This thesis is basically a design project aimed to find a safe and reliable automatic safety device, which is designed to be suitable for highly automated industrial situations. This device fits with ABB / Jokab Safety?s fence systems. These are built up around machines to create safety distances. The automatic protection device assist the operator in situations when loading or going in and out of the danger zone.

AbstractThe purpose of this study is to investigate how seven homosexual men in the age between 18 and 26 years experience openness with their sexuality in Stockholm. We wish to investigate how these men experience and handle their everyday life in a community characterized by a heteronormative foundation. We will focus on how they handle their openness in an urban environment and if they experience any limitations dependent on the situation or surroundings they live in, and also how they handle these situations. The study is hermeneutically inspired where seven life story interviews are analyzed within the theoretical frameworks provided by Connell, Goffman, Foucault and Queer theory.The results show that the respondents? openness varies depending on a variety of factors where surroundings, situations and previous experiences are influential.

Stronger demand has been put on forestry to show environmental considerations during harvesting. This is especially for crossings of brooks with sensitive elements and great care should be observed when they are to be crossed during harvesting by logging machines. For that reason Hultdins has constructed a portable bridge that can be used for those occasions. The bridge has been developed in accordance with wishes from SCA forest, since they have a great deal of brooks in their forests and in private forests from where they buy part of their wood supply. The aim for this report is to investigate if this portable bridge can be of interest for the forestry market. The research has been made at SCA skog in Medelpad and Norrskog in Medelpad.

This thesis examines the subject of reference interviews and the ways librarians form an opinion of users information needs. Using literature and interviews with three librarians I look at the questions below: - Why and when are reference interviews needed? - What significance do they have? - What ideas exist about the performance of reference interviews? - Are there any differences in librarians views of the questions above compared to views in the literature? Results from literature studies and interviews show that reference interviews can be important when librarians try to find out more about users information needs. However its neither necessary nor possible to analyse all reference questions. Librarians therefore need to determine if a reference interview is needed or not.

Advertisements have become a regular part of our everyday lives. We walk past them on the street; we admire them on the subway and even invite them into our living room in between prime time showings. The reality is that in today's modern times there is no escaping the daily bombardment of advertisement. To distinguish themselves from the continuous noise of the industry, advertisers battle to find unique ways to capture the attention of consumers. But is it possible that some advertisers take their techniques to an extreme in the struggle to be remembered This thesis aims at investigating whether it is possible to offend a consumer through an advertisement due to its extreme simplicity.

The Dark Side of the Word-of-Mouse Effect- An experimental study of how negative information in today?s social media can influence consumer perception As a result of the electronic revolution of information dissemination, social media as a phenomenon has come to play an important part, both in society at large but also when it comes to business and marketing. Nowadays, knowledge and opinions about brands and products are spread by reputation through a wide range of social media platforms, a phenomenon which in the literature is referred to as word-of-mouse or electronic word-of-mouth (eWOM).The purpose of this paper is to investigate how people?s opinions towards a company and its product are affected by negative information in terms of eWOM. Or more precisely, whether or not there is a difference in this effect depending on information content, concerning company values on the one hand and product attributes on the other.This was done in an experimental setting where two groups of respondents were subjected to fictitious information of different types using established social media platforms.

Title: Food companies' work with CSR and its impact on consumer purchases of organic productsLevel: Final assignment for Bachelor Degree in Business AdministrationAuthor: Maria Nilsson and Mikaela JaredalSupervisor: Agneta SundströmDate: June 2015Aim: The study aims to understand and describe how food chains affect consumer choice to buy organic food and how it affects their buying behaviour.Method: Firstly a qualitative study was conducted. It consisted of six semi-structured interviews with store managers and employees on Willys and Coop in Sala and in Nyköping. Secondly a quantitative study was performed in the form of a questionnaire with 80 consumers in Willys and Coop stores located in Sala and Nyköping.Result & Conclusions: We have seen that price is important when consumers decide whether to buy organic food or not. This has been noticed by the food chains who work actively with being able to offer organic food at lower prices. Other factors that affect the consumers choice to buy organic products are offers, displaying and advertising.

