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1754 Uppsatser om City Branding - Sida 49 av 117

Fredens ö i krigets hav : En pressundersökning av Växjö tidningars ledare om andra världskrigets konflikter i Norden

ABSTRACTGustafsson, J. & Söderqvist, N., ??The Island of Peace in the Sea of War? A newspaper study of Växjö city?s newspaper editorials regarding the conflicts of the Second World War in the Nordic countries?, Linnaeus University. A qualitative textual analysis delving into three local newspapers from Växjö city is in many ways the essence of this study. The main purpose of this study is to examine three key conflicts, the Winter War, Operation Weserübung and the Continuation War. Each conflict has been assessed in relation to the opinions advocated in the editorials of the three politically diverse newspapers.The theoretical basis for this study is founded on similar analysis made by Nybom, Johansson and Åmark who all have contributed to the content of this particular essay.

Kollektivtrafikens idé : ägandeförändringar i Stockholms samtrafikhistoria

This thesis is about the idea of public transport and the discussions stirred in the media during changes in ownership. More specifically it is a study of the historical situation of Stockholm, Sweden, where the periods chosen are the 1910s, 1960s and 1990s.During the 1910s Stockholm?s first and largest tram company was taken over by thecity, and a period of public ownership began, which in the 1960s changed form whenthe county council took over the city?s principal authority and formed the politicallyadministered company SL (Storstockholms Lokaltrafik, Greater Stockholm LocalTransit Company). Between these periods the word kollektivtrafik (public transport)was established in the Swedish language. This study describes and compares the ideasconcerning the phenomenon of public transport.The aim of the study is to analyse the ideas, values and ideals concerning public transport in the media, defined as newspapers.

Urban Vindkraft : ett nytt element i bebyggd miljö?

This paper aims to explore the phenomenon urban wind energy, its visual effect on built environment and the factors that affect the opinion towards new elements in the city. A place study of the city Gävle serves as a complement to the theoretical part of the paper. The theoretical discussion opens with an account for the technical and economical conditions of urban wind energy. It presents the technical basics, different types of turbines and a discussion occurring wind related techniques in built environment. Today, the knowledge of how the wind moves and acts in the rural landscape is quite good.

Vertikala Trädgårdar : ett grönt verktyg i planeringen av framtida urbana miljöer

In present time, more and more people move into cities. Densification of cities as planning policy together with an intensive urbanization, makes urban planners face with the contradictory task of creating a city that is both dense and green. Façade vegetation has been used for centuries, mainly in the form of various climbing plants that with or without supportive structures have spread over facades to give a green impression to the environment. The development of new technology today allows urban planners to use greenery integrated with façades. Vertical gardens offer a larger variety of plants, and at the same time takes advantage of the technological benefits of vegetation in city planning.

Barn av vår tid : Ett inredningskoncept för ett ungdomscenter

In the project Barn av vår tid (Children of our time), I have worked with Fryshuset in Malmo and created an interior concept which is designed to express Fryshusets identity, support and encourage its activities and to create a functional environment for young people as well as staff. The purpose of this concept is to help teenagers to feel involved, important and safe. Floor plan, materials and furniture is carefully adapted to support the activities of Fryshuset and to give young people a feeling of coming home. They are also of course chosen with care for the environment. I have studied interior branding, how the rooms can give a sense of security and homely atmosphere and how young people can actively participate in the design of the premises..

Odla staden : hållbar urbanisering för hållbar utveckling i Syd - med stadsjordbruket som planeringsstrategi

Över hela världen pågår en kraftig urbanisering och idag lever mer än hälften av alla människor i städer. Många utvecklingsländer hinner inte med att generera hållbara och alternativa försörjningsmetoder till den allt större urbana befolkningen. Allt fler lever i en tillvaro som präglas av fattigdom. Kraftfulla planeringsstrategier krävs för att förbättra dessa människors levnadsförhållanden och därmed också verka för en hållbar utveckling. Uppsatsen presenterar det urbana jordbruket som en i dessa avseenden möjlig strategi. Urbant jordbruk finns i alla städer och har gjort det i alla tider.

