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2437 Uppsatser om Brand community - Sida 30 av 163

It?s a Guru Thing - Vlog Popularity in the Beauty Community : En kvantitativ samt kvalitativ studie om vad det a?r i sko?nhetsvideor som genererar visningar.

The overall purpose of this essay is to come to a deeper understanding about videos in the Youtube beauty community by using a mixture of qualitative and quantitative methods. By answering the main questions of the essay which are; What quantitatively measurable components are there in the videos that can be seen as contributing factors leading to the fact that some generate more views that others?; Is there a set mold for success containing certain aspects that a video must have to stand out?; What correlations can be found between the two categories of analysis and how do these potential correlations affect the popularity of the video? and What effects do specific components on the level of popularity of the video?, we?ve been able to distinguish differences as well as similarities on both qualitative and quantitative levels. We have also seen that using the two methods together have enabled us to reach more profound results. The main result that we have found on a quantitative level is that there are obvious correlations between a high level of popularity and a good visual quality.

Mer än bara fotboll : en studie om supporterskap, kommersialism och demokrati

Uppsatsen är en studie baserad på litteraturstudier samt kvalitativa intervjuer med svenskafotbollssupportrar. Studien skildrar hur nyliberalismen har påverkat fotbollens värld och desssupportrar. Hur det kommersiella racet efter framgång kan hamna i konflikt med supportrarnassträvan och upplevelser av community/gemenskap. Men också hur dessa två motpoler på enrimlig nivå kan få varandra att växa. Uppsatsen skildrar också vad som sker när den nyliberalautvecklingen gått för långt och supportrarna känner sig undanträngda.

Strö- och vattentilldelning hos ett urval av Halmstad kommuns svinbesättningar

This thesis is conducted together with the environmental- and health department in Halmstadcommunity. The thesis is about allowance of bedding and water supply for pig farms inHalmstad community. These farms are chosen randomly from all of the pig farms inHalmstad community. It includes inspection of 27 pig farms and writing of a report. Duringthe inspections I study the amount of bedding, what kind of bedding, water supply andinjuries like lameness, shoulder-bone sore, ear-, flank- and pig tail biting.

Den osynliga uniformen : Boendestödjares erfarenheter av regler och gränsöverskridningar inom socialpsykiatrisk verksamhet

This study is inspired by research about alliance as a common factor. The purpose is to explore the positive experiences among community-based social support workers when breaking the rules with their clients. The study questions in which situations they broke the rules and how they handled these situations related to their clients and colleges. Qualitative, individual interviews were made with four community-based social support workers who had such experiences. The results were analysed through an hermeneutic approach using Johan Asplund's theory of social responsiveness.

Utflyttning från Älvkarleby kommun : En kvantitativ studie av orsakerna åren 2010-2013

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

Landskapsmåleriets geografier : Representationer av det jämtländska landskapet

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

Starka varumärken : strategiska konkurrensmedel och utvidgning?

The purpose with this essay was to examine and bring a deeper comprehension about brands as a phenomenon. We also wanted to study if strong brands could develop in to strategic competition means and by that expand their market range. To do this we used a qualitative method. We started by gathering a theoretical basis. This gave us a platform, which helped us learn more about the subject, brands.

Genus och jämställdhet i religionsläroböcker : En analys av bilder och bildtexter

Swedish municipals schools have been given an assignment to convey basic values to pupils. The assignment is to bring up the pupils through transmitting and developing a heritage such as values, traditions, language and knowledge. Together along with the lasting knowledge which constitutes the community frame of reference everybody needs. There by is the purpose of this study through a qualitative method to investigate how the schools assignment to create a community national identity of the pupils is interpreted by the teachers in introduction classes. Even how the teachers in this study response to ?Swedish? culture by presenting and educate the pupils in this.

Artistvarumärkens nya spelplan : Konkurrensklimatet i den moderna musikindustrin

Purpose and aimThe purpose of this thesis has been to create a deeper understanding about the impact that the digitalization of the music business in the early 2000s and also the latter change, that in this paper is referred to as the sociodigital change, has had on artist brands. We will also analyze the positive and negative effects that this development may have had on the already existing brand environment and lastly also review the true importance of the professional industry?s competence. We have chosen the following research question in relation to the purpose; In what way has the basic conditions for artist brands within the music industry changed since the digitalization of the music industry in the early 2000s? MethodFor this study we initially took an inductive approach as we formed hypotheses based on experiences and previous knowledge which we then corroborated with theories.

Varumärken - Varför har företag problem med dem? : En studie i vilka problem varumärkesbyråer identifierar som vanliga hos kundföretag och varför.

