This thesis is a qualitative study in which 12 award-winning printed adverts, awarded with either a Swedish ?Guldägg? or an international Clio Award, have been analyzed from a rhetorical perspective. Visual rhetorics were used to analyze the adverts in order to expose the rhetorical concepts and to find out whether the rhetorical concepts represented in the Swedish adverts are the same concepts represented in the international adverts. One of the conclusions drawn is that pathos-arguments, a rhetorical concept where the senders allude to the emotions of the receivers, are the most prominent in both Swedish and international adverts, but are used in different ways. Another conclusion drawn is that the adverts are overall characterized by their messages not being explicit.

   Under mina VFU-perioder har jag sett pedagoger genomföra högläsning i förskolan på olika sätt. Med den här studien ville jag undersöka dels hur pedagogerna planerade och genomförde en läsaktivitet och dels hur de tänkte och reflekterade om vad de gjorde i samma aktivitet. Studien genomfördes på fem olika förskolor i en medelstor stad i södra Sverige. Jag har vid besöket filmat och observerat en läsaktivitet vid var och en av förskolorna samt gjort en kvalitativ intervju med den pedagog som läste för barnen. Därefter har pedagogen reflekterat över sin egen insats och sett barnen reaktioner genom att studera filmen.Mitt resultat innehåller flera olika sätt att genomföra en läsaktivitet där pedagogerna hade varierande syften med läsningen.

Social media provides a new position of power to the single individual within PR and marketing campaigns. When a company uses social media as a communication tool in their PR and marketing practice, they have to adapt themselves after the customers' needs and the new communication structure within social media. Communication in social medi is different from traditional media, which is more one-way communicative and visual in its interaction, rather than the digital media that are more two-way communicative av viral through dialogue. If a company creates PR and marketing campaigns within social media without adjusting to the new rules of communication through dialogue, and instead try to apply traditional one-way communication to their social campaigns, they put themselves and their brands in risk of public humiliation and loss of customers; the speed of the viral dialogue over social media can spread bad news fast, and with the newfound power of the single individual, the impliacations can thus be devastating for a company and its brand. If an organization does not respond and take part of the criticism that may be directed at them through the customers' comments, the negative dialogue among clients and the public within social media can quickly create a hazard enviorment for a company and its brand to be seen in. The public within these social media platforms are more independent and continuously conversing with each other on a local an global scale.

This document?s content is the final report of the master´s dissertation Magnus Hällström did during springtime of year 2013. The dissertation?s subject is 802.11s wireless mesh networks with streaming video as a focus point.  During the dissertation a wireless mesh network was set up with different attached cameras for streaming video. A sun panel solution was also tested with the goal of creating a package with a self-configuring network node streaming video, powered by nothing but solar energy. .

This study's primary purpose was monitoring of conservancy operation measures. The fixed sections within ekopark Storklinten owned by the forest company Sveaskog. These measures are performed with the purpose of creating and maintaining hardwood forest and mimic natural processes. The sections were divided into different categories depending on the type of measures they were exposed with. The monitoring showed that the purpose of these measures was fulfilled in general.

My diploma thesis has focused on creating a proposal for a Viking center in Stockholm that meets the international interest. A building dedicated solely to the Viking heritage. My ambition has been to give the Viking center an architecture that can serve as scenography for its exhibitions and to give the visitors a feel for the Vikings that they have been craving.  A boat-shaped building in tribute to the Vikings boat building skills with curved stems of equal height that gives a familiar silhouette to the city.  A wood building constructed of curved beams and wood columns painted with tar..

The topic of our thesis is Packaging Design as a Brand Building Tool and we are presenting the Scandinavian perspective. We found the topic interesting because, from a theoretical point of view, we identified a scarcity in research focusing on packaging design as a brand management tool, and from a practical point of view, we found out that businesses use packaging design at different levels in their communication efforts. Thus we wanted to provide both academia and business world with a clear picture to what extent and how businesses use packaging design in their brand-building process. Therefore the aim of our thesis is to provide practitioners and academicians alike with a better understanding of how packaging design can be used to create strong brands in the FMCG sector in the Scandinavian market. To reach the stated aim first we provided a solid theoretical background of packaging, its elements and its role in the marketing mix.

