AbstractThe purpose of this study is to investigate how value creation influences consumers´ choice of market place. We have chosen to focus on how inner city centers can compete with external shopping malls by examining what values consumers find essential in shopping areas. The development within the retail market with more external malls outside cities has resulted in impoverished city centers; therefore, new strategies towards more attractive servicescapes in the inner city are crucial. The study is based on a qualitative approach due to deeper understanding and closeness to the subject, where Kalmar city is chosen as a case. We have completed a focus group study where respondents from each target group where represented.

Background and problemThe biggest difference between companies and non-profit organizations are their purposes. Companies? purpose is to generate profit to the shareholders. Non-profit organizations do not have any shareholders and their purpose is to offer service to receivers of benefits.There are a lot of non-profit organizations today and the competition for the donations is rough. Non-profit organizations can influence the publics? decision of who to support by creating a financial reporting that appeal to the public.PurposeThe purpose of this essay is to examine how non-profit goals are measured in non-profit organizations and if there are a practice on the subject.MethodologyWe choose a qualitative approach as we wanted to understand the reality by explaining it with words.

The purpose of this master thesis is to describe the professional and literary life of Karl-Gunnar Wall, city librarian of Katrineholm between 1944 and 1975. Questions at issue are the reasons for Walls literary interests, Walls choice of occupation, crucial personal meetings, the context in which Wall acts, Walls fundamental principles as a librarian and as a critic, and the features comprising Walls life history. The method used is a merely qualitative one called "life history". It is founded on in-depth interviews with the persons involved and emanates from the individuals own story about his life. I have carried out three taped interviews; one with Wall himself, and two with his colleagues.

Friskolereformen 1992 innebar att den svenska skolan konkurrensutsattes. Expansionen av friskolor var snabb och idag går mer än 25 procent av alla gymnasieelever i en friskola. Denna studie avser att studera kunskapsutfallet av friskolereformen i den svenska gymnasieskolan. Studien baserar sig på en jämförelse mellan 19 län och studerar de förändringar som skett under åren 2004 till 2011 när andelen elever i friskola har förändrats. Som utfallsvariabler studeras gymnasiets slutbetyg, högskoleprovsresultatet samt övergången till högskola.

The question of whether financial analysts can forecast stock movements or not has been widely debated for many years. This study examines if an investor has been able to receive an excess return by following financial analysts? recommendations. We continue by studying if an investor has been able to earn a different excess return by following different types of recommendations. The study includes more than 15,000 recommendations made by 10 first tier banks and brokerages on the Swedish market during the years 2003-2007.

The aim with this study was to gain knowledge about how parents who are visual impaired experience and manage the meeting with the world around them. To have children and to be visual impaired creates a complex situation. There is not only the problem how to manage the parenting in technical terms. The disability is also filled with stigma because it diverges from the norms of society. There is not only demands from society about how the parent should behave, the parent also create demands of themselves.

Title: Music teachers' practising of music - thoughts and values from a few music teachers. This study is about music teachers' valuation of practising music. The study is focused on the music that these teachers are devoted to but is not a part of their teaching in music. The papershows how the relation between music teachers and their ability to be devoted to practising music of their own choice, affects them as individuals. The study is carried out at a Swedish upper secondary school which has an educational programme that is focused on music.

The purpose of this thesis is to examine young people?s information needs whenthey are deciding on what upper secondary education to choose, why they usedInternet to find the information, and how they experienced their informationseeking. A qualitative study was made using interviews. The study?s respondentsconsisted of young people who are soon to be leaving elementary school, andyoung people who have just started their upper secondary education.

Syftet med denna studie var att beskriva och analysera kvinnors karriärväg till chefsposition. Studien fokuserade på vilken betydelse de strategiska studie- och yrkesvalen respektive tillfälligheterna har haft under karriärvägen. Sex kvinnor i chefsposition, som samtliga arbetade i en och samma Kommun i Mellansverige medverkade i studien. Analysen utgår från kvinnornas karriärval samt de två karriärvalsteorierna Careership theory och Planned Happenstance theory. Den teoretiska basen bestod av forskning kring kvinnors karriärval och hur strategi respektive tillfälligheter inverkade.

Background:Breast milk has many good qualities and recommendations declare that breast milk alone is the most favorable choice for newborn babies up to six months of age. When the mother can´t provide her own breast milk for her baby, donor milk is a valuable source. Unfortunately the demand is often higher than the supply and thereby milk banks suffer from shortages. Aim: Highlighting women's experiences of being milk donors. Method: The study has been conducted as a literature review in which existing research has been used.

A foundation of our welfare state is that we have a social safety net. This safety net is designed to pick up individuals who are in need of help and support to manage their way of life. This essay regards people who need help with care or people who need help with an addiction. This essay is a qualitative text analysis, which aims to see whether, and if so how, help-seekers are constructed in 40 social service documents within a municipality in central Sweden. We have endeavored to illustrate the power that the written word possesses and which categories of people are constructed depending on the language and content of the social documents.

This thesis is about how students see their education, creativity and future based on our understanding of the concept of entrepreneurial learning. The aim is to highlight if and how this relatively new concept in the school world is rooted in pupils everyday lives. To get answers to our questions, we talked to students about their thoughts and reflections on their schooling, but also their views on how they think their future will look like. We have also examined what students associate to the concept of creativity by letting the pupils make a mind map during the interview sessions. Research and theories are talking about how to conduct school education, but despite all this knowledge the results in today´s schools drops.

The aim of the study was to illustrate how care managers reflect and act in regards to self-determination and integrity when caring for residents over 65 years old who have a dementia diagnosis. Our main questions dealt with how care managers handle the right to self-determination and integrity when a person has dementia, to which extent the care managers listen to the person with dementia and how the care managers look upon the residents with dementia?s ability of self-determination. To find the answers to our questions, we interviewed ten care managers within the elderly care in Gothenburg, Sweden. We used qualitative interviews based on a semi-structured interview guide.

The purpose of this study was to examine the narrative skill of sixyear-olds in terms of macrostructure and cohesion, and its relation tonarrative content, auditory attention, auditory short-term memory and threemeasures of word retrieval. A group comparison of macrostructure andcohesion was also performed between children with and without epilepsy.The material consisted of audio recordings of 44 children (18 with epilepsyand 26 from a reference group) retelling the story Nelli-sagan (Holmberg &Sahlén, 2000). No correlation was found between content and macrostructureor cohesion, but several between the latter two. Auditory short-termmemory and word retrieval without pictures showed several correlationswith macrostructure as well as cohesion. No differences in macrostructure orcohesion were found between the children with epilepsy and the referencegroup.

The purpose of this study is to examine how four educators in two different departments at two different preschools in Stockholm, selects children's literature in preschool and how literature is used in the activities and how much influence children have in the choice of literature. Based on qualitative interviews as a method we have interviewed pedagogues to get answers to our questions. We will also interview some children to find out how involved they are in the purchase of literature on the departments we examined. We consider the social cultural perspective to be a well rounded starting point for our survey, because the theory gives us the opportunity to study how the interaction and meetings between educators and children develop for each reading encounter. And through the analysis a thorough display between educators and children towards literature will be shown.