Purpose: The aim of this study is to test four different hypotheses from the aspect of the title of this paper. H 1 Consumers trust the pharmacy employees? advice and suggestions for their purchase decisions more than the brand awareness they have received through the companies marketing communication H 2 Consumers are enough affected of a company?s marketing communication to choose their brand even if the pharmacy employees recommend other brands. H 3 Building brand equity through pharmacies can only be successful if the company has built up a trust for their brand among the pharmacy employees. H 4 Without building brand equity the marketing communication strategy for Ferrosan cannot increase their brand value and create loyalty.

Milk fever, or parturient paresis, is the second most common disease in Swedish dairy cows. The disorder is associated with the onset of lactation when some cows are unable to meet the metabolic demands of calcium to support milk production and therefore develop a state of hypocalcaemia. Clinical hypocalcaemia (milk fever) may lead to coma and death in severe cases but subclinical hypocalcaemia has also been shown to have negative effects on e.g. feed intake and production and to increase the susceptibility of the cow to develop secondary diseases. The nutritional strategy applied precalving is of great importance in preventing milk fever and e.g.

Many companies have a specific dress code in the workplace. In some companies, the code is not very extensive, while other companies have uniform requirements. What is little understood however, is what effect different staff clothing might have on consumer response in terms of satisfaction, purchase intent, attitude, interest and so on. Some limited research has shown how different levels of congruence between individuals in their marketing, and the brand they are representing, can affect customers. To avoid any wrong focus in marketing it is key to understand the knowledge gap on the potential impact the personnel in the store have on its customers.

The purpose with this study is to investigate funds that are environmentally friendly. Environment issues has become a large subject that affects all aspects in today?s society.  It is a global issue which has affected the awareness of environmentally friendly products and its benefits for the environment.How has this awareness affected the financial market?  In this study the authors have looked at six environmentally sound funds and six energy funds to answer the question if it´s better to have your money in traditional energy or in renewable energy.This study is made in an quantitative way, the data has been gathered from the internet database Morningstar. The energy funds have had its biggest assets in companies dealing with oil, and the environmentally sound funds have had its biggest assets in renewable energy. Bye looking at the different funds rate of return and relating that to risk managing theories of Sharpe and Treynor, the authors compared the two types of funds.During the period that was looked at during this study ( third quarter of 2007 until third quarter 2010) the energy funds outperformed the environmentally sound funds in every aspect. .

Glycogen is the storage form of glucose and is used by the skeletal musculature as energy both for intense and endurance events. The glycogen content in the horse?s middle gluteal muscle is more than 600 mmol/kg dry weight, and almost 400 mmol/kg dry weight in the human?s Vastus lateralis. In some special occasions, for example in competitions with several moments on following days, there is a need of a fast muscle glycogen resynthesis. The feed intake is of importance for the velocity of the resynthesis.

Epilepsi är ett tillstånd med återkommande oprovocerade krampanfall under en längre tid, och är den vanligaste förekommande neurologiska sjukdomen hos hund. Krampanfall uppstår då det blir en obalans mellan de excitatoriska och de inhibitoriska signalerna i hjärnan vilket leder till en okontrollerad urladdning av neuron. Ett anfall består av olika faser; prodromal, aura, iktus, postiktus och interiktus. Epilepsi hos hund delas in i genetisk epilepsi, strukturell epilepsi och epilepsi av okänd orsak. Epilepsi behandlas vanligtvis med medicin i form av fenobarbital, kaliumbromid eller benzodiazepiner. Dessa substanser verkar på olika sätt i hjärnan för att motverka att ett krampanfall uppkommer eller för att bryta ett pågående anfall.

Bakgrund: Stroke är den tredje största dödsorsaken i Sverige och den vanligaste anledningen till funktionsnedsättning. Intresset för kroppsmedvetna behandlingsmetoder inom strokerehabilitering har ökat. Basal Kroppskännedom (BK) är en behandlingsmetod där fokus ligger på kroppsmedvetenhet, rörelsebeteende och grundläggande rörelseförmåga för att därigenom återställa kroppslig och själslig balans. Syfte: Syftet med litteraturstudien var att studera beskrivna behandlingsmetoder med inriktning på kroppsmedvetenhet inom strokerehabilitering. Ett annat syfte var att i en kvalitativ studie undersöka om gruppbehandling i BK ger effekter som är möjliga att se ur ett anhörigperspektiv.Metod: För litteraturstudien gjordes sökningar i PubMed, AMED och CINAHL med sökorden stroke, physiotherapy, intervention, body awareness, tai chi, yoga, gigong, alexanderteknik, feldenkrais.

