Det kulturella smalhetsidealet innebär negativa konsekvenser för individens psykologiska välbefinnande. Individen upplever en diskrepans mellan den ideala kroppsformen och hur de själva ser ut. Den sociala konstruktionen av den kvinnliga och manliga kroppen skapar olika villkor för kvinnor och män att förhålla sig till sin kropp som ett subjekt eller objekt. Syftet med föreliggande studie var att med hjälp av självskattningsskalor mäta upplevelse av objektifiering, body-esteem, restriktivt ätande och motionsvanor hos kvinnor (n= 61) och män (n= 53). Kvinnor upplever större objektifiering, har lägre body-esteem, äter oftare restriktivt samt motionerar oftare för att kontrollera vikten jämfört med män.

This study will focus on how patients that suffer from self-injurious behaviours experience the relation between their self and body according to some professionals. The purpose is to enlighten why a person who has mental problems chooses to injure his or her body. We believe that the reason behind this is based on the early attachment between the parent and child. We also believe that a person only continues with this behaviour if he or she gains from it. The research questions this study raises are:· How does a person with self-injurious behaviour experience the relationship between their body and their self?· What is the effect of self-injurious behaviour on the body and what is the effect on the relationship between their body and their self.· How did the relationship between body and self evolve?This study is qualitative and is based on interviews from our respondents of whom all work or have worked with self-injurious behavioural patients.

AbstractThis report aims, through interviews, observations and literature review to examine what some of the youngest children know about the heart, blood and bloodstream. The sample size was twenty children, half of them are at the age of three and the other half is at the age of six.The interviews showed that children at the age of six had better knowledge than children at the age of three, but one child knew that we have the blood corpuscle in the body. He was also the only one who mentioned the blood corpuscle of all children who participated in the research. Children at the age of three could not see the functional relationship between the blood and heart. One child who was six years told that the air we breathe goes directly in the heart from where the blood is circulating to the rest of the body, together with the food.Keywords: heart, blood, bloodstream, the body.

The aim with this Essay is to examine the two most read magazines in Sweden covering the areas of exercising, fitness, bodybuilding, diets and ?wellness? ?Fitness and Body. Fitness?s target group is predominantly woman, while Body is almost exclusively read by men. The analysis is first done quantitatively, by systematically categorising the contents of the magazines.

The body that is? You have to take care of the body is an ethnological study of how children look at body and health from their own perspective. During five weeks I did a field work in a school in Uppsala, Sweden. Ten fifth grade students and two teachers were interviewed. They were also participants in observations and did paintings.

Att en destination utstrålar en stark och positiv image har blivit en viktig faktor för att attrahera turister. En negativ global image av en destination kan bidra till en minskad turism. I denna studie söks en förståelse för hur Amsterdams image påverkas av sex- och drogturismen i staden. Teorier som bemöter primära och sekundära turistattraktioner, sökandet efter nöjes/meningsfulla upplevelser och image segmentering har satts i relation med insamlat empiriskt material hämtat från två enkätundersökningar samt tre semi-strukturerade intervjuer. Studiens analys visar att sex- och drogturismen genererar både en positiv och negativ image för Amsterdam i koppling till vad som är moraliskt riktigt.

The visual representation of management (board of directors, chief executive officer and executive management) in annual reports is an area of scholarship that has not been explored much. In the present study a sample of 87 annual reports from business enterprises within a Swedish context, comprising about 300 photographs, was analyzed using an explorative method of analysis based on semiotics and grounded theory. The influence of the context on images raises a question discussed in the study: Should the photographs in the annual report be categorized as portraits, advertisements and others or should the annual report be regarded as a genre of its own? The photographs showed patterns of homogeneity regarding gender, dress, gestures, colours, pictorial compositions et cetera. The position of the (male) CEO is privileged, but he is also connected to the group through various means like dress and style, thereby further underscoring management as a male enterprise and demonstrating the importance of the suit and necktie in creating homosocial bonds.

Abstract The aim of this paper is to investigate whether Vara municipality has a continuous picture of their identity, profile and image. Globalization has contributed to the increasingly growing of place marketing. Therefore, the study goes on to using the concepts of identity, profile and image to find out if Vara Municipality communicates similar throughout the whole organization and find out their all through core values. Globalisation will be an interpretive framework for the work that describes why the place marketing is becoming more pressing. The sense of place will be a central part of this study as it is the feelings and images of different places that will be described by the municipality together with the identity, profile and image.

