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870 Uppsatser om Commercial speech - Sida 44 av 58
Kommunala underprisöverlåtelser och återbetalningskrav med stöd av art. 88.3 EGF ? En studie av svensk process- och sanktionsrätt utifrån den gemenskapsrättsliga effektivitetsprincipen
Private state aid enforcement with respect to below market value transactions carried out by Swedish municipalities ? A study on the conformity of Swedish procedural and substantial rules with the principle of effectiveness of EC law Recently in Sweden, several local governmental entities (municipalities) have engaged in commercial transactions that, essentially, have been aimed at transferring the ownership of public services ? for example schools and local medical care centers ? to private undertakings. A few of these transactions have been declared by Swedish administrative courts to constitute illegal below market value transfers of public resources. The essay seeks to determine whether the Swedish national provisions that govern legal claims based on the directly effective Art. 88(3) of the EC Treaty, are compatible with the principle of effectiveness, i.e.
EU:s omställning till en hållbar jordbruksnäring
Cultivable land is a limited resource and agriculture contributes to some of the most serious environmental problems facing the planet like, global warming, eutrophication and loss of biodiversity. The specialized, industrial agriculture with monoculture and extensive input of external energy, commercial fertilizer, and chemical pesticides are all essentially unsustainable. An adaptation to other methods of production is necessary to preserve the environment for future generations. The aim of this study is to describe the factors that distinguish sustainable from unsustainable agriculture. The results will be used to examine if and how the European Union (EU) works in order to create a more sustainable agricultural industry and to analyze the preconditions for such development.
Varumärken och dess relation till snowboardkulturen
The purpose of this study has been to analyze the relationship between commercial brands and a subculture, with a focus on a number of elements of success. These elements could be in the nature of sale stats as well as that of influence within the subculture. All of this within the context of the snowboard culture. In accossiation to this we have formulated a question of study:What marks brands which gains influence within a subculture in addittion to becoming an important factor in the self-expression process of the cultural members?In this study, we have practised a qualitative method based on six (6) independant interviews with participants, active within the snowboard culture as well as one outside marketing executive and one ethnological reseracher.
Spelifikationers potentiella värdeskapande i projektarbete
Digital games are today avaliable on all kinds of different platform. Games and game thinking is also increasingly being applied within non-traditional contexts. This thesis explores the term "gamifiation" which can be defined as "the use of game design elements in non-game contexts". The purpose of the study was to identify and give perspective on the discourse surrounding the use and applicability of the term today. More specifically, it explores the possibilities of the potentially value creating ability in the context of work, and focused on the application of gamified software in the context of project work.
Design och medveten närvaro : Ljusets förmåga till stressreducering och uppmuntran till medveten närvaro i förskolan.
The Swedish social insurance agency provides financial support for families and children, but also for people with work injury, illness and at old age. During 2012 they saw the amount of notifications of insurance increasing in Sweden, which is a development that cost our society a great deal of money. With the aim to pursue a sustainable development I have therefore devoted this project to wellness and stress management within preschool.The employees of preschool are often dealing with a lot of stress, due to the big groups of children that causes high noise and sound levels. The high noise and sound levels is a contributor to stress which additionally can damage the health and cause impaired hearing loss. About half of the people around their forties until the age of retirement have difficulties understanding speech in large groups.The purpose of this project has been to investigate the causes of negative stress for my target group, women between 30-60 years old who works in preschool.
Marknaden för skogsvårdstjänster : en undersökning bland privata markägare inom en region i Värmland
This work broadly illuminates the conditions for increasing the commissions of forestry services within the whole, or parts of, the western regions of Stora Enso?s operating area. Through a questionnaire, a survey was made examining whether the owners of the forests themselves do the forestry on their woodlands. This foremost concerns the pre-commercial thinning, but also planting and soil scarification. The survey also shows who are buying the most part of their forestry services and who are carrying it out themselves.
Den övertygande reklamen? : En analys av Pripps Blå och Norrlands Gulds reklambilder
Modern societies are generally becoming increasingly capitalist in nature and economies of these societies are thus likely to become more focused on consumer consumption. Advertising plays a vital role in contemporary society where we, as consumers and citizens, are surrounded by it everywhere we look and everywhere we go. This puts pressure on advertisers to become more creative and to explore new ways of marketing their products and services in an already saturated environment. We believe that the added pressure and the already established role of marketing in society make advertisements an interesting and telling object for analysis. This is particularly the case with regards to the concept of selling and marketing products that have qualities that are known to be less than beneficial for our health.This paper analyzes four commercial advertisements marketing beer; a product that we argue has qualities that can be seen as potentially bad for the health of individuals and for societies.
Kommuners hjälp för barn med språkstörning : En intervjustudie om hjälp som finns att få i större respektive mindre kommuner för barn med språkstörning
I samhället idag framkommer det allt fler barn som har någon form av språkstörning. Kunskapen bör därför hållas uppdaterad bland logopeder och talpedagoger med flera och att det även finns tillgång till stöd och hjälp för dessa barn. Kommunens översikt över behovet av hjälp är också viktigt för att barnen ska få de bästa möjliga förutsättningarna. Kommunen bör sedan göra det som krävs för att hjälpen för barn med språkstörning ska finnas tillgänglig i kommunen.I denna studie är vårt syfte att se vad det finns för hjälp för barn med språkstörning i olika kommuner och om hjälpen skiljer sig åt beroende på om kommunen är större eller mindre. Den frågeställning vi valt till denna undersökning är: Skiljer sig hjälpen åt för barn med språkstörningar i större respektive mindre kommuner och i så fall varför?Denna studie är kvalitativ och består av en strukturerad intervju.
