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5889 Uppsatser om Communication effects - Sida 58 av 393
Makalös arbetsbelastning : Studie om arbetsrelaterad stress och faktorer som påverkar psykosocial arbetsmiljö inom human service organisationer i offentlig sektor
The aim of this study is to investigate which communication strategies and channels the mu- nicipal company Falu Energi & Vatten should use in order to become more efficient in com- municating with citizens between 18 to 29 years old. The company is owned by the munici- pality of Falun and manages community services in electricity, district heating, fresh water, sewerage, metropolitan area network and waste disposal. The following theories have been used in the study: convergence culture, digital natives, information overload, communication strategies and uses & gratifications theory. The methods used in the study are 4 focus group interviews and one informant interview. The members of the focus groups where within the age range 18-29 years and lived in the city of Falun.
Event som Marknadskommunikation - Din Guide till Eventgalaxen: En kvantitativ studie som testar hur ansträngningsgrad påverkar uppkomsten av kommunikationseffekter
Event marketing's ability to create strong Communication effects is a well-known fact and a contributing factor to its popularity in the world of marketing today. But while we know that it is the interaction between consumers and the brand within the scope of live marketing that gives rise to loyalty and purchase intention, we have no knowledge in how the company's efforts affect the outcome. As the investments in event marketing are growing at a comparatively high pace, it is urgent to obtain a deeper understanding and a sense of direction of the elements infuencing its success.In this study we investigate in what way and to what extent the amount of effort that a company puts into the making of an event is used as a signal of manufactor credibility, ability (i.e., expertise) and consumer care. And in what way and to what extent the perceived effort influence purchase intent, attitude and word-of-mouth. We also analyze marketing events in terms of the theory of equitable exchange and "desperation", a subject matter thus far only touched upon.As we identify two different types of events on the market today, we include both in our study: the in-store promotion related event and the party event, which is held in an external venue.
Inställning till tal och kommunikation hos typiskt utvecklade skolbarn: Utprovning av Självsvarsformulär Om Tal Och Kommunikation
An instrument for assessing children's attitude towards speech,communication, and communicative participation suitable for children withcleft lip and palate has been missing in speech- and language pathology. Inthe present study a new instrument Självsvarsformulär Om Tal OchKommunikation was tested on typically developed school children. The aimwas to obtain norm values for children in grade 4 and 7 and to examine thereliability and validity of the instrument. 104 children participated. Data wascollected in groups of 5-6 children.
KOMMUNIKATIVT LEDARSKAP ett ledarskap för moderna organisationer : Kvalitativ studie med ansats att definiera begreppet
AbstractTitle: Communicative leadership ? a leadership for modern organizationsQualitative research attempting to define the concept.(Kommunikativt ledarskap ? ett ledarskap för moderna organisationerKvalitativ studie med ansats att definiera begreppet.)Author: Jenny AxällAim: The aim of this essay is to try to find the essence of and a definition of the communicative leadership. Questions asked are: How can communicative leadership be described? How can it be practiced? What does it demand of those who practice it? What organizational conditions are required? And what results and performances can this leadership lead to?Method: Qualitative explorative research method. The study contains an academic lit-erature review of the science of leadership and communication in general and the more specific communicative leadership.
Kommunikation, etik och moral : En studie baserad på nyhetsrapporteringar gällande avslöjanden av företag som inte följer sina egna värdegrunder och policydokument gällande kommunikation angående hållbarhetsfrågor.
Author: Linnea BrundellMentor: Gábor BoraCourse: Media and communication studies, C- level, advanced course. Communication, ethical and moral ? a survey based on news exposing companies which does not follow their own communication policies.Plot: In a leader in the newspaper Arbetarbladet, the writer says that the numbers of journalists are going to be reduced, while the numbers of informant officer are going to increase. Theory: The theory which has been used in the essay is Pierre Bourdieu´s field theories, Jürgen Habermas theories on representation and theories about the company?s values.Method: The method used in the essay is a qualitative text-analysis. The material in the essay is articles from the newspaper Svenska Dagbladet and Dagens Nyheter. Also two documentaries from the TV-show Kalla Fakta will be a part of the material. Adocument made by the trade union DIK, which tell about ethical guidelines for information officer, journalistic rules for their work are also a part of the material. Result: The survey shows that the companies have been failing to work after own policy documents. .
Våga surfa längre än vad radiovågorna tar er : En undersökning om P4 Kalmars Facebook-sida och dess medlemmar
The rise of social media has created an endless source of possibilities for companies to interact and connect with their target audiences. As it is a new channel, companies may experience uncertainty on how to use it to its fullest potential.The purpose of this study is to describe how the Public Service radio channel, P4 Kalmar, use its Facebook page and how its members perceive the communication on this platform. We have also presented recommendations on how P4 Kalmar can improve the relationship with its members. To reach our conclusions we have combined theoretical references with a quantitative content analyze, a survey and qualitative depth interviews.By analyzing our findings we came to the conclusion that P4 Kalmar have to develop a strategy for communicating on social media. But since no general communication strategy for the organization exists they have to develop one before developing one for social media.
Flygbildsanalys av trädskiktets status efter brand : en metodstudie
During the past years fire has been identified as an important factor for nature conservation in the forest landscape. To accurately quantify the size of a burnt area is obviously important, but also to quantify the degree of fire damage to the tree canopy. Such data are important for assessing the conservation value, and to support planning and management of the burned area in the future.
I have examined how to estimate the status of tree crowns after fire from interpretation of aerial photographs. This is possible because fire changes the structure of tree crowns and this influences the colours in aerial photographs by spectral reflection.
