The challenges facing low voltage grids are rising as an increasing number of domestic houses transition from fossil fueled heating to electricity based heating. Several environmental goals and visions have the same transition from fossil based power to electricity based power in mind for the transportation sector. One of the most important tools for this transformation is widely regarded to be the electric vehicle. With the demands of the electric vehicle pressuring the power grid, several questions arise regarding the growth of the electric vehicle market and what repercussions it may have on the grid. This paper focuses on a typical low voltage grid in southern Sweden and what effects a growing electric vehicle market may have on it. Through computer-assisted simulations based on several future scenarios regarding the EV market, this paper finds that few modifications and reinforcements are needed on this particular grid within the next 10 to 15 years.

The purpose of this thesis is to clarify the connection between word-of-mouth and viral marketing, to identify properties of and strategic ways to implement viral marketing and to examine how a company can influence the customers? perception of the brand in social media.This purpose served to answer our research question: How can companies deliberately create viral marketing?To answer this question we based our study on a qualitative method where we conducted eight interviews with different people, all with experience in our research field. We focused on our respondents? own opinions and were more interested in their personal experiences rather than the market in general.In our last chapter our analysis clearly demonstrates that companies can deliberately create viral marketing. This is possible if companies create material that appeal to and that triggers the costumer to share.

Today automotive manufacturers are facing a crisis with increased pressure to strengthen their brands. To prevent declining results many automakers have chosen to extend its brand to other industries i.e. various forms of brand extensions. Automotive manufacturers have developed an international strategy for what merchandise to offer. The strategy has received an overall positive response, however, it does not apply well within the Swedish market where merchandise is sold in less quantity than abroad.

The purpose of this thesis is to investigate how theoretical investment appraisal techniques are applied in an investment driven company, regarding investments in fixed assets. The aim is also to investigate on what grounds the choices of techniques are justified, and what consequences these choices have on the overall investment appraisal. The study is designed as a case study of Divisionen, a production unit of a market leading company in Sweden, which is kept anonymous in this thesis. The empirical data consists of interviews with company employees and internal documents, including decision support for seven approved investment projects. The interviewees were chosen based on their role in the investment decision making process.

Studien undersöker de existerande projekt och projektidéer som finns i regionen. Sedan genomförs utifrån teorier om innovativa zoner en utvärdering av projektens potential att sprida förnyelse..

En Venture Capital satsning innebär att en investerare satsar pengar i ett företag för att efter en tid kunna sälja sina andelar. Venture capital-bolagen specialiserar sig på att gå in med aktivt affärsstöd (riskkapital och kompetens) till företag med utvecklingspotential oftast med ett tidsbegränsat engagemang. Investeraren har redan vid begynnelse av investering en målsättning att lämna och sälja sitt innehav, vilket benämns exit. Med exit menas det sätt på vilket ledning och investerare kan likvidera den värdetillväxt som uppkommit.Uppsatsens syfte är att undersöka och beskriva de drivkrafterna som ligger bakom olika former av exitstrategier. För att uppnå uppsatsens syften gjorde vi fallstudie med hjälp av kvalitativ undersökningsmetod.De teorier som tillämpades i uppsatsen var till att börja med de första viktiga stegen mot exiten nämligen investeringsbeslutet.

Since the beginning of 2007 Stockholm Resilience Centre has produced scientifictransdisciplinary research in the subjects of sustainability and resilience. There is a highambition to communicate the results of the research to key stakeholders. One of the targetgroups is policy makers, because the mission identifies this group as important when reachingfor the main goal (vision) of the research institute. The media of choice is an e-newsletterwith the latest resilience research produced within Stockholm Resilience Centre. It is at thesame time an opportunity to bring forth the organisations objective connected with the vision.The newsletter is studied in the light of marketing communication with the purpose to clarifythe needs of policy makers, examine the limits and possibilities of the media and theorganisational aspects with the intention to give guidelines concerning the development of thenewsletter.

