What gives a place meaning for it?s users? The intention of this paper is to investigate how landscape architecture is able to form places that evoke involvement from it?s users. Ideas within architectural theory such as territoriality space and place is being explained and used when analyzing several different case studies. The places for my case studies are all distinct in their expression and can all most be treated as objects on their own. In my case studies I came to the conclusion that a designer can work in many different ways to create a site that appeals to it's users, but that it is the sites that allow users to interact that become meaningful places..

Vikaholm är en fantastiskt trevlig plats med många fina natur-, kultur-, och rekreationsvärden. Platsen gränsar till stadsdelen Teleborg i södra Växjö. Examensarbetet beskriver hur det är möjligt att inrätta bostadsbebyggelse i ett sådant område utan att förstöra dess stora värden. Arbetets intention är istället att bostäderna skall integreras i platsens stora värden och därmed göra platsen mer tillgänglig för flera av stadens invånare..

My intention with this essay has been to examine how men?s tears are portrayed in three chosen films and what their crying does to their masculinity. In my analysis I have used the concept of hegemonic masculinity. I have worked from the assumption that in our culture men?s crying is problematic in some sense.

I have been inspired by the Do It Yourself movement. DIY builds on the creativity of the individual, one?s capacity for initiative and one?s desire to realise one?s ideas. I have been inspired by sheets of pattern paper used in the manufacture of clothing, and my line of furniture is based on two-dimensional patterns of furniture. The sections of the pieces of furniture are printed on and relate to a standard sheet of plywood.

Detta examensarbete är ett nedslag mitt i arbetet med ett konstprojekt som i enkla drag innebär att jagfilmar en lärares interaktion med sina elever och därefter i ett videoverk, med hjälp av en skådespelarerekonstruerar lärarens sociala interaktion fast utan elever som motspelare. Jag vill anta de utmaningarsom denna idé om gestaltningsmetod innebär ställt i relation till min intention om att i videoverketuttrycka kontrasten: en ensam lärare som är upprymd av känslan av gemenskap och social interaktionmed sina elever (som inte finns där).Utifrån ett utbildningsvetenskapligt perspektiv skulle man kunna jämföra min idé omgestaltningsmetod med en livsvärldsfenomenologisk metodologi eftersom jag i min rekonstruktion avlärarens lektionsarbete tar bort en förutsättning i lektionsarbetet - eleverna. Jag har därför valt att itexten relatera arbetsprocessen med mitt videoprojekt utifrån ett livsvärldsfenomenologiskt perspektivpå klassrumsobservation. Jag diskuterar i texten hur vi under arbetet med rekonstruktionen av lärarensinteraktion observerade olika förgivettaganden (som lärarens rörelsemönster, blickar ellerförhållningssätt till datorer i klassrummet). Dessa förgivettaganden handlar bl.a.

Although English is commonly used in Swedish advertising, little is known about its effects. The purpose of this paper was to investigate how a Swedish or English language choice in product advertisements affects the effectiveness of the ad. Further, a local/global dimension of the advertisement was created to investigate how the results differ for local and global brands. Subsequently, an experiment was conducted where the effect of language choice on several well-established measures of ad effectiveness such as awareness, comprehension of the ad message, credibility, attitude and Buying intentions was analyzed. In line with previous research, English in product advertisements is not completely comprehended since English is not the local language in Sweden.

The market for fashion and interior consists of a large amount of retail chains, which together creates high competition. To be able to compete and to be the most obvious choice for the customers, retailers must review their activities that exist in the company and improve them. This concerns store chains since it is so important that the stores communicate the retailers strategy and it is very critical because of the impact that the stores have on the communication with customers. It is after all in the stores that the buying decision is made. With this information, it is important to strive for uniformity through the chain and especially the stores.

The aim of this work is to give an example of how archaeoacoustics can broaden our understanding of archaeological remains and to further contribute to the almost non-existing research of ringing stones. With a theoretical discussion about sound from three different perspectives and by means of using different kinds of analysis, this essay will show that there are unknown relations between the three known ölandic ringing stones and the cultural landscape of Öland. Possible patterns in the placement of the stones and the possibility of the sound in this soundscape will be investigated. The essay will also suggest a resonant stone typology and discuss the necessity of one. Finally, the intention is also to shed new light upon the discussion on what the uses of the ringing stones might have been..

The purpose of this study is to examine what readers of fiction literature are influenced by when they choose books. What libraries and bookstores do to influence readers in their choice of literature and how readers perceive the librarys and the bookstores influence on them in their choice of fiction literature. We have also studied which factors outside the library and the bookstore that readers are influenced by when borrowing or buying a certain book and to what extent readers are influenced by the books appearance. To answer our questions we chose a public library and a bookstore, where we interviewed six persons in each place. We have interviewed a librarian and a bookstore manager for information about how these two cultural institutions work with marketing of their fiction literature.

Real estate managers work in a hard branch with big competition and skeptical customers. For most people, buying a property is the biggest private purchase of their lives. This puts a big pressure on the real estate agent to make the process run smooth. But how does the customer know which real estate manager to choose? We have researched what effect the real estate managers clothing has on the customers? first impression and how clothing affects customers? choice of real estate agents.To answer our questions we´ve done 13 projective interviews with ten customers and three real estate agents, where we showed four pictures with the same person dressed in different styles.

An organisation in Skåne, Miljösamverkan Skåne, presented a project in 2011 concerning food labeling. All municipalities in Skåne, audited certain products in several stores, in order to determine if they were labeled correctly according to law. Stores who produced their own food where also audited. As Swedes generally have an interest in buying and cooking food from different countries, the demand is increasing, which makes stores provide the customers with a large range of different products to accommodate the demand. This essay will discuss the results of the project and how incorrect food labeling can affect human health.

På den nuvarande klädmarknaden råder en hård konkurrens eftersom utbudet av varor och tjänster har ökat. Konsumentens förändrade beteende har lett till att företag måste sticka ut med hjälp av sitt erbjudande. Ett sätt att utmärka sig på marknaden är att arbeta med relationer och få kunden att vilja återvända på grund av butikens service. En kund som känner sig trygg i shoppingsituationen kan bli en viktig stamkund. Den traditionella mannen finner inget nöje i att shoppa och vill därför att processen ska gå så snabbt som möjligt.

The aim of this thesis is to study the views of public librarians on the subject of controversial video games and how they work with them at the library. The purpose of the study is to answer these questions: What content is controversial in video games according to the librarians? How do the librarians handle the controversial games at the library? Does it exist a conflict between the users and the librarians about the controversial video games? Is it possible to see any underlying reasons or tendencies in the librarians answers? Five qualitative interviews were performed to answer these questions and the collected data was analyzed using the terms, value rationality and instrumental rationality which were collected from a theory by Geir Vestheim. The results showed that the librarians see violence, sexism and racism as controversial content in video games. They handle the games at the library by limiting the access for children with age limits and by not buying the most controversial games in some cases.

The retailing landscape has become even more competitive with an increasing number of store formats. One result of this can be seen within different retail-chains as they launch different formats that operate under the same name. Thus, consumers now have many alternatives and substitutes when it comes to choosing which format to shop from. This phenomenon has led consumes to shop across stores for the same brand. The objective of this study is to explain how consumers respond to various offers in different store formats and to determine whether the results differ if we compare a familiar brand with an unfamiliar brand.

Comparing your own work with art has been an obvious standpoint for landscape architects, especially during the midst of the 20th century. With this as background this essay intends to find out if there are any change to this condition visible today. This essay discusses the two notions of ?landscape architecture? and ?art? with the intention of describing what they mean. A connection to todays active landscape architects is given through an examinating part of the essay.