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10441 Uppsatser om Communication Institutional Theory - Sida 45 av 697

Tecken som alternativ och kompletterande kommunikation : ett hjälpmedel för barn med/i kommunikationssvårigheter

AbstractThe purpose of this paper was to examine preschool teacher?s thoughts about using Manual Signs as Alternative and Augmentative Communication as an aid for children in/with communication disabilities. The method I?ve used in the survey is qualitative interview.The three interviewed preschool teachers use Manual Signs foremost for those children who have a poorly developed spoken language. Manual Signs are used as a complement to the spoken language and the preschool teachers use it to increase the children?s power of concentration.

Hållbarhetsredovisning - Till vem är den skriven?

Miljömedvetenhet är ett begrepp som används flitigt idag både i företagsvärlden och privat. Detta har lett till att kundernas medvetenhet om miljön och det sociala ansvaret har ökat och de ställer allt högre krav på företagens produkter och tjänster.Allt eftersom de bildas nya moderna företag ökar konkurrensen och många företag väljer att lägga stora resurser inom hållbar utveckling för att uppnå konkurrensfördelar. För att företagen ska kunna kommunicera sitt miljöansvar till omvärlden skapar dem en hållbarhetsredovisning där dem talar om sitt ansvar för omvärlden. De tre vanligaste ansvaren som man finner i en hållbarhetsredovisning är det sociala ansvaret, det ekonomiska ansvaret och miljöansvaret.Hur en hållbarhetsredovisning ska utformas är frivilligt och variationen gör att det kan bli svårt för ett otränat öga att tolka och jämföra informationen Vi tror att en stor del till variationen inom hållbarhetsredovisning är att företagen väljer att rikta sig till olika intressenter som dem finner intressanta för bolaget.Syftet med denna uppsats är att granska och tolka hållbarhetsredovisningarna från nordens tre största flygbolag; SAS, Norwegian Airlines och Finnair för att få svar på frågan till vem deras hållbarhetsredovisning är skriven.För att uppnå vårt syfte med uppsatsen har vi kopplat den information vi fått från bolagens hållbarhetsredovisningar till olika teorier för att skapa oss en uppfattning om företagen. Vi har då kommit fram till att bolagens hållbarhetsredovisningar lägger fokus och riktar sig till olika intressenter.

Kan företag kontrollera sitt varumärke online? : En kvalitativ studie om villkoren fo?r marknadskommunikation i sociala medier 

Purpose: This study aims to investigate the conditions that prevail when companies put their marketing in social media with the purpose of creating a perception of the risks and opportunities it brings to businesses and ultimately how it may affect the corporate image and identity.Theories: The basis of the problem area are presented through a theoretical framework with the purpose of highlighting the notions of social media, communi- cation, marketing communication, groundswell, corporate identity and image.Methodology: To investigate the research questions this study adopted a qualitative approach in which the authors study the properties of a phenomenon in order to seek a deeper understanding of the problems we have presented. There is an exploratory approach to knowledge and the authors have chosen to conduct qualitative research interviews based upon three themes: driving forces, challenges and impacts.Conclusion: The study revealed that traditional models of communication are no longer applicable in social media. Companies are up for a challenge and must clarify their sole purpose when establishing communication in the social landscape. The general motivation for marketing in social media is making profit, however, building relationships is not a natural motive for most companies. The risks companies expe- rience is the exposure caused by social media and the study also reveals that this fear is firmly attached to their lack of knowledge of these new channels of communicat- ion and their primary areas of use which indicates that skilled employees plays a vi- tal role with their use of social media in their communication process.

Skilda världar? Publiceringsmönster och synen på publicering vid två vetenskapliga institutioner

This Master?s thesis aims to map and analyse publishing patterns at two academic departments at the University of Gothenburg - the department of Physics and the department of History. The investigation has been guided by a set of questions: Who chooses to publish their scientific outcomes? In which forums do they publish findings? In what kind of media are the results published? What type of findings get to be published? The departments' publication lists have been examined, covering the years 2004-2007. Furthermore, ten scientists have been asked to describe factors contributing to their individual publishing pattern.

Massmedias makt i bolagsstyrningen : Om och hur massmedial publicitet påverkar bolagsstyrningen

Background and problem: Corporate Governance is a well-known phenomenon which has been the focus of plenty of research where the board of directors and the CEO have been regarded as important actors. What's affecting decisions regarding these actors has been debated whereas media has been pointed out of having an impact. To decide whether or not media can affect Corporate Governance have shown to be problematic whereas it exists divergent views regarding this. At the same time this relationship is more explored in other contexts than the swedish one, although this one is considered suitable for this. Consequently there is a motive for examining medias impact on Corporate Governance in Sweden. Purpose: The purpose of the thesis is to explain if media has an impact on Corporate Governance at an overall level.

Militärteorins inflytande på doktriner : William S. Linds påverkan på svensk doktrin för markoperationer.

Influences from military theory are a part of the development of military doctrines. This thesis has, by using a method with three different dichotomies, traced and classified influences from William S Lind?s theories regarding manoeuvre warfare in the Swedish military doctrine, for land operations. The purpose has been to discuss the connection between military theory and how the Swedish doctrine for land operations (DMarkO) has been formulated. It has also been to show what this influence depends on and what consequences it will present.The examination has shown that William S.

