The purpose of this study is to investigate the motives underlying the consumption of alcohol among college students and if the motives differ between genders. The study is based on the following questions: What are the motives underlying alcohol consumption among students? Do these motives differ between men and women? Is there any connection between the motives for alcohol consumption and consumption? The study is a quantitative, empirical comparison study and the data presented is mainly descriptive. The study group consists of students from a university in central Sweden. After an exclusion of five students a total of 81 students participated in the survey, of which 55 were female and 26 were male.

Environmental objective 17: Sustainable consumption - An attempt to integrate the global impact of the Swedish consumption with the environmental objectives system The aim of this report was to integrate the global impact of the Swedish consumption withthe environmental objectives system through presenting a suggestion for a seventeenth environmental objective ? Sustainable consumption. How the Swedish consumption pressures the global environment and methods to measure the affects was investigated. The pressure was divided into five main fields: climate, air, water, land and chemicals. The impacton humans and the biodiversity was also discussed, as well as differences between how men and women affect the environment and get affected when the environment changes.

This thesis examines the effects of electricity visualization in an office building. The subject was investigated through the creation of a web based visualization tool that was made accessible to the about 1500 employees in a large office building. The visualization was available for three weeks. During this period interviews, user studies and observations took place in order to evaluate what, if any, effects the visualization had on the attitudes and behaviors in the office. Electricity use data was collected and analyzed to see if the project had a statistically significant effect on the electricity consumption in the office.The results from the interviews and the data analysis indicate that no reduction in electricity consumption took place, and a number of factors that could increase the chances of success were identified.

Stump treatment today requires large quantities of clean water mixed with the protective product Rotstop, to fully cover the stump surface. In order to reduce the water consumption without reducing the coverage of the stump surface, the pressure in the stump treatment device can be increased. Therefore, the Phlebiopsis gigantea (Fr.) Jül. suspension used as a biological control agent to prevent Heterobasidion annosum (Fr.) Bref. infection was pressure-tested.

The discovered horse meat scandal has had great impact in the media and given many question marks as to how consumers should be facing meat labels. In the survey made lead consumers to ask themselves, whether they think about their consumption of reliable markings discovered at a risk and, if they have changed their consumption habits since discovered horse meat scandal. The survey was carried out in a grocery store in Karlstad city central, where the results show consistent numbers. People do not like change, and in this case, do not like to change their consumption patterns. The same patterns of consumption before and after the horse meat scandal reflects the results but with only three respondents exception.

The gas turbines in the Swedish secondary reserve are reaching the end of their technical lifetime, hence alternative solutions need to be considered. One of the solutions thought to have the greatest potential is the use of so called consumptionreduction. By entering contracts with large consumers, agreements are made to reduce consumption in the event of major disturbances in the power system and thus being used as a secondary reserve. This thesis investigates the feasibility of consumption reduction as part of the secondary reserve. This has been achieved by developing a requirement specification for the disturbance reserve and by studying the technical and economic potential for consumption reduction among a range of consumers.The technical potential for consumption reduction that fulfils the requirements for participating in the secondary reserve are on average 750 MW in SE 3 and 98 MW in SE 4.

This study examines the eWOM effect, more specifically: how customer reviews effects consumers. The study is based on a modified version of the Regulatory Focus Theory which describes consumer behavior using consumer consumption goals. The purpose of this study was to examine how positive and negative customer review's influence consumers when analyzing products that are equally characterized by two consumption goals: promotion and prevention goals. The authors combined quantitative (questionnaire) and qualitative (focus groups) research methods with the sample selection for both research methods being based on students of Södertörns University. Results indicate that negative customer reviews have a stronger influence on consumers than positive customer reviews when analyzing products that are equally characterized by the promotion goals and prevention goals.

It is important to identify the consequences of alcohol consumption among university students since over-consumption can lead to health problems and poorer academic performance. The following personality factors, neuroticism, conscientiousness and extraversion, have in previous studies shown to be related to alcohol consumption  and shown to be associated with the university students' alcohol use and living arrangements. This study examines the following question; Is there a link between university students' alcohol consumption, and;1) the personality factors neuroticism, conscientiousness, extraversion?2) their living situation?3) personality factors and living situation together?Participating in this survey was one hundred university students with a mean age of 23.4 years (SD = 2.6). To examine participants' personality, alcohol consumption and living arrangements, the NEO Five-Factor Inventory (Costa, McCrae, 2003) questionnaire was used and the questionnaire also contained self-constructed questions about drinking habits, living arrangements and demographic questions. This study's results indicate that neuroticism, conscientiousness, living situation and extraversion predicts alcohol consumption (R2 = .354, p <.001). Thus, students who have these personality traits and circumstances one by one or together have a increased risk for alcohol over-consumption..