Varumärken är viktiga för företags vara eller icke vara. Ett företag vars varumärke är dåligt eller döende kan gå samma öde till mötes som varumärket. Därför är det förvånande att, enligt en undersökning gjord av en varumärkesbyrå publicerad i en branschtidning, marknads- och informationschefer i Stockholm har dålig koll på sitt varumärke. I vår studie undersöks vilka problem som kundföretag oftast har när de söker hjälp av en varumärkesbyrå. Vi försöker sedan att identifiera varför, och möjliga lösningar för att lösa eller förminska dessa problem.

"Fratres in unum" En undersökning av enhetsbegreppet i den tidiga kristna kyrkan med utgångspunkt i Regula Benedicti 42 och Ps. 133:1

AbstractThis essay examines the idea of unity in the early church, based on Psalm 133:1. My interest in this was awakened during a seminar with the scholar Sr. Dr. Michaela Puzicha OSB, who proposed that St. Benedict of Nursia in his Rule, RB 42, alludes to Ps.

?Film ?r ju ett s?tt att kommunicera med m?nniskor.? En studie av Naomi Kawases portr?ttering av att vara kvinna i relation till en gemenskap.

By analysing Still the water (2014), Radiance (2017) and True Mothers (2020) by Naomi Kawase this essay will look at her work to see how she portrays the experience of being a woman in relation to her community. Looking into her way of using the camera by applying the theory of haptic visuality allows the spectator to identify themselves in a bodily relationship with the image. By using the camera to closely frame objects of importance for the characters, Kawase leads the spectator to understand the world of the film and enables a more profound understanding of their experience. For the community to be of importance for the women it must be founded in the feeling of security and a confirmation of their feelings. Once secure, the women can express themselves and by that, feminist politics..

Is the Use of the Rubber as a Preventive Measure to the Spread of HIV/AIDS Morally Justifiable? Ethical Reflections on the Controversy

Since the Human Immunodeficiency Virus (HIV) that causes Acquired Immune Deficiency Syndrome (AIDS) was discovered in the 1980s, the condom has scientifically proven to be the only technological device that can prevent transmission of the virus during sexual intercourse. This technical approach to the HIV has strongly emphasized that prevention is only possible if the condom is properly used. However, as a technological artifact the condom has shown that its use is laden with values. The question of values on condoms has brought in a heated debate on the moral justifications of its use. In Malawi, just as in other African countries, the Faith Community has rejected the Governmentsplea to promote condoms as the preventive measure against the virus.The Faith Community has emphasized on abstinence and mutual faithfulness as the only reliable means to the prevention of HIV/AIDS.

Strategier vid varumärkesutvidgningar : En fallstudie av två produktlanseringar från företaget O.Kavli AB

Förändringar i konsumenters smak, tekniska utvecklingar och tryck från konkurrenter leder till att företag inte kan förlita sig på gamla lyckade produkter. En förutsättning för att företag ska lyckas idag är att de ständigt utvecklar nya produkter för marknaden och många företag väljer att göra det genom varumärkesutvidgning. Innan en varumärkesutvidgning genomförs är det viktigt att fastställa klara och tydliga strategier. Inom livsmedelsbranschen sker cirka fyrtio procent av nya produktlanseringar via varumärkesutvidgning.Syftet med denna uppsats är att undersöka om valet av strategier, vid två av O.Kavli AB:s produktlanseringar, har haft avgörande betydelse för produkternas framgång.Uppsatsen är en kvalitativ studie med en beskrivande karaktär. Designen för insamlingen av primärdata var intervjuer som sedan analyserades med hjälp av de teoretiska resonemangen.Uppsatsens studie indikerar att de strategier kring marknadsmixen som fastställs innan en varumärkesutvidgning i form av produktlanseringar har avgörande betydelse för lanseringens framgång.

Employer branding: positionering av varumärket gentemot nuvarande och framtida anställda - en fallstudie av Öhrlings PriceWaterhouseCoopers -

Vi ämnar kartlägga arbetet kring varumärkesstrategier hos Öhrlings PriceWaterhouseCoopers, avsedda för att attrahera, behålla och utnyttja kompetent personal. Vårt syfte blir således att undersöka företagets ?employer brand?, samt hur det påverkar organisationens interna arbetsprocesser och positionering på kompetensmarknaden. Uppsatsen är av kvalitativ och kartläggande fallstudiekaraktär och vi har använt oss av en induktiv undersöknings ansats. Primärdata utgörs av intervjuer med representanter från fallföretaget samt en expertintervju.

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