The essay depicts the opposite views of the director and an actor during the filming of a specific scene in a feature film. The actor feels that he is not being listened to. This leads to unforeseen consequences for the director, as the actor no longer wishes to take part in the marketing of the film prior to its opening night. Everything is seen from the director?s point of view, she is working in a film world dominated by men.Questions are being asked if the director?s instructions are clear enough or if the actor, fearing getting lost, is mixing up his own feelings with those of the character he is portraying? What happens to the collaboration and how does it affect the rest of the team and the completion of the production? The director is also the producer.

The aim of this Master thesis is, from a sociocultural perspective, to investigate the views the teaching librarians at Södertörn University Library (SHB) have on learning, information literacy, and their own pedagogical role, and how their views affect user education and their ideas about the future of user education.The research questions used were: How do the teaching librarians view learning? How is this view reflected in their work with user education? How do the teaching librarians envisage user education in the future, and how do they work to reach that goal?Five semi-structured interviews were conducted with the teaching librarians at SHB. The interviews were then analysed using qualitative content analysis.The results of the study show that the teaching librarians at SHB share a sociocultural view on learning, and take a communicative oriented approach to user education. They believe that communication and interaction support learning, and in the classroom they stimulate discussions both between librarian and student, and between the students themselves. In the future, they hope for improved collaboration between librarians and academic staff, and that user education will become a natural element of the curriculum..

The main purpose of this study is to investigate in what ways librarians and schoolteachers can co-operate and combine their professional skills in order to help and motivate children with reading and writing disabilities, and how audio books can be useful in this work. The main source of information is interviews with teachers from ten schools in the province of Scania, southern Sweden. Those teachers, their schools and their local libraries all took part in a project spanning from 1993 to 1996, aiming at increasing the use of audio books in combination with the corresponding printed versions in work regarding the here addressed problem. This study was made with a qualitative empirical method supported by a normative theory belonging to the new institutional theory school. There are no statistical conclusions in the report.

The purpose of this thesis was to find out what experiences teachers have from using a class blog in teaching. What are the advantages and disadvantages by the use of blogs in education?I have used qualitative interviews with four teachers in grades 1 to 6 who have worked with a class blog in teaching between one and three years.The study has shown that teachers' experience is that the blog serves as motivation and promotes learning for many different pupils and that, together with other digital tools is more equal. The main benefits that teacher mention is the expanded concept of text that offers multiple forms of expression and the authentic reader, which makes it more real, important and meaningful. Other benefits that come up are that it helps students to see their learning and learn from and with each other.

The purpose of this thesis is to examine why graduates in librarian- and information science are employed by private companies. An initial explanation could be the influence of information technology and its impact on the librarian. A second factor relates to how employers regard the librarian outside the confines of the traditional labour market. The study is primarily based upon qualitative interviews with representatives of Swedish companies who have employed librarians since 1993, the year that the education achieved third level academic recognition. Theoretically we relied upon Manuel Castells discussion on the rise of the information society and its influence on companies and the labour market.

Syftet med denna studie var att undersöka vad det är som skapar förståelse mellan den vägledningssökande och studie- och yrkesvägledaren i studie- och yrkesvägledningssamtalet. Detta för att bidra till en fördjupad förståelse för läsaren om interaktionen mellan vägledare och sökande. En kvalitativ metod användes i undersökningen där inspelade vägledningssamtal analyserades och tolkades. Resultatet bekräftar tidigare forskning inom området samt påvisar vikten av vägledarens sociala kompetens som en bidragande faktor till upplevelsen av att vara förstådd. Den slutsats som kunde dras av resultatet var att ett aktivt lyssnande, att få bekräftelse på olika sätt och vägledarens bemötande var de främsta bidragande faktorerna till förståelse mellan vägledare och sökande.

Abstract In general, language is the key to the community, to self-sufficiency and independence. Being able to speak the Swedish language is a part of the community integration. Integration also has a practical aspect that includes everyday life and affects one's opportunities in the labor market. Therefore, we have selected in this paper to focus on the language and integration but inevitably we will also discuss the education you need on the labor market. The purpose of this study is to describe how the staffs at the Language Café Nobel works for an increased integration in Malmo, and examine the significance of Language Café Nobel have for their participants.

The increasing competition is making increasing demands of today's businesses to be changeable. Change projects have therefore become increasingly common in order to satisfy market expectations. These projects have often proved difficult to implement and fail rather than succeed. There are many people who reflect on why this is and theorists are increasingly reasoning about the importance of communication in the change process. This is something that has given rise to a new area of expertise called change management.

Studies show that product placement is becoming a more and more common method for companies to use when communicating with consumers. The results of this study can?t confirm nor deny that claim, but instead we offered the observation that as a communication method, product placement and TV-commercials are more similar than revealed at first glance.Cars of the brand Ford appeared in seven out of the 50 motion pictures that made up the sample material in this study. In several instances the values that were communicated regarding the brand matched, completely or in large parts, the values communicated about the Ford brand in Ford?s own commercials.This doesn?t hold true for all companies.

My diploma thesis has focused on creating a proposal for a Viking center in Stockholm that meets the international interest. A building dedicated solely to the Viking heritage. My ambition has been to give the Viking center an architecture that can serve as scenography for its exhibitions and to give the visitors a feel for the Vikings that they have been craving.  A boat-shaped building in tribute to the Vikings boat building skills with curved stems of equal height that gives a familiar silhouette to the city.  A wood building constructed of curved beams and wood columns painted with tar..

This essay examines the persuasive side of music and its affect on consumer behavior when utilized in television commercials. It includes an interpretation of twelve study cases, in which three groups of four people is presented the same commercial, with different music being the only item dividing the groups. This is followed by a few questions about the product. The aim is then to see how the answers differ from one group to another, and how they match the music?s presupposed connotations suggested in the theory part of the essay, thus, observing the communicative, and eventually persuasive, power of music in television commercials.

It might seem obvious that public opinions should be included in the planning process. However, it is not clear to what extent. Statutory forms of public participation attract little interest since many people feel that it is hard to make a difference. The purpose of this study was to engage those that normally do not get to speak their mind in the planning process. In this study, two methods for conducting ?on-street surveys? were investigated.

This study draws upon the framework for analyzing the discourse of a science classroom introduced by Mortimer and Scott (2003). It has been used for many studies before on high school youths, but never on adults. Therefore, this study focuses on the interaction between teacher and students in an adult education on high school level in physics, and how students can change the classroom discourse. Observations took place in two different schools for adults, in four different teaching groups. The result was analyzed by pattern of interactions, communicative approach, teaching purpose, type of student questions and their effect on the classroom discourse.

The purpose of this report is to find out how we can work with learners on the basis of their opportunities in mathematics. I also want to look into, how one views this question in other cultures that are different from our own. I have, in order to reach my purpose, looked on what literature there is on this matter. I have also made three interviews in a township in South Africa. The result I got from my survey was that the teachers I interviewed had a similar point of view on the teaching of mathematic as we have in Sweden.

AbstractAuthor: Josefine KostinTitle: A succesful work of integration? ? a case study of the integration work within the Botkyrka municipalityThe last decades, Sweden has become more ethnic heterogenetic. Generations of immigration have affected the Swedish society in many ways; the language that are spoken at work and in schools, culture and the political agenda etcetera. In 2008, Botkyrka municipality was chosen to be the second best at working with integrating immigrants. On the other hand, Botkyrka has been referred to as a municipality which has failed with the integration of immigrants; for example, unemployments amongst the immigrants and segregation.