This thesis examines effects that occur when consumers are placed in a negative category by the sender in an internet marketing context. The effects studied are attitude towards the ad, attitude towards the media, sense of being monitored and sense of being categorized. The authors argue that consumers will become increasingly aware of the fundamentals of internet marketing and how advertisements online are being directed towards them. Consumers will thus, to a larger extent than today, analyze advertisements and how they have been individually categorized by the sender. This will affect the way advertisements are perceived.

This is a qualitative study where the purpose was to investigate what professionals experience to be the reason for an individual to become addicted to gambling and continues to gamble even though it leads to negative consequences. The purpose was also to investigate what the professionals experienced was of importance for an individual to recover from a gambling addiction. The study was based on qualitative semi-structured interviews with knowledgeable individuals in the field. The main findings of the study were that the motivation for individuals with a gambling problem to continue gamble was that they saw gambling as the solution to their problems by winning back lost money. It was common that gambling was an escape from anxiety, guilt, shame, and other gambling-related problems such as financial liabilities.

Bröstcancer är den vanligaste cancerformen hos kvinnan, varje år drabbas ca 7000 kvinnor av bröstcancer. Den vanligaste behandlingsmetoden vid bröstcancer idag är kirurgi. Kvinnans kroppsuppfattning förändras efter behandlingen eftersom det finns både ett ärr kvar i själen och på kroppen som alltid påminner om diagnosen bröstcancer.De kvinnor som genomgår en mastektomi har en möjlighet till en plastikkirurgisk bröstrekonstruktion. Tidigare forskning visar att en bröstrekonstruktion kan hjälpa dessa kvinnor att få ett ökad självförtroende och välbefinnande. Sjuksköterskor har ett ansvar att uppmärksamma patientens behov efter en bröstrekonstruktion och har en viktig roll genom att stödja, informera och öka deras livskvalitet vid återhämtningsprocessen efter operation.

This report consists of  an anlysis of the imapct of a dam failure at Tjärnviksdalen in Ragunda, Sweden. The analysis is conducted using the EU model for environmental impact assessments, as well as a group interview. The presentation of the results in the form of a map  where the water level has been raised to the level that the County Board  of Jämtland considers to be possible in case of a dam failure.The result of this work is a detailed analysis of the consequenses that a dam failure would cause, the result consider everything from the direct consequences of the water column to an analysis of the chemical changes that the water would undergo.Parts of the analysis have shown that the purification centre and the old deposits will have the biggest impact on Hammarstrand. Both the purification centre and the deposits will realise chemicals to its nearest environment and because of the flooded purification centre the city will not have the ability to clean the water. .

Kustbevakningen och polisen är tvåmyndigheter som samverkar med varandra. Denna samverkan är viktig för att kunna övervaka och beivra brott efter kusten. Kustbevakaren har i dag ett flertal befogenheter men saknar bland annat befogenheter när det gäller ordningsstörning och brottsbalksbrott, det är här samverkan är speciellt viktig. I det här fördjupningsarbetet tittar jag närmare på hur samverkan mellan polis och kustbevakning fungerar samt kommer med förslag på hur samverkan kan förbättras. Fördjupningsarbetet bygger främst på interjuver från polis och kustbevakning.

Drinking water is produced from raw water and is either from groundwater or surface water. This thesis aims to find out if the cleaning process of raw water is sufficiently effective. This is important because consumers are otherwise at risk of waterborne infection caused by pathogens. There are three groups of pathogens; bacteria, virus and parasite. These have different characteristics which mean that they require different water treatment to be separated.

This paper focuses on the employers? responsibility as described in the 11th section in the Employment (co-determination in the workplace) Act of 1976. The questions asked are to determine whether the law in the 11th section is followed in real life and if the consequences for breaking the law are a deciding factor. This paper summarizes the law as it is interpreted today and in what situations it is applicable. Since the law and especially section 11 affects certain individuals and organizations, the paper also describes who these individuals and organizations are and how they are affected.

