The aim with this work is to understand and point out how significant Facebook is for teenager´s identity-construction. Through interviews with six teenagers, three boys and three girls in the age of sixteen and seventeen, I investigated how teenagers use Facebook and what purpose these interviewees put out to be members at Facebook.The interview-material then was analyzed from selected sociological/social psychology theories and also previous research. The study showed that the interviewees self-presentations for the sake of their awareness was more characterized of reflexivity than spontaneity. Because of their broad audience they choose to not write or publish too private information about themselves on Facebook. Despite a reflexive approach the identity-construction on Facebook could be affected of other people in a negative direction.

The purpose of this master thesis is to understand how busy moms experience their grocery shopping trips and the in-store environment. In gaining this knowledge, we aim at being able to suggest ways to improve the grocery shopping experience of busy moms; and present insights that can help food retailers in targeting this consumer group in-store. Methodology: We use an iterative approach, and work with photo elicitation interviews. We let our respondents capture their experiences in photographs, which then aid in recalling their memories in follow up interviews. Theoretical perspective: We base our theoretical perspective on environmental psychology where we use the original M-R model, and include personal and situational variables suggested by Bäckström and Johansson (2006); where the latter variable includes the views by Turley and Milliman (2000).

 English abstract  The culture of hotel and restaurant work.Dangerous for apprentices and students?The study is based on a survey targeting 50 teachers at chef schools with good geographic distribution of 9 schools. Teachers answer questions on bullying and sexual harassment in the hotel and restaurant sector, and students practice shock in the meeting with the industry. Students face a hard and tough environment where it is expected that it will suffer a great deal of harassment and degrading treatment as part of a tradition. There seems to be a general but erroneous belief that the professional climate has improved.

This thesis aims to provide Arvika with a deeper insight into what their new residents think about the information they receive. Anyone moving to Arvika gets the magazine ?Nyinflyttad/Recently moved in" sent home. The year 2011 Arvika had 1017 new residents, and they all got the same version of the magazine "Nyinflyttad/Recently moved in." A simpler version of the magazine hasn?t been made, although the municipality is aware that it is needed.The aim of my thesis is to see if the information that Arvika is sending to its new residents in meeting their information needs. To get the answer on this question, I have examined data from the target group perspective.

The purpose with this research was to find out what advantages and/ or disadvantages there might be as playing the role as a lecture. In everyday life we give eachother different roles. During the last years the lecture has become a current and outstanding role. This has made me more curious about the lectures´ thoughts about there role. In this work I have tried to explore about the lecture playing the role.

A richer language when painting before speaking? ? What is a rich language and can painting stimulate towards a richer language?In this work I seek to answer two questions. What may a ?richer? language mean and does it become richer when the informants, as a preparation, paint what they are going to talk about in front of the class, than when they do not paint? This I try to do by studying earlyer research about how to measure the richness in languages and by analysing video recordings of speeches when the students in an sfi-class (Swedish for foreigners) painted or did not paint before the speech, and by analysing the richness in their language. The result is my own definition of what rich language is in this context, and a conclusion that painting stimulates the students to use more words and to use specific words that they need to bring the audience their message..

Often places for children and youth are planned how adults think children and adolescents want them, but we are often wrong. As a result, we find empty playgrounds while our target groups are building dens in the bushes, hanging around shopping areas, and so on. This report is an attempt to create a place for young people based on the opinions of their needs and their environment to better understand how to design a place that suits them well. To gain knowledge about how it is to be young in Simrishamn, a small township in the southwest of Sweden, I interviewed children and young adolescents. The interviews were all carried out in groups, mostly in larger groups inside where the result differed a lot depending on the settings for the interview. Two walkabouts with groups of three children were also made. Most of the children were eager to participate and tell about their reality, but some preferred not to.

The aim of this study was to describe how girls and boys have been represented in the Swedish children?s? magazine Kamratposten from 1950 until 2010. Kamratposten was chosen because it has both boys and girls as target audience. Three articles about children from the years 1950, 1960, 1970, 1980, 1990, 2000 and 2010 were chosen as material of the study.The study is a discourse analysis that deconstruct the gender discourse of Kamratposten. The analysis is done with a gender perspective.

