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2230 Uppsatser om Branding Strategies - Sida 35 av 149

Konflikthantering i skolans värld : En kvalitativ undersökning om konflikter och strategier

My thesis is based on a qualitative study in which I have selected six professional teachers in a school in Greater Stockholm, and their views on the phenomenon of conflict management. My questions were the following.How teachers perceive the phenomenon of conflict in the world of school?What strategies do teachers use to resolve conflicts with students?In order to analyze my informants, I have chosen different books that deal with conflict man-agement, policy documents and books on the teaching profession meaning. Through my investigation I found that some teachers used tools and strategies through expe-rience and reflections, and resolve conflicts together or individually. My informants described that there are some teachers how choose to hide and pretend not to see the problem.

Elever med Dyslexi : Hur elever med dyslexi har upplevt sin skolgång och datorprogrammet ViTal

The European Water Framework Directive (WFD; 2000/60/EC) was incorporated into the Swedish legislation in 2004 through the ordinance Förordningen om förvaltningenav kvaliteten på vattenmiljön (SFS 2004:660). The objective is that all water bodies shall reach a good status by the year 2015. In Sweden the comprehensive plans of the municipalities can play a large role in reaching these goals. A comprehensive plan deals with the long term water and land use of the municipality, which can facilitate an early consideration of water management in the planning process of the municipality. In Sweden five river basin districts have been established in accordance with the Water Framework Directive.

Malmöplatser

Detta projekt undersöker platser och deras identiteter. Projektet syftar till att skapa en katalysator för en välbehövlig diskussion om platser, tillhörighet, identitet och demokrati genom att med grafisk design visuellt gestalta tio delområden i Malmös respektive identiteter och personligheter. En förändring kan komma först efter en insikt. Projektet utgår från en litteraturstudie i ämnet place branding. I denna upptäcks en metod för att analysera städers varumärken City Brands Index. Denna metod modifieras och används tillsammans med en enkätundersökning för att värdera varumärkena hos projektets tio delområden.

Fra?n beso?kare till boende : En studie om ma?tning av destinationsimage ur inva?nares perspektiv

It has become increasingly common for cities and municipalities to take greater account of the place marketing, and to see the physical location as a brand. An early step in this process is to make the image measurements of the place, in order to develop better marketing strategies. A method often used in tourism research for this type of measurements is Etchner and Ritchie's theoretical framework. The framework is initially designed to measure visitor's image of a tourist destination.Almost all previous research in this area is based on the visitor's perspective, but Olofsson and Skredsvik have used this framework to measure a location's image among the residents. They feel that the residents of a place can be seen as ambassadors of the place because they know the site well.

Strategi, syften och visioner för intranät : av intranät i samband med uppgradering.

Intranets can streamline workflow processes, improve communication and add value to the employees of an organization. Companies that don?t take advantage of the potential in their intranet is a common phenomenon. In connection with a migration project dealing with a switch of content management system it turned out that SAS Technical Services lacked clear objectives and strategies for the use of their intranet. Thereby they didn?t make the most of the possibilities an intranet brings.The work with this thesis began with collecting the experiences the company could take with them from the migration project.

"Don?t tell what she did" : en adaptionsanalys av Mildred Pierce

This essay investigates the relationship between Mildred and her daughter Veda in James M. Cains novel Mildred Pierce (1941). The purpose of the investigation is to point out how the relationship is portrayed in the film from 1945, and the TV-series from 2011. To facilitate the analysis I apply adaptation theorist Thomas Leicht?s list of ten different adaptation strategies to conclude the possible effects these strategies may have had on the relationship portrait and the themes of the novel.

Stiliga herrar : Stilanalyser av Hjalmar Söderbergs "Doktor Glas" och Bengt Ohlssons "Gregorius"

The aim of this study is to analyse the sexual power relations in contemporary urban novels of Swedish female writers.I have identified a discourse in these novels as a heteronormative matrix which power is ruled by norms and assumptions about normality in both the heterosexual and lesbian stories. For this purpose I have related to Ivar B. Neumanns theory that individuals always find a way to confront the discourse by three different strategies. These strategies are used in my study as tools to organise these novels, because it is possible to see that the protagonists find at least one of these strategy?s to her protest.The first strategy I studied was the docile.