Background: The main purpose of our study is to try to give an idea of what a multicultural school is and what difficulties girls find with Swedish as a second language. We are at the end of our teacher education, which means that in a few months, we will be responsible for creating environments that are conducive to the students and to ensure that opportunities that allow the students to develop exist. We are aware that in a multicultural school that we no have in Sweden there has been some discussion regarding the Swedish language, which can be interpreted as the Swedish language being at a disadvantage with the students because of all the integration that occurs in schools and the lack of knowledge regarding the different cultural backgrounds. To get this knowledge we had to seek more knowledge on the subject.

This study is about how to develop younger teens problem solving ability and their social competence. The study carried through by using a qualitative method, two observations and ten interviews. The observations where preparatory for the structured interviews. The respondents where pupils in a class were it is an ongoing project which purpose is to develop childrens problem solving ability and social skills with cognitive training and an empowerment based reasoning model that is called rahyab. Rahyab is a Persian word and it means path- finding.

Caran has a strong belief that women leaders affect the financial profitability positive. Since women leaders are intangible resources it is very difficult to calculate its exact value. The authors found that one of their measurement methods can?t be used to calculate the value of women leaders. The other measurement method can calculate significance between women and men leaders and provides an index to be compared to other groups.

I dagens samhälle kretsar shopping inte bara kring själva produkterna som säljs, utan även om hur butiksmiljön är uppbyggd. Den visuella miljön och hur produkter presenteras har stor påverkan på kunders beteende och inköp. Ljus, ljud och färger påverkar våra sinnen både positivt och negativt, vilket butiker utnyttjar på olika sätt. Syftet med detta uppsatsarbete är att beskriva vad unga kunder (18-25 år) anser ska ingå i ett attraktivt och starkt butikskoncept. Syftet är också att undersöka hur unga kunder upplever likheter respektive skillnader gällande butikskoncept för butikskedjor och produktutvecklande varumärkesleverantörer.

The aim of this thesis is to study preschool-teachers? experiences from using the computertablet as a tool for learning and teaching, in order to gain knowledge of how the integrationalprocess of information and communications technology (ICT) in preschool has progressedsince its instatement. The background that caused interest to make this study was the rapidprogression of the use of ICT-tools in childrens? everyday lives and the troubles that havesurrounded the process of integrating these tools into preschool-practices. The theoreticalbasis for the analysis of the research lies within the socio-cultural perspective.

This study is about how to develop younger teens problem solving ability and their social competence. The study carried through by using a qualitative method, two observations and ten interviews. The observations where preparatory for the structured interviews. The respondents where pupils in a class were it is an ongoing project which purpose is to develop childrens problem solving ability and social skills with cognitive training and an empowerment based reasoning model that is called rahyab. Rahyab is a Persian word and it means path- finding.

Polaris Eyewear is one of the world's leading companies in innovative eyeweardesign. My assignment has been to, in collaboration with them, expand their range with a pair of children's glasses, while maintaining the innovative character they are so known for.The problem with childrens eyewear today is that most of the time the glasses tries to mimic the adult eyewear and the ?childish? type of designing is spared. From an ergonomic point of view, a child's nose is smaller than an adults and therefore needs a different type of shape and nosebridge. In addition, children have softer ears, which means that they need a different type of shaftend as well.

 The aim of this study was to examine how social workers perceive and interpret the term ?barnets bästa? (?The best for the child?), within the framework of investigatory work and enforcement of Swedish law, which is carried out by the Social Services. We wanted to investigate if the interpretation of the term had any causal effects on the work carried out by social workers. Seven social workers from two municipalities participated in this study in which we used qualitative semi-structured interviews based around two vignettes. We focused on age, experience, legislation, and external circumstances to gain insight into how these factors alter social workers? perception of the term ?barnets bästa?. Our theoretical approach was based on two theories on social constructivism.