En studie av två vårdcentraler : organisatoriska förändringar till följd av avregleringen

ABSTRACTTitel: En studie av två vårdcentraler: organisatoriska förändringar till följd av avregleringen.Nivå: C-uppsats i ämnet företagsekonomiFörfattare: Elin Moberg, Loan HoangHandledare: Per-Arne WikströmDatum: 2011 ? juni  Syfte: Marknaden för vårdcentraler i Sverige har avreglerats och förändrats från en monopolmarknad till en konkurrensmarknad. Syftet med denna studie är att visa vilka skillnader och påföljder avregleringen har medfört på marknaden. Forskningsfrågorna vi vill besvara är:Vilka huvudsakliga organisatoriska förändringar har skett för en offentlig vårdcentral sedan avregleringen?Hur skiljer sig den offentliga från den privata vårdcentralen?Metod: En kvalitativ metod har använts och semistrukturerade intervjuer med en chef för en offentlig vårdcentral, Stortorgets Hälsocentral, samt för en privat vårdcentral, Hälsocentralen City, har genomförts.

räv&hare : Kollektion av ekologiska barnkläder från ett hållbart perspektiv, och med barnets behov i fokus. Strl. 50 - 92 (0 - 2 år).

In the project Barn av vår tid (Children of our time), I have worked with Fryshuset in Malmo and created an interior concept which is designed to express Fryshusets identity, support and encourage its activities and to create a functional environment for young people as well as staff. The purpose of this concept is to help teenagers to feel involved, important and safe. Floor plan, materials and furniture is carefully adapted to support the activities of Fryshuset and to give young people a feeling of coming home. They are also of course chosen with care for the environment. I have studied interior branding, how the rooms can give a sense of security and homely atmosphere and how young people can actively participate in the design of the premises..

Banar spår väg för framtiden? En jämförande fallstudie av tre intraurbana kollektivtrafiksatsningar.

Dagens samhälle är helt beroende av transporter. Av alla de olika typer av transporter som finns inriktar sig denna rapport på persontransporter. Ytterligare preciserat så handlar uppsatsen om intraurbana persontransporter och kollektiva lösningar på detta. Rapporten är en jämförande fallstudie och har som mål att belysa hur olika kommuner motiverar när en större kollektivtrafiksatsning skall göras. Innan fallen presenteras ges en bakgrund i några av de problem och förutsättningar som finns inom ämnet.

Införande av evidensbaserade metoder: ett kommunperspektiv

This thesis is composed within the framework of the supplementary course in psychotherapy concentrating on family therapy (60 credits) arranged by Lund University's affiliate in Västerås, Sweden.The purpose of this thesis has been to explore how the idea to initiate evidence based methods in the workings of the Individual and Family Care Department of the City of Västerås was born. Furthermore the thesis will explore if consideration for methods of theoretical implementation are implied. The study assumes a qualitative attempt and is based on semi-structured interviews from three levels within the organization, including both management and operation.Theories on organization,implementation and the theory on change strategies have been used as a theoretical starting point.The study result shows that introduction of evidence based methods in the City of Västerås is based on the experiences of the organization regarding the need to develop and increase social services contributions to non-institutional care. Experiences from expensive transferrals to institutions which only occasionally produced satisfactory results were a contributing factor. New published research and a strong interest and desire inside the department to improve and change social services contributions have naturally been a positive influence for the development.

Nöjescentrum : en fallstudie av upplevelsekonsumtion!

The society today, reflects a high welfare, where the human being has a better financial position than before. This has generate that more money is spend on pleasure and events. A result of that can be the development of a new line of business; The industry of experience.This kind of branch is fast growing in the Swedish labour market. The characteristics of this branch are, depending of trends, continuous variations and integrated education.A new phenomenon within this branch is ?Centre of experience?.

Miljöledningssystemet ISO 14001 : En fallstudie av institutionen Vatten och Miljö, Sveriges Lantbruksuniversitet

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

By the Secret Fashion Concil. Project No 1 - jewellery collection

The Secret Fashion Council blends spirituality with fashion, art and design. This jewellery collection shows the connections between parapsychology and quantum physics, based on the study of matter and energy, that everything in the universe is built of vibrations. Many believe psychics have the ability to sense this. By using the skills of a psychic, the Secret Fashion Council invites the wearer to have the jewellery ?read? and evaluated in a most special way, tracing the wearer?s spiritual past, present and future.

Musikens påverkan på varumärket i TV-reklam

The purpose of this thesis was to examine the relationship between brands and music in TV-commercials. We investigated why companies use music in TV-commercials to affect their brands and how music affects the brand?s image. We also investigated how companies choose music genres for their TV- commercials. A case study based on interviews was conducted with four informants from SAAB, Lowe Brindfors, Riviera and Catt & Co.

Gestaltningsförslag för Bölekläppen : utveckling av upplevelsevärden i ett friluftsområde i Umeå stads utkant

Taking a qualitative approach, this research investigates different theories and methods for creating parks that people will cherish and visit during their daily life. It also takes on the task to understand how principles of developing recreational values in a small forest is affected by the addition of a new element to the landscape, i.e. a major highway. Data was collected through the combination of focused literature review and study trips. This provided a framework which in turn was applied to the subject of the study, i.e.

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