The Scanian woodfences has been determined by two mainly elements: Scania's composition of tree species, with a large element of deciduous forest, and the local building tradition which has more in common with the European continent than the Swedish tradition. By examining responses from ethnological question lists deriving from the first half of the 1900s, combined with literature studies, I have been able to deepen and broaden the knowledge behind the various fencing design. In addition I ?ve constructed maps which could illustrate their historical geographic distribution.I have come to the conclusion that there was three main types of woodfences that was most common until the barbed wire was introduced in the early 1900s and later on replaced the elderly woodfences. Common for the three main types is that the base material was made out of Juniperus communis, this largely because of its durability against rot.

The purpose of this study is to further develop the understanding of Nextopia, the belief that the next product will always be better, and the effects it has on Word of mouth, both oral (WOM) and electronic (eWOM), and investigate possible causes of this effect. This has been made through an experimental study of responses to two mineral water ads, with a manipulated time frame. First, this thesis supports the fact that there is a general Nextopia-effect on customers being exposed to a future product, which makes them evaluating the product higher in terms of feelings, attitude and intention. Further this study shows that there is also a Nextopia-effect on WOM and eWOM, by customers being more likely to recommend a future product rather than a current one. This propensity to recommend the product also has a relationship with responsibility, which correlates much stronger with WOM than eWOM.

Cause-Related Marketing (CRM) is a marketing activity that has grown popular in the USA and studies have been carried out that explore how American consumers perceive and react to CRM. In Sweden, however, CRM has not yet found ground to any greater extent, and therefore there is limited research on how Swedish consumers react to CRM and how they perceive it. In this study, eight Swedish consumers are interviewed regarding their perception of CRM. The main findings of the investigation are that Swedish consumers fit well into a model that is based on American consumers? responses to CRM.

The purpose of this study explains the relationship between corporate governance and the auditor's role in Swedish family firms with the definitions micro, small and medium sized enterprises (SMEs) and how this relationship is affected by the firms strategy. The study is based on a survey sent out to 3000 Swedish SMEs, of which 280 responses from family firms could be used. Our findings showed that the auditor in the family firms didn?t have a specific role or contributed added value to the firm, and that the strategy didn?t affect the outcome. Furthermore, we found correlation between the perceptions of the auditor's role and added value depending on the family firms type of corporate governance.

People with positive affect seem to have great advantages in life. Goal achievement, the main cause of well-being for all organisms, seem to be a typical trait of these people. The purpose of this study was to examine (i) what influences positive affect, (ii) the relation between positive affect and goal achievement, and (iii) characteristics of individuals with positive and negative affect. Five individuals with self-rated positive affect and two with negative were interviewed. The responses were classified in fifteen themes.

Semi-natural grasslands have a high biodiversity and host ecologically and economically valuable ecosystems and species. Restoration on these types of land is often done by removing trees and scrubs, mowing, grazing, changing the soil by removing nutrition or changing the structure of the ground. Another way of restoration is planting seeds of common grassland plants. By comparing 18 scientific publications I investigated if the restoration was affecting the plants in a positive way and if the effect was similar for insects. By comparing the publications, time seemed to have an important effect on insects. They needed time to recolonize restored areas.

Aim: The purpose of this study is to examine and analyze how insurance companies work to create value and confidence in their brands and then compare whether consumers perceive brands as companies seek.Method: The study is a gap analysis of both qualitative and quantitative in nature containing both interviews with insurance companies and a survey carried out on consumers. The study has been developed by analytical induction.Data: Consists of interviews with representatives from the insurance companies and survey responses from 99 consumers.Conclusion: From the study it can be concluded that the insurance industry is unique in its kind as a difficulty and complexity is obviously applicable to convey an overall impression to the consumer, which in turn will produce a brand value to the company. Creating a high brand value through good marketing where it maintained a good congruence between firms striving and consumer perception, is according to the scientists complicated because the lack of perceived quality affects the the big picture..