The aim of this bachelor thesis has been to investigate what affected the body ideals of teenage girls attending the Swedish upper secondary school and thus, the questions for the investigation were: Who/what ?gives? teenage girls their body ideals today and what is considered as an influence of these young teenage girls today with regard to their perception of their own body? The theoretical perspective on the thesis were symbolic interactionism, Gidden's theory on "late"-modernity as well as Ziehe's theory on reflexivity. A quantitative survey were conducted where questionnaires were the starting point. For convenience and simplicity , the author chose to perform the survey on a number of high schools in her vicinity. The headmasters in these schools were contacted and she got the contact infomation for the concerned teachers or the school social pedagogue.

By the year of 2007, 97 % of all listed companies in Europe had a CSR strategy described on their website. As the concept of CSR during the last decades has increased rapidly in popularity, a need to understand how such a strategy can be implemented has followed. While working with CSR in an integrated manner shows similarities to other popular management ideas, such as Lean and TQM, companies applying to a CSR strategy has been shown to be under higher scrutiny from media and NGO:s. Through a case study this thesis examines how these special circumstances of a CSR strategy makes The Body Shop use organizational control to avoid being subject to scandals due to not fulfilling the promises made to its customers. The results show that The Body Shop's commitment to CSR creates a need for a stringent bureaucratic control system that highly restricts the freedom of action for its employees.

A study has been conducted with the aim to investigate young people's perception of the relationship between cyber bullying and self-image and their perception of which role gender plays in this relationship. Three focus group interviews were conducted with six to seven participants in each. The majority (16/19) of participants were women. A thematic analysis was used in which five themes were identified. The results show that there is a perception of a link between cyber bullying and self-image in which people who become cyber bullied have lower self-image and poor self-image can contribute to the experience of feeling cyber bullied.

Obesity is a growing global health problem among both humans and cats with the risk of several medical conditions as a result. This can be detected and prevented by body condition assessment methods in order to visualize and detect possible or potential weight problems in cats.To achieve the best results, owner and cat should be introduced to this as soon as possible in their contact with veterinary care.Purina Body Condition System and Walthams Feline Body Mass Index are both morphometric assessment methods that are quick, relatively cheap and simple to perform. 20 cats with owners and a veterinary nurse student participated in a study to compare pet owners and a veterinary nurse student's assessment of the Purina Body Condition System and WALTHAM's Feline Body Mass Index. The body condition assessment methods were compared with each other, and it was investigated which method was preferred, the body condition distribution among the studied cats and if long-haired cats' body condition was more often misjudged. Results of the study showed a significant difference between pet owners and the veterinary nurse student's assessment of Purina BCS with a difference in median of 1.

AbstractThis study deals with preschool children's ideas about water in our body. Ten children with the age of four to five were interviewed individually, the interviews were qualitative. The children were also asked to draw their answers and answer questions about a picture that represented the excretory system. The results of my study show that children did not have any knowledge about the water being vital for us. Preschool children had no knowledge of why it is important to drink water.

It was the purpose of the present study to explore thoughts and lines of reasonings concerning body perspectives in school. Based on students at a secondary school and on analyses of the curricula of the school, I reason about how we see the human being and the importance of it in school. In the introduction I start out from observations and highlight the body as a communicative channel leading up to the issue of students? basic view of man as integrated or devided in body and soul. A study of twelve interviews of students shows that thoughts about the two perspectives had not been identified until now but that a great deal of interest existed for discussion on this subject.

AbstractThe aim is to find out the teachers´ different point of views regarding what and why it´s important to teach children about the human body and in what way educationists can teach this knowledge. Seven teachers are asked, through qualitative interviews, about their point of views on teaching the human body in pre-school.The teachers don`t seem to reflect upon the subject, which shows that a development of knowledge needs within the area.Fist of all the children´s spontaneous questions direct what the educationists talk about with the children. The most frequently mentioned questions are about the circulation of the blood and the digestion organs. The teachers think it´s important that the children get knowledge about the human body in order to get a better opinion of their own bodies and themselves. It´s also important because this is the basis of other kind of knowledge, for instance the knowledge about animals..