This literature research is meant to answer the following questions: ? What was the Swedes consumption of fat from 1935 to 2009? ? How has the fat consumption corresponded to the current recommendations? ? What is LCHF and which are the main advantages and disadvantages? Fat supplies us with energy, isolates and protect organs from bumps and punches. Fat is insoluble in water but soluble in organic solvents. The properties of a fat depend on its structure. The most common fat in human food is triacylglycerides.

The dishwasher is a wide spread product that occurs in many households. It saves the user time,water and energy. When using a dishwasher instead of doing dishes by hand a lot of energy issaved.The importance of lowering the energy consumption does not only come from the consumerwinnings but also from an environmental point of view. Scientists are certain that the globalwarming comes from the emission of green house gasses that is created by human consumptionof oil, gas and coal.Dishwashers today are a lot more energy efficient than older dishwashers, but there are stillmargins to lower the energy consumption. The aim with this project is to investigate thedishwasher and it?s washing cycle, noting different phases and components that contribute towaste of energy.

Lean Consumption är ett perspektiv att se på handel som strävar efter att minska kundensköpmotstånd. Detta genom att förse kunden med exakt vad den vill ha på ett tidseffektivt sätt.Tid som under köpprocessen inte är värdeskapande för kund ska reduceras. Lyckas företagetefterleva Lean Consumption perspektivet tyder det på att företaget kan tillgodose sig positivaeffekter.Syftet med studien är att undersöka hur Lean Consumption perspektivet för närvarandeanvänds bland klädhandlare på internet och vilka effekter det kan leda till. Till stöd för vårtresonemang använder vi oss av kompletterande vetenskap. Studien fokuserar inte på ett visstsegment av internetaktörer, meningen är att undersöka Lean Consumption perspektivet frånolika företags synvinklar.Den bäst lämpade metoden anser vi varit en kvalitativ ansats.

The object of this essay was about youth's experiences of their possibility of consumption. We also wanted to analyze if their possibility of consumption had a connection with their experience of happiness. Another part of the object was to see if there where any differences between girls and boys concerning the questions above. One of the issues we had was if the youth's money was enough for their needs of consumption. The method we used were a questionnaire, which we asked a class of 22 pupils to fill in.

This thesis examines how marketing by secondhand apps affects young adult women's consumption habits, investigating whether these platforms promote or counteract overconsumption. While the secondhand market is considered more sustainable than buying new, these apps may still encourage overconsumption. The study focuses on the marketing strategies of three major secondhand apps in Sweden: Tradera, Sellpy, and Vinted, analyzing their impact on consumer behavior using the AIDA model (Attention, Interest, Desire, Action). Based on qualitative interviews with eleven women aged 20-27 and the authors observations of the apps marketing activities, the study finds that secondhand apps often emphasize environmental benefits and makes secondhand shopping accessible and appealing. However, the marketing tactics used by these apps, including frequent push notifications, targeted advertisements, and influencer collaborations, may lead to increased consumption. Overconsumption causes significant environmental damage, and while the secondhand market can mitigate these effects by extending the lifecycle of items, the emphasis on convenience end environmental benefits can inadvertently encourage more consumption. The study concludes that secondhand apps play a complex role in consumer behavior, balancing the potential for sustainability with the risk of promoting overconsumption.

Political consumption is a manner of impinging politically that has become more frequent lately. Adolescents seem to be attracted by the idea of expressing oneself politically through ones wallet. The purpose of this analysis is to elucidate this essay?s participants? manner of expressing political consumption and analyze how they discuss motives against and for political consumption with a sociological perspective. To accomplish this, this essay will aim to answer the following questions: In what manner do the participants express their political consumption and what are their motives for and against political consumption?  In order to answer the essay?s purpose and questions, two focus group interviews have been made.

The gas turbines in the Swedish secondary reserve are reaching the end of their technical lifetime, hence alternative solutions need to be considered. One of the solutions thought to have the greatest potential is the use of so called consumptionreduction. By entering contracts with large consumers, agreements are made to reduce consumption in the event of major disturbances in the power system and thus being used as a secondary reserve. This thesis investigates the feasibility of consumption reduction as part of the secondary reserve. This has been achieved by developing a requirement specification for the disturbance reserve and by studying the technical and economic potential for consumption reduction among a range of consumers.The technical potential for consumption reduction that fulfils the requirements for participating in the secondary reserve are on average 750 MW in SE 3 and 98 MW in SE 4.