Fonologi hos svenska 5- och 6-åringar med typisk språkutveckling : Referensmaterial till det fonologiska testmaterialet LINUS
A new phonological test, LINUS, for Swedish-speaking children between the ages of three and seven, has been developed at the speech and language pathology department at Linköping University. The aim of the present study was to create a reference manual for the long version of the new test. The participants in the present study were children between the ages of five to seven in a medium-sized municipality in the Northern part of Kalmar County, Sweden. In total, 124 native Swedish-speaking children (58 girls and 66 boys) with typical language development participated. The children were divided into two age groups, 5;0-5;11;31 and 6;0-6;11;31 years.
Perceptuell och akustisk bedo?mning av ro?stfunktion hos barn med tonsillhypertrofi : Effekter av kirurgi
In Sweden over 10.000 patients annually, mostly children, undergo tonsillar surgery. The most common surgical method is total removal of the tonsil, tonsillectomy (TE). During the last decade partial tonsil resection, tonsillotomy (TT), has been reintroduced and is associated with lower primary morbidity and less postoperative pain. The aim of the present study was to evaluate if and to what extent 4-5 year old children?s voice function are affected by tonsillar hypertrophy compared to controls and to study the effects of the two surgical techniques on vocal function.
Mata inte trollen : En studie i marknadskommunikation och internetkultur
Social media provides, as many points out, new possibilities for marketing. Marketing in social media requires a two way communication, rather than the traditional marketing where the communication model is typically sender ? receiver.To create a marketing campaign that is suitable for a two way communication model has its difficulties and risks as well as its opportunities. Opportunities in the sense that the campaign can become a viral, a Word of mouth and create a Buzz, which will reach potential customers, to a bigger quantity for lower costs, with a message that will make a different impact from the types of commercial messages we are used to. Risks in the sense that the message, if not properly aimed and phrased, can be turned overnight into something that humiliates the company and possibly harm its brand.The difficulties in creating such a campaign is to create something that will catch people?s attention, discuss and forward it, while at the same time avoid getting hurt.We aim to describe the internet from a cultural context, and from that point of view explore the types of misunderstandings which often seem to happen when a corporate message is created and sent out in social media, how to avoid putting the image of a company in danger when doing this, and examine if there is ways to know how the message will be received.
Varför personalekonomi?
Chapter 6 of the Ch?ndogya Upani?ad has often been treated in works on early Indian philosophy, as well as in some comparative studies on color symbolism. Attempts to place it in a larger framework against the background of late Vedic religion are, however, few, the rationalistic and ?tradition-challenging? appearance of the text having repeatedly been emphasized. But the doctrine contained in the text ? a cosmologic teaching on the three elements constituting the universe, each being characterized by a color (red, white, black) ? and their microcosmic counterparts in the human body, does have some clear affinities to the worldview of the Br?hma?as and ?ra?yakas, which posits a series of similar correlations (bandhu-) between macro- and microcosmos.
Locally valued habitats, species and sites and their significance for collaborative land use planning around Manusela National Park, Central Seram Island, Moluccas, Indonesia
When new land use policies are made, opinions of stakeholders need to be taken in account, to avoid future conflicts. The motivations of commercial enterprises are often clear and easily communicated but due to inaccessibility and language barriers the indigenous people?s perspectives and needs are harder to reveal. This study therefore aims to identify species and sites of importance for the local people in Masihulan village on Seram Island, East Indonesia. This is a first step to facilitate better integration of local people´s needs into local government decision-making processes.Researchers at the Center of International Forestry Research (CIFOR), with headquarter in Indonesia, have developed an approached called ?Multidisciplinary Landscape Assessment? that aims to assess important natural resources for local communities in tropical countries.
Järnburens renodlade revsion.
Chapter 6 of the Ch?ndogya Upani?ad has often been treated in works on early Indian philosophy, as well as in some comparative studies on color symbolism. Attempts to place it in a larger framework against the background of late Vedic religion are, however, few, the rationalistic and ?tradition-challenging? appearance of the text having repeatedly been emphasized. But the doctrine contained in the text ? a cosmologic teaching on the three elements constituting the universe, each being characterized by a color (red, white, black) ? and their microcosmic counterparts in the human body, does have some clear affinities to the worldview of the Br?hma?as and ?ra?yakas, which posits a series of similar correlations (bandhu-) between macro- and microcosmos.
Implementering av "Life Cycle Management" i svensk läkemedelsindustri
It generally takes 10 to 12 years for a new drug to hit the market. The pharmaceutical industry invests huge sums in these early stages of research and development. In spite of the rapidly rising research and development expenditures fewer and fewer blockbuster drugs are being developed. Longer lead times and aggressive generic post-patent competition have narrowed the timeframe for the pharmaceutical companies to profit on their investments.In the face of these threats the pharmaceutical industry has developed a battery of strategies to prolong market exclusivity and to maximize return on investment. These emerging strategies are commonly known as Life cycle management (LCM), which actually is more of a concept than a method.