Purpose: The aim of this study is to test four different hypotheses from the aspect of the title of this paper. H 1 Consumers trust the pharmacy employees? advice and suggestions for their purchase decisions more than the brand awareness they have received through the companies marketing communication H 2 Consumers are enough affected of a company?s marketing communication to choose their brand even if the pharmacy employees recommend other brands. H 3 Building brand equity through pharmacies can only be successful if the company has built up a trust for their brand among the pharmacy employees. H 4 Without building brand equity the marketing communication strategy for Ferrosan cannot increase their brand value and create loyalty. Methodology: The research method that was chosen is a detective argumentation that starts from theories and explain different parameters regarding the subject I am concentration on. It is a case study where the companies branding strategy towards pharmacies in Sweden is analyzed bys a mix of semi-structured interviews, documentation analysis and a quantitative research . Theoretical framework: The theoretical model that has been prepared gives me the possibility to analyze different parameters regarding branding that are important when building a brand in an new market.

Syftet med detta examensarbete var att undersöka, utifrån en etnografisk och kvalitativ ståndpunkt, möjligheten till att utöka kunskapen om Situation Awareness (SA). Forskning inom området har länge präglats av ett kvantitativt förhållningssätt vilket anses ha missgynnat och till en viss del hindrat alternativa kvalitativa forsningsansatser för att studera detta intressanta fenomen. Detta arbete försöker, i form av två studier (en litteraturstudie och en fallstudie), bryta trenden av kvalitativ forskning och presentera en annan infallsvinkel för hur SA kan vara organiserat och ett annat förhållningssätt för hur forskning kring SA kan bedrivas. Utgångspunkten för detta försök är teorierna bakom Distributed Cognition (DC), vilka föreslår studien av mänsklig kognition i ett större sammanhang där hjärna, kropp och omgivning bildar ett kognitivt system. Resultatet från litteraturstudien visar på att det finns stöd för användningen av DC då utifrån dessa teorier uppstår möjligheten till att studera andra aspekter och förhållanden kring SA.

More and more preschools are choosing to reduce the sugar consumption. The reason is, inter alia, the increase of weight in the community, but there is also research showing that sugar is harmful to children. The discussions on sugar and children are also a hot media topic.I have chosen to use a qualitative method, interviews, to gather material for the essay. I have interviewed a teacher and a cook in three different preschools, in different municipalities. I have also looked at their various nutrition policies to see how the guidelines for their work on diet and health look like.

Ekförgiftning orsakas av att djuren äter antingen ekollon eller eklöv. Förgiftningssymtomen och skadorna orsakas av en substans som kallas tanniner. Tanniner delas in i två huvudsakliga grupper, de kondenserade och de hydrolyserbara. Det är främst de hydrolyserbara tanninerna som är skadliga detta beror på att de lätt påverkas av de enzymatiska processerna i våmmen hos idisslare, och de produkter som bildas vid dessa processer är vattenlösliga och tar sig lätt ut i vävnaderna. De skador som främst ses vid ekförgiftning hos idisslare är ulcus i gastrointestinalkanalen, akut tubulär nekros och leverskador.

Scientists argue that gender affects foreign policy and security policy, that ideas of gender are inconstant and that there is a lack of feminist perspectives in International Relations. The changes seen in the global security context may have challenged the way politicians and scientists understand war and its impacts, and led to increased gender awareness.Using securitization theory and feminist international relations theory, the aim is to examine how women and men are being spoken of in the Swedish foreign policy discourse regarding participation in the UN-led stabilization mission Minusma in Mali. By applying a feminist perspective on the securitization process, the intention is to increase the knowledge of whether there is gender awareness in this context.The result shows that there is limited gender awareness. There is minor consideration for the conflict?s different implications on the situation for women and men.

Through qualitative interviews with five teachers from three schools, two public schools within the same school management and a Waldorf school, the purpose of this study is to find out teachers' views on the phenomenon of life skills in the lower classes in school. What is the subject, how do teachers work with life skills, and should it be seen as a separate subject or integrated in all school subjects?The results show that the definition of life skills is a term with many interpretations. Two concepts that can be seen as the common denominators in the educators' views on the subject, however is, social and emotional skills. This is something that educators believe develop self-awareness and empathy in children and sees that as important as learning other subjects.

In this multistudy the aim was to measure the effect of mindfulness and yoga in negative stress. Is it possible for yoga and mindfulness to increase awareness and acceptance to inner and outher circumstances? Mindfulness-Based Stress Reduction (MBSR) has shown good results in how to cope with negative stress and how to stay calm in a stressful envirorment. The qualitative study where Visby Yoga Center and Stockholm Yoga Shakti attended in a survey. Correlation showed no relationship between stress and mindfulness and no significant value, n=20, Cohens d=0,16.

In this thesis we present a qualitative study of Employer Branding through a perspective of gender. We examine the awareness of Employer Branding as a tool to break gender patterns in female and male dominated administrations in three Swedish municipalities. Six recruiters people were interviewed, including three pre-school managers and three managers of technical administrations, to see if there are any differences or similarities between the organizations? Employer Branding to break gender patterns. In addition to the interviews, the Web pages of these three municipalities were investigated through a contextual perspective.We found that our interviewees do use Employer Branding, but that they were not necessarily aware of its? meaning.