Sök:

Sökresultat:

3292 Uppsatser om Concept generation - Sida 26 av 220

Content marketing - Implementeringen av den moderna säljtratten och relaterad strategi

The global spread of the Internet has enabled busniesses and consumers in all industries to be better informed. Consequently, the buying process has appeared to become different from what tratditional models implies. As the buying behaviour among customers is evolving, selling companies are responding to this change. This thesis evolves around the consequences that the developing relationship between buyer and seller in business-to-business companies has led to. The topic in focus is the buzzword and phenomena "content marketing" with its marketing and selling strategy.

Film i undervisningen ? i egen rätt eller bara komplement? : En kvalitativ studie av tre lärares syn på spelfilm iundervisningen

The aim of this paper is to examine which attitudes and experiences teachers have around the wide text concept, which is found in the course plan for the Swedish subject, and to find out which function films have in their teaching. The starting point of the paper?s theoretical part is the Swedish subject?s course plans and current research concerning the wide text concept and film in teaching. In order to achieve the formulated aim, qualitative interviews have been performed with three Swedish teachers active in the later years of compulsory-school.The result shows that there are divided opinions of the actual meaning of the concept. However the three teachers agree that film has something to enrich the teaching of the Swedish language and they are for most part positive to using film in their teaching.

Begreppet med fäste i gråzonen : Korruptionsdefinitionen i Hufvudstadsbladets nyhetsrapportering

In this study, my intention has been to examine how the ambiguous concept of corruption is constructed by the press. Emphasizing the media?s representations of the socially constructed and context-specific concept, this work adopts a critical perspective on discourse, together with an approach of conceptual history. Finland has for many years been appointed as one of the least corrupt countries in the world, signing several international conventions against corruption since the 1990s, which in turn has led to an increase in discussion regarding the phenomenon. By conducting a multi-method study, my aim has been to analyse the possible changes in the definition of ?corruption? in the Finnish newspaper Hufvudstadsbladet during the period 2000-2013.

Älskvärda digitala leksaker. En interaktiv leksaksrobot

The purpose of this project was to develop an interactive toy concept. A toy capable of reacting and expressing emotions like happiness, sadness, anger or love. And capable of developing its character with use.The initial questions was, how do I create interest, understanding and affection between a digital product and its user? How should the interaction be made?During the course of the project the search has mainly been for something that does not base its shape and interaction on likeness. Forexample likeness to humans or pets.I have created a toy concept called iio.

Rätt gåva för rätt tillfälle

This master thesis is a study of the Swedish hydropower capacity to balance wind power. The Swedish government has decided that it should be possible to produce 30 TWh from wind power in the year 2020. The Swedish municipalities have to have plans for wind power plants with total yearly generation of 30 TWh. Wind power is an variable energy source that needs to be balanced by other energy sources. In Sweden the Swedish hydropower can be used for balancing a large scale introduction of wind power.

Ökad arbetstrivsel och bättre resultat genom tjänstedesign : Att skapa möjlighet för distansarbete i naturen

The report contains a survey on telecommuting in nature and how concepts around that information could look like. The client for the project is Lars Sandberg, Dotank AB in Karlstad. The project is implemented in the course Bachelor of Science in Innovation and Design, MSCG22 of the faculty of health, science and technology at Karlstad University in the spring of 2014.Working flexibly and remotely in the so-called knowledge based professions is growing. That nature is an important source of recovery is a fact. The literature search in this report shows that there are factors that create both physical and psychological stress on most office workers while nature is a source of recovery and inspiration.

Inkludering av elever i behov av särskilt stöd : Ett par lärares syn på och erfarenheter av inkluderingsarbete

This report is going to discuss the relatively new and in schools, frequently debated concept of inclusion. The concept inclusion, easily explained means that all children, regardless of special needs or other conditions should be involved in the schools ordinary environment.In the democratic school of today, the education is supposed to be adapted to every individual and its special needs. The dilemma of the special need education is described as giving all children the same, but at the same time adapt to each and everyone?s differences.This study describes the teachers approach to the concept of inclusion and especially the inclusion of children in need of special support. And the teachers experience of possible advantages and disadvantages in their work to include all children.The method?s that were used to collect the empirical information to this report were qualitative interviews.The questions at issue were:How do the teachers include children in need of special support in the education?The teachers experiences of advantages and disadvantages in the way they work whit inclusionPartly for the children in need of special supportPartly for the teachersPartly for the rest of the class.

