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9460 Uppsatser om Competition analysis - Sida 36 av 631

Polisen genom olika fönster : Kritisk diskursanalys av polisens representation

How do the Swedish police get represented in news media and how does that representation differentiate from other media channels where the police have full control over what is said? Through a discourse analysis of news texts and extracts from the police own webpage and Facebook page, we claim that the discourse in newspapers and the discourse on the webpage and Facebook page is pretty much the same, only packaged differently..

VArumärkeslojalitet och växlingsbeteende inom dagligvarumarknaden

Title: Brand loyalty and switching behavior ? A case study of the Swedish ketchup market Authors: Marcus Andersson Mattias Hedblad Tutors: Björn Bergenståhl, (Professor) Department of Food Technology, Engineering and nutrition, Division of Food Technology, Lund University Frans Melin (MBA PhD) Department of Business and administration, Lund University Ragnar Sjögren Johansen, (Marketing Manager Sauces) Procordia Food AB Problem: The market for daily groceries is mature and the competition has become tough. For the manufacturers to be able to grow they have to compete for the existing consumers. The problem is for the manufacturer to protect its consumers and still be able to gain consumers from its competitors. Purpose: Our ambition is to study consumers brand loyalty for daily groceries, with the purpose to understand how loyalty starts, how it can be strengthened, and how it can be broken.

Skallet från forntiden : en osteologisk analys av hundben från stenålderslokalerna Hemmor och Gullrum på Gotland samt en teoretisk studie av hundens rituella och funktionella roll under neolitikum

The bark from prehistory ? an osteological analysis on dog bones from the Stone Age settlements of Hemmor and Gullrum at Gotland and a theoretic study of the secular and sacred roles of the dog during the Neolithic.Dog bones from two Pitted Ware Culture (around 2500 BC) settlements, Hemmor in När parish and Gullrum in Näs parish/Havdhem parish, at southern Gotland, Sweden are analyzed. The analysis contains a study of age, withers height and size estimation as well as skeletal changes and pathologies. The attempt of the analysis is to highlight the secular and sacred role of the dog during the Neolithic at Gotland. The dog bones were collected during excavations in the years 1890 and 1903 and were found across the entire surfaces of the settlements.Although there were no specific dog breeds during the Stone Age, the dogs at Hemmor and Gullrum show a wide range of size (withers height spans from 39,74 cm to 56,47 cm) and may therefore have been used for different purposes depending on their size.

Who is Irish? - En kritisk diskursanalys rörande nationell identitet i medierapporteringen vid folkomröstningen om rätten till medborgarskap på Irland

The economic growth in Ireland, during the 1990s, lead to changing migration patterns. Ireland became a destination country for immigrants instead of an emigration country. Before 2004 people who were born on the island of Ireland had a constitutional right to Irish citizenship. This right was removed after a referendum in 2004.National identity is a sense of community constructed through common history and defines who belongs to the nation. The purpose of this thesis is to do a critical discourse analysis of the debate in media before the referendum.The analysis was done on texts from The Irish Times, one of the major newspapers in Ireland.

Bostadsförsörjning planlagd?

This thesis seeks to investigate the relationship between municipal policy for housing supply and the planning of new housing in Sweden. Through a case study of Göteborg municipality and a comparative content analysis of Göteborgs policy for housing supply and a number of plans featuring housing the analysis seeks to investigate the effect of policy for housing supply as a tool for securing the demand for housing in the Swedish municipalities. The thesis also seeks to discuss its findings using theory concerning the implementation of policy and the general planning situation for Swedish municipalities today. The result of the analysis shows that most plans fail to regulate most of the content suggested in the policy for housing supply, particularly regarding aspects such as pricing, type of housing and type of ownership. The result also points towards a relationship regarding the prevalence of municipal land contracts and compatibility to policy for housing supply as well as a connection between how extensive the plans are in their proposed land use and their compatibility with policy for housing supply.

Kvinnans roller i Elsa Graves diktsamling Mödrar som vargar

Abstract in EnglishElsa Grave (1918-2003) is a Swedish writer, artist and composer. The aim of my study is to analyse the female character in Mödrar som vargar, (Mothers As Wolves), which is a collection of poems written in 1972.The analysis is divided into four parts. First I analyse the figures of speech of the female ?I? in the poems. In the second part I`m dealing with how she acts and relates to men.

Kunskapens tempel eller kunskapens saluhall: En diskursorienterad studie över förarbetet till Stockhoms nya stadsbibliotek

The aim of this master´s thesis is to explore how Stockholms new library´s identity is constructed, and further to relate the case study to a general discussion of the identity of public libraries in Sweden. This is done through analysis of the visions and plans that the planned library is based on. We feel that it is a relevant study since questions concerning the public library's identity are for library and information science as well as the institution. Questions posed in the study are: How is the roles and identity of the planned library described in the texts that form the basis of the project? What characterises the relationship between the present and the planned library? What discourses concerning the public library's identity can we see in the material?The theoretical framework of the thesis is a discourse oriented analysis based on the critical discourse analysis of Norman Fairclough.