Europeiska Unionen : En resa genom tid om hur dagspressen i två nationer framställer europeisk gemenskap

This thesis has its focuson media portrayal of a large political institution; the European Union. Articles from two nations daily newspapers have been analyzed in order to examine how the European Union is described and framed for their readers. The newspapers that was chosen for this study and from which the material was collected, were the Swedish newspaper Svenska Dagbladet the American newspaper The New York Times. The material was taken from three periods of time, and by this the results did not only serve a presentiment on how the media reports about the subject, but also an idea over the media?s coverage character over time.

"Då rökte jag på. Sen började jag lite med tjack och sånt också." :en studie om hur ungdomars missbruk påverkar familjen

The purpose of our report was to analyze the effects of youth drug abuse on the families concerned. Youth drug abuse made us wonder about the effects on the family as a whole, of those involved with drug abuse. To answer this question, we decided to employ an empiric study in the form of interviews with four teenagers, five parents and four drug counselors. Because our intent was to understand rather than try to measure the problems involved, we decided on a qualitative method. Our method built upon semi-structured interviews using open questions, where the interviewees were free to express their own thoughts and opinions.

Behovet av kommunikation om kommunikation - En fallstudie om intern kommunikation på ett folkbibliotek

The aim of this study is to gain knowledge about the internalcommunication at a public library in Sweden, focusing on the flow of information and the library employee?s role as a source and receiver. This is an important subject because internal communication affects not only the internal work, but also the users. Despite this there are few studies about internal communication in libraries. The research questions used are: How do the employees perceive the role as source of information, and what choices do they make before they spread information? How do the employees perceive the role as receiver of information? How do the employees feel that the information flow works in the organization as a whole?The research is founded on five qualitative semi-structured interviews with the library employees.

Mekanismen för tidig varning Hinder eller hjälp i den fortsatta europeiska integrationen?

Within the political science research it is common to examine the effects on the national parliaments caused by European integration. In this Bachelor Thesis the aim is instead to show what involvement of the national parliaments in the European Union implicates to the European integration process.The object of examination is the introduction of the parliaments as supervisors of draft legislative acts, this is also known as ?the Early Warning Mechanism?, through the ratification of the Lisbon Treaty. An analysis of answers from the national parliaments in the tests of three pilot cases, conducted by the COSAC, is made with help of Institutional theory and an Europeanization perspective.The main findings show that the mechanism of early warning probably will not become an obstacle for continued European integration, but it could slow down the process in some areas. Most probably though is that the mechanism forces the national parliaments to adapt and to be better equipped to react at events taking place at the European level.

Externa kanaler på Prime Care : Tanken med dem, dess funktion och sättet de uppfattas på

AbstractTitle: External communication channels of Prime Care How they where thought to be, how they work and how costumers apprehend them.Number of pages: 50 (64 Including enclosures)Author: Sophie DicksenTutor: Peder Hård af SegerstadCourse: Media- and Communication Studies DPeriod: Spring 2007University: Division of Media and Communication, Department of Information Science, Uppsala UniversityPurpose/Aim: The focus of this paper lies on the external communication channels of Prime Care and the aim is to study the following aspects: How do the channels work? How are they apprehended by customers of the company? What are Prime Cares own thoughts behind the channels? How does Prime Cares self-image correspond to the way that customers apprehend the company?Material/Method: Twenty interviews has been done with different customers of Prime Care in order to see how the company and its communication flow is apprehended. A consultant manager of Prime Care has also been asked about purposes behind the companies external communication channels in order to enable a comparison between Prime Cares image and profile. Prime Cares website, one of their mail sendouts, their salescalls, salesvisits and their exhibition participation have been studied on the basis of relevant litterature. Maletzkes model of mass communication was used as a general view of communication flow.Main results: All communication channels included in this study have different ways of function even though they all have the same main purpose, videlicet to promote the company, to inform about its activities and to recruit new customers and consultants.

Skolsköterskans arbete med fysisk aktivitet.

AbstractBackground: Becoming a parent to a child in need of Neonatal Intensive Care can be a traumatic experience. During a time when the parents may need support, guidance and a sense of control ? the family might need to relocate to a hospital away from home if the child needs highly specialized medical care at a Neonatal Intensive Care Unit. Aim: The aim of this study is to investigate the parents? experience of having to change neonatal care unit.

Utvärdering av samtalsmatta som kommunikationsstöd i grupp för personer med Huntingtons sjukdom

The purpose of the study was to evaluate the function of TalkingMats in a group of people with Huntington?s disease, with main focus on theeffectiveness of communication. Four individuals with Huntington?s diseaseand their group leader participated in the study. The group was videotapedduring four sets of conversations; two with and two without Talking Mats.

XML som informationsbärare för EDI

Information handling has been a key issue for different companies for a long time. Electronic Data Interchange (EDI) is used to transfer different business documents from one company to another. This is done in such way that the information itself is separated from how this information is stored and handled in the companies internal systems. As different companies have different systems there is a need for a standardised format for this exchange. There is a big difference between EDI-systems based on what kind of EDI-standard is used.

Hur sjuksköterskan genom patientundervisning kan främja egenvårdskapacitet hos typ 2 diabetiker/ How the nurse through patient education can support self-care capacity in type 2 diabetes

Background: Effective treatment of patients with type 2 diabetes needs a good communication between nurse and patient. This creats a good relation and leads to a more effective patient education. Aim: The aim with the literature study was to describe how nurses trough patient education can achieve self-care for patients with diabetes type 2. Methods: Literature studies with both qualitative and quantitative articles were examined. Findings: The articles that were chosen for the results were sorted in the two categories relation and communication.

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