With inspiration from Bitzers situational analysis a phenomenografic method has been used, influenced by Brown & Levinsons´s theory of politeness, to find perceptions concerning constraints (in Bitzer´s sense in his model of the rhetorical situation) in Internet-based communication. Based on three qualitative interviews, this essay has found that the perceptions are closely linked to views of what constitutes formal and informal contexts, varying due to the gender or age of the informant. Netspeak is not considered appropriate, with some exceptions, in any formal situation. However, the perceptions regarding decorum in informal situations differ in nature, based mainly on what kinds of associations and connotations are produced by elements found in netspeak. Since perceptions regarding informal situations vary, there is a large risk of misunderstanding, which this essay aims to survey..

The aim of this master thesis is to study how academic librarians can overcome the gap between themselves and the user. The gap, as we see it, is generated by the user's deeper knowledge surrounding her subject in comparison to the librarian. This knowledge gives the user possibilities to handle certain discourses attached to the subject and a knowledge how sub-subjects relate to each other within the main subject. At the same time the user is in need of help to find information within her subject, this need needs to be explained to the librarian as a search expert. The scope of this master thesis is to find how the librarian, tactically, can reach the users need despite lack of subject knowledge.

This thesis is basically a design project aimed to find a safe and reliable automatic safety device, which is designed to be suitable for highly automated industrial situations. This device fits with ABB / Jokab Safety?s fence systems. These are built up around machines to create safety distances. The automatic protection device assist the operator in situations when loading or going in and out of the danger zone.

In my essay the dilemmas originate from what I have experienced. I have observed myself and some of my colleagues, how we meet children who are lacking the qualifications which school and most pedagogues expect them to have. Focus, in my written experiences, is on children who live in poverty, but how we meet and act toward them is often quite the same independent of what qualifications they are lacking. With the support from literature and theories I reflect and analyse the dilemmas. Through essaywriting I investigate my practical knowledge and I examine how we as pedagogues handle the complex situations encounter when in school and how it is possible to understand why we act the way we do.I think that the knowledge which essaywriting gives me will strengthen me as a person and in my work as a teacher for after-school-center.

Studies show that visual elements in store have a great impact on consumers. Of all the impressions that the brain receives the visual impressions count for 83 %. One of the visual elements that retailers can use in-store to influence consumers is signs. Today, there are a lot of studies on regular signs but this is very limited when it comes to motion displays. Motion displays are signs printed on electronic paper with animated messages.

Abstract The purpose of this study is to examine how teachers in primary school reason about and problematize the phenomenon of concentration difficulties. I want to know what the teachers think characterizes concentration difficulties, the situations in which difficulties creates the most problems, and whether the teachers think that these difficulties solely depend on external factors. To examine this, I chose to do interviews with three teachers in years four to six. I have completed parts of my work with my colleague Elin Preisz. We have used the same purpose and issues in our studies, although Elin has interviewed teachers in preschool. With this we want to be able to compare the reasoning between teachers at different stages in school. The results of my study shows that the interviewees think that it is hard to describe what characterizes the problems in concentration difficulties because the problems is very individual.

The authors were curious and asked themselves if teachers are aware of the base of their teaching in various teaching situations. Are teachers at all capable of expressing that in words? One of the reasons that the authors chose the particular issue was because they think teachers have the task to satisfy the needs of all students and therefore they found it interesting to study how various teachers act. The purpose of the study is to observe teachers didactical awareness, and how it can be added to their intentions and actions, as in how they speak about their teaching and how they act in various teaching situations. Methods used in the study were observations and qualitative interviews.

The aim of this study was to investigate how counselors who work at youth clinics relate to the question of the integrity of adolescents who are under 18 years old in relation to the parents rights to information. The study was based on semi-structured interviews with eight counselors from youth clinics in the StockholmCounty. We have analyzed our empirical material by categorizing the statements from the counselors and by using two different theories. The first one is a consequential ethics theory and the second one is a cognitive theory. These two theories have helped us to understand the thoughts and actions of the counselors.