Colour has encountered to be a significant part in marketing, which advantageously can be used in todays competitive market. Therefore, the purpose of this study is to analyze the colours varying associations and present ideas how colours can affect the hotel business. In coherence with the purpose we deveoled the research question, which resulted in following: How can hotels affect their servicescape and identity by the help of colour?The study has a qualitative method that began in an empirical problem that has been tested against theory, which subsequently developed the research question. This implies that our study alternated between induction and deduction.

The world gets smaller and smaller and goods, services, people and information are nowadays more and more able to freely cross borders. Half of the Swedish GNP consists of export and almost 70 % of that amount is goods. Because of today?s increasing globalization the Swedish companies are now faced with both new opportunities and threats. Companies with goods which are manufactured in Sweden gets challenged by increased competition from cheap goods produced in other countries and companies can no longer afford to entirely focus on the domestic market.

The last years trends of increasing globalisation and the decreasing importance of the nationstate has led to rising flows of travellers and information throughout the globe. This has affected the competition between destinations; they are now competing in a global market. The importance of placemarketing and representing a place identity, is today essential to attract customers from around the world. The purpose of this essay was to examine how Iceland as a place is represented through the photographs in horse tourism. The research questions asked were: How is the Icelandic landscape represented in photographs? How is people and horses represented in the landscape? And how can the horse be analysed as a part of the Icelandic landscape? The method used for research was image-analysis, a qualitative approach where horse tourism-websites and photographs on these websites were strategically selected.

A more complex and turbulent world market puts pressure on flexibility and the ability to adjust its business to the market changes. The rapid and unpredictable change is hade to analyze and forecast which demands more short-term forecasting. The issue for this dissertation is based upon the demand of more flexible ways of doing business in the bank sector in Sweden, which is a turbulent and unpredictable market. Handelsbanken is a company that uses the so called Beyond budgeting concept and the dissertation is about this company?s ability to solve the economic governance without the traditional budgeting process.

Information technology is increasingly used in healthcare. New methods, such as apps and computer programs and Internet-based treatments are introduced to treat various medical diagnoses. Increased demand for help in mental illness means that it is necessary to develop alternative assessment and treatments to traditional treatments that may be offered by primary care and specialist psychiatry. Government and Local Authorities and Regions (SKL) have agreed to support, and treatment on the web is part of that development. The work is all about, and how Child and Adolescent Psychiatry ( Bup ) , use psychological e- services, and apps for the treatment of adolescents and the types of psychological e-treatments for adolescents are available in Sweden today.  Methods used are interviews and literature studies, where I examined the use of computerized psychological treatments in Västernorrland and Stockholm County Council.

University of ÖrebroDepartment of social SciencesSociology, Contnuation Course, 61-90hp.Essay 15hp. Spring 2008Title: Who is resbonsible? A soceityscientific discussion about burnout.Author: Emilie FuchsAbstractThe purpose with this essay is to do a critical comparation between two different perspectives, burnout as an individual problem and burnout as a social problem. The first perspective states that the individual itself is responsible for her sickness while the second perspective states that the society and foremost the labour market should work in order to prevent people from beeing burned out. With that purpose in mind I want to enlighten and hopefully bring up the topic for discussion.The essay is based upon the following questions:? How can you sociologically understand the labour market of today?? How can you understand burnout in an individual context?? How can you understand burnout in a social context?By studying and reading four books, I have presented the two different perspectives of burnout.

Mobile telecom and the Internet are converging, which opens new possibilities for market actors to create business through the mobile handset. At the same time market experts are predicting that mobile operator?s existing dominance in the telecom market will in the future decline as new technology such as VoIP and services will erode the operator?s traditional revenue model. This implies that mobile operators will need to rethink their dominant business logic to create new value for their customers. Mobile operators are aiming to expand their existing revenue model through advertising in the mobile handset and are searching to create new business models that evolve advertising sales.

Through extensive research it has shown that today?s sail boat owners are very frustrated concerning the limited choice of engine alternatives offered by today?s market. Besides rising fuel-costs, environmental awareness is very important in today?s society. Hence it is vital to find alternative environmental-friendly motors and replace combustion-engines. Zilent Ocean is an extensive project within Development engineering program at Halmstad University.