Grafisk profilering för butiksmiljö : Creating a visual identity for a store

A new visual identity for the ski store Alpingaraget in Stockholm has been proposed as the result of this thesis. Theproposal includes a new logotype, various printed matters, design planning of the store, interior design, signs and otherapplications.The theory section is within the field of graphic profiling and with some focus on profiling in stores.A clear visual identity is important for a company because what the company communicates internally and externallyshould be kept as consistent as possible. This is especially important nowadays when more and more similar products andstores are available. This means that the visual identity becomes part of the competition with other products and stores.The base elements in a visual identity are logotype, colors and typograpy. Using these elements according to rules andtemplates makes a consistent visual profile..

Eurocentrering i läromedel, Eurocentering in schoolbooks

En diskursanalys på två av de mest frekvent använda historieböckerna på den svenska gymnasieskolan "Epos" och "Alla tiders historia A". Dessa läses med hjälp av en diskursanlys framtagen av Lennart Hellspong "Metoder för brukstextanalys". För att se om där finns spår av eurocentrism och om de motsvarar Lpf11s kursplan för ämnet historia. Resultatet visar på att de båda böckerna är allt för vinklade till Europas fördel och att de på egenhand inte motsvarar kursplanen..

Från miljövård till hållbart samhällsbyggande - Förändringar i den Svenska miljöpolitiska diskursen under perioden 1987 - 2005

The aim of this thesis is to study discursive change in the Swedish environmental political discourse between 1987-2005. The text of three Swedish budget propositions are analysed for this purpose.The results from the analysis are related to a few relevant theoretical perspectives that hold partly different views on what constitutes ?sustainable development? and ?ecological modernization?. Through these theories the thesis continues the discussion around the two central but somewhat blurry terms sustainable development and ecological modernization. The aim of this discussion is to conclude whether the discursive change in Swedish environmental politics can be said to go more in the direction of sustainable development or ecological modernization, or if elements of both perspectives can be found.The analysis shows that the Swedish environmental discourse has come to include more and more political fields such as general welfare politics, during the period.

Den nya ämnesplanen i moderna språk : vad innebär den för förändringar och hur tolkas den?

The purpose of this research is to study the new curriculum in the topic of modern languages in the upper secondary school, and compare the curriculum from year 2011 with the one from year 2000 and thus try to find differences in the content and wordng. The research also aims to investigate teachers' interpretations and understanding of the new curriculum. The study is divided into two sub?studies and those are based on the two methods of text analysis and interview. Text analysis of policy documents is made parallell with some aspects found in the background materials of the upper secondaryschool reform, which can be summarized as precision and globalization.

Grönt perspektiv på planering! : ortsanalys med grönt perspektiv, exemplet Örkelljunga

Often, the green is handled as an opposite to the built, but if it could be seen as a part of the built and the society, the planning will be easier to handle. The thesis work wants to create a method that treats villages in an analytic way in a context; with green, blur, grey and all the other colors that together are the completeness.This master's thesis is made to be used as foundation in detail plannng in the municipality of Örkelljunga. Target audience is on one hand those who work with planning and green matters in Örkelljunga municipality, but also other planners who work with landscape.Literature in the field of green city planning has been studied and 30 methods for analysis have been valued. The method for analysis that has been used in this work is a merging of ten different methods and has included literature studies, sketches, interviews and work on spot. The ten methods are consciously chosen to together make one comprehensive and true image of the village, as far as it is possible.

Direkta effekter av insekticiden deltametrin på zooplankton och bottenfauna : en fältstudie av bieffekter av insekticidinducerad eliminering av signalkräfta på Gotland

Direct effects of the insecticide deltamethrin on zooplankton and benthic invertebrates werestudied during an attempt to eradicate signal crayfish. In accordance with earlier studies theresults of this investigation showed that deltamethrin is highly toxic for arthropods, whileRotifera, Oligochaeta and Mollusca have a higher tolerance. This study concludes thatRotifera in treated ponds coped with the actual concentration of deltamethrin used during theeradication attempt but that they probably got a different abundance and changed compositiondue to a new situation in competition and predation. Crustacean zooplankton totallydisappeared, but approximately a month after the treatment they began to recolonise. All thetaxonomical groups of arthropods drastically decreased in abundance, with total eliminationof the most sensitive groups.

Curatorns ordning : En diskursanalys av curatorns yrkesroll utifrån 15 curatorutbildningar

This study departs from the observation that since the late 1980´s educational programmes for curators have been established and since then expanded greatly. The programmes are part of a process of institutionalization and professionalization of the role of the curator within the international contemporary art field where the role as such has gained much power. Even though many statements have been made about this relatively new phenomenon of curatorial studies, there is a lack of sufficient research. The intention of this study is therefore to examine the educational programmes as such. The selection of 15 programmes has been made with the purpose to include early as well as newly established and to cover a wide geographic area.

Hedersrelaterat våld: hur beskrivs det i den politiska kontexten? En kritisk diskursanalys av begreppet hedersrelaterat våld och förtryck.

The concept of domestic violence pertains to different definitions of violence, one of which is the concept of honour related violence and oppression. This paper looks at honour related violence and oppression, as defined in policy documents at a central political level, and how various discourses stand in relation to social categories and power relations. Consequently, the theoretical and methodological premise of the paper has been based on discourse analysis and an intersectional perspective has been applied to gain further depth and breadth in the analysis of the material. The intersectional perspective houses various approaches to the understanding of specific phenomena based on factors of gender, ethnicity, sexuality and class. The analysis concludes that the concept of honour related violence and oppression is a concept without a single scientific definition. There is, however, a general consensus in the political context that honour related violence and oppression is a collective force that can be directed at both sexes.

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