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4707 Uppsatser om Brand communication - Sida 62 av 314

Intranät från ett användarperspektiv : riktlinjer att följa vid en implementering

Today, an Intranet is an important way for a company to share information. An Intranet has become a company?s way to communicate within the organisation. This communication is important, especially when the company is going through changes. In order for a project to succeed, the employees must support it.

Klimatkabinett : Komponenter och konstruktion

This report describes the construction of a climate-cabinet for testing of HV-cards (High Voltage) produced at VG Scienta. The main part of the report describes all the different components of the cabinet. The most important parts are a PID regulator from Eurotherm model 2408, a solid state contactor (SSC), a thermocouple, a finned resistor from DBK and different fans. The report even includes the connection between components by cable wiring, isolation, grounding, fuses and shaping of metal goods.As the cabinet also communicates with a computer, the report includes the solution of the data communication using the software iTools from Eurotherm. The communication part includes information about a converter that converts EIA422 to USB.The cabinet was produced at a company, called VG Scienta, in Uppsala during the spring 2010.

Arbetsklimatet i klassrummet : Konflikthantering och ett bra arbetsklimat i klassrummet

Effekter av samhällets säkerhetsarbete (ESS) är ett femårigt projekt som finansieras av myndigheten för samhällsskydd och beredskap. Denna rapport är en delstudie inom ESS och behandlar frågeställningar inom delområdet deponiolyckor med fokus avseende brand.Arbetets mål är att redovisa vilka förutsättningar och förhållanden som är vanliga före, under samt efter bränder på deponier, att identifiera svaga länkar och förbättringspotentialer i det förebyggande brandskyddsarbetet, samt att lämna förslag till förbättringar inom området.För att kunna nå upp till målen har författarna genomfört litteraturstudier och tre fallstudier, i form av platsbesök och intervjuer, av deponianläggningar som har varit drabbade av brand. Vid urvalsprocessen av vilka anläggningar som skulle studeras ställdes två kriterier upp. Dessa var att branden inte var äldre än två år och att omfattningen varit betydande. Efter urvalsprocessen fastslogs att fallstudier skulle ske på Storskogens avfallsanläggning i Oskarshamn, Heljestorp avfallsanläggning i Vänersborg och Häringetorp avfallsanläggning i Växjö.De slutsatser som har dragits är att bränder på deponianläggningar är något som sker relativt ofta i Sverige idag och dessa leder till att en mängd miljö- och hälsoskadliga ämnen bildas.Nivån på det skadeförebyggande och skadebegränsande arbetet med avseende på brand skiljer sig åt mellan de tre studerade anläggningarna.

Less is More - en studie om utformningen av inlägg på sociala medier

Theory has concluded that consumers evaluate advertising not only based on what the advertiser's message aims to communicate, but also how the message is communicated. As the most popular activity on the world's largest social media channels is to upload and share photos, it has become crucial for advertisers to define strategies that maximize the reach of photo posts. Two observed variations of images used in posts are graphical images and digital photographs. The aim of this study is to investigate which of these two strategies that generate most positive impact on the sender and its brand. 230 users of the Chinese Facebook and Twitter counterpart, Sina Weibo, were exposed to manipulated Sina Weibo posts after which they answered a survey.

Faktorer av betydelse vid överrapportering mellan ambulans och akutmottagning

BackgroundHandover occurs as a daily task for health care professionals in all levels of care. Handover between ambulance crew and emergency department staff stands for the first exchange of information about a patient?s condition. Different factors may impact the handover communication and make it vulnerable.AimThe aim is to highlight factors of importance at handover between the ambulance and emergency room.MethodA literature review of thirteen studies with qualitative and quantitative research approach. The purpose of this literature review was to provide an overview of the area.ResultsExperiences for health care professionals is that communication is important for patient handover between ambulance and emergency department.

Dynamiken mellan sändare och mottagare- en studie av Acne Jeans, Filippa K och konsumenten i Stockholm och Göteborg

The consumer today is affected by a considerably larger number of world surrounding factors than she used to be, borders between different cultures and other consumer differences are being erased to a growing extent. The consumer can easily get its inspiration from many different directions which become clear in the common life. We eat sushi for lunch, we?re driving German cars and we?re having dinner with international business partners. The community also exposes the consumer for a more intense noise from offers, impact and marketing.

Integrerad Kommunikation för att stärka ett Nation Brand

The aim of this paper is to explain how the European Union?s common strategy for theCommon Foreign- and Security Policy (CFSP) will change with the implementation of the Treaty of Lisbon. A comparative case study and qualitative method is used. On the basis of Smith?s theory of institutionalization we will analyze two member states: France and Denmark.

Hantera medborgarrelationer via Facebook : Karlstads kommuns kommunikation före, under och efter en kris

In the new media society, social media has become an important part of many organizations' daily lives. Organizations, whether public or private, must be where their audience is and many times, these can be found on social media channels like Facebook. Leading researchers in the fields of crisis communication and relationship management believe that social media is a great tool for managing relationships between an organization and its' public, whether it's before, during or after a crisis.The purpose of this study is to examine how the Karlstad municipality use Facebook to manage civic relations before, during and after a crisis. The municipality's approach will be compared to the citizens' experiences of the municipality's communication in different stages of a crisis.The theoretical framework used in this essay is the research on crisis communication and relationship management. How these two frameworks can be integrated with social media like Facebook, is an important part of understanding how the Karlstad municipality make use of Facebook to manage civic relations and communicate before, during and after a crisis.The empirical study consists of a qualitative interview, two qualitative content analysis and an online survey.