When an error occurs in an IT system that is vital for the production of a major industry, the consequences can be great. To quickly identify and correct errors is important as a stop in a system can lead to a break in production, which is costly for the industry. Our task in this thesis has been to develop a system for ÅF that facilitates the debugging process of the system Paperline. The system's target audience is ÅF-call personnel that provides support for Paperline 24 hours a day if something goes wrong. The system consists of a Windows service, a database and a web application and is developed mainly with the techniques C#.NET, MVC 5, Google Charts, Javascript, HTML, CSS, and Entity Framework.

The purpose of this study is to investigate how a children's book is suggested to be prepared in order to be accepted for publication by a publishing house in Sweden today.My questions was first to clarify the concept of a "children's book". Secondly, to understand if there are any guidelines to follow regarding the design and illustration of a children´s book, and how to proceed with the best chances of getting a mauscript published.To answer the question, I have chosen to use a qualitative method containing questionnaire items involving eleven Swedish publishers of children's literature.My results show that children's books includes all literature that has an target audience of people between 0-18 years of age. The most important thing is that the book's material is appropriate to the target group's level of mental perceptions and emotional competence. The material which then is submitted to the publisher will need to be of the highest quality and the author must investigate a consistent niche in order to submit the material to a publisher..

Den amerikanska doktrinen FM3-24 beskriver hur en operation inom COIN-konceptet kan genomföras och hur befälhavaren kan använda doktrinen som stöd i genomförande och planering av operationer. Doktrinen är utvecklad med stöd av de lärdomar som amerikanska trupper dragit i 2000-talets konflikter i Irak och Afghanistan, och doktrinen används idag som stöd i de pågående insatserna. Under 1990-talets konflikt i Somalia fanns inte denna doktrin. Syftet med uppsatsen är att undersöka om det kan spåras lärdomar redan från 1990-talets Somalia till utformandet av den nu utvecklade amerikanska doktrinen FM3-24. Resultatet visar att likheter finns i hur operationer enligt FM3-24 skall genomföras, dock är olikheterna de som är mest tydliga. Många av de steg som beskrivs i doktrinen har under insatsen avvikit helt eller vartefter insatsen fortskred. En orsak till det kan vara att amerikanska trupper under början av 1990-talet inte hade samma erfarenhet av COIN-insatser som de hade när doktrinen under 2000-talet utvecklades. I slutet av studien presenteras tänkta ?lessons learned? som kan vara bidragande till doktrinens utformning.  .

Dogs have been held as pets for thousands of years. Dogs held today usually get some sort of training some time during their life. You can train dogs for many different reasons such as general obedience or you can train them for competition. When training a dog every behaviour is followed by a consequence. These consequences are positive reinforcement, positive punishment, negative punishment and negative reinforcement.

The purpose of this study is to examine how a particular niche in tourism can attract international visitors to a certain destination. To do this, the Swedish food culture was used as a tool to find out how it is marketed to attract international visitors to Sweden. International visitors today wants to find destinations with a rich culture, authentications and traditions to get closer to the destinations identity. The study examines how three of the biggest companies, who works with the promotion of Sweden to an international audience, using the Swedish food culture as a marketing tool. We find that the visitor would like to get closer to the Swedish identity, which the Swedish food culture helps with..

Cultural organizations set on capitalizing on artistic ideas are subject to an industry specific economic condition that requires a balance of art and commerce; two opposites reflecting credibility and non-credibility. Hence, commercialization of the cultural industries implies non-credibility in an industry insisting on symbolizing the opposite.This study aims to demonstrate how cultural industries can attract a wide audience, while maintaining credibility. This is done through the perspective of folksiness since its context indicates the existence of credible commercialism.The study demonstrate that credible commercialism is part of folksiness and is possible thanks to the folksiness context that 1) utilizes attributes that balance and disarm "negative attributes" creating an atmosphere of acceptance and 2) meets the consumer's need fulfilment of identity through individualism and belonging, and 3) contains attributes that increases loyalty..

AbstractC-level essay in political science, by Frida Orlinder, spring semester 2008Supervisor: Susan Marton?Good contracting? ? A study of contracting in public procurement regarding the transportation of school children?Over the last decades models influenced by the market have been gaining influence in public administration all over the world. New Public Management has been presented as a theoretical ?shopping basket? from which concepts can be applied to the administration of municipal services. The purpose of this essay is to investigate in an explorative way how New Public Management (NPM) views contracting and the role of the internal customer in contracting.