Included in the study are four areas, three of which burned in 2005 and one in 2006.
Rätt Kvalitet : En studie om att kommunicera mjuk produktkvalitet
This examination paper concerns how a organization can reach right quality. In this case the focus is on the communication of the soft product quality within an organization to achieve right quality. To fulfill the aim of this study a case company has been used to be able to show the absence in the topic. The questions of the study are: How have the customer?s needs been communicated within the organization? What absences are there today concerning the communication of the customer?s needs within the organization? How can the communication of the customer?s needs within the organization improve?The aim of this study is to describe and analyse how the transmitting of the customer?s needs concerning soft product quality is made today in the case company and to reach any improving suggestions.
Demokratiutveckling i svenska kommuner : en komparativ studie ur deltagardemokratisk synvinkel
The main purpose of this paper is to examine and compare the democratic situation and developement in Malung and Nyköping, through a perspective of participatory and deliberative democratic theories. The questions I?ve examined are On what priorities the actions of developing democracy are built? Which positive effects have been reached and what problems have arisen? What are the solutions they have found to the problems? How does one experience the results of the experiments and actions taken? What are the similarities and differences between the two cases? and What is their relationship to the theories mentioned above?The questions are answered through interviews with four central actors in each case and examined in relation to participatory and deliberative democratic theories and in comparison of the two cases.The results have been that even if none of the cases respond to one theoretical ideal, they have touches of both theories as well as representative theory. It shows, however, that in Malung the representative democracy theory is the strongest represented in actions and politics, while in Nyköping the participatory democratic theory is stronger. In short, the most positive and negative effects respond well to the theories..
IT som marknadsstrategiskt hjälpmedel - en studie om långsiktiga relationer
The most dominating channel for communication, connecting companies and customers, during the 1900 century was those who included either physical contact or phone contact. However, when Internet started to make its way as a channel for communication, a whole new opportunity opened up for the companies. Since then Internet has grown to be an important part for any company that wants to gain market shares. One of those markets is the market of travelling.This paper discusses the Swedish industry of travelling, and different travel organizers use of Internet as a mediate for long-term relationships. The paper is built on a comparison between three companies that all distributes journeys, this is to examine the Internet communications effect on the electronic relationship (e-relation) with customers.Three travel organizers with similar visions and objectives are compared in this paper, these are Apollo, Fritidsresor and Ving.
Grb10 and developmental programming: evaluation of a maternal diet restriction model during gestation
This study was conducted at the University of Bath, UK, from September to December 2014 as part of an ongoing research project aimed at elucidating how the Grb10 gene might act as a mediator of long-term health effects (such as predisposition to obesity, diabetes, coronary heart disease and hypertension) caused by environmental factors during development. This phenomenon is known as developmental programming.
The purpose of this thesis was not primarily to answer any of the broader questions posed by this research project at large since this would require much more data than is reasonable to acquire over the course of a few months, but rather to evaluate the methods used in this project and reveal whether they are working the way they are presumed to. In the research project, which employs mice with the Grb10 gene knocked out as well as wild-type control mice, a dietary restriction model is utilized during gestation, which is supposed to generate offspring with lower birth weight and subsequent detrimental health effects in adulthood. This is supposed to be achieved by restricting the protein content of the pregnant mothers? diet to 9 % (as opposed to the control diet of 20 %) throughout gestation.
Resistenta rapsbaggar :
Oilseed rape crops are an important in southern Sweden because of the high intensity
of wheat growing. Pollen beetles are the most important pest in oilseed rape and
causes often economic losses. Therefore it?s of great importance that we can control
the population density, e g by using insecticides if necessary, to avoid mayor yield
losses.
In year 2000 pollen beetles were numerous in the province of Östergötland. The
farmers sprayed with insecticides several times, but with low effects on the beetles.
Field trials and laboratory experiments showed that pollen beetles had developed
resistance against pyrethroids.
Kommunikationens betydelse för ett lyckat outsourcingprojekt
Today it is mainly small and medium sized companies that choose to outsource parts of their ITdepartment in order to increase and become great. It is becoming increasingly common forcompanies to take the help of competent suppliers so that they then can focus on their own corebusiness. These companies are taking advantage of modern methods to support systemdevelopment by outsourcing to other countries such as India. Choosing to outsource to othercountries poses new challenges for companies when they meet both cultural and organizationaldifferences. It requires a lot of time and planning and clear communication in order to developand reach the goal.
Slöjdens utsträckta hand - i sociala verksamheter
Uppsats för avläggande av filosofie kandidatexamen iKulturvård, Ledarskap i slöjd och kulturhantverk15 hpInstitutionen för kulturvårdGöteborgs universitet2014:31.
Interaktion med surfplatta och traditionella leksaker inom förskolan : En studie av likheter och skillnader ur ett socialt- och lärandeperspektiv
The main purpose of this study is to examine differences and similarities concerning teamwork and interactive skills among preschool children while they interact with an Ipad respective a number of selected traditional artifacts. The traditional artifacts chosen for this study are small Lego blocks, JovoToys (click and construct system) and large puzzles. The study takes its starting point on the basis of both a social- and a learning perspective when different groups of preschool children in the ages from three to five years interact in fellowship groups with respective artifact. Primarily the main focus is to examine differences and similarities that appear from without the social perspective.The overall objective is to identify what eventual differences and similarities can be found purposely on both what is happening in the social interaction between the preschool children themselves but also what is taking place in the interaction between the children and each artifact. This study will also via theoretical frameworks create an understanding why eventual differences and similarities exist.The results are based on both a literature review and a field study.