Lag om kassaregister : Motverkan av manipulation och snedvriden konkurrens

 This bachelor?s thesis purpose is to examine how library staff experiences the meeting with non-Swedish speaking users of public libraries, and how they solve different situations. Today there is not much research on this subject but we find these questions important to study because we think it is good to be aware of the situations that can arise and discuss how to solve any problems. To have a basis for this qualitative study we conducted group interviews with library staff, where they are asked about their experiences with non-Swedish speaking users. In the analysis the results of the interviews are compared to previous research and related to communication theory, which is the theoretical framework for this study.

Body Coupled Communication: Ändring av prototypkort

Kommunikation genom att använda människokroppen som  överföringsmedium, med kapacitiv koppling mellan hud och sensor, har varit ett pågående forskningsområde för PAN (Personal Area Network) sedan Thomas Guthrie Zimmerman introducerade tekniken 1995. Anledningen till detta är att undersöka fördelar och användningsområden för en kommunikationsmetod som ej sänder ut RF-signaler och därmed minska risken för obehörig avlyssning.Denna rapport beskriver ett examensarbete som undersöker möjligheten till eliminering av USB- till UART-konverterare på Microchip BodyCom genom mjukvaru-USB-stack och kombinera denna med Body Coupled Communication funktionalitet i en gemensam mikrokontroller. Vidare studeras om programkoden i Body Coupled Communication sändare kan modifieras för att utöka funktionaliteten.Det var givet i förutsättningarna att mikrokontroller från Microchip skulle användas, vidare var lågt pris respektive låg strömförbrukning viktigt, särskilt för sändaren. Metoden för att uppnå detta har varit användning av Microchip BodyCom development kit tillsammans med Microchip USB low pin count development kit och Microchip USB firmwareframework.Resultatet blev att USB- till UART-omvandlare kunde integreras med Microchip BodyCom genom att använda mjukvaru-USB-stack och en modifierad programkod för BodyCom i en gemensam mikrokontroller.Endast fantasin sätter gränsen för vad Body Coupled Communication kan användas till. Det skulle t.ex.

Mot en delad framtid? : Mendeley som exempel på vetenskaplig kommunikation online

The last few years have been characterised by increasing online communication and the emergence of social media, made possible by Web 2.0. In society as well as in research, social media is used for knowledge produc- tion and networking. One example of this is Mendeley, a social reference management tool. With answers from users all over the world, this study investigates the use of Mendeley, if the respondents use other social media and if all of this affects scientific communication. The aim is also to study what the respondents think about the future of scientific communication and if this can be related to current tendencies.The theoretic framework for this study is based on Leah Lievrouws research on the Cycle of Scientific Communication and the relationship between the ?Little Science 2.0?-scenario and the ?Big Science Retrench- ment?-scenario.A qualitative web based survey was conducted (41 answers) and complemented with an interview with a professor in environmental sciences.

Aktörsanalys av svensk skogspolitik

Title: Nätdejting för olika åldrar (Netdating for different ages)Author: Henri NekmouchePurpose: The purpose of this study is to investigate what influence the medium Internethas had on building up relationships between people who have dated online, and tocompare two different age groups.Method/Material: In this study the author has conducted personal interviews with sixpeople who all have experienced Internet dating, and had their first contact with agirlfriend/boyfriend online. The questions asked were designed to help answering thepurpose of the study.Main results: This study shows that in general there is a positive view of Internet datingamong both groups. They appreciate the opportunities it provides, as they get to knowthe other persons personality first. Even so, it should be noted that they still tend to be abit ashamed to talk about Internet dating, and some don?t want to be associated with it.The communication pattern tend to be pretty much the same among both groups.

Food traceability system for Swedish origin food items : an assessment of the application ?våga fråga - få en bonde på köpet? from a farmer perspective

In June 2013 a debate concerning the consumers? right to a label of origin on food packages was held in the Swedish parliament (www, Riksdagen, 2014). The debate was sparked by some food scandals where labelling was falsely used, claiming something that was not true ? the horse-meat scandal, frozen strawberries infected by Hepatitis A, pork sold as beef, etc. These cases were not only wrong in terms of food safety, but also fraudulent and threating consumers? right to fair origin labelling.

Mobiltelefonen som social artefakt inom familjen : en studie med föräldrarna i fokus

Studies of modern communication media such as Cell Phones and so called Instant Messengers are popular today. This study focused on these modern techniques, focused on parents as a target group and on what is important for them in everyday communication.By exploratory using three focus groups it became clear that the children, and the link to them was the absolute most important thing for the parents. It became clear that this link to a great extent today exists through the mobile phone.In a following study a Mobile Instant Messenger called My Friends was introduced. It was used by two families during two weeks to see how it would change the communication within the family. The focus was to see how problems with availability were handled, it turned out that:My friends had a more obvious way of indicating availability than the Cell Phone had.

Umgås på Internet eller på ett café? : ? en studie om Internetanvändningens sociala konsekvenser.

AbstractTitle: See each other on the Internet or on a café? A survey about social consequences of Internet usage. (Umgås på Internet eller på ett café? ? en studie om Internetanvändningens sociala konsekvenser.)Number of pages: 34 (including enclosures).Author: Carolin Johansson.Tutor: Else Nygren.Course: Media and Communication Studies C.Period: Fall 2007.University: Division of Media and Communication, Department of Information Science, Uppsala University.Purpose/Aim: The purpose is to get increased knowledge about the social consequences that may come up when young people at the age of 16-20 are using the Internet.Material/Method: The material consists of a questionnaire that I made with questions about Internet usage that 84 young people from five classes (from three different upper secondary schools) answered.Main results: To have access to a computer and Internet and the fact that broadband is more inexpensive now than before leads to an increased usage of the Internet. I found out that chatting, music/movies, searching for information and using the Internet for entertainment is what most of the participants spent the most time on while using the Internet.

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