The situation at Plastal AB is following; the plant in Simrishamn has not capacity enough but the plant in Kristinehamn has unused capacity. My task with this master thesis is to build a logistic flow between this two plants, optimize purchase quantities and ensure delivery safety.The production of the Intermediate Section (LS) will be divided between the plants. The LS will be produced in the following way; the injection moulding process will be done in Simrishamn and the assembling and lacquering processes in Kristinehamn, The reason to divide the production is to ensure delivery safety. Plastal AB can not move the whole production of the l.S because the two plants have different processes (moulding res. injection moulding).When the 1.5 has been transported to Kristinehamn following moments are included in this order; lacquering, welding and assembling.

Death can be seen as a sensitive subject and can by that be difficult for many people to talk about. Working as a nurse can imply caring for severe ill and dying patients, which can be regarded as a task that makes great demands. The aim of the present literature review is to illustrate nurses' experiences of problems in association with the care of dying patients to be aware of these. Nine scientific articles were analysed and the result showed that the problems the nurses experienced could be related to four different categories: problems related to organisa-tion/resources, to the nurse herself, to the patient and to family members. The literature review also illustrates consequences of these problems for nurses, and which components that could simplify the nursing care of dying patients..

My essay is fundamentally about an idea. It could even be placed in the study of the history of ideas by the fact that it could be seen as if I am trying to reflect upon how one single idea can get a strong societal and historical impact. How thoughts, visions and then inventions are constructing societies and everything that derives from them. In my text I try to illuminate and connect social theory to our social reality and by using discourse (theory) analysis I try to study central terms in the discourse of surveillance. The question which is of social psychological interest would be that of how the individual in dialectical relation to thesurrounding society is free and how he then would get inflected by this surveillance.

We would like to learn more about how the restrictive policy against incentive programmes affects the board’s of Swedish state owned commercial firms ability to govern management in an efficient way. We also want to find out if there are different consequences in reference to this that are not directly linked to corporate governance issues. Our empiric observations have been made in order to profoundly explore the subject and examine it through the eyes of professional individuals, all expressing different views and standpoints. We conclude that the most efficient structure is when an active board is complemented by a well structured and individualised incentive programme. However, this thesis conclude that this structure is not possible given the current guidelines and policies employed by the state, which in turn might lead to sub optimizations in the governing..

The purpose of this study is to gain knowledge and a broader understanding for how pre-school teachers describe the importance of planned play environments including in what manner children are given influence. By qualitative interviews with five pre-school teachers from four different units I was able to gather data that shows how the planning process concerning a specific play environment had worked and why it looked as it did. The results show among other things that the pre-school teachers viewed the play environment as a vital part of the daily operation and pointed out that it was of vital importance that it came from the children?s interests. Depending on how the play environment had been organized and what its purpose was it offered different amounts of affordances..

This thesis analyzes the consequences of ?Lex Uggla? ? a law concerning the boundaries between firm and individual with respect to wealth taxation ? for small businesses, with more than 3 million SEK in over-liquidity. There are two main findings of this thesis. Firstly, the wealth taxation of non-operational assets seems to be an inefficient tax which costs the Swedish welfare system much more than it generates. Secondly, the change in actions among entrepreneurs following the extensive news coverage following the tax authority?s charges against the company of the well-known artist, Magnus Uggla (hence ?Lex Uggla?) illustrates that neither changes of rules nor new applications of rules is necessarily sufficient for an agent to change course of action.

This thesis aims to examine the phenomenon of gambling and consequences that may result from having a gambling problem. The thesis also intends to investigate opportunities for support and a few explanatory- and treatment models. Games are taking on new shapes and access to gambling for money is on the rise. Studies on gambling have primarily been focusing on epidemiological factors rather than factors increasing or decreasing the risk of developing gambling-related problems. The empirical material is based on eight qualitative semi-structured interviews.

Aiming to contribute to the discourse on the sustainability of consociational democracy in plural societies, this case study provides an examination of Lebanon?s power sharing model. The study begins with an evaluation of the Taif Agreement. After acknowledging its effect on Lebanon?s consociational system the function and operation of Lijphart?s four consociational elements are analyzed.