The purpose of this essay is to increase the understanding of how the management´s core values reflect the brand´s profile and image. To be able to fulfill that purpose, we used three problem statements that questioned how consumers, retailers and the employees of the company Kosta Boda perceived the brand. To accomplish this, we used a qualitative method. We started collecting theories about the topics: brand, image and profile that gave us a good foundation to build our qualitative interviews on and to increase the understanding for the topics. To collect imperical data, we interviewed consumers, retailers and employees at Kosta Boda both by email, phone and face-to-face interviews.

The purpose of this study was to examine the professionals´ views concerning self-harm behaviour in adolescents they meet. We interviewed nine different professionals. Our questions were: What do the professionals believe are the reasons to self-harm? How do the professionals experience self esteem and identity in adolescents with self-harm behaviour? How do the professionals look at the self-harm behaviour from a gender perspective? How do the professionals think a diagnosis can affect adolescents with self-harm behaviour? In our responses we noticed beliefs about the cause as a combination of environmental relationships and the individual who is born with a certain vulnerability. The professionals believe that the adolescents have trouble finding their identity.

This study of leadership is comprised of two parts. The first part presented in this study is a theoretical study of leadership and the second part is an empirical study. The empirical study is comprised of six qualitative interviews that examine the perception of leadership among educators working at a school in the inner city.The work is based on the following issues; Do educators think that there is a link between educational work and leadership? Do educators see a link between leadership and goals, and guidelines that are written in Lgr11 and the Education Act? Does the perception of leadership depend on what training the educators have?In this study I use a hermeneutical approach where I try to create an understanding of the interviewees by interpreting their responses, actions and opinions during the interviews.The material gained from the empirical study has been analyzed and interpreted and then related to the theoretical study. The results show that leadership is something that everyone in the school system is in need of whatever their education.

In this study I investigated whether the strength in the manual response for emotional and neutral stimulus search arrays can explain some of the difference in reaction times (RT:s) for emotional stimuli, or not. Earlier, perceptual, cognitive and attentional processes has mostly been used to explain the variance in RT:s. Thirtythree individuals were asked to, as fast as possible, detect a target picture among distractor pictures in 3 rows x 4 columns arranged search arrays. The pictures were categorized in fear relevant animals (snake, spider) and neutral animals (cat). The results showed, more correct responses for cat target.

The main purpose with this study was to investigate how study- and careers counselors active in primary school, secondary upper high as well as colleges describe regarding satisfaction of assignments and suggestions on their development. The study also included in what extent pure guidance tasks cover these assignments as well as what criteria affects these.Six study and careers counselors were interviewed during this study, all active in the three separate educational programs. Their responses regarding what tasks are included in their assignments as well as experiences are in line with previous research. The conclusion drawn from this study shows deviational results in-between the three educational programs, this regarding guidance tasks in their assignments. The conclusion strongly pinpoints that criteria as ?time? and ?need of guidance? affect to what extent guidance tasks fills these study and career counselors assignments..

In this empirical study I have investigated how preschool teachers relate to the free play at the preschool. At the same time I have investigated how the free play is adapted into everyday practice in the preschool. Previous research shows that children process what they experienced in the free play. The child retrieves content to play with through things they have experienced, such as family life, preschool and so on. To play, grow and continue, it is important that free play may take place and space in the daily activities at the preschool.

In the media richness of everyday life, the encounter with information graphics ishappening on a daily basis, whether we are aware or not. With the development andeasy access of technologies, new ways to create and display information graphics hasemerged. Among them, the animated information graphics, which in the few pastyears appears to have increased in popularity on video sharing websites such asVimeo and Youtube. In the genre of animated information graphics, there seems to bean inherent diversity regarding the design characteristics. In this study we exploredliterature and research on information graphics and related subjects.

We want to search knowledge in how teachers with a focus on after-school recreation centre estimate how their own competence is used in after- school recreation center and school and what expectations/apprehensions they have on their profession in the future. In our study we have asked teachers with a focus on after-school recreation center how they estimate that their competence has been used in after-school recreation center during the last three years. The method we have used to illustrate this is the Delphi method Nordänger (2009), where we interviewed eight respondents by e-mail. From the responses, we have found that teachers with a focus on after-school recreation center experience that their skills should get more attention in the school. They want to combine care and pedagogy that supports students' physical, intellectual, social and emotional development.