This thesis lays the foundation of the future routines of effective error repotring fortraffic devices in the raiway sector.If a device, for example a timetable display, stops working it is vital that the device isfixed as fast as possible so that the travelers dont miss any important information.The methods that are used today are old and not very effective. It can take time forthe repairmen to find the right device or locating the broken component. At the sametime he is supposed to maintain telephone contact with central control throughoutthe whole session.The need for a new, more effective, system is vital to make the whole repair pfocessmore effective and let the repairmen work without having to contact the centralcontrol by phone.I started this work by examining the possibilities of assigning every object with aunique identifier (ID tag) that could be accessed by a manual scan device. The ideawas that the ID tag could holw information about the object and be obtained byscanning the ID and get the information presented on a mobile device.The work also included building a internet application that enabled the reader to seeand change the information on the ID tag.The result was a database that stored information of different objects which could beobtained by scanning the ID tag and presented by a internet application..

Background During the child?s first year of life there is a continuous contact with the Child Health Services (CHS) and the parents feel confident and involved. After the first year, the visits to the CHS is reduced at the same time as the everyday life changes for the family as the child starts going to day-care and the parents often go back to work.Aim To examine what it is like being a parent to children aged one to five and what kind of parenting support parents of children aged one to five are in need of.Method Semi-structured interviews were used to interview 25 parents in 21 telephone interviews and one focus group with 4 parents. The recruiting of parents was done on site at one open day-care and with the help of CHS nurses in Sweden. There were 10 men and 15 women.

Företag befinner sig i en konkurrenskraftig värld och för att lyckas överleva måste de ta handom sina befintliga kunder såväl som attrahera nya. Med hjälp av dagens teknologi, har företagmöjlighet att lagra information om sina kunder och kan därför få en ökad förståelse förkunders beteende och önskemål. CRM-system (Customer Relationship Management-system)är ett hjälpmedel i detta arbete och har därför blivit en prioriterad investering för företag dåkunder betraktas som dess viktigaste tillgång. CRM-system är en kostsam investering,samtidigt som chansen för att misslyckas vid implementering är stor. Därför är det av stor viktför företag att efter implementeringen kunna hantera, använda och ha förståelse för CRMsystemetsolika funktioner för att lyckas stärka kundrelationer och erhålla tänkta fördelar somsystemet syftar till.Studien tillämpar kvalitativa undersökningstekniker där ett fallföretag har undersökts genomintervjuer.

This study investigates a Swedish educational project aimed to incorporate young people with intellectual disabilities into the labor market through internship. This qualitative interview study was conducted with six of the project student?s internship supervisors. The purpose of this study is thus to examine the motives behind the decision to take on a trainee from the program at the workplace. In addition, the study also aims to examine whether and how dif-ferent factors of the workplace affect the trainee?s opportunities for social inclusion in the workplace.

The aim with our study was to understand former addict´s experience of social networks from the Lewi Pethrus foundation (LP foundation) aftercare. The method we have used is qualitative semi-structured interviews. We have interviewed eight persons, four men and four women. They have all been in contact with the LP foundation and are today drug free. The result of the study has shown that the fellowship, in the different social networks have been very important to maintain a drug free life.

The purpose of this study is to investigate whether there are any similarities or differences between leisure-time pedagogs and primary school teachers' verbal communication with parents. Questions we ask ourselves is how the verbal contact looks like today, the desire for how it should be and the importance of verbal communication has.We chose to make a qualitative questionnaire study in the form of open questions to three leisure-time pedagogs, three primary school teachers and eleven parents were asked to answer.The results show that leisure-time pedagogs, primary school teachers and parents believe that verbal communication is important and significant. They believe that it is working well today, whether is via face to face, telephone or email. The verbal communication should be honest and straight between all parties. Parents believe it is important to know leisure-time pedagogs who take care of their children, in order to create a sense of security among parents.

This essay addresses the subject social interaction in the social network named Facebook. The studied interaction took place between the Swedish clothing company H&M and the active visitors on the company page in the social network. The subject of social interaction in social media is an interesting field to study due to its vast range, the largely amount of people involved and it is of interest to see how the company and customers interact. The purpose of the essay was to study the interaction between the company and visitors. The statement of the problem is divided into four questions which is processing a deeper analysis of how the company page is used.