Får högpresterande elever den utmaning de har rätt till i skolan? : En empirisk studie baserat på lärares åsikter om arbetet med individualisering med fokus på högpresterande elever

The purpose of this study is to investigate five teachers? opinions on the work with individualization with focus on above-average pupils. I have issued four questions based on the purpose of this study: - How do these teachers define the theoretical concepts of individualization and above-average pupils? - How do the teachers reason about the concept of individualization with focus on the above-average pupils? - How do the teachers reason regarding the work with individualization in the Swedish language? - Do these teachers consider that there are difficulties to individualize the work so that it will challenge above-average pupils?The method used to conduct this study was a semi-structured qualitative interview with five teachers in primary school. The theory and the theoretical concepts this study is based on is: what defines the above- average pupils, the zone of proximal development, the concept of individualization and motivation and the importance of cognitive and non-cognitive abilities.The study shows that the theoretical concept of above-average pupils is hard to define and it shows a difference between how the teachers choose to define it.

Invandrarkvinnor och medborgarskapsbegreppet i Sverige : en studie av integration ur ett feministiskt perspektiv

The official Swedish interpretation of the concept of citizenship is based on the social-liberal concept of citizenship. According to feminist critique, this interpretation of the concept contains male norms that lead to the exclusion of several groups from full citizenship. There is also a corresponding feminist critique which holds that in the womens´ movement and gender research there are strong norms as well, especially in the form of ethnocentrism. Also, the image of immigrant women in public debate is being questioned and the critics here raise the question of the responsibility of the society for integration. Swedish research on citizenship has focused very little on the situation of immigrant women, and this essay aims at helping to fill this empirical gap.

Balansering av en storskalig vindkraftsutbyggnad i Sverige med hjälp av den svenska vattenkraften

This master thesis is a study of the Swedish hydropower capacity to balance wind power. The Swedish government has decided that it should be possible to produce 30 TWh from wind power in the year 2020. The Swedish municipalities have to have plans for wind power plants with total yearly generation of 30 TWh. Wind power is an variable energy source that needs to be balanced by other energy sources. In Sweden the Swedish hydropower can be used for balancing a large scale introduction of wind power.

Dagsländor eller bestående värden? En studie om urval av musikfonogram på folkbibliotek.

This paper discusses normativity in selecting musical phonograms in public libraries. The purpose is to gain an increased understanding of music activity in public libraries. To do this I have interviewed five music librarians about their visions, ideals and goals with their work. The questions discussed concern ambitions with the music activity and how to keep up to date with current record releases. For the theoretical frame I use two kinds of material.

Cause-Related Marketing : En undersökning av generation y?s attityder till CRM-begreppet

Syftet med denna studie har varit att studera kulturskillnader mellan Sverige och Baltikum upplevda av medarbetare på nyckelpositioner inom Swedbank. Medarbetare från både Sverige och de baltiska staterna har intervjuats för att ge sin syn på Swedbanks internationalisering. Studien har utgått från Geert Hofstedes begreppsapparat om kulturskillnader och senare forskning inom ämnet, samt forskning om svenska bankers internationalisering. För att operationalisera syftet har fyra frågor skapats med utgångspunkt i teorin, dessa frågor används senare för att kategorisera källmaterialet. Studien visar att kulturskillnader upplevs tydligare i samband med organisatoriska förändringar eller när en lågkonjunktur inträffar och att den svenska synen på konsensus inte är gällande överallt.

Generation Y ? Gold diggers inom finanssektorn : - En fallstudie om generation Ys motivation inom finanssektorn

Syftet med uppsatsen är att göra en undersökning av diskurser om delaktighet i förskolan. Metoden för datainsamlingen är kritisk diskursanalys utifrån Norman Fairclough (1992). Det är en diskursanalys av texter och inte en undersökning av diskurser hämtade från verkligheten i någon förskola. Diskursanalysen görs på fem akademiska avhandlingar, som studeras i förhållande till barns delaktighet. Urvalet av avhandlingarna baseras på att de är relevanta för ämnet delaktighet.

Elitidrottsproblem? : En kvalitativ studie om elitidrottares karriäravslutning

This paper used a qualitative technique from a social scientific perspective, a model based on Hewitt and his theory of the self-concept. The purpose of this study was to investigate why some elite athletes experience troublesome periods after their career ending. Interviews were performed with five elite athletes with varying experiences after career ending. The length of the elite athlete careers vary between 7 to 17 years. Two groups were made based upon experiences after career ending.

Livsmedelssäkerhet, konflikt och hållbar fred - en teoriutvecklande studie om matens makt

In our world, more than two billion people are living under insecure food conditions and more than eight hundred million people are estimated to be starving. The majority of these people live in developing counties which are poor and often subject of civil war. The past fifty years the main subject of security analysis has been the sovereign and rational state and the threats have been viewed in terms of military and weapons of mass destruction. This has come to change over the last decades and security as a concept has broadened, which better represents the reality of today. Within this broader conceptualization of security the main referent of security is the individual, rather than the state, and threats are not only analyzed from a military point of view, but also seen as threats against human rights and freedoms.

<- Föregående sida 26 Nästa sida ->