Antimobbningsplaner : Åtgärder och strategier mot mobbning

AbstractThe purpose of this study is to find out how educationalists who are currently working in school-environments feel about antibullyingprograms. Do they think that the programs are working and do they feel that the measures that they use work as planned? The reason why I choose to investigate this topic is that it will always be at topic interesting to study. Bullying will unfortunately always exist in some way. The whole survey is made in a small/medium seized municipality in Sweden with about 12 000 inhabitants.

Hur gymnasieelever ser på sig själva : Skillnader mellan pojkar och flickor

AbstractThe purpose of this essay is to increase the knowledge of which strategies students with reading and writing disabilities or dyslexia use to learn in secondary school. The study aims to examine the following questions:Which coping strategies do students with reading and writing disabilities use in their studies?How can remedial teachers support students with reading and writing disabilities in their learning process?The study consists of two interviews with a total of three hours recorded material made with a secondary school teacher who teaches Swedish and English. The teacher has experiences of reading and writing disabilities herself but also from teaching students with dyslexia. The interviews are constructed into a lifestory describing experiences of reading and writing disabilities in school, during teacher training and as a teacher.

Att bygga upp ett personligt varumärke i ett kommersiellt syfte

Bakgrund: De flesta personer känner väl till namn som Madonna, Britney Spears eller Michael Jordan. Deras offentliga yrkesutövning och det faktum att de ofta syns i media, gör att dessa personer många gånger betraktas som kommersiella produkter. De är personer vars namn marknadsförs intensivt. De har skapat sig ett personligt varumärke. Denna förekomst förenat med varumärkesstrategi, föder tanken om varumärkesuppbyggnad i ett annat sammanhang, där vi istället för produkter pratar om individer.

Battle of the Produce

Thesis Purpose: The purpose of our thesis is to explore different plausible scenarios concerning the future of the Swedish produce industry with regards to branding. Methodology: In order for us to answer the research question and fulfill its purpose, we have utilized a qualitative approach combined with of both an inductive and deductive theoretical approach. Our study is both explorative and speculative. Theoretical Perspective: The theoretical framework of our research is based upon Porters Five Forces and Competitive Advantage combined with Kapferers Brand Identity Prism and his ideas on Brand Innovation. Additionally, we have utilized the Game Theory.

Att berätta en relation. En etisk läsning av Emilia Fogelklous "Arnold"

The subject of this dissertation is the autobiographical novel Arnold by the Swedish writer Emilia Fogelklou (1878-1972). By combining Gérard Genette?s narratology and Andrew Gibson?s narrative ethics this study seeks to examine through what means the relationship is being told and with what ethical consequences different strategies are used to tell one?s experiences from life. The narrative analysis focuses on how the narrator is engaged in the narrative, how the bond between narrator and characters can be described, what is known to whom and how, and what is beyond the narrative?s limits.

Att se människan : En studie om sångpedagogers och artisters uppfattning av begreppet personligt uttryck.

This work is meant to contribute to the research of adaptation studies by focusing on a special case: the transformation of a fictional diary into a movie. In order to sustain the form of the literary source the adaptation to movie requires certain strategies. Först of all, the diary genre is characterized by a one-dimensional narration. Second, diaries only supply a few written dialogues, hence this "void" has to be compensated and filled by media specific measures. Third, the investigated diary is a story of individualization and emancipation of a single woman.

Hur lärare arbetar med tystlåtna elever i muntliga moment : Ett arbete om hur lärare främjar och bedömer den kommunikativa förmågan i klassrummet

The purpose of this study is to examine how primary school teachers work with the oral communicative ability of students who are quiet or unwilling to communicate freely in the classroom. This study aims to answer the question: which methods and strategies are most beneficial for the quiet students and how do teachers discover and assess these students?A qualitative method using semi-structured interviews will be used as the primary means of answering this question. The purpose of these interviews is to document the teachers? experiences working with quiet students.It appears that the teachers interviewed have or have had quiet students in their classes.

Texten och talet : En intervjustudie om talboksanvändande hos studenter med dyslexi

The aim of this thesis is to investigate how students in higher education use talking books. This has been inves-tigated through qualitative interviews with nine students. The intention has been to find out how they use talk-ing books and why they have chosen to do it in the way they have, looking specifically on whether there are strategies shared by most of the interviewees.As a theoretical basis of the thesis I have chosen a study, described by Sigrid Hongset, where dyslectic pu-pils tried using printed text and text on tape, as well as both simultaneously. George Kingsley Zipfs ?Principle of least effort? will act as a supplemental theory.The interviews show that the students use talking books in different ways.

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