The purpose of this study is to describe and analyze how companies offering tailor made products on the internet, can work with their marketing and their customer relationships. The study will answer the purpose from a service management perspective and there will also be presented theories from an Electronic Commerce perspective.The starting point for this study was the qualitative method. The essay builds its empirical material from interviews with knowledgeable persons in the subject and the owner of the company whose products are tailor made and sold on the internet. It was conducted seven interviews, four of which were face-to-face, two conducted by mail and finally there was made a telephone interview.Conclusions have been drawn based on the empirical material and theory. The study has been able to identify three concepts that are central to this type of product: Site-building, customer involvement and promotion & relationship management..

The consumer today is affected by a considerably larger number of world surrounding factors than she used to be, borders between different cultures and other consumer differences are being erased to a growing extent. The consumer can easily get its inspiration from many different directions which become clear in the common life. We eat sushi for lunch, we?re driving German cars and we?re having dinner with international business partners. The community also exposes the consumer for a more intense noise from offers, impact and marketing.

The aim of this Master thesis is to study the public libraries' function as a place for people to meet. Four major questions are taken up: + Do the public libraries have the function of a meeting place? + How important do the librarians and the visitors find the libraries possible function as a meeting place? Do they think that this function is important? + What differs the public libraries from other places in society when it comes to the function of a meeting place? + What differences are there between a larger and a smaller library when it comes to the function of a meeting place ? The basis of this study are interviews with employees at a province library in Jönköping and at a smaller library in Sjöbo in Borås municipality. Our study deals with the history of public libraries, its functions as a meeting place, its architecture, culture, and statistics concerning numbers of visitors and loans of books. The conclusions that are drawn are that the public libraries have qualifications to function as a meeting place even if that isn't always the case.

The purpose of this study is to investigate and increase the understanding of how the two commercial companies IKEA and SAS and the two aid organizations/nonprofit organizations UNICEF and Save the Children use perceptions of Christmas to produce messages in their Christmas advertising/commercial film. The study also discusses if there may be communicative and pictorial similarities and differences in how these brands constructs messages in commercials, and why it may be that the brands choose to use these messages in commercials based on the recipient possible interpretations. The theories used in this study are promotional culture, framing theory, preferred meaning, semiotics (denotation and connotation), myth and rhetoric (ethos, pathos and logos). The method used to answer the purpose and issues are the qualitative method that uses the theories semiotic and rhetoric to analyze the material. The study's results derived from the qualitative content analyzes of the material (the brands IKEA, SAS, UNICEF and Save the Children Christmas advertising films) show that IKEA message might want to show that they want to help the customer and that they pay attention to the customer needs.

The thesis has been written as a part of the Bachelor degree in Industrial engineering and management at the School of Engineering in Jönköping. The work is focused on the part of Husqvarna AB?s supply chain that is associated with the lorry transports to Italy. Husqvarna AB has approximately ten Italian customers, whose delivery patterns have been studied from January 2007 to July 2008. Some of the customers have a low delivery frequency and small amounts of goods that they therefore have not been fully analyzed in this report.

In today's society we are used to regularly visit the sport arena to cheer for our favorite team, we go to the cinema to enjoy a good movie or maybe to the theatre to experience a grand performance. It has become far more common in the last years to buy tickets to these kinds of events online. To make sure that the customer will keep on buying their tickets from the online booking companies the booking experience itself has to be hassle-free and easy to understand. The customer will most likely, if possible, avoid the website if the booking itself is experienced as having problems and insecurities.  The purpose of this study is to determine some of the most fundamental designs and functions of online booking websites today as perceived by the general public.

In today's society there are a lot of offers towards consumers, where they actively have to choose the most appealing offer. In order for an offer to be attractive it must add value in line with the customers demand. Also, it requires that the offer provides a sufficient level of attraction so that the customer selects the particular product/service over another. Furthermore, each offer must exceed the expectations of the visitors to an event, so they feel that the event is something "extraordinary". We have chosen to study how LHC (Linkoping Hockey Club) works with marketing in order to improve the overall customer experience.

The purpose of this investigation is to come across the associations of consumers who are being exposed to a brand extension from a different product category. Moreover, our aim is to contribute to the knowledge of how consumers respond to these extended products, by investigating the influence of the parent brand. To fulfill our purpose, this study was conducted through qualitative interviews with consumers. In order to carry out our investigation and analyze our findings the following theoretical framework has been used: Customer-based equity, Parent brand affect and Perceived fit. Our data was collected through ten semi-structured interviews including consumers of Fiat and Marlboro brand extensions.