ABSTRACT Title:                                                Retargeting- When display advertising builds                 loyalty Authors:                                           Mikaela Johansson och Anna Svensson Kjällberg Advisor:                                           Thomas Helgesson Level:                                               Bachelor´s in thesis in Marketing, (15 Swedish       credits) Spring 2014. Keywords:                                        Retargeting, branding Question:                                                    In branding, how should small e-enterprises            work with retargeting? Purpose:                                           The purpose with this essay was to identify how    retargeting should be used in small e-enterprises                             when branding. This was done by comparing two e-enterprises practical use of retargeting, with two                           brand consultants and two retargeting consultants theoretical knowledge within each expertise.   Method:                                            A qualitative method with a deductive approach    has been used to answer the problem statement.  Theoretical framework:                              Earlier theories about retargeting, brand building    and recommended practices, related to marketing                       on the internet, were presented in the frame of       reference. Empirical framework:                                 Primary data were presented by two respondents   representing each area: Companies, Retargeting                        consultants and Brand consultants.Conclusion:                                                   The          marketing tool allows companies and      their               brands to get the chance to appear in                        wide area                      networks on the internet.    The tool is primary used                                                                for a sales                      purpose but the tool also has potential in brand-                                                                       building purposes.

Biodiversity consists of all life on Earth and in all forms. Biodiversity is often discussed at three levels: ecosystem, species and genetic variation within species. Biodiversity also provides many of the ecosystem services performed by nature and that we depend on, including cultural services such as aesthetic values, education and recreation. In Sweden the environmental objectives are central; there are 16 environmental quality objectives, and "A rich plant and animal life" is one of them. Conservation and sustainable use of biological diversity is a prerequisite for achieving also most other environmental objectives. Another environmental quality objective that is tied to a rich biodiversity in cities and biodiversity is "Good built environment" where cities, towns and other built environment should provide a good living habitat and contribute to a good environment.

En omprogrammering av Kvarteret Domherren från dagens slutna byggnad med sin arkitekturskoleverksamhet, till ett levande kvarter med studentbostäder, arbetsplatser och offentlig verksamhet, vilken bedrivs av de studenter som bebor platsen. Den offentliga verksamheten domineras av en stor publik parkyta, vilken bryggar an mot den befintliga byggnaden. Under denna finns stora utställningshallar, café/bar och butik. Utställningarna kommer främst uppifrån de studenter och forskare som verkar uppe på KTH campus, och blir en publik brygga mellan campusområdet och allmänheten vilken bidrar till inblick, inspiration och förståelse av de spännande arbeten och projekt som bedrivs där. Denna plats blir på så sätt ett tillskott tyill staden både lokalt och i ett större sammanhang..

Akademiska Hus owns and manages the university facilities in most university towns in Sweden. Bilbergska house in Örebro was built in 2008 by Akademiska Hus, and designed by White Architects. Today's buildings must meet accessibility requirements determined by Swedish Board of Housing, and it is the developer who must ensure that they are fulfilled. Swedish Board of Housing requirements are often vaguely written and interpretation space is large.This report aims to investigate how much of the requirements which are set towards the University and landlord Akademiska Hus are being achieved. This is done by studying the requirements that are set.

This thesis treats Building Information Modeling, BIM, in the production stage. Brieflydescribed BIM is virtual model of a building object where all information about theobject is gathered. All the involved operators in the construction project have access tothe model and can gather or share information about the project. There are several waysto apply BIM in the production stage. This thesis primarily deals with visualization of theobject, preparation and planning, the ability to take amounts from the model andcoordination and clash control.The basic issue was highlighted by Byggdialog AB.

Distributed system development is a common occurrence in today?s technological and global world. Because the consequences of its geographically distributed nature it creates barriers between people that affects their communication and collaboration efforts in the distributed context. Despite a lot of technological breakthroughs over the last decades and the occurrence of video-conference applications and other tools for communication and collaboration, cultural and geographical issues have so far not yet been completely resolved. In this study I have made a literature study over distributed system development to form a set of central factors that affects the distributed development process.

