falls within the scope of the corporation?s business. In Swedish law the doctrine has not yet seemed to attract any greater attention. This doctrine has been the focus of a multitude of cases in a both American and English law, however mainly in the America law. Therefore, the American legal framework can serve as guidance in trying to define the doctrine as it has developed, or perhaps more correctly not developed, in national law.The perhaps most crucial question to be answered in the area of corporate opportunities is how the law indentify an opportunity as a ?corporate? one.

Background and problem: Corporate Governance is a well-known phenomenon which has been the focus of plenty of research where the board of directors and the CEO have been regarded as important actors. What's affecting decisions regarding these actors has been debated whereas media has been pointed out of having an impact. To decide whether or not media can affect Corporate Governance have shown to be problematic whereas it exists divergent views regarding this. At the same time this relationship is more explored in other contexts than the swedish one, although this one is considered suitable for this. Consequently there is a motive for examining medias impact on Corporate Governance in Sweden. Purpose: The purpose of the thesis is to explain if media has an impact on Corporate Governance at an overall level.

Telepresence production handlar om att kommunicera med video och audiobaserad teknologi i realtid över distans och att generera en känsla av närvaro fastän man fysiskt är på olika platser. Forskningsområdet är ett tvärvetenskapligt ämnesområde som innehåller datalogi, socialpsykologi, kognitiv psykologi och perception så väl som konst och storytelling. Den här uppsatsen behandlar främst den process som utformning av ett videomedierat möte innebär. Det finns olika variabler som sägs påverkar upplevd närvaro, men då människors upplevelser är subjektiva är det en stor utmaning att söka generella slutsatser. Uppsatsen är avgränsat till att endast behandla yttre faktorer.

Employer Branding är ett managementkoncept vars primära syfte är att attrahera och behålla personal. Nyinstitutionell teori redogör däremot för att organisationers motiv att översätta samt tillämpa ett managementrecept så som Employer Branding är att framstå som socialt legitima och bra arbetsplatser. Studiens syfte är att undersöka hur Employer Branding implementerats vid ett kontor inom Swedbank AB och vad det betyder i praktiken. Med nyinstitutionell teori som referensram kommer studien undersöka hur Swedbank AB har översatt, tillämpat och kommunicerat konceptet. För att besvara syftet har kvalitativ metod använts genom tre semi-strukturerade intervjuer utifrån ett selektivt urval.

In the light of some company scandals the Swedish Code of Corporate Governance, the Code, was introduced in the year of 2004 to reinforce confidence in how Swedish listed companies are managed. As many of the other European codes of corporate governance, the Swedish Code is based on the principle of ?comply or explain?. The need for corporate governance regulation arises from the inherent conflict of interest between owners and managers. This conflict is limited in companies controlled by a family in contrast to companies that lack a strong owner.