Malmö, like many other bigger cities in Europe, faces a double undertaking when facing the challenges the future. Not only must the municipal be able to provide its citizens with welfare and a high standard of living, it must also establish a level of economic growth that allows the city to act as catalyst for the surrounding area. In order to provide the population with welfare and the economy with a qualified working force, these two challenges have been combined into one plan for the future called Welfare for Everybody. As part of this plan, new organisations have been created with the purpose collaborating with the social services office and support people in their transaction from welfare recipients to self-providing workers. The purpose of our thesis is to build on Michael Lipsky's classic work "Street-level Bureaucracy" and by conducting interviews with a number of front line workers study how they view their role, the client group and how they motivate the working line.

This paper aims to shine a light on the challenges connected to the implementation of a process focused way of thinking in a public service organization. To this we have conducted a series of qualitative interviews, primarily from participants of a university driven project. The project aims to teach decision making employees of public service organizations how to use process modeling techniques to increase their efficiency. We have also interviewed the teachers who have taught the courses included in the project. As a final point of view we have also interviewed a researcher and IT consultants to compare novice users with experienced users of process modeling techniques.

The purpose of the essay was to examine the role of the professional communicator in the Swedish Unemployment Funds. Focus was on measures carried out by the communicator to enhance and streamline communication and how the communicator supports their coworkers in their own communication role. In order to fulfill the purpose, two main questions were asked;? How do the communicators support and develop their coworkers communication role?? What to the communicators identify as challenges in their work in doing this?The theoretical base of the essay was Heide and Simonssons (2011) challenges for the professional communicator. The theory states that organizations communication processes are the foundation to its existence and development and that the professional communicator therefore needs a solid base with the possibility to monitor the whole organization.A questionnaire was sent to communicators in all Swedish Unemployment Funds and even though the non-response was rather considerable, the answers received was assessed sufficient to make an analysis.

In early January 2010 the authors participated in a meeting with the chief engineer for a company in which a central part is manufacturing of printed circuit boards (PCB). At this meeting it emerged that the machinery and production methods have changed substantially since the early 1990's. The spreadsheet for preliminary production time calculations by the company is today based on conditions from almost 20 years ago. The company has over the years been trying to adjust the spreadsheet template. The result of these adjustments has filled it with historical residue, something which makes the template difficult and time consuming when the primary user tries to handle it.The purpose of this study was to help the company increase its accuracy in the representation of the production times for the different PCB-based products by developing a new costing model based on an already existing but inadequate spreadsheet template. The company also expressed the wish that the new costing model would be less time consuming to work with.The methods used to achieve the goal are interviewing, participatory observations and meetings with relevant persons. The data obtained were analyzed using the theory on PCB production and visualization of data.

During the development of microwave based sensors such as radar target seekers, input signals are needed to verify the performance of the system. Therefore, a channel board has been developed by previous thesis projects at Saab Bofors Dynamics. It uses a technique called Digital Radio Frequency Memory (DRFM). The purpose of this board is to sample and digitally store radio frequency signals in order to reconstruct them after a certain delay.The aim of this thesis project was to use the channel board named above to construct a portable instrument for generation of stimuli signals. This assignment has been divided into two tasks: firstly, to construct and put together the hardware components and secondly, to implement a graphical user interface for the instrument.

This report describes the development of an application in collaboration with Designingenjörerna AB. The company has worked for a long time with a community platform and they required an application where users can create their own unique profile representations, called Avatar Creator. An Avatar Creator is computer based application, which makes it possible to create a virtual character. The problem area behind this is that, large websites require a lot of administrative work when people upload profile pictures on different community pages. They can contain abusive material or pictures of other people rather than those who created the profile.The questions in this report are, how can an Avatar Creator help user to get a unique profile of himself? What are the advantages and disadvantages of an Avatar Creator? How to create a user-friendly application?To understand how an Avatar Creator works and get ideas to create an application, exiting Avatar Creators were reviewed on the Web.Collaborative work with Designingenjörerna AB was done to pin down the requirements for the Avatar creator application.

The technological development contributes to an increase in advertising when it comes to media. Those who are working to develop advertising are constantly looking for new ways to reach consumers in unexplored contexts. Web TV is a relatively new technique that involves the distribution of television across the Internet. This study intend to investigate how users perceive advertising appearing on web TV, and contribute to the knowledge about how advertising adapt to new media. To reach the results of this study, we used quantitative data, collected in the form of web-surveys and qualitative data collected through semi-structured interviews.

The focus of this essay is set on a number of processes that affect the challenges of the tourist trade, to be more precise ? an analysis of the attitudes towards tourism and sustainability within this line of business ? from an ethical and moral as well as social view. These issues are examined with reference to the concept of CSR (Corporate Social Responsibility). Thus, acquaintance with theories of social constructivism, post colonialism, globalisation and global civil society is essential in order to understand the analysed material. The essay is mainly based on the outcome of qualitative interviews with various kinds of persons working with CSR related questions.

This paper conducts a qualitative examination based on interviews with four high school librarians. The purpose is to illustrate their professional role in proportion to that of the teachers from working with students? reading comprehension and from their role, if any, in the school?s educational activity. The work is based on the following questions:- How does the high school librarian describe his or her work to increase the students' reading comprehension and contribute to their reading development?- How does the high school librarian describe his or her involvement in the schools? educational activity?- How can one understand the high school librarians' relation to the teachers with reference to the librarians? jurisdiction and the formal and actual legitimacy of the school library profession?The theoretical framework constitutes of the concept of jurisdiction and of formal and actual legitimacy.

The number of smartphones are constantly increasing, 2010 approximately 200 million unitswere sold globally and the figure is predicted to increase to 1 billion in 2016. The increased useof smartphones also carries many risks, for example many smartphones are connected to theInternet. This is a possible way for hackers to gain access to user devices. Smartphones are wellrepresented in research on its safety, while research on its use and users? awareness often leavesmore to be desired.

Foreign invested SMEs have recently become increasingly interested in China. The enterprises are in this report categorized as second wave companies since they follow the footsteps of previous pioneers, of which mostly were larger companies. The ambitions of the SMEs are either to sell products on the ever expanding Chinese market or to utilize the potential of low cost production for global markets. The existing literature is fragmented and solely based on the experience of larger companies. We believe that SMEs are facing new and different challenges, and thus a new generic theoretical frame work is desirable.

The representative democracy has become weakened during the last decades. At the same time the United Nations declared at the Rio de Janeiro meeting in 1992 that environmental problems can best be solved by involvement of all concerned citizens in decision-making. The main purpose of this study has been to examine if citizens panels is a possible way to involve citizens in environmental decision-making and what the outcomes can be. Furthermore the study has investigated what the participation has contributed to environmental politics and how representative the results have been. This has been carried out by investigating the Piteåpanel in the municipality of Piteå by conducting interviews.The result of the study shows that the involvement of the citizens in the decision-making influenced the environmental politics of the municipality.

A large part of the Namibian low income population lack access to grid distributed electricity. This mean they are effectively shut out from basic functions such as lighting, information technologies and hygienic food handling. Hence, finding ways of providing affordable off-grid electricity is an important, not to say critical, task.This master thesis is an innovation and concept development project that has been carried out in cooperation with organisations in Sweden and Namibia. The purpose of the project has been to (1) develop a concept for off-grid electricity supply in Namibia and (2) to gain a deeper knowledge within the area of innovation and product development for the Base of the Pyramid population, i.e. the poorest, but largest, socio-economic part of the global population.Essential in this project has been to acquire user understanding and to identify user needs to create a foundation for developing the concept.

Background: The background shows that since the consumption patterns constantly are changing and the Internet usage is growing it creates more opportunities for the companies to interact through new media. There are two ways to go for companies that intend to use social media as a marketing strategy, to be in the possession of their own information or get help from a third party.Problem definition: What factors are important in the long term survival of the companies when choosing a social media?Objective: The objective of this essay is to analyze and evaluate the personal blog and the company blog as an information technology strategy.Method: The essay will have a hermeneutic and quantitative approach in the form of a survey. Theories: Consumer Behavior, The Buying Decision Process, Involvement Theory, Business Concept, Branding, Total Communication Theory, Word-of-mouth/web and Service Profit Chain.Empiric: The empiric will consist of the results from the survey.Results: The result shows that the blog is effective as an information technology strategy however the companies should adapt their choice of blog to the products that they sell.Conclusion: Important factors for companies that seek long-term survival are involvement, communication and loyalty. It is also important to use a relationship marketing approach. .

International research has shown that through the involvement of the school library and the school librarian in the daily school work with the pupils, the pupil´s learning can be increased and reading comprehensions significantly improved.One purpose of this master`s thesis is to study the school librarian as a brand, representing the school library as well as the school librarian and whether there is a correlation between different comprehensions of the professional role of the school librarian. This is done by examining whether there is a difference between a specific librarian´s own perception of their professional role, compared to the image of the school librarian among teachers and principals working in the same school district and by comparing the profile the school librarian expresses with the image that is conveyed through communications via webpage, written and oral information given on services and competences provided by the school librarian and work carried out by her.A difference of comprehension of the school librarian´s competence and work, could be part of an explanation as to why the correlation between the involvement of school librarians in the school work and the improved learning achievements of the pupils has not resulted in the expected measures, regardless of the investments in school librarians and school libraries. The school librarians´ school identity could be difficult to establish. Whether or not the profiles and images of the professional role are consistent with each other is a much more manageable purpose which could go a long way of explaining the circumstances of the school libraries.That is the reason why we have examined whether the comprehension the school librarians have of themselves corresponds with the idea/ conception/ image conveyed to their surroundings, and with the idea/conception/image encompassed by people in their immediate surroundings..