The aim of this study is to investigate how Lunds Vokalensemble achieves its goals and in which way the goals influence the choir's work. The study also explores the choir's artistic process. Qualitative interviews and observations were used as a method. Four singers and the director participated to the interviews. The results show that the choir's artistic goals have quite an influence on many aspects of the choir's work, both in a musical and a social way.

This bachelor?s thesis examines the tradition of half-timbered buildings in V?stra G?taland County as there is a current lack of research on this building category in this region. The lack of knowledge may lead to the loss of potential cultural heritage values if these buildings do not receive attention. Therefore, the study aims to provide a more comprehensive understanding of its role within the region. The goal is to expand and nuance the existing research on the Swedish building tradition, particularly in V?stra G?taland County and the general Swedish half-timbered tradition.

When constructing an industrial- or hall building, the most common framework materials thatis used are wood, steel or concrete. Due to an assignment from Byggnadstekniska Byrån ABhas a document been created that makes it possible to investigate how the final costs is af-fected by gapes in between elements and which used foundation. And this with steel as thematerial. The purpose with this essay is to investigate which is the most well fitted materialwhen constructing an industrial- or hall building wood, steel or concrete. Information aboutthe different materials has been collected by litterateurs and by different internet pages.

This essay will cover the Swedish electoral system with a focus on the proportional representation andthe process involved from the conversion of votes to seats in the parliament. This process consists ofseveral methods which are created by political decisions as well as mathematical formulas and is notalways perfect in terms of equalization. An increment of six adjustment seats would have made thegeneral election of 2010 more proportioned. Despite this, the Swedish electoral system is wellconstructed and the essay will highlight areas which could be subject for improvement as well asexplaining fundamental concepts of the process..

The purpose of this report is to examine various roof structures that can operate in a warehouse with large spans. The building that is examined in the report is currently under construction, and the roof construction has already been selected. The selected roof system will therefore be compared with some other structures and materials that have been possible. The report will evaluate three different frame materials, two insulating barriers and two overlaying materials. Another important part in major construction projects is the roof safety.

For many years, the construction industry in Sweden has not developed much of an integral approach for design across disciplines. The sector?s impact on society, economics and environment is huge. To make the interactions within the construction industry more efficient, a relatively new concept called BIM (Building Information Modeling) has been introduced. The idea with BIM is that the different actors of the construction industry will work through intelligent CAD software, with common file formats and more cooperation between different actors during the various steps of the building and construction process.The technical consultancy company WSP Sweden is working actively to implement BIM within the frame of its activities.

AbstractThe purpose of this study is to examine the process of resocialization for individuals who previously lived as criminals from an individual perspective. The research questions for the essay are: How do individuals in the study describe their process of resocialization? In which way does a support organization affect the process of resocialization for the individual? In which ways do the reactions from society affect the process of resocialization for the individual?To answer these research questions a qualitative method was chosen where six narrative interviews was conducted with men who previously lived as criminals but have been resocialized into society. These men are roughly between the ages of 30-60 years and are all members of a support organization for ex criminals.The results show that the process is divided in four stages and that the support organization has facilitated the process of resocialization of the respondents. Reactions from society both facilitates change using the help of different agencies can contribute, while negative reactions from other individuals makes change difficult.

A prefabricated timber frame house previously built by Villafabriken AB has been modeled in Autodesk Revit Architectural, a 3D-program based on BIM-technology. This has been done tosee if it?s possible to produce the publications that Villafabriken demands from the designengineer?s work, and examine which possible extra values that may arise compared to traditional 2D-CAD drawing.BIM is short for Building Information Modeling. Everything is stored in a single database and a change in the project file is automatically updated across the project. BIM provides more than just drawings since information from the model can be retrieved in various ways such as lists and quantity schedules.It was possible to produce the publications that Villafabriken demanded using Revit, but BIM doesn?t only mean a new way of drawing, it also require a change in the company?s process were the information from the model is being used..

This essay deals with ruins from the perspective of their cultural values ??and the impact of add-ons, protective add-ons and caring actions affect these values. The issues in the essay are; What are the cultural values of a ruin?  How have ruins been used?  How are ruins treated today?Initially the definition of the concept ?ruin? is discussed, what is a ruin? A building has an architectural biography: the creation, destruction, change and the decay. The concept of ruin is considered to be a